How to open your own business. Opening IP: step by step instructions

Anastasia Osipova

bsadsensedynamick

# Business ideas

Do you want to start your own business?

Start with simple but reliable and profitable ideas that will bring the necessary experience and money without large investments!

A sane person is clearly aware that starting a business from scratch without start-up capital – a big problem. Many do not understand at all how to open a business, if it is not possible to take a bank loan or borrow the necessary amount from friends. But you should never despair. There are also business ideas that allow a beginner to open their own business without large financial investments. This will be discussed in the article.

How to start a business from scratch: 7 easy steps

Most people think that you need to invest a lot of money to start a business, and without a huge initial capital, it will be incredibly difficult to get a return. And even if the initial financial investment in entrepreneurship is quite modest, many are still convinced that they do not have that kind of money and it is simply impossible to find it. They should know that in any endeavor, the most important thing is motivation. It is she who is the foundation on which the idea and methods of business development are based.

When choosing which business to start, an entrepreneur should pay attention to what he understands best. If you have experience and knowledge in any field of activity related to the production of goods and services, you can use this as a launching pad for your project.

It should also be taken into account that starting your own business in Russia requires a consistent plan, consisting of such main points as:

• smart business idea
• choice of target audience;
• drawing up a business plan;
• launch of the project;
• analysis of business results;
• business development.

Idea Definition

When choosing an idea, you should know that business is divided into three main areas - production, trade and services. Production does not have to be large-scale, costly and labor intensive. Now small private confectioneries and bakeries, craft breweries, designer furniture salons, workshops for making unusual jewelry and accessories are very popular. This kind of starting a business from scratch does not require a large start-up capital. In this case, the skills and knowledge of the entrepreneur are more important.

As for services, they are divided into intangible and tangible. The last category includes the hotel business, public catering, construction, freight and passenger transport. Such a business can only be opened with a certain start-up capital. But the provision of intangible services - tutoring, repair of household appliances, shoes or clothes does not require special finances. With the professional skills of a massage therapist, photographer, programmer, hairdresser or manicurist, you can open training courses or your own agency.

For many, the agency business is attractive due to small financial investments. The most popular areas are advertising, tourism, real estate, recruiting. Creation trading business without large financial investments, you can start acting as an intermediary, but only with the ability to sell. Without certain skills, it is quite difficult to find both clients and hot commodity which will be cheaper than competitors.

Starting a business, you need to be absolutely sure of a successful result. Only a positive-minded person can perceive the situation correctly.

In any case, in order to be successful, one must be able to do something better than others. If an entrepreneur does not know how to profitably present and sell his product, then hardly anyone will buy it from him. If the quality of a service or product is worse than that of competitors, then sooner or later everyone will understand this and the business owner will be left without customers. Therefore, it does not make sense to do something worse than others.

It is not necessary to invent something completely unimaginable. You can, looking around, take the idea that is already working and improve it depending on your own vision. It should be borne in mind that it is much easier to enter a formed market than to form it yourself.

Drawing up a business plan

A business plan is an analytical document that describes the main tasks of a planned business, as well as all its pros and cons. A good business start-up plan will help you secure financial support that will help you start organizing production faster. Lenders and investors react positively to a well-thought-out and error-free business plan, as it allows them to assess the prospects of the company and its strategy for the safety of investing funds.

The business plan should provide the following information:

• characteristics of products or services provided (assessment of weaknesses and strengths);
• market research;
• forecast of production volumes, sales of goods and services;
• needs for equipment, raw materials, personnel, financing;
• marketing strategy;
• organizational structure of the enterprise;
• financial policy (expenditure and income forecast);
• analysis of possible risks.

Without a clear plan, a novice businessman can find himself in a rather confusing economic situation and eventually lose the desire for a goal.

Business registration

First of all, a novice entrepreneur should choose the legal form of his business. The form of ownership affects the statutory fund, taxation, management procedures, responsibility and relationships between the founders. Russian legislation provides several options for business entities, tax systems and modes.

The most common forms of business organization are:

• Individual entrepreneur (IP). This organization of your business is the simplest. It does not require tax reporting and accounting. An individual entrepreneur is only required to draw up a declaration of income, but at the same time he has the right to hire employees.
• Limited Liability Company (LLC) - organizational and legal form that provides for registration legal entity. The authorized capital of the company in this case is divided into shares, and all participants are liable only within their own shares.
• A joint-stock company (JSC) is an association of several firms or legal entities. The authorized capital of the company is divided into a certain number of shares. The limit of liability of each of the partners depends on the total number of shares owned by him.

The procedure for opening a joint-stock company is more complicated than for an LLC, since it involves the issuance of a block of shares no later than the first month after the state registration of the company. Therefore, JSC is not considered the best option for starting a small business.

Sole proprietorship is the most popular form of small-scale business organization at the moment. First of all, this is due to the ease of registration. You can go through the procedure on your own or resort to the services of professional lawyers who will also help you to properly arrange everything. Required documents.

To open an IP, you must provide the tax service with:

• application for state registration;
• a copy of the passport with a residence permit;
• a copy of the TIN;
• receipt for payment of state duty.

Registration is carried out within three working days. Based on its results, the following documents are issued to the entrepreneur:

• notice of registration with a tax organization;
• record sheet of the Unified State Register of Legal Entities;
• TIN - for an LLC or individual entrepreneur who has not previously been assigned a TIN as an individual;
• registered charter - for LLC and JSC.

After that, it is necessary to register with the territorial body of the FSS or the FIU, but an individual entrepreneur who does not have employees does not need to register with the FSS (himself individual entrepreneur is not considered an employee of the IP).

Get the necessary documents

Selection of equipment and premises

Small business premises are one of the most profitable types of investment. Having your own office, store or warehouse, you can work safely and forget about moving. It is not a pity to invest a lot of money in the arrangement of your premises, so you can well equip a business created from scratch. The cost of a small business with its own premises is much higher and it can be sold very profitably.

When choosing a room, you should pay attention to:

• Technical condition and suitability of the premises for the planned production process. It should be borne in mind that repair costs can be quite significant, so it often becomes a more profitable option to purchase or rent space at a higher cost per square meter, but with minimal preparation costs.
• Building height. With sufficient height, you can make galleries for storing products or light equipment. This will allow more efficient use production area and sometimes even lower the rent.
• The power supplied to the room and its stability. You should also check that you have a separate electricity meter for your business and that you have all electricity permits. This also applies to all other available energy carriers.
• Possibility of using the premises winter period, the presence of a heating and thermal insulation system.

The location of the room is also important. If the business is small and purely industrial, it does not need a constant stream of customers. In this case, it is better to choose a room on the outskirts of the city, where the price is usually lower. If the business requires a constant flow of customers, then you should look for premises in the central regions.

It is necessary to take into account the availability of normal access roads, since their absence leads to interruptions in the supply of necessary materials, as well as finished products. There will also be plenty of parking space for vehicles. Its absence can significantly reduce the flow of small business customers.

When choosing the location of the premises, it is necessary to think carefully and optimize the logistics of transportation. The costs of shipping the materials used and transporting the finished product have a great impact on the cost of production manufactured by a small enterprise and its profitability.

Having decided on the premises for your business, you should take care of acquiring everything you need for work. Depending on the nature of the activity, production or trade equipment, office furniture, computers or craft materials may be needed. All this can be purchased from supplier companies, rented or leased. In addition, you can find premises that are sold or rented with equipment and furniture.

Recruitment

An entrepreneur, in order to open his own business, should start by solving a lot of questions, including:

• business development strategy;
• marketing;
• work process organization and management;
• development of product quality and work standards;
• evaluation of the effectiveness of your business;
• management of financial flows.

As the business develops, specially trained employees can be hired for this. When recruiting, it is necessary, first of all, to draw up a list of requirements for each position. It should indicate what professional skills the future employee should have and what duties he will perform. When interviewing, pay attention to personal qualities candidates. Firstly, they can affect the performance of an employee, and secondly, it will be much more pleasant to work with “your person”.

Advertising and promotion

The task of any entrepreneur is to attract the attention of potential customers to their business and interest them. This is especially important for beginners to do their own business, who do not yet have a formed client base.

When advertising your business, you should not neglect word of mouth. When it comes to marketing, there is hardly anything better than this method. Therefore, it is necessary to take care that relatives, friends and people who have influence in a certain field of activity tell others about the product or service. For more persuasiveness, you can provide them with free samples of your product.

Advertising should be as aggressive as possible, so you should use all available opportunities - search for customers on the Internet, make offline ads, engage in direct sales, etc. If you have funds, you can shoot a commercial, and if they are not available, use social networks, create your own website .

When developing a marketing strategy, you should make sure that it suits exactly those who may be interested in the proposed product or service. Social networks, for example, cannot be considered the most good choice to promote a cruise tour designed for people over 50 years of age. Doomed to failure is the advertising of a youth dance club in an ordinary printed newspaper.

Receiving a profit

Profit is the main indicator of the activity of any business, including small ones. It is defined as part of the proceeds remaining after reimbursement for the production and / or sale of goods or services. From this definition it can be seen that the amount of profit is influenced by all factors related to the production and marketing of products.

In order to make a profit, a business owner must constantly:

• look for new markets;
• analyze the behavior of competitors;
• study the needs of your clientele;
• promote own products or services using the most different types advertising;
• motivate employees.

Business is built, as a rule, on customer satisfaction. Only those who offer the best combination of price and quality of their product will be able to organize their own business and make a profit. Therefore, an entrepreneur, in order to open a business from scratch, must understand what value he can offer to the consumer. To implement a business idea, you need to choose a niche in demand, hire the right employees and organize production, sale or provision of services.

Thinking about how to start a business, an entrepreneur must decide which direction is closer to him: production, trade or services. In each of these areas, one can find interesting ideas to start a business that does not require large investments.

There is not a single idea, the implementation of which could guarantee one hundred percent success. And vice versa - many ideas that were rated as failures have a lot of examples of successful implementation.

Decorating rooms for the holidays

The decor of the premises for the holiday is a popular service both in the metropolis and in a small village. Today, many people prefer to celebrate their celebration not only in a beautifully decorated hall, but also stylized for a certain era. Therefore, the work of a decorator can be very interesting. It is great for those who have a well-developed sense of style and want to start their own small business.

This direction has serious advantages - a large amount of information on the topic, a lot of courses from the masters, the ability to save the props used for the next holidays. Of course, the client base will not accumulate overnight. First, you can offer the decoration of the premises for the holidays to your friends, acquaintances, colleagues in order to gain practical experience, customer reviews, work for the portfolio.

Photographers Service

Professional photographs differ from amateur ones in better quality, so people prefer not to shoot their anniversaries, weddings and other memorable events on their own, but to hire a photographer. To start such a business, you must at least be able to take good pictures. You can get professional skills in special courses. Then follows:

• purchase high-quality equipment;
• select software;
• get props;
• start building a customer base.

To attract customers, it is recommended to post the most successful shots on social networks. Along the way, you can also post ads about processing photos from sites. In this case, the photographer agrees through social networks on the provision of services, and receives payment to an electronic wallet.

Repair work

Starting an apartment renovation business from scratch does not require large capital investments. All you need in the beginning is a working form and a minimal set of tools. You can advertise your services with the help of ads in newspapers, on global networks, on special boards. If possible, you should create a site on which to post photos of the work performed. If the master repairman is experienced enough and has many clients, he can assemble a team of professionals and become a foreman.

Baking cakes and pastries

Practice shows that this direction is popular and pays off quickly. After all, people will always want to eat, and even more tasty. The main difficulty lies in the fact that the master must be able not only to bake cakes and pastries, but to create real gastronomic masterpieces.

It’s better to start by preparing desserts for your friends’ home events. So you can gain experience, create a portfolio with beautiful photographs, learn new techniques, create your own cookbook. But do not get carried away by increasing the number of recipes. It is better to choose 2-3 of the most optimal options for yourself and derive the correct composition of the ingredients by the method of constant trials, so that in the future baking does not cause difficulties. You can sell your products via the Internet by creating a personal website and indicating all the conditions for cooperation on it.

Organization of corporate events

The organizer of the holidays must have such qualities as composure, self-confidence, the ability to attract attention, quickly navigate the situation and captivate people who come to the event. For starters, you can try to organize a family holiday for 10-15 people. As soon as the understanding comes that there is no difficulty in communicating with the team, you should start promoting your services.

You can place ads in newspapers, magazines, social networks, and also print flyers and develop small booklets, record a couple of videos and radio advertisements. It will not be superfluous to have your own website. It should be filled detailed description of their services and photos from corporate events already held.

fast food outlet

It is better to open such a point in places with the greatest concentration of people - near railway stations, educational institutions, markets, shopping centers. Starting such a business requires start-up capital to rent or buy retail space. It can be a stall, a pavilion or even a mobile trailer. You will also need equipment - heated display cases, a refrigerator, an oven, a coffee machine, etc.

The success of a business depends on the quality of food and service. You can sell burgers, hot dogs, pizza, Mexican cuisine. The main thing is that the food was tasty and it was convenient to eat it on the street. You can provide yourself with a sales market by taking part in the festival street food and growing social media accounts.

Equipment repair

The ability to "resurrect" a microwave oven or a LCD TV screen pays very well. In addition, it can be problematic to repair large-sized equipment in the workshop due to inconvenient transportation, so many people prefer to call the master at home.

Repair of equipment can be considered as good example opening your business. The income of the master will depend on the complexity of the repair and the number of clients. The advantage of such a business is that it does not have seasonality, so it can become a constant source of income.

It will be right to start your business with proof of the quality of the repair work. Having gained a good reputation, you can start advertising your services by handing out flyers, posting ads, etc.

Food delivery

This is a great option for those who know how and love to cook. At the same time, it is necessary not only to find customers, but also to maintain constant contact with them. Delivering ready meals daily, it will be necessary to collect applications for the next day, and then again deliver food to the specified addresses by the deadline.

Such a small business first requires compiling a small menu and purchasing a minimum set of products. At first, you can try to sell your products through your Instagram account.

Cargo transportation

With a truck at your disposal, you can organize the transportation of various goods. You can buy a car for this on lease or even rent it. Today, there is a significant increase in demand for the transportation of furniture and various office equipment. This is due to increased business activity in large cities, and moving to a new office space is always associated with many transportation difficulties. Therefore, the transportation of goods is a fairly simple and profitable way to get a stable income.

Showroom opening with clothes

There will always be people who want to be at the height of fashion and dress stylishly. Opening a clothing showroom is a promising little business of your own. With a good organization, it can bring quite substantial monthly profits.

It is best to equip a salon-shop in a prestigious area. In the absence of such an opportunity, it is worth considering the option of trading via the Internet. The main task in running this business is to carefully consider advertising campaigns, competent selection of new products, constant interaction with popular brands. It is possible to attract the attention of a sophisticated audience only with the help of high-quality and original things.

Business with China

Chinese goods were originally considered low-grade, but now they have become more functional and durable. At the same time, the products of Chinese manufacturers are notable for their low cost, which allows them to set a markup of up to 600-700% when selling them.

To open your business on goods from China, you can order them directly from manufacturers, on sites such as AliExpress, eBay, through various forums on social networks. For the successful functioning of the business, you should choose a supplier based on its rating, date of registration on trading platform, customer reviews.

The procedure is quite simple:

• you need to find a product at the best wholesale price;
• deliver it to your region;
• sell at retail price.

Original home business ideas

Home business does not require large financial investments, therefore it is becoming more and more popular and attracts people of all ages. There are many business ideas that can be implemented at home.

Growing vegetables, fruits, flowers in greenhouses

Products grown without the use of harmful chemicals are in great demand: people buy them all year round. Well, holidays are impossible to imagine without flowers. Such beauty is pleasant to grow and easy to implement, which motivates many owners of summer cottages to start their own flower breeding business. In order to avoid problems with the sale of products, it is better to start establishing contacts with flower shops in advance.

Production of jams, pickles and marinades

Anyone who is familiar with cooking can start their own production of jams, marmalades, pickled tomatoes, cucumbers or sauerkraut. If you have your own piece of land, then on initial stage investment in production will be minimal. You can do conservation in your kitchen, using your own grown raw materials, and get a good profit for it. The profitability of making homemade jam is at least 30%. At first, you can sell products to your friends.

soap making

Making soap by hand is a long-established craft. But before, soap was made by hand out of necessity, but now this craft has been transformed into an art that gives people joy.

Soap making is quite a lucrative business. The cost of consumables and equipment is low, so create your own private business soap making self made anyone can. Direct income will depend on the abilities of the master himself, the quality of the finished product, the uniqueness of the design and recipe. Product advertising is also important.

Making original jewelry

On the modern market many various decorations and jewelry, but women prefer to emphasize their individuality with the help of original products. They can be helped to do this with the help of readily available polymer clay. This activity is quite profitable and interesting. Selling Instagram Accounts original jewelry are in good demand.

At the initial stage, you can copy the products of famous brands or look for ideas on the Internet. With the accumulation of experience, it will be possible to create jewelry according to your own sketches or embody the ideas of your customers. If the products are really of high quality and original, and the account is properly promoted, then it will be possible to reach a fairly high income.

fishing

Those who live in countryside may engage in fishing. There are two ways to earn from this:

• grow fish and sell it;
• salt and smoke fish with subsequent sale.

It can be quite a lucrative business if approached wisely. To grow fish, you will need to rent a pond and buy fry. It must also be borne in mind that live fish deteriorates very quickly. To avoid this, you should establish a sales market.

Sale of boiled corn

Such a business is seasonal and usually attracts students on vacation. The implementation of this business idea requires minimal investment, and the income is excellent: the cost of boiled corn is three times the price of raw materials. Such a product is sold very well, because it refers to healthy and tasty food.

knitwear for sale

Bespoke items are always unique. That is why people make their choice in favor of manual work. For a business to be successful, it is necessary to study the level of demand for a particular product, analyze pricing policy competitors, provide high quality their work, as well as competently conduct an advertising campaign.

Knitting provides great opportunities for creativity. The making or production of knitted items can be used in interior decor items, garments for children, adults or even animals. Knitted can be interior dolls, tablecloths, napkins, curtains, blankets, planters, sleep bandages, cases for phones and laptops, and much more. Therefore, when planning a business, you should choose your niche and target audience.

To promote this service, you can use social networks, a YouTube channel, specialized sites that sell handicrafts. Preparing business cards and brochures with photos of your products for distribution in places where the target audience is, is also a good way to find new customers.

Production of semi-finished products

Working women don't always have time to cook, and store-bought convenience foods don't inspire confidence. In such a situation, home-made frozen semi-finished products can come to the rescue.

In your kitchen, you can make dumplings, dumplings, cutlets, meatballs, cabbage rolls, pancakes with various fillings and other delicious products to order. Starting a business, you will only need to spend money on products. Then, when placing orders, it will be possible to take an advance payment in the amount necessary for the purchase of products. This will allow the entrepreneur to protect himself from losses.

To promote your business, you can create an Instagram account or use the services of word of mouth. The success of a business depends solely on the skills of the entrepreneur, his efforts and the quality of the products.

How to build your online business

For some, the Internet is a way of obtaining information, communication or entertainment, while for others it is a business. There are two main ways to make money online: freelancing and classic business.

In the first case, people with professional skills provide paid services via the Internet. This way of earning is great for those who can create original designs, know programming languages, or professionally write texts. Successful freelancers earn from 500 to 1000 conventional units per month, so their answer to the question of whether it is worth starting a business online will, of course, be positive.

The most popular jobs for online work:

• Typewriters and copywriters. The latter need to have a lively mind and be able to correctly write articles on various topics.
• Web Designer. He creates website designs, logos, etc. The direction is very promising and is great for creative individuals with a developed aesthetic taste.
• The programmer creates modern intelligent software solutions. In a short time, this craft cannot be mastered, but becoming a professional, it will be possible to earn solid money.
• An Internet marketer is a person who knows how to sell everything to everyone. Good internet marketers are worth their weight in gold these days.
• Project Manager. This job is suitable for those who are able to multitask. The manager must understand all the workflows of creating a site.
• Call center operators. Such work requires high psychological stability and the ability to clearly express one's thoughts in any situation.
• Site administrator. The salary is usually not very high, but the work is not difficult. You need to be able to maintain order and publish new content.
• Consulting is the provision of professional advice. They are most in demand in areas such as legal services and construction.
• Language teaching. Usually Skype and other messengers are used for this.

The key success factor in running a classic online business is choosing the right niche. And it should be noted that there are areas for which a better way to attract customers than The World Wide Web, simply does not exist. Today, for example, there is an increased interest in e-commerce. Selling online attracts both absolute beginners and experienced entrepreneurs.

A specialized niche online store can become a competitor even for market giants due to its advantages:

• Competent selection of assortment. Focusing on a specific topic helps to present in the catalog the choice of goods is much wider and more interesting for the target audience than in online all-in-one supermarkets.
• Reduced marketing budget. It is much easier to promote one product than 10 different ones.
• Expert level of understanding. For example, the owner of an online Apple technology store, who is also a fan of this company, understands all issues related to his product much better than an employee of competitors.

Where to get funds for business development

Even small financial investments in a business can accelerate profits, and serious investments will provide an opportunity to either immediately move to a higher level, or find for yourself the area where it is unrealistic to open your own small business without money.

Most best option business financing - the use of own savings. In the absence of such, entrepreneurs usually apply to the bank for a loan. Get it really only on bail. But is it worth the risk? A novice businessman cannot be one hundred percent sure that his business will “burn out” and in a month he will have money for the first loan payment.

Much better than a bank loan is the help of investors. This method is a kind of division of labor: from the entrepreneur - the idea and execution, from the investors - investing money. The profit is divided equally or in agreed shares. The main advantage of attracting investors is that all participants understand how much it costs to open a business and what risks there may be. Therefore, if the idea fails, the entrepreneur will not need to return investments from his own pocket.

There are also state business support programs. The most relevant type of state aid is the allocation of subsidies. At the moment, the state provides two types of subsidies: one is intended for those who are just starting their business, while others can be used by those who wish to modernize their production or develop an existing business to a new level.

In the first case, a businessman should prove that all risks have been calculated and his business will bring tangible benefits to the region. In the second, an already established entrepreneur receives a refund of part of the expenses incurred by him (payment of loans, lease payments, etc.). In any case, both the prospects of the chosen direction and its importance for the region are taken into account. The priority sectors are education, medicine, cultural sphere, Agriculture, new technologies.

Starting a business from scratch is no easy task. In order not to burn out and succeed, a novice entrepreneur should heed the advice of more experienced businessmen:

• You should not open a business, even the smallest one, with credit money. It is also very important not to waste your strategic reserve, set aside, for example, for higher education for kids.
• It's better to start small. If there is no experience in entrepreneurship, do not immediately aim at a huge corporation. You should start with a small startup and gradually expand it.
• You shouldn't try to start a business without careful thought. In addition to drawing up a business plan, it is necessary to estimate all options for the development of the scenario (both positive and negative).
• Before starting a business, you need to know everything about it - the level of competition, the presence of potential customers, sources of sales, profitability, ways of development, etc.
• Don't look at your business through rose-colored glasses. Be sure to study all its shortcomings and try to improve.
• No need to try to catch the firebird. Projects that promise "quick money" or "super profits" usually lead to failure.
• It is better to start a business in a familiar area, having some experience. For example, if someone decides to open a coffee shop, then he should work in such an institution for several years in order to study the nuances from the inside.
• All your upcoming actions should be planned, clearly formulating each stage on the way to achieving the goal.
• Be sure to listen to professional opinion. Hearing useful advice from experienced entrepreneurs, it will be much easier to open your own business. If it is not possible to communicate with such people in person, you can look for suitable interviews in the press or on the Internet.

Typical mistakes of novice entrepreneurs

As a rule, a novice entrepreneur does not have the skills to manage a business or personnel, so he makes many mistakes on his way to success. The most typical of them:

• Starting a business just because the entrepreneur thinks his idea is brilliant. The one whose idea is appreciated by potential customers will achieve greater success;
• Expect a million dollar profit immediately after opening;
• Lack of interest in the direction in which the business is planned. In other words: you should not open a cafe if a person does not like to cook;
• Start without relevant knowledge in the planned business area;
• Do everything yourself. To cope with all the tasks alone is simply unrealistic;
• Lack of desire to improve oneself and expand one's horizons;
• Start a business without market analysis;
• Wrong prioritization. Keep in mind that the top priority is customers. If there is a flow of people, the whole process will be adjusted;
• Start without a clear business plan;
• Lack of healthy perseverance. Many companies have failed only because the owners did not want to deal with the flood of problems.

conclusions

It is quite difficult for a novice entrepreneur to open a business without special skills and financial resources, but with a strong desire, you can start a business from scratch and make it promising and highly profitable.

/ 5. based on 5

Owning a business has a lot of advantages, it hardly makes sense to talk about them - everyone already knows about them. We only note that your own business can give you much more freedom and money - of course, only if it turns out to be successful, and does not burn out in the first year or in the first five years, like most startups. How to start your business from scratch and what kind of business is better to open? This is what we'll talk about today.

• 1 Business from Scratch: Tips for Beginners
• 2 How to start your own business from scratch: TOP 10 rules for a novice entrepreneur
• 3 Starting a business from scratch: everyone should know
• 4 7 steps to start your business from scratch
• 5 Which business is better to open: 3 ideas for beginners
  • 5.1 First idea. Business with China
  • 5.2 Second idea. Consulting / training / infobusiness
  • 5.3 The third idea. Earnings on Avito

Starting a business from scratch is not an easy task, especially for someone with no experience. Here are some tips for aspiring businessmen.

To sum it all up, every aspiring entrepreneur who wants to grow their business from scratch should have:

• business niche in a growing market;
• representation on the Internet;
• unlimited market (without reference to a place).

Sales automation skills and strong traffic acquisition competencies can serve as very useful competencies for a future businessman.

How to start your own business from scratch: TOP 10 rules for a novice entrepreneur

Even the most famous businessmen once opened their first business - but not everyone who started a business was able to become rich and famous. To survive in the harsh world of free enterprise, remember the main rules of a budding businessman:

When opening a business, it is important to strike a balance between excessive caution (when a person “swings” for years, tests a niche, thinks and doubts) and excessive adventurism, when people dive into a business like in winter.

See also related videos:

Starting a business from scratch: everyone should know

Businessmen are a special breed of people. Some sociologists believe that only 5-10% of people have a commercial streak, in other words, they can establish profitable business and manage it. However, even these “born businessmen” are far from always able to achieve “ successful success” in his first business project. Does this mean that only one person in ten has a chance to become an entrepreneur? Not! If you have the necessary knowledge and act competently, as well as “pump” the necessary skills and competencies, almost anyone can start a business.

Here's what every aspiring entrepreneur should know:

Read this section carefully and try to honestly answer your questions: do you understand why you need a business? Are you sure you really need it? Will you be able to offer consumers a quality business or service? If all answers are positive, let's move on to the specifics.

7 steps to start your business from scratch

Have you considered everything well and decided to become a businessman? Congratulations! A firm decision is the first step towards future accomplishments. Now let's decide what to do next (preferably right now).

Step 1. Define your competencies and strengths. This is easy to do: write down on a piece of paper everything that you know how and love to do. It is desirable to score at least 10 points. It may be related to your work or hobby. Write everything: the ability to drive a car, draw, cook cakes, fix household appliances. If you make this list, you may immediately have an idea for a business that you could enjoy doing.

Even if you didn't come up with anything, it doesn't matter. Think about what you would like to do and start learning it! Take courses, and if not possible, use free information from the Internet. You can find anything and everything on the web! Your goal is to increase the level of your competence in the chosen direction at any cost.

Step 2. Analysis of the market and competitors. Look at the advertisements your competitors are giving you. Go to them under the guise of a client (or ask your friends). The goal is to find out all the features, advantages, disadvantages and chips of the competitors' offer. How many clients do they have? Why do clients come to them? What do they offer and how do they keep consumers?

Step 3. At this stage, you need to decide on your positioning and draw up a USP (unique trade offer). You must understand who your target audience (your customers) is and what you can offer them that others cannot offer. Drafting a USP is very important. No one on the market needs another ordinary hairdresser or printing house with a standard set of services and an average price. V best case, such companies will somehow keep afloat, at worst, they will soon go bankrupt. It is important to choose the right positioning and bet on uniqueness.

Step 4. Drawing up a business plan. When the USP is ready, it is important to correctly plan the following actions: how and where to advertise, how to hire staff (if required), how to ensure the delivery of goods, etc. The business plan should be detailed and include specific deadlines for each item, as well as your cost budget

Step 5. Launching advertising and finding the first customers. As you know, advertising is the engine of trade. Now there are many ways to make yourself known - from traditional "word of mouth" to modern opportunities to set up advertising on the Internet. This can be targeted advertising on social networks, advertising in thematic groups, as well as contextual or teaser advertising. Think about where your potential customers live and how best to tell them about yourself.

Step 6. Launching a business and starting to build a brand. If you did everything right, then after a few weeks or months of preparation (depending on the chosen niche), you can start your business. It is important that the first customers are satisfied. Ask them to leave feedback about working with you and your company. Your goal at the first stage is to earn not only money, but also a name, a reputation in your field.

Step 7. Analysis of the results and scaling. If things are going well - congratulations again, but it's too early to rest on our laurels. The situation on the market may change, so it is important to keep abreast and look for new ways to develop. Hire new employees and shift routine tasks to them, while you yourself deal with strategic projects. The ability to see new horizons and opportunities is an important trait for a successful entrepreneur.

Now you know how to open your business from scratch. Depending on the type and scale of the business, as well as on the chosen niche and other features, these items can be changed or supplemented. Starting a business project is hard labor and not a difficult quest; take it as an exciting event that opens the door for you to new life. If you correctly assess your strengths and capabilities, analyze the market and draw up an intelligent business plan, starting a business from scratch will not be too difficult for you.

Which business is better to open: 3 ideas for beginners

Starting a business from scratch is not an easy task. However, if you manage to set up a business with little investment, you can consider that you have passed the exam for the proud title of an entrepreneur. Here are three best business ideas, which do not require (or almost do not require) investments at the start and therefore can be useful to you.

First idea. Business with China

Selling Chinese goods is a profitable and fashionable line of business.
Beforehand, you need to order these products in China: through free classifieds boards, one-page sites, or in any other way.

The business plan is simple:

• Choose a product and test the demand for it.
• Buy in bulk from China.
• Advertise it online.
• Send by courier or via transport company to the customer.
• At least part of the proceeds are spent on scaling the business.

As you know, knowledge is power. Before starting such a business, you need to understand exactly whether this product is in demand, and how you can make money on it.

Second idea. Consulting / training / infobusiness

If you have knowledge in some area, this knowledge can be sold. And even tutors already prefer not to run around the students, but to calmly teach via Skype. However, you can earn in this way not only on foreign languages or physics with mathematics. You can take any field (the main thing is to understand it!), record a course and advertise it on the Internet. The advantage is that a course recorded once can be sold an unlimited number of times, and this is already passive income.

Third idea. Earnings on Avito

This earnings are available to anyone, even yesterday's schoolboy. No special knowledge and skills are required - only computer skills and some free time. If you want, you can build a very profitable business

How it's done:

• Find an item to sell.
• Place an ad on Avito
• Take calls and sell goods.

How to do without investments?

1. start by selling what you already have but don't use
2. sell goods that are not yet in stock.

Yes, this is also quite possible! Many people practice this business idea and make decent money. If you want to know more about how to make money on Avito, here is the most complete and helpful information: 7 cool ways to make money on Avito

Which business is better to open, it's up to you. Think, look for information, analyze the market and make the right decision. Let starting a business from scratch be a good school of life for you and bring you decent money.

To begin

15Jul

Why I decided to write this article

Because many who ask me questions ask something that at first you shouldn’t even bother at all. There are even questions that a person may never face at all. In general, “Woe from Wit” occurs in the minds of many novice entrepreneurs, and we will “eliminate” this grief in this article. At least I'll try my best. Now let's talk about the errors, and then I will issue step by step plan the way I see it.

Some errors and their solutions

1. Break-even point not calculated

Many start a business without even considering how much in what period they need to sell in order to break even. This is important because many business models are cut off at this stage.

Calculating the break-even point is easy. You consider how much you incur expenses per month and then consider how much you need to sell goods or provide services per month in order to recoup these expenses. If the figure is too large and seems unrealistic to you, then it is better not to take on such a business. If you think that you can sell the right amount of goods to cover expenses or start covering expenses in a few months, then you can think about this business further.

Conclusion 1: Until you have a complete financial picture of the business in your head, you can’t borrow money or even use your savings.

2. Everything must be perfect

At the beginning of your business, you want everything to be right and beautiful: the most modern equipment is bought, the most functional website is created, the office is repaired, etc.

Striving for the best is useful, but there is one "BUT" - before you spend money, check the performance of your business model. If you are going to make an expensive website design, first make sure that your services or products are in demand at all.

Or, if you're opening a cafe, before making expensive renovations, try to start selling in the space that is available with minimal investment. If sales go on and a place in this area of ​​the city will bring at least some profit, then you can expand or make cool repairs.

Conclusion 2 A: Don't invest a lot of money until you're sure people want the product. And you don’t need to bring everything to perfection, thereby delaying the start. Start with what you have and gradually develop and improve.

3. Not understanding your future business or simply no love

I personally think that a business should at least like it. For example, I love each of my business projects, and if I didn’t love them, they wouldn’t turn out to be profitable.

Some start-up entrepreneurs write me questions like “What to sell”, “What services are profitable to provide”, “What kind of business is profitable to do”, etc. I answer everyone: "Open your own bank." And no one likes my answer, although it answers all these questions. Every entrepreneur has a different life situation, different interests and different knowledge. If one likes selling toys and the other likes selling men's suits, then they won't be able to switch businesses and be as successful. This is because they do not understand the model itself and simply do not feel interested.

Conclusion 3: You can't build a business on an idea just because you just know it's profitable and you're not interested in it. Business needs to be understood, loved and “be in the know”. For example, I could not open a massage parlor and lead the business to success. Not because I don't have enough money, but because I don't understand anything in this business.

How to start your own business - 10 steps from scratch

To begin with, I want to say that below I will give 2 plans on how to start your business: complete and simplified. Let's start with the complete.

Step 1. Business Idea

Of course, to start a business, you need to know what to start. I have always said, I say and I will say that an entrepreneur must have an idea. If you can't even come up with an idea, then what kind of business are you talking about. It is not necessary to be an innovator and come up with something unimaginable. You can take an already working idea, look around, find flaws in it, or simply improve it the way YOU see it and it will be a different business. It is easier to enter a formed market than to form it yourself. And the idea should not be global, you can start a micro business or.

In order to come up with or find a business idea, read the following articles and after reading you will 100% decide on the idea:

After the articles are read, the ideas are thought up, you can proceed to the next step.

Step 2. Market Analysis

After choosing a business idea, you need to analyze the market, find out if people really need your product. Evaluate the competition, identify the positive and negative sides of competitors, find in yourself what will make you different from your competitors. Compare prices, quality of service, assortment (if it is commodity business) and look to the maximum for what you can be better at. It is necessary. Why? Read!

Once you have assessed the supply and demand, realized that you can compete with existing companies, you can move on.

Step 3. Business Planning

Step 5. Registering your business

This step cannot be missed, because the business must be registered. You can use LLC or IP. It all depends on your activity. This article will help you:

Once your business is set up, you can move on to the next step.

Step 6. Taxes and reporting

I indicated this step right away, because you must initially decide on which taxation system you will work with. This must be done immediately, because the amount of taxes and how they are paid depend on it. To do this, read the following articles:

And also read other articles of the rubric, because there you will always find up-to-date and complete information about tax and accounting. You can also ask your question and get an answer from a specialist.

Step 7. Quick idea testing

Someone will say that you can test without registering a business. And you are right! It is possible and so, but it was not in vain that I wrote at the very beginning that there would be 2 scenarios for the development of events, and in the second I will talk about it. Now let's move on to testing itself.

Initially, you need exactly quick testing - “testing in battle”. With your own money, test the idea, give minimal advertising, make the smallest possible product and try to sell it. Study demand in practice so to speak. You have to look into your plan, estimate what you need at the minimum in order to get started and start right away. Why is this being done. At the very beginning, I wrote about one of the mistakes of novice entrepreneurs, which consists in delaying the start, in constant improvements, etc. You don’t need to bring it to perfection, you need to start as soon as possible in order to test the idea in action, get the first sales and be inspired to continue development.

If the start does not give the first sales, then you need to revise the plan, idea and look for errors. A quick start is also done so that in case of failure you spend less time, effort and money. Agree, it would be more annoying to prepare for a year, and then fail? It is less offensive to realize your mistakes right away, while you still have little time to do. So you can make adjustments along the way and everything will start to work out!

To test ideas and your business can help you. It is more for testing ideas on the Internet, but it is also suitable for the real sector (offline).

Step 8. Business Development

After the tests have been carried out, the plan has been adjusted and sales have started slowly, you can develop your business and refine everything that you wrote in the plan to perfection. Now you can improve the site, increase warehouses or office, expand staff, etc. When your idea and business model has shown its performance, it is easier for you to set more global goals. Moreover, you have already received the first money from the first orders or sales and can reinvest them in development.

If there is not enough money, then here you can already resort to loans and borrowings, because business brings money and you can borrow with a clear conscience for its development. If you don't need much money, even a credit card might work. In I told how you can use credit card money for your business without interest.

Step 9. Active promotion

This step could be attributed to development, but I took it out separately. After you have wider warehouses, more powerful equipment and site, more employees, etc., you need to make it all work. This requires aggressive advertising to the maximum. You have to use a lot of promotional opportunities. Look for clients on the Internet, do offline advertising, do direct sales, etc. The more advertising tools you use, the better the result. But be sure to record the results and weed out effective tools advertising, so as not to waste budgets.

Step 10 Scaling

Your business is doing well, making money, you are constantly developing, everything is great! But there are also adjacent areas or neighboring cities. If your business model is successful in your city, then you can make representative offices in other cities. If there is no desire or opportunity to go to neighboring cities, then you can simply capture an adjacent direction, if there is one at all.

For example, if you are selling household appliances, you can simultaneously open a repair service and provide paid repair services. If your client's equipment is beyond repair, you can always offer him to buy something from your store in exchange. In general, look at your business and I am sure that you will find something to cling to.

What else can you pay attention to

During the launch of a business, there are several parameters that allow you to evaluate how effective your business is at the start, take them seriously:

If net profit your business is above zero, not including equipment costs and taxes, then your business will survive because it generates some money. If it is below zero, it means that your business is burning money, and it will not have enough loans and investments;

If you planned sales for 200,000, and sell for 50,000, then this is an occasion to seriously adjust your work and, possibly, the plan itself;

You should be comfortable. Business is hard. If you, too, are constantly having a hard time, then it will be difficult to cope with the tasks of the business. Provide yourself with a sufficient level of comfort so that you do not feel left out due to own business.

How to start and open your own business in a simplified way

As promised, I will give another simplified diagram of how to start your own business. Because I have already written all the points above, so I will refer to them here so as not to repeat myself.

I myself have used this scheme more than once, because before I started very small projects in which a lot could be missed. So the schema looks like this:

1. Idea (it should always be);
2. Easy planning, you can not paint, but fit the main points on a sheet of notebook. It is done in order to draw a model;
3. Quick idea test. Perhaps even without investments and search for money. Or very little money will be required and they will simply be in your savings;
4. Development and active promotion. After the first orders are, you can start active promotion and bring everything to mind;
5. Business registration and scaling.

As you can see, I missed registration at the very end, because some business projects can be implemented without registration, because during the test you get not so much money to immediately run for them to report to the tax office. But if the business model has shown its performance and, after active promotion, it is growing, then the design should be instant.

But even at the first stages you can’t do without registration if you need trade area, office or work with companies under contracts, because this requires at least an individual entrepreneur.

Conclusion

In this article, I told you how to start your own business, talked about the mistakes that beginners often make and I made, and now you know what to do before starting your own business. Read my site, subscribe to it, and try to start doing your own thing. We will not leave anyone on the site without help. Thank you for your attention!

Sincerely, Schmidt Nikolai

First of all, it is necessary to answer three main questions: - What kind of business to open from scratch? - How to do it? - Where to get money to start a business or how to open it without initial investment?

Zero business: what kind of business to open

There are actually a lot of business ideas: just enter the appropriate query in the search engine, and it will give you dozens of recipes on how to start a business. However, first of all, you need to ask yourself a question and answer it: what can you do and do better than others? What are you an expert in and what are you very good at?

Start by analyzing what you are currently doing, where you work. By applying the knowledge, the experience that you have received in the daily habitual hired work can be used in the best possible way when starting your own business. Consider examples.

You work at a construction site as a laborer, foreman, supplier, etc. If you have a desire to open your own business from scratch, you can succeed in this: organize your own construction company, do finishing, logistics.

If you work as a system administrator in some organization, then you are an expert in this field and, accordingly, you can no longer work in your organization for a salary, but serve a dozen other companies. Income, of course, will also be different.

If you are a young mother sitting at home on maternity leave and you have free time and a desire to earn money, you have everything you need for this. Of course, you understand everything that concerns babies: clothes, feeding, procedures, medicines. There are several directions for commercial activity at once: paid consulting for other young mothers who need appropriate assistance, including with the involvement of narrow specialists; organization of sales of children's clothing, shoes, toys, for example, by purchasing them from well-known manufacturers from abroad, you can open your own children's clothing online boutique. There are many examples in every major city when proactive mothers on maternity leave have opened groups on social networks for the same mothers on maternity leave and make good money from it: advertising in the group and selling children's goods.

If you have a car, you can work as a taxi driver, save money, buy another car, then another and start your own new taxi service. There are examples when women opened taxis. A feature of these firms was that women were always behind the wheel. All of these new businesses have been and continue to be successful.

If you work in a trade organization and know better than anyone else how trading process, you know how to put into practice sales methods better than others and have the gift of persuasion, then you can open your own store, then a supermarket chain. There are many examples where people started out as shuttle traders or were ordinary sellers in food stalls, but later turned into the largest retailers with billions of dollars in turnover.

Always, when you are going to open your own business, you need to pay attention to what you understand and not be interested in what you are not an expert in, no matter how much you want to. If you have been a foreman in a construction trust for many years, it is unlikely that you will become a successful restaurateur. At least not right away. If you are a programmer or a talented writer, then you are unlikely to become the owner of a large media holding. Naturally, having enough financial resources, you can acquire any type of business. But we are talking about something else, about how to open your own business from scratch and preferably without initial investment.

At the same time, most likely, your business, opened from scratch, will be associated with the provision of services or the performance of work, since these industries do not require significant capital investments, when you do not need to build new factories, buy expensive equipment, and success depends on your knowledge and skills.

Note
Dear readers! For representatives of small and medium-sized businesses in the field of trade and services, we have developed a special program "Business.Ru", which allows you to maintain full-fledged warehouse accounting, trade accounting, financial accounting, and also has a built-in CRM system. Both free and paid plans are available.

When you have decided what you want and are going to do, conduct a simple but effective SWOT analysis. This is the method strategic planning, which consists in identifying factors of internal and external environment and dividing them into four categories: Strengths (Strengths), Weaknesses (Weaknesses), Opportunities (Opportunities) and Threats (Threats). This analysis, named after the first letters of English terms, is universal and applicable to all areas of activity, including small business. It allows at the initial stage, before you open your business, to consider from all sides the future of your enterprise and yourself, as an entrepreneur, from the point of view of strengths and weaknesses, as well as existing opportunities and threats, so that these opportunities and strengths are used to the maximum, and threats and the impact of weaknesses, on the contrary, are minimized.

How to open a business from scratch, where to start: practical advice

Many start doing something to start their own business, while still working as a hired job in some organization or commercial firm. Tip #1: Don't rush to quit your job. Try to make it so entrepreneurial activity at the initial stage, it could be combined with regular work. It is often possible to carry out commercial activities in addition to the main work after hours. For example, during the day you work, and in the evening and on weekends you control all processes in your own newly opened store, flower shop or in a tailoring workshop or in a hairdresser.

When you combine your usual work and entrepreneurial activities at the initial stages, this will be a kind of insurance. Firstly, there is a possibility that your business will not develop and fail for one reason or another. Secondly, very often a new business, a small business does not make a profit at the initial stages, but only requires investments. And while it will reach the usual rate of return, time will pass. Having, in addition to the business you started, a regular job and a regular salary, you will insure yourself well. Of course, this will not always be possible everywhere and not always, but if this opportunity exists, use it. In the event that you had to quit your previous job, do not burn bridges ahead of time, leaving the opportunity to temporarily return to salary if the first attempt to open a business failed.

Another tip in the same section. Save money by saving part of your salary. When you open your own business from scratch, any amount of money will not be superfluous.

Become a partner with your boss . Any organization has a need for third-party services, in the supply of goods, the performance of work. If you agree with your line manager that your new, greenfield firm will be one of his suppliers, then it will be beneficial for both of you. A new reliable partner will appear for him, a stable source of orders, revenue and, accordingly, profit for you.

A variation of your own manager's partnership is the opening of a branch of the company in which you work. You will open this branch and organize the execution of all business processes in it. To do this, you need to show your commercial and leadership abilities at the same place of work and enlist the support of the manager.

Get a job with a competitor. If you get a job with a successful entrepreneur who already has a successful business in the industry that you are going to work in, then this will be useful for you. In practice, you will not only see how he manages all business processes, but also learn how to do it yourself. In addition, you may acquire in this work the necessary business connections which will be useful to you already in your own business.

Do everything yourself first. When you just open your business and start working, you will probably have to take on many business processes: accounting, reporting, transportation of goods, goods, courier services, repair work and security services. In the future, when your business gets on its feet, you will hire the appropriate staff or outsource this work. At the initial stage, the independent fulfillment of these duties for you is both saving financial resources and experience that can always come in handy.

franchise business . Opening your own franchise business is opening a business under a well-known and successful brand. For many, when starting a business from scratch, this is getting rid of many problems. In this case, opening a franchise business means not only a recognizable sign, but also the purchase of the entire complex of knowledge and experience gained by the owner of this brand.

At the same time, the franchisor (business owner) transfers for money to the franchisee (for example, you) the successful business model he created. For example, this is the well-known commercial network, and you open a retail outlet under the brand of this network in your city or in your area. Representatives of the franchisor will teach you and your employees how to run a business and all business processes, starting with determining the location of the store, assortment, product display rules and ending with corporate phrases that the seller of your outlet will be required to operate when communicating with buyers. Statistics show that a franchised business goes bankrupt less often than others.

Surround yourself successful people. This is pure psychology, but this theory is supported by real life. Try to communicate more with those people who have achieved various successes in their lives, no matter what: in business, in personal life, sports, etc. Communicate with those who feel happy, smile sincerely.

And limit as much as possible to people who are nothing. If possible, exclude them from your environment altogether. Even if it Good friends childhood.

The more you communicate with successful people, the more it will motivate you to become the same. Once you follow this advice, you will feel the difference very soon.

Trainings, books. Now there are many trainings and even more books on the successful development of any business, starting with recommendations for opening it. Since in any book even a line will be useful, and in any training you can always hear at least some useful thing, you need to read books and go to trainings if you have free time and money for this. But you shouldn’t really count on the fact that a book, training or master class will make you a billionaire.

Where to get money to start a business from scratch

It may own funds that you have saved, for example, by saving from your paycheck. This is the best option, because the accumulated money means that when you saved it, you denied yourself something. Your attitude to investing your own resources will be the same: careful, thrifty and prudent.

Credits. Attracting bank loans and loans is more often justified when it comes to the development of an already operating business, for example, its expansion, when additional resources are needed to purchase new equipment or build new premises.

If we are talking about lending to a business at the stage of its formation, then in most cases one of the requirements of the bank will be the obligatory participation of the borrower in financing in some amount established by the bank, for example, in the amount of at least 30 or 50%. That is, in this case, again we are talking about the availability of own funds.

Still, it is better to open a small business from scratch either without money at all, or by investing your own resources. Because there is a high probability that a newly opened enterprise may go bankrupt even before you can pay off the loan.

Relatives' money. For example, wife (husband) or parents. These resources are similar to bank loans, but have a number of features. Firstly, these loans are in most cases interest-free, and secondly, they are not limited by strict repayment periods: they can often be repaid when the opportunity arises. And thirdly, relatives can often forgive a debt. Naturally, in this case, it is already on the conscience of the entrepreneur who borrowed the money.

Subsidies, startup funding. You need to constantly study various kinds of state and not only state programs to support small and medium-sized businesses. Perhaps your business meets the requirements of a particular state program. And if you have a really unique idea, no matter what field, you can count on financial support from some venture fund that finances attractive startups.

How to start a business from scratch without investment

This is also quite possible. Especially when it comes to areas such as training, tutoring, consultations, provision of services and performance of work. If for the performance of some work it is necessary to purchase materials, for example, if you sew clothes for someone or finish an apartment, then this problem is solved by receiving an advance from the customer. That is, investments on your part again will not be required.

If you are engaged in trade, then you will need money to buy goods, which you will subsequently resell. But trade can also be organized without initial investment. There are two solutions for this: either you trade on order, when the buyer gives you money to purchase a specific product specifically for him, or you take the product from your supplier for sale and pay it off when you sell it yourself.

How to start promoting your business

At the same time, how to start your business from scratch, you will need to declare yourself: that you have started working and that you offer and sell. At the initial stage, there is no need to invest in advertising and promotional tools: this can be done for free with the help of Internet marketing.

You can make your own fully functional website for free, including with the functions of an online store. To sell your product, to advertise the services you provide and the work performed, you can use free resources at the initial stage social networks and Instagram. Then, when you have money, it would be advisable to invest in paid Internet marketing tools: SEO-optimization of your site, direct-marketing, and the creation of commercials.

When you open your own business and start working, do not forget to reserve funds for the so-called financial airbag. The fact is that, according to statistics, during the first five years of work, again open business 90% of businesses close. Of the remaining 10% of surviving firms, only 1% will remain over the next five years. That is, if 100 new firms open today, in ten years there will be only one. This is one of the main laws of business, you need to remember it.

If you have little money, you need to do business.
If there is no money at all, you need to do business urgently, right now!
(John Davison Rockefeller)

The desire to open your own business probably visits everyone when there comes a moment of dissatisfaction with work for hire, low incomes, the regime “from and to”, positive examples of opening and developing your own business by people from the environment. But, having decided to leave the employer, not everyone has even an approximate idea of ​​​​how to open your own business from scratch, where to start your project and how to move forward competently.

How to start your business from scratch quickly, competently, simply?

Personal, own business: a new project from scratch without investments

As a rule, when trying to open their own business from scratch, the majority of enthusiasts have neither experience, nor connections, nor skills, nor sufficient funds to open it. Yes, even the minimum investment. Except how to get a loan. If you manage to collect the necessary documents. Which is not always possible. And whether it is necessary, is also a question!

And, of course, as a matter of course, everyone wants not only not to burn out, but also to make their offspring profitable, highly profitable and promising. And the beginning of a new project is a very crucial moment.

We are talking, of course, about starting a small business. I assume this is because the search queries for the most part include the word “free”, that is, you want to start a business without investment from scratch or with minimal investment, start almost from scratch, not only in the theoretical part, but also financially.

It is possible that at the initial stage you will have to be a single director, and an engineer, and an accountant, and an economist, and an analyst ... After all, you have firmly decided to start working for yourself, you want to open your own business! New business like no one else has!

Why does the idea of ​​starting your own business often remain unrealized?

Why does the idea of ​​starting a business from scratch often remain unrealized?

Owning, building and developing your own project, even a mini business is new status, new opportunities, new perspectives. Often - and new adventures.

Now you have to be not just an executor of someone's orders, works, orders, but a leader with all the ensuing consequences and requirements:

• responsibility for the organization of the process and the result;
• responsibility for negotiation and decision making;
• responsibility for providing work and earnings employees if you plan to have such;
• you will have to develop many new qualities and habits from scratch, if they are not there.

How to open a business, what line of business to choose, where to start your business from scratch, where to get ideas for your own business and money to start? How to organize your business from scratch so that it really generates income? A lot of questions are spinning in my head, various projects are flashing on the Internet, often there is simply confusion from the information received from the network and a complete misunderstanding of where to start a business.

Instead of focusing your eyes on the first step, and then, when you take it, on the second, a huge path to the top immediately appears in your mind's eye. When a person begins to think about it, to wind himself up, at some point he is seized by fear. That is why the idea of ​​​​opening your own business, even just excellent or ingenious, often remains unrealized.

The majority of the population, especially in our country, being afraid to take risks, continue to work “for their uncle”, do not attach importance to ideas, the implementation of which will make it possible to receive money much more than the salary of an employee, suppress any thoughts about it, and leave it unclaimed. desire to become rich and independent.

But you don't have to think too much. Come and go on time, fulfill your duties, do not argue with your superiors. And you will receive the agreed amount, a month of legal vacation, which you begin to dream about immediately after returning from the next one. Stable, just great. In the evening you can watch TV, open your computer and play, chat with friends on social networks ...

Own business is, of course, strained 24 hours a day, it is a responsibility. Responsibility to yourself, your family, children. Horror seizes people when they think they will take out a loan, open their own business and go bust. At the same time, they do not even guess. And this psychological moment for many is insurmountable.

If we specify all these aspects, then we can distinguish 3 main components that are a stopper and contribute to never starting:

• Attachments

Most people do not adequately estimate the investments that may be required to create own project. They are convinced that large amounts of initial capital are required to get any return. And even if these investments are really small, there is a belief that there is not enough money to be able to invest.

• Ideas

Most people are sure that one must be born with some kind of entrepreneurial streak, that this streak either exists or it doesn’t. That a lot of ideas will be needed as the process develops. And if they don't exist, they won't. And most importantly - most people think that they need an idea initially in order to start doing something.

• Risks

Most people overestimate the risks associated with starting their own business and experience the fear of losing everything they have, the fear of embarrassing themselves in the eyes of others, of failing, the fear of being different from everyone else, the fear of standing out from the crowd in any way.

These are the top 3 reasons why people keep going to jobs they hate. These are 3 reasons why we have so few young entrepreneurs in our country.

How to start your business from scratch without money, without investments?

How to start a business from scratch with no money and achieve the greatest success?

It is possible and quite realistic to open your business from scratch without investments or at a minimum cost, let's call it a mini-business. And then, having worked intensively on the “promotion” of your project for 2-4 years, creating a stable, constantly growing passive income, enjoy well-deserved financial freedom or plan to launch a new business process. After all, there is no such thing as too much money!

Key words here - business, open, work, minimum investment, project and 2-4 years.

That is, you will have to work to open your personal brainchild, and not for show "I tried (s)" to create your own brainchild. And with full dedication, investing, if not money, then time, effort, knowledge, creativity, energy. And not only their own, but sometimes using the team method of work, when all these qualities, inherent to one degree or another in other people, partners, work for each other.

A minimum investment means that you still need money to start, even if it is only $10-50-100. But in order for the fire to warm you, you must first throw firewood into it. An exception may be the provision of services based on your knowledge and experience. It is quite possible to start here without spending money.

It is in this type of activity that you can launch one project from scratch, start a second, then a third. Only by controlling the first ones, which on the machine already regularly bring you some kind of income, most often growing. And eventually build a network of businesses.

This is especially true for small settlements: small towns, district centers, villages. The Internet allows you to make the whole world the target audience of your projects.

It is enough to study thoroughly once, for example, or how to create an information site, then the following projects will open as simply as if you have been doing this all your life.

If you are not a resident of a metropolis or at least a regional center, it is important to study what business can be opened in small town or a village, which business is better, more profitable, more profitable to open, having land and a subsidiary farm.

Perhaps it will be the cultivation of greens or berries (strawberries, currants, cherries). After all, even in small towns, not everyone has gardens and dachas, and you won’t find shops where they sell it either. And you can earn a lot of money from this. Greens in the greenhouse can be grown all year round. And in the spring - like hot cakes seedlings, on some flowers you can climb well.

Or maybe your settlement is surrounded by forests with berries, mushrooms, nuts, lakes with fish, but there are no collection points for "gifts of nature". Or some frail ones, in some hard-to-reach place. So think.

Or maybe you have some mechanisms, devices, tools that you can rent. Why not extra money?

Look for an idea for your business on the Internet. There are so many of them that "eyes run wide." And you can always find clues.

P.S. If you are new to business, then at first it is better to consider ideas that do not require investment of money:

• consulting, training, tutoring, provision of intermediary services - this will not require any investment of money, in extreme cases, for advertising, and even then only at the initial stage;
• use the Internet as a business platform, including social networks.

Try in practice the simplest ideas that will allow you to feel the “ground under your feet” and not lose money if something goes wrong.

Business niche. How to identify and choose a niche for your business?

In order for business development to go on the rise, you need to determine the demand for your work, goods or services even before opening a business. Clearly define a niche for your business. This is very important point, which allows you to test your business idea on paper in advance, find out what the market capacity is in the sector, in the segment where you plan to open your business.

And this must be done in writing, and not kept in mind. Without market analysis, competent and meticulous calculations, if you have already decided to start a business, nowhere. Only mathematics will be able to show that even with a popular product, you can not justify your hopes that the business will be profitable and pay off in real time.

Buisness process. How to graphically formulate your business processes?

To visually reflect your business process, you will need to do very simple steps. On a notebook or landscape sheet of paper, draw squares and write in them everything that you plan to use. Enter all those who will be involved in your business processes: employees, partners, customers, suppliers, contractors.

From this diagram, it will be clearer to you what you want from your business and how it will work. Immediately, in passing, find out the thin spots.

Do I need a business plan and how to draw up a business card correctly?

Business plan of your desires, calculations, actions (business card)

You take your business idea, niche and business processes, combine them together, i.e. develop your business plan. In other words, in terms of value in terms of money and terms, you formulate what, when and how much you want to receive from your business.

It is better to start with the last figure, how much money you want to receive from your business. And this figure, by means of a reverse calculation, will tell you what actions you need to take, how much to invest in order for you to receive the desired income.

It is essential to have at least an indicative plan of action. You can often hear that a business plan is a thing that is more needed for show, but has little practical use. Perhaps this is so. But the company, in any case, needs it. Treat it as a landmark, like a map in the business ocean. That is, it is not necessary to follow it exactly, but in order not to stray from the intended path, it is necessary.

According to successful entrepreneur Vladimir Dovgan, a business plan should be drawn up in order to simply train your brain, become smarter and more confident, stronger than your competitors who do not do this.

And there is no need to adhere to it, it is necessary to act in accordance with the opening conditions and circumstances. And they at the time of specific actions may differ significantly from the conditions when this business plan was developed.

Is it worth it to invite business partners to a personal business?

Not every business can be built solely on your own. Often, young and ambitious entrepreneurs are overconfident and think that they can move mountains alone. To avoid this, correctly assess your capabilities.

Of course, starting a business alone is scary. I want to share the responsibility with someone. With a friend, for example. Transfer some of the work to him. But, as a rule, sooner or later the partner begins to want much more than he gets.

Such a partnership in business leads, at best, to a quarrel and the loss of a friend, and at worst, to a division of business. Therefore, before attracting a partner, think about whether you really need this or that partner? Are you sure you can't manage your own business? That's why it is personal, to be its full owner and one day not to be out of work.

An excellent option for partnership in business can be teamwork from partners who each have their own personal business, but due to certain circumstances, to develop their personal business interested in each other.

Naturally, each of them, to the extent of his sanity, is also interested in own development, expanding ties, acquiring new skills and knowledge. Most likely, such a partnership can even be called cooperation in business.

Moreover, the Federal Tax Service provides an opportunity to find out complete information about any business. Today it is possible by a mass of indicators that used to be tax service were carefully hidden. This was provided by law.

When there is a team of honest, successful businessmen, people's time, skills, abilities, people's thinking, responsibility is divided and work for the team, for all employees, each of whom independently conducts his own business.

Just remember that all business conditions for managing, entering, exiting, making profits and covering losses must be negotiated with partners, “standing on the shore”, in advance, even before you set sail.

How to find business partners, with whom will you start your business?

How to look for business partners, how to choose the right ones so that a business partnership brings positive and expected results? If it is really necessary, look for partners who will help you in solving the problems facing your start-up company.

If you already have them, great. If they are not there, it makes sense to try to find them. Look at what you lack in your business project: skills, money, resources, maybe access to new markets, territories, know-how? It could be anything. And then find those people who have it. These will be your business partners.

It is possible that in the person of a business partner you will also find an investor. Perhaps the latter case is even more attractive, since it is not yet a fact that an investor will want to enter into a share.

It remains only to meet with them, agree and competently sell them your business idea.

Powers of business partners in business process management

This step concerns the very life of your business. Decide, and formulate on paper who, how, with what authority (you and your partners) will manage your business. How and when you will start to share the earned profit, or vice versa, how and in what proportions you will cover the losses. This is a very important step.

Conditions for the exit of partners from the business - the most important clause of the contract

Decide in writing on what conditions you will exit the business.

Exiting a business can be caused by anything. This may be an early exit from your partner's business, because he may urgently need money. Either your plans will change, or you will build a business for sale. Or the vision of prospects and further steps between you and your partner will radically begin to diverge. Options may vary.

This step actually defines the entire structure of your business. And he is one of the most important. If you develop it, foresee or at least formulate those desires on which you want to exit the business or sell it, it will pay off handsomely, saved money, time, nerves, and therefore additional income.

These 3 steps are directly related to life cycle your business. And they are even more important. Because if you do not work them out, you simply will not see where you are going, your business is in danger of crumbling. Or at one "beautiful" moment you can "be left out of work."

All these steps you need to put on paper. How - not important. It can be written on a notebook sheet with a pen, on a landscape sheet, in a notepad, whatever. If only you had the answers to these questions.

When you have these answers, you can safely go to lawyers, and they will quite calmly and quickly form legal structures for you, prepare constituent documents.

Early implementation of the above steps is the key to success in your new business.

Tips and tricks for entrepreneurs starting their business from scratch

How to open your business for beginners from scratch: tips and tricks

In order to avoid many mistakes when opening your traditional or online business and secure real income for yourself, you should not ignore some recommendations from people who have already gone this way.

Business education: learn from the experience of successful entrepreneurs and businessmen

First of all, you need to study the experience of successful businessmen and Internet entrepreneurs in the field you decide to occupy.

Make it a rule to do this daily. Successful entrepreneurs, including Internet entrepreneurs, know from their own experience: how to make money online quickly, how to make a lot of money online, how to start a business from scratch, and how to open a business without initial capital.

Videos of their performances and interviews are fairly easy to find through a search engine.

Explore, if only for fun, why so many successful entrepreneurs are so interested in . And this despite the fact that in Lately Russia has adopted a number of regulations aimed at preventing the use of offshore companies by Russian businesses.

Such an activity will allow you not only to acquire some knowledge, but will strengthen your self-motivation. What is more important than knowledge.

How to profitably dispose of credit money, protect them from losses?

Is it worth taking out a large loan to start a business? After all, it must be returned

You should not take too large loans if you do not know how to properly dispose of them and protect against losses. For a novice entrepreneur, often, begins to spend money irrationally.

So, people who are absolutely unnecessary at the moment are hired, fixed costs grow, and the advertising budget increases. All this relaxes, and yet at one fine moment cash flow dries up and you have to live within your means. In addition, any loan must be repaid, and even with interest. So why take on too much?

The abundance of advertising to promote your company greatly inflate the budget. Despite the fact that at first it does not even give a tangible exhaust. The error is typical. It is easy to avoid it - clearly define your client, your target audience. And only after that start an advertising campaign.

As for the loan itself (as well as any other money that you are going to spend on starting a business), there is a very good scheme for saving it. To do this, you need to use a unique Vista European account opened with Hermes Management. Available cash You deposit on this European account and manage the process online 24/7. The deposited money will be a profitable investment and at the same time a pledge to take 70% of this amount in the form of an indefinite loan for your business. The loan will be obtained at a much lower percentage than the monthly accruals on the investment amount fixed before the loan was opened. Cool?

Even if you do not return anything to repay the loan, the original invested amount will be restored after about 3 years. This happens due to the difference in interest accrued on the investment and the deduction for the loan.

You have nothing to lose, even if the business does not go quite the way you would like. If everything goes well, it will be possible to use 70% of the amount recovered on the account again. And start expanding your project. Read more at the link and ask questions in the comments. For those who are really interested, a detailed explanation is possible via Skype, Telegram, phone. By the way, it is quite possible to use the same scheme when buying an apartment or buying a car and updating it every 3 years.

Is it worth wasting time if there are small flaws?

Is it worth postponing the launch of a business, wasting time if there are gaps?

Don't waste time if your product needs a little tweaking, because competitors may be faster.

Imagine you have a product sample that you want to offer to the market. In general, it is not bad, but there are a couple of minor flaws. You decide to eliminate them before you are going to offer your product to customers.

At the same time, your competitor created a similar product. But, unlike you, he did not pull and eliminate minor roughness, but brought the product to the market. As a result, he is on horseback, and while you, upset by the missed opportunity, have just brought the first version of your product to mind, he has already prepared the second, even more perfect, for release.

Getting started is always difficult. And not everyone who starts makes it to the finish line. Even with a specific step-by-step plan and calculation of the payback period. Some even pass the first milestones. And then patience, perseverance, perseverance, knowledge is not enough.

And not everyone is successful. And not because the person is incapable. It’s just that success, among other things, largely depends on how carefully it was carried out, whether the direction of activity is correct, corresponding current moment, selected.