A friend of mine called these cookies "Oreos for rogues." This characterization seems rude to me, but rather true: Turkish Chello cookies are really an analogue of the famous American chocolate cookies with cream, only it costs exactly four times cheaper than a pack in Azbuka Vkusa: 43 rubles against 162. It’s convenient to remember, because in the Fix Price chain of stores with fixed prices, everything costs approximately 43 rubles: from products and gifts for March 8 (simple vases, caskets and candles) to the “Electrical Goods” section (flashlights, phone stands). The stalls of the night markets in Delhi and Hong Kong are littered with this good, how can it be that exactly these goods are now solemnly sold in the very center of Moscow, in the Fix Price store on Tverskaya, 7, in the beautiful building of the Central Telegraph?

The business is not limited to mail alone: ​​the Fix Price network invented by the creators of Kopeyka and Tsentrobuv, Artem Khachatryan and Sergey Lomakin, appeared in 2007. The global financial crisis did not stop the company's growth: during the year, businessmen opened 60 new outlets and went into positive territory. By 2014, 1,700 stores operate under the Fix Price brand in Russia, 95 of which are in Moscow. The company expects that by the end of 2015 the number of Fix Price signs throughout Russia will increase to 1950.

Who Invented Fixed Price Stores

Shops of the same price appeared in the second half of the 19th century. The author of the format is considered to be Frank Woolworth, an American entrepreneur who opened the largest retail network of its time F.W. Woolworth Co. In 1878, Woolworth opened the first Woolworth's Great Five Cent Store in Utica, New York, selling household goods and clothing at five and ten cents. The store quickly closed, but a year later, Frank takes risks again, this time successfully - in Lancaster, his store was received with a bang. In addition to the one-price format, F.W. Woolworth Co was the first to try a free display of goods (competitors hid goods under the counter), put up price tags and made discounts for certain product categories. If initially the founder of the network counted on a poor audience, he soon realized that representatives of all segments of the population go to his stores.

Today largest network This format is the American Dollar Tree, offering its visitors goods for a dollar or less. Founded in 1986, the company has managed to open more than five thousand outlets in the US and Canada. The presentation of the Russian Fix Price also cites other foreign networks that set an example Russian entrepreneurs: American 99 Cents Only, Canadian Dollarama and Dollar It, Japanese Daiso, English Poundland and German Eurosho.

Photo: Fix Price press service

Fix Price's tutorial videos are reminiscent of the best stories in the Sofa Store: for example, here's an introduction to the diverse and wonderful world hairpins for 43 rubles

How to buy in a crisis

Despite the positive attitude of Fix Price representatives, some experts are sure that the middle class is not ready to switch to unknown goods for 43 rubles.

“Consumer habits in relation to food and household items change hard - you won’t stop using your favorite shampoo, just on toothpaste, soap, shampoo and food will account for not 10% of income, but 15%. They will save on items of long-term demand - they will change furniture, cars less often, buy expensive clothes or expensive tours,” says Andrey Purtov, co-founder of the ArtGraphics.ru branding company. He explains his position as follows: “It is easier to deprive yourself of one great joy than twenty small ones.”

“For people who are accustomed to a certain lifestyle, switching to products from unknown manufacturers will be too difficult. Thoughts will appear: “How so, am I now a rogue?” - argues general manager of the company "Personal Advisor" Natalya Smirnova.

Aleksey Andreev, managing partner of Depot WPF branding agency, believes that Network Fix Price just managed to outwit consumers with this mindset. “Fix Price is built in such a way that it achieves commercial results, but at the same time does not offend the mass consumer. This mechanism works especially noticeably in an unstable economy: the buyer is looking for more profitable solutions for himself and painfully does not want to admit his poverty, ”the expert argues.

According to him, today's Fix Price stores look decent, offer a decent assortment and are perceived almost like an ordinary supermarket. Buyers believe that the goods presented on the shelves in Fix Price have the most fair price, and sometimes even somehow underestimated. “And that doesn't bother anyone. Now you need to be a prudent owner, spend money wisely. Very different people come to fixed-price stores, but they have the same motive: it's interesting, I like this game, I accept its terms, and the prices are convincing. And note - not a word about poverty, financial collapse and the heavy share of the downed pilot, ”concludes Andreev.

For low-income people, one-price stores are a gift. Consumers who want to save money and do not pay attention to brands are a mass audience that will run to Fix Price in the near future, if they have not already done so. Fix Price will be of interest to such buyers today not only because of the low price, but also because of the stability that everyone lacks.

“When people are afraid that in the morning the price will double in the store under the window, fixed price stores remain the only island of calm. People like that they know exactly at what price they can buy something in the store tomorrow,” says Smirnova.

Nevertheless, the prices of this chain are also rising - but not as sharply and strongly as in other stores. If the American progenitors of Fix Price keep the price in the dollar for several years, then the Russian discounter cannot take such a step: inflation in Russia is too high. In 2007, the chain's goods cost only 30 rubles. Since September 2008, the price has increased to 35 rubles, and in 2010 - to 36. In June last year, prices were raised from 38 to 39 rubles, and in November - to 40. Now the fixed price is 43 rubles, although for another week cost 41 rubles.

What to buy at Fix Price for 43 rubles: the choice of "Posters-City"

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  Frying pan

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  Cake molds

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  fake caviar

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  Strawberry core and tail remover

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  Myafli, i.e. "soft waffles"

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  Pocket comb

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  Shaving foam

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  Party glasses

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  ceramic knife

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  soda

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  Pillowcase

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  Set of cleaning bags for dogs

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  Lamp

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  History of Russia in five books

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  Surprise toy "Funny ice cream"

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  Wafers "Mom's palms"

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  Hair coloring crayons

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  sugar bowl

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  note board

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  Bicycle horn

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  Reminder notes on the wrist

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  Toy for dogs "Ring"

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  Perpetual calendar made of cubes

“Before you go to this store, determine what you can buy there and what you can’t. Today you buy an electronic toothbrush cheaper, and tomorrow it will break. As a result, you will give away more than in another store where the goods are of better quality. Fix Price is good for saving on everyday goods,” Smirnova advises.

"The main idea of ​​the Fix Price project is a store with a wide range of household goods for the whole family," the company's website says. Basically, Fix Price sells household goods, household chemicals, hygiene products, cosmetics and perfumes, and only 20% of goods are food. At the same time, 70% of all things are imports. The bulk is imported from China. In Russia, they buy all food products - those that are stored for a long time: beer, juices, tea, canned food, snacks, and so on. In today's economic conditions the food assortment helps to create a flow of buyers in the store - especially in the regions. On Tuesday evening in a store on Tverskaya Line: in the baskets of middle-aged women - five packs of dryers, men in leather jackets - seven cans of beer and eight packs of chips.

In total, about 2 thousand different items are presented on the shelves of Fix Price. The Best Price company imports goods from China on its own: without intermediaries it comes out cheaper. In search of the cheapest offers, you have to thoroughly study the markets different countries: you need to bring something not just suitable for the price, but the cheapest in its category - however, if the product is sold poorly, they immediately refuse it.

Who else sells everything for 40

The format of stores with a single price attracts other players in the market. The Zaodnod network is actively developing, which already has ten stores in Moscow, but plans to open another 740 outlets throughout Russia by 2020. In this network, 27% of goods are food products, and the rest are household goods, household chemicals, cosmetics and perfumes, hygiene products, clothing. On the price tags of the Zaodno store, you can find three numbers: 33, 55 and 99. Representatives of the largest Russian retailer, the Magnit network, also spoke about their desire to try out the single price format: test new format will be in cosmetics and household chemicals stores Magnit Cosmetics, where they will ask for 33 rubles for goods. Another price-fixing chain is called "Matryoshka" - they sell gifts, watches, accessories, electrical goods, bed and bath accessories and other inedible little things at five prices: 29, 70, 170, 270 and 470 rubles.

Fix Price network CEO

“We import goods from those countries where it is profitable to transport: from China, Asia and Europe. Not a single item in our assortment falls under the category of sanctioned goods. Until November-December last year, while the euro exchange rate did not rise to the maximum, we imported goods from Spain, Italy, Holland, Germany, and Belgium. These were mainly food products with which the producing country is associated: Italian pasta and tomatoes, Spanish canned food, Dutch, German and Polish confectionery. We are currently working mainly with Russian manufacturers. I wouldn't call it a replacement, it's just that we can't offer these products to our customers due to the strong price fluctuation. This does not mean that they will not return to the shelves at all.

We are forced to raise prices, but we do it last and still try to keep the lowest price on the market. What is a rise in price by 2 rubles with a doubling of the dollar and inflation of 15% in two months? We insured all our risks. For the long term, we signed contracts for the purchase of foreign currency at the old rate.

We work in an industry where customers do not have a great dependence on brands. We do not sell consumer electronics or fashionable clothes. In food and household products, there is an attachment only to very well-known international brands, such as Pepsi, Cola, Colgate. The rest of the goods - cups, spoons, frames - our customers choose based on their consumer properties, not a brand.

Goods made in China are in all stores, not only in ours. Same manufacturers household appliances and electronics produce a large proportion of their products in China. It doesn't matter in which country you buy, it matters from which manufacturer. We need to find a manufacturer who makes a quality product under the best commercial conditions - this is what we are doing. We create our own trade marks, own brands.

We are trying to bring unique products - those that you will not find on the shelves of other stores. Of course, plates, coasters, socks and hats are all for sale, but we try to look for uniquely designed plates. We are constantly looking for so-called fenks in order to diversify the assortment - once we were the first to bring silicone tea bags and Goosebump massagers. A few years ago, we sold about ten containers of such goosebumps before the New Year - everything was swept away from the shelves for gifts, like bread in times of famine. However, we not only find the first, but also achieve the right price from suppliers.

Our audience is very wide and now makes up about 70% of the country's population. In my opinion, our range of 70-80% can satisfy the needs of any family. Of course, we don’t sell boots, clothes and bicycles, but now Russian families probably don’t buy such goods.”

Although they say that a penny saves a ruble, but still the savings should be reasonable. Making thoughtless purchases in stores "all at the same price", we sometimes do not save, but overpay. Plus, we buy things not ourselves High Quality. What items in Fix Price are better not to buy at all? Let's try to figure this out together.

school supplies

For the same money, you can find great deals in big stores stationery. In addition, there are often promotions and sales. Wholesale notebooks or pens can be bought much cheaper. In a word, usually what you pay 50-100 rubles for at Fix Price can be bought for 10, or even 5. Not to mention the fact that the quality of school supplies in specialized stores is much higher.

Knives

The quality of kitchen knives in stores where everything is at the same price is not even worth talking about. In addition to the fact that they most often simply do not cut, they can also be hazardous to health, since they are made of low-quality materials.

Batteries

One-dollar store products are often liquidated from other sellers. They may have a limited shelf life, but when it comes to batteries, even fully usable ones lose some charge over time. In a word, it’s definitely not worth buying them for the future, having coveted the cheapness.

In addition, some low-price store batteries contain carbon-zinc, which makes them more prone to leakage than the higher quality lithium batteries you find in other stores. If you really want to save money, it is better to order batteries from online stores for a promotion or look for profitable wholesale offers in large hypermarkets.

Tools

Cheap tools are more likely to break quickly. Not only does this mean you will have to replace them again, but it also puts your own security. Specialized shops for working tools and equipment guarantee you the best quality. Plus, their products often come with a lifetime warranty, so you'll get a free replacement if it wears out or fails prematurely.

kitchen mittens

Cheap mittens and oven mitts are not thick enough to protect against burns when you pick up a hot pan. Use common sense - and if the Fix Price mittens seem too thin and flimsy to protect the skin of your hands, it is better to look elsewhere.

plastic utensils

If you want to keep your plastic spoons from melting in your soup, then it's better to spend a couple of extra hundreds and buy quality utensils that will last longer.

Plastic spoons, forks and plates are a very controversial category of goods. Many of them we expose to heat, for example, using in the microwave or dishwasher. And since cheap materials can be of dubious quality, heat exacerbates the situation and promotes the release of toxic substances.

food products

Since few still buy products at Fix Price, their assortment is not updated as often as in ordinary supermarkets. This applies to milk, yoghurts and other perishable products. Therefore, be sure to check the expiration date on the package.

Products in packages

Buy a large box of cookies or a bag of sweets for just a few tens of rubles - who would refuse such an offer? However, if you are going to buy a generic product, your best bet is to buy it from the supermarket so you don't get disappointed in the taste.

The thing is that the products in Fix Price are often those products that do not sell well in other stores. For example, they are not of the best quality or do not shine with taste.

Cosmetics

Buying lipstick or mascara at Fix Price, you can save a lot of money compared to cosmetic stores. But be careful: if you have allergies or sensitive skin, the reaction to cheap ingredients can be quite unpleasant.

The thing is that such cosmetic products use more aggressive alcohols or cheaper ingredients that harm the skin instead of good. Therefore, again, check the expiration date, as well as the list of ingredients before buying. And then test the product on a small area of ​​your skin to make sure it doesn't cause dryness or irritation.

Skin care products

Again, buying such goods at Fix Price is like a lottery - you never know what is inside the package. But that doesn't mean you have to spend a fortune to have beautiful skin. Just pick your brand and stick with it while keeping an eye on promotions and sales.

Feminine hygiene products

Tampons, pads, daily, pregnancy tests and others hygiene products it is necessary to buy only in specialized stores or pharmacies. After all, you definitely do not want your skin and mucous membranes to come into such close contact with something full of toxins and harmful substances.

Hair products

During promotions and sales, you can save much more in big hypermarket or a specialized store than in Fix Price. In addition, such sellers have a wider selection and more diverse products. Shops "all at the same price" can not boast of this.

Electrical goods

Sockets, cables, extension cords, adapters, and other electrical items that you find in discount stores usually have thinner, cheaper wires and contacts inside. They are unable to cope with large power loads, which can lead to premature failure or even a short circuit. It is better not to save on such things.

Sunscreens

According to most skin care experts, SPF protection decreases over time, and Fix Price products often last longer than usual. Or there is another catch: the packaging says SPF 30, when in fact the cream contains SPF 15.

Childen's goods

If you want to provide your child with the best and safest products, low price shops are best avoided. Again, the problem is quality: you never know what these products are made of.

Medicines and vitamins

Medicines in the discount store are often nearing the end of their expiration date or have even expired. Instead, it is better to go to the nearest pharmacy and make a purchase there. The same goes for vitamins. They may not bring harm, but they will not give any benefit either. Whereas high-quality vitamin supplements, when used correctly, will really improve well-being.

Animal food

Keeping a pet today is not a cheap pleasure. That is why many of us, when we see an attractive price tag in Fix Price, immediately grab whole baskets of food for our beloved dog. However, if you stop and calculate, it turns out that the price per gram from specialized sellers comes out lower if you take the feed in bulk. In addition, in Fix Price you save on quality too.

Toys

With children's toys in "Fix Price" everything is very sad. They break quickly and do not bring any pleasure to the child. They are made of low quality cheap materials - in a word, you get exactly what you pay for.

If the child is capricious and requires a new toy almost every day, it may make sense to prefer quantity to quality. But think about this: what happens if a toddler inhales or swallows a broken piece of a cheap toy?

In a word, remember once again the saying that the miser pays twice. And the next time you see an attractive price tag in Fix Price, ask yourself if you really need this thing and are you sure of its quality.

In this article, we will talk about fixed price stores ( fix price) . After reviewing it, you will find out what a fixed price is, why such stores are interesting for, what are their advantages and disadvantages, what products are worth buying there and what are not, and a lot of other information on this topic. I think it should be interesting and useful.

So, fix price stores have appeared relatively recently, and since their inception, this line of business has been developing rapidly, both the number and scale of such outlets have been growing. What it is?

What is a fixed price?

Fixed price - these are stores with the same fixed price for all goods. For example, “all for 99”, “all for 77”, “all for 555”, etc. Surely, you have already met such stores many times, and perhaps you have made purchases in them, not knowing what they are called correctly.

Fixed price stores work approximately according to the following principle: they buy miscellaneous goods in a certain price range at different prices, they calculate the weighted average cost of a unit of goods, add their trade margin there and thus set a single price for all products. Moreover, the price range of purchased goods is selected so that the final fix price is a resonant specific number (for example, 99, 100, 50, 500, 300, 777, etc.).

If we take it in the context of goods, then some of them can be sold by fixed price stores even at a loss - below the purchase price, while earning a profit due to the general assortment. And this is the moment you and I, as buyers, can just use in order to save personal finances.

In fixed price stores, you can buy some goods cheaper than their purchase price and, accordingly, cheaper than their prices in other stores - this is a great opportunity to save a personal or family budget.

Fixed price store goods.

What is sold in fix price stores? There are 3 main areas:

1. "Everything for the home" - all sorts of household trifles.
2. Clothes, shoes.
3. Products.

Most often you can find fixed price stores of the first direction (all sorts of household trifles), less often - the second (clothes) and even less often the third (products).

There is an opinion that in fix price stores all goods are of low quality. It's a delusion. The quality of goods can be different, it largely depends on the fixed cost - it is not necessarily very low. And for each cost there is a category of goods.

If we talk about fixed price stores “everything for the home”, then you can safely buy various small utensils in them cheaper than in others outlets: soap, powders, detergents, garbage bags, toilet paper, toothpaste, kitchen utensils, simple toys and goods for children, etc.

It is more difficult to navigate in fix price clothing stores, because it is more difficult to determine how profitable the price of a particular product is (it may simply turn out that there are no analogues anywhere). In this case, just focus on value for money.

You can find the most conflicting reviews about buying products in fixed price stores. There are buyers who complain about the low quality of products, there are those who, on the contrary, often buy at such points. foodstuffs and satisfied. In this case, I think you need to try and draw conclusions regarding each specific store.

How to make profitable purchases in fixed price stores?

Now let's look at a few rules, following which you can make really profitable purchases in fixed price stores.

Rule 1. Go to the store for specific items. When you already know what is sold in a particular fix price store, go there only with specific purpose: buy this and that.

Rule 2. Compare prices. The most important rule: you need to go to a fixed price store, already knowing what is here required item cheaper than other stores. That is, you must know the prices of other stores, and the fixed price is indicated on the window.

Rule 3. Do not buy goods in fixed price “at the same time”. If you went for specific products, knowing that the price for them is more profitable here, you don’t need to collect a bunch of other things at the same time - the cost of other products may no longer be so interesting, and you can buy them more profitably elsewhere. In addition, many products may simply not be so necessary for you.

Where can I find fixed price stores?

Finding the addresses of fixed price stores in your city is very simple. Type in the search “fix price stores Moscow” (or your city), and the search will give you different catalogs where you can find the nearest fix price stores and even an approximate range of their products with location points marked on the map.

Now you know what fixed price stores are and why they are interesting for customers in terms of savings opportunities. Come in, compare prices, analyze and make profitable purchases.

On this I say goodbye to you. Stay on and get plenty free advice and recommendations for competent management of personal finances and family budget. Until we meet again on the pages of the site!

Fix Price stores, where everything can be bought for 43 rubles (and once it was 36 rubles), are confidently capturing Karelia. But if for the same Europe shops of fixed prices, where everything can be bought, for example, for 5 euros, is already a familiar thing, then our people are still wary of this phenomenon and stay in complete confidence that they sell only all sorts of unnecessary junk. To dispel (or, conversely, confirm) this myth, we decided to visit one of these stores, delve into things and find out what good things can be bought today for 43 rubles.

But first, a little history. According to the popular publication Sobaka.ru, fixed-price department stores were invented in America in the second half of the nineteenth century. The author of the concept was Frank Woolworth with his “little empire” five-and-dime store with household goods and clothes for only five and ten cents. Even the smallest coins tend to accumulate and grow into a fortune - this is Woolworth's main principle. By 1919, his "5-cent empire" consisted of more than a thousand stores in the United States, Canada and England, and Woolworth's fortune was sixty million dollars.

In Russia, the first Fix Price stores began to appear in 2007, and they were opened by the creators of the popular Centroobuv, Sergei Lomakin and Artem Khachatryan. And since then, they have managed to open 1,744 Fix Price stores. They say that now, in the midst of the crisis, the fix price format has found a second wind. But there is one “but”: the assortment here is so extensive and varied ( in the Fix Price network, literally everything is sold - stew, lipstick, and car products) that you want to buy literally everything: those sweets, and a funny shower cap, and a pink flower pot.

But the quality of goods is not always on top. Therefore, experts advise going to such stores with specific lists, or at least a clear idea of ​​what and why you need to buy. Otherwise, you will probably fill the basket with various unnecessary, but cute little things, and in the end, you will not only not save money, but also spend extra money. Here are the 10 things that we personally noticed in one of the Fix Price stores in Petrozavodsk.

Goods for pets

All pet owners know how much a toy for a dog or a bowl for a cat costs these days. In a specialized pet supply store for less than 150-200 rubles, it is unlikely that even the most stale ball can be bought. And here - toys for every taste, and everything else your pet may need - from a comb to a blanket, a leash and a collar. And even packs of food also cost 43 rubles. We will not advise him, because animal feed is exactly what you should not save on. And everything else is quite decent quality.

Food

Regarding the same stew, of course, the issue is debatable - for 43 rubles it can hardly be what we want to see it (we are talking about stew from fixed price stores). So in this case, it is better not to chase cheapness. But the same corn flakes, muesli and all kinds of sweets can hardly be spoiled. You can safely take them - we tried it ourselves and were quite satisfied with both the taste and the quality. Same story with tea and coffee.

Diaries and notebooks

For 43 rubles sometimes come across very cute and funny gizmos. Not "Moleskin", of course, but for such a price, the design is very interesting.

Cute trinkets, souvenirs and decor

There is plenty of this stuff in all Fix Price stores. Photo frames, pictures, figurines, toys and much more. Please note that the assortment in different stores of the network is also different. Somewhere one product may not be, but there is something else. Well, the hostess with imagination will always figure out how best to fit even the most inexpensive trinket into the interior.

Women things

Here is a real expanse for girls and women who love to please themselves with cute little things. And a flirty shower cap, and pocket mirrors and cosmetic bags, and nail files, and combs, and sleep masks, bath massagers. Everything is bright and cheerful. Decorative there are also cosmetics in the chain of fixed price stores, but we will not recommend them, although everything seems to be decent.

Household products

Soap dispensers, all kinds of bright kitchenware, knives, as well as towels, dishes, cutting boards. Suitable for both gift and personal use. Covers for clothes and hangers in the household too will always come in handy.

For travel and car

Napkins for car interiors, a pillow and a sleep mask, which will surely come in handy for avid travelers and just lovers of comfort, as well as scrapers, fragrances and rags for cars. Cheap and cheerful.

Household chemicals

All the same detergents, air fresheners and toothpastes that we are used to, only at a fixed price. True, most of the funds are not very well-known and promoted firms; they are not advertised on TV.

Holiday Items

It is clear that you are unlikely to find the complete works of Dostoevsky here. But children's books, dictionaries or detective stories on the road can be bought.

Well, now a little about what to buy in Fix Price stores is better not worth it. First, perishable products. Secondly, cosmetics, although if you are not afraid of cheap shampoos and lip glosses, then you can take a chance. Thirdly, things that may cost less in other stores. For example, chewing gum or wet wipes- it’s somehow stupid to pay a fixed 43 rubles for them. Here are the recommendations given by buyers who regularly visit the Fix Price store.

- V in general, of course, it is better to go to this shop, knowing the prices, because some products are overpriced, and some are quite cheap. For example, I took spices there in tubes (with holes on top), in my nearest store such spices cost 100 rubles, and there 39.

I do not recommend taking plastic dishes, because it is not known what quality it is. I once bought a plastic cutting board, it turned out to be very smelly and even after a month the smell did not disappear, I had to throw it away. With ceramic mugs, strangeness also came out, one mug still serves me, and the second burst when I poured boiling water into it.

Children's toys break quickly. I really liked the peeling gloves, they turned out to be very good, I have been using them for almost a year, they are still intact, they replaced all the washcloths and scrubs for me. I wanted to buy another pair of these, but they are no longer sold at Fix Price.There are good stickers for the interior, the quality is not bad, and the price is much lower than similar ones.Even ceramic flower pots are beautiful and of high quality and are cheap, in other stores similar pots cost from 150 rubles.

Crockery is sometimes very expensive, for example, a glass of wine for 39 rubles. I have 6 glasses good quality I bought it in Ikea for 169 rubles (a glass is less than 30 rubles). So that low price there is sometimes deceptive. By the way, about food: at first I was afraid to take food there, and then I saw that the same producers are found in other stores, only the prices are different. For example, I liked apricot jam.

- Stationery (pencils, crayons, pens, good large sets are sold, there are excellent notebooks), household goods like bowls, plates, spoons, forks. Previously, there were wonderful perfumes "Flowers of Russia" on sale, but, alas, they disappeared, they cost much cheaper than in other stores. household chemicals profitable, but not all, some do not match in quality (I buy products for washing windows, floors, etc.)

- In "Fix Price" there are actually good and useful little things. Sometimes you come across good and high-quality books, especially for children, towels for the kitchen, you can take some cosmetics and hygiene products, I also really liked liter pomegranate juice (I like sour), spices are not bad and tea (with strawberries, mint), bells and whistles for the kitchen , jars for tea and dry products.

- I really like salad bowls there, and in general the dishes are pretty, I also always take fabric softener there. There are also discounts on canned food, when you can buy 3 cans for 43 rubles. take. Pomegranate juice is also, I think, cheap, and natural juices are also available in 2 liter boxes for one price. In general, I go there for all sorts of trinkets and decorations for the interior :)