To whom to sell a large carpet. Link a business: how to make money on handmade carpets and yarn

Our pawnshop in Moscow provides a wide range of services, including the purchase of not only jewelry, fur and porcelain items. To contact us means to get competent services of experts in the sale of antique carpets self made.

What is the advantage of buying used carpets in Moscow in our pawnshop?

  1. Our company provides an excellent opportunity to dispose of annoying things that take up space in your home or office in vain. Throwing away an old carpet, which, for example, does not match in color after repair, does not raise a hand. Selling it is a great way to clear the area for a new, more current model.
  2. You receive cash for property that you no longer use, and our pawnshop offers high prices. Money can be spent on solving financial problems or on purchasing other, more necessary things.
  3. You can also use these funds to buy a more luxurious carpet model. For example, you can add the missing amount or use them as a down payment when applying for a loan.

Conditions for buying used carpets in Moscow

  1. Our clients will need a minimum of documents - only a passport. In addition, the owner must be at least 18 years of age.
  2. We can be contacted by both individuals and legal entities.
  3. Our specialist conducts an examination in your presence and is ready to answer any questions about the assessment.
  4. If you provide accompanying product documentation, this will positively affect its value. However, the presence of certificates is an optional condition.

Our guarantees

  • Prompt and objective assessment of your property by our experts.
  • professionalism and high quality service.
  • An official contract that specifies the terms of cooperation, obligations and rights of both parties.
  • Registration of transactions in accordance with the law Russian Federation. We also guarantee the confidentiality of your personal data.

How is the purchase of carpets?

  1. Before you come to us, you can find out the preliminary value of your property. To do this, you need to take a few photos, which should be general form carpet, its close-up texture, as well as possible scuffs and other defects. The more complete we have, the more objective assessment we will be able to make. Send photos to our email address. You can also call us and describe your property in detail.
  2. If you are satisfied with our conditions, come to us with your property. The expert will conduct an internal assessment of the carpet in your presence. Based on its results, we form a personal offer for you. Please note that the price may be adjusted up or down.
  3. We make a deal with you. As soon as you put your signature on the contract, you will receive the indicated amount in cash in your hands. The whole procedure takes no more than 30 minutes.

Advantages of our pawnshop


Efficiency

We value the time of our clients, so we carry out all procedures quickly, without losing quality. It will take no more than 10-15 minutes for the assessment and the same amount for paperwork. Our experts are waiting for you on a convenient day for you. We do not have holidays and weekends - at any time we are open from 10 am.


Minimum documents

To receive money in our pawnshop, you only need a passport and no other documents.


Reliability

Selling your property to us is much more profitable and safer for you than through ads. During our activity, we have earned an impeccable reputation among our customers. Our main principles are honesty and confidentiality. Your interests are protected by an official contract, which is drawn up in accordance with the requirements of the legislation of the Russian Federation.

Attachments: from 1 350 000 rubles

Payback: from 18 months

In this article, we will analyze the business idea for the sale of carpets: what is required to open a store and step-by-step instruction startup, how much money is needed and how much can be earned.

business concept

The store will sell carpets and rugs made of different materials, aimed at average customers. It is important that the products correspond to fashionable trends in the interior, to support current trends.

The main clients are people who carry out renovations, choose accessories for decorating their apartments, as well as owners of firms and enterprises who purchase carpets for decorating office premises.

What is required for implementation?

To open a carpet shop, you need to find a room, purchase furniture and equipment. It will be necessary to build special holders for carpets, where exhibition samples will be hung, to organize podiums for horizontal placement of products. For the store you need to purchase:

  • cash register;
  • computer;
  • a printer.

In order for buyers to better see the offered goods, it is necessary to additionally illuminate the products with the help of spotlights. A store of 200 m² will need a minimum of 10 spotlights.

From the furniture you will need to buy a table, two chairs, a rack. And, of course, goods. To do this, even at the stage of business planning, you need to decide on the range of carpets that will be put up for sale. Focus on potential buyer. In a small village where people with average incomes live, it is not advisable to sell handmade carpets. But middle-class rugs will certainly be in demand.

V last years buyers prefer to buy carpets in the form of an oval and a semicircle, but the classic rectangular version does not go out of fashion.


As for the naturalness of raw materials, wool carpets with silk weaves have been at the peak of popularity for five years now.

Step by step start instructions

  1. registration. Registration of activities as an individual entrepreneur - best option for such a business. It will be possible to work under the simplified tax system, deducting 6% of revenue from taxes for taxes. Since carpets are classified as highly flammable products, you will need to obtain a conclusion from the Rospozhnadzor authorities on the compliance of the premises with safety requirements, as well as equip a fire alarm system in the store. The total cost of processing all documents and permits will be approximately 3,000 rubles.
  2. room. The premises for the future store must be sought in the city center so that a large number of people pass by it every day. Place a bright sign that attracts attention. A good option is to rent a room in a large mall, especially if there are shops of building and finishing materials. As for the area, be guided by the amount of goods and do not forget that you need to equip a small room for storage at the store. In general, 60 m² can be enough for a very modest shop. Rent in the city center will be approximately 500-1000 rubles. per 1 m², so every month you will have to spend about 60,000 rubles in this direction. You will also need to make repairs in the store, build podiums, holders for vertically arranged carpets. Choose your trademark, decorate the store in accordance with it, come up with an original name. The cost of repairs and registration will amount to 120,000 rubles.
  3. Equipment, goods. Most of the funds you will go to this point (about 1,000,000 rubles).
  4. Staff. The store should hire at least two salespeople, preferably men. Then it will turn out to save on the services of workers. Sellers will exhibit, pack the goods. In addition to consultants, you can hire an additional two loaders who will be engaged in the placement of carpets in the store and their delivery to the buyer. Bookkeeping can be done by a visiting specialist. It will not be superfluous to involve a sales manager who will deal with advertising and finding customers. The cost of staff salaries will be about 120,000 rubles.
  5. Advertising, customer search. In a small village, you can distribute leaflets, business cards through mailboxes or among people. Try to visit exhibition fairs, weekend markets, where you can present your products. Enter a discount system, you can order inexpensive bonus cards, not necessarily cumulative, but with a fixed discount percentage. Advertising on television and radio will be expensive at a cost, but the result from it will not be long in coming. If you have extra funds, spend them on creating your own website. Then it will be possible to sell carpets via the Internet. Advertising costs will be approximately 20,000 rubles. If you plan to maintain a website, add another 30,000 rubles here.


Financial calculations

Start-up capital

Monthly expenses

How much can you earn?

The store markup on goods can vary from 30 to 60%. As for the volume of revenue, it will be possible to predict it after the first month of work, since it directly depends on the number of products sold.

Payback periods

The payback period for the initial investment for such a business will be 18-24 months.

Business risks and cons

It is better to open a carpet store in early autumn. It is at this time of the year that the product is in greatest demand. In winter, there will also be an increase in sales. By spring and all summer, you should not expect an influx of buyers, so you can make discounts on goods from 30 to 50%.

Conclusion

Despite the impressive start-up capital, a business related to the sale of carpets can be a good investment, a source of constant stable income in the future. The main thing is to be patient and not give up the work you have started halfway through.

In our store you will find a large assortment carpets woven by hand. We are proud of the presented collections, because our store is very popular with collectors and designers. On the net you can find many ads with the text "I will buy a handmade carpet" and this is not surprising, because. Such products are in great demand due to their unique qualities. If we do not have any color or pattern, then you can order a carpet and we will deliver it within 2 weeks.

The value of handmade carpets only increases every year. Their pile becomes thicker and silkier, and the colors more refined. Such masterpieces are passed down from generation to generation. The price of handmade carpets can reach up to 2 million rubles.

Advantages of handmade carpets

The most expensive are silk carpets, because. there are about a million knots per 1 m2 and all this is done manually. We list the main features of such products, with which they can be distinguished from machine quality:

  • Only natural materials (silk, wool) are used. If you see a polyolefin or polypropylene carpet, then it was definitely machine woven.
  • If there is a pile, then its slope is always in one direction, which is explained by the peculiarities of hand weaving.
  • From the side of the base, the pattern is clearly visible. In addition, the machine-made fringes are sheathed with an overlock, all edges are stitched by a machine. In handmade fringe, these are warp threads that are not sewn on and stick out from the ends.
  • Sometimes there are threads that are colored unevenly.

If the carpet is made in Belgium, Italy or other countries of Eastern Europe, it is safe to say that this carpet is machine woven. In these countries there are no factories that weave floor coverings by hand, this is the privilege of Asian countries, where they have been engaged in weaving craftsmanship for centuries.

Assortment of handmade carpets


* Calculations use average data for Russia

The sale of carpets can currently be a fairly profitable direction for your business. own business due to the fact that the demand for such products among the population is constant and relatively high. At the same time, it should be noted that a carpet store can be targeted at consumers of completely different levels, in connection with which an entrepreneur can choose the format of work that is optimal for him and even occupy a niche that is empty in his region. The carpet is a dense woven product made of various materials, previously only natural fabrics and yarn were used, today synthetic carpets are increasingly appearing on the market, which are made from substitutes for natural materials. The fashion for carpets was especially widespread in Soviet time, however, today a carpet with oriental ornaments is almost always a sign of the bad taste of its owner. In this regard, the population is interested in buying products that correspond to modern fashion.

The carpet trade market cannot be called oversaturated, today even in a relatively big cities there are not many stores that specialize in selling such products. In this regard, an entrepreneur may even be the first player in the market, especially when it comes to a small town. Carpets may refer to different categories, but at the same time, a very cheap product will not be of interest to anyone, it can be sold in the markets, and just those people who still love Soviet exotics will become buyers. The consumer needs a product that becomes an interior decoration that harmoniously fits into the environment, which has not only a practical, but also an aesthetic function.

To get started, you need to register as a subject entrepreneurial activity. It's easiest to apply as individual entrepreneur, because it does not require an investment of large Money, will take a little time and effort from a businessman. If there is a need for registration legal entity, then the preferred form is a limited liability company, because in this case, as in the case of individual entrepreneurship, a simplified taxation system will be available. This involves transferring no more than 6 percent of income or 15 percent of operating profit to the state as taxes. The activity itself falls within the definition (OKPD 2) 47.53 retail carpets, rugs, floor and wall coverings in specialized stores. In order to be able to work in your store, you must obtain permission from some government agencies, which primarily include the fire inspection and Rospotrebnadzor.

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An important point in organizing your business is finding a place for a store. It is optimal to find a room in the central areas of the city, where there is good traffic of people, because in this case you can count on a fairly large flow of visitors, which become random passers-by. However, it should be noted that carpet products are among those types of goods that the consumer does not purchase by chance, but after a long planning. It is worth considering the option of opening your store on the territory shopping complex, it is then that we can talk about the maximum possible flow of visitors. It may be expedient to open a carpet shop also in a residential area of ​​the city; a good location can also be called proximity to furniture stores.

The entrepreneur should also decide whether he has the opportunity to buy the premises into his property or whether he will have to rent it, the cost of rent can be very significant, which will lead to a critical increase monthly expenses. However, in most cases, an entrepreneur has the opportunity to rent a room, and its cost depends on many factors, which also include the location in the city and the city of work itself.

A carpet store can occupy a different area, but you should focus on the premises, trade area which will be at least 50 square meters. The height of the ceilings must also be significant, because huge spaces, all walls, will be occupied by carpet products that will be shown to customers. By the way, in order to accommodate a fairly wide range of goods, which at the same time belongs to different categories, 50 square meters will not be enough, this is actually the minimum for a very small store, many of these outlets occupy 200-300 square meters. It is also very important that the room is well lit, the right lighting facilitates the choice, and buyers need to see the product in all its splendor.

An important point is the arrangement of the premises, because, as noted above, the store must be well lit. No matter how well the store is located, you will have to take care of purchasing special lighting equipment and equipment for demonstrating products. The carpet will almost certainly not be sold if it is not presented in a fully laid out form in the store, carpets are hung on walls and special stands, and only rugs can be laid horizontally. The cost of one spotlight is at least 2 thousand rubles, but a sufficiently large number of them will be required to properly demonstrate the goods. Therefore, it is necessary to lay down the amount not only for the purchase of such equipment, but also for its installation and adjustment, as well as for the conduct of the entire network. Appropriate furniture and appliances are also purchased, if necessary, the premises are renovated.

Ready-made ideas for your business

A carpet shop can be successfully maintained if you follow fashion. Everything is currently more people they buy carpets not spontaneously, simply because they wanted to imagine themselves as a Mongolian nomad and hang something miserable to collect dust and bedbugs on the wall, but because of the existing design plan of their premises. In this case, the carpet exactly matches the interior and really serves as its decoration, and not as a bright spot with the wildest patterns. Exists great amount styles, and it would be nice for an entrepreneur (or his employees) to understand them and know what is in fashion right now - this will allow forming such an assortment range that will be of interest to most buyers. If you have just beautiful, but "not fashionable" carpets at present, then you can lose a significant part of the visitors, and more efficient competitors can win. However, in this area, fashion does not change so often, so you can trade the same type of products for months.

And now the most important thing is that in order to satisfy the demand of absolutely all consumers, you need to be able to trade in cheap synthetic carpets (including tasteless ones, if we talk about appearance), and middle-class goods, and supply high-end products, and even make custom-made carpets. Of course, it is not worth considering the production of carpets on an industrial scale, but manual labor is always appreciated. An entrepreneur does not have to do carpet weaving himself or hire people who know this art. It is enough to find a master who can make carpets or a small production of custom-made carpets. This is a very time-consuming process, and sometimes a handmade carpet is indecently expensive, however, especially in large cities, the demand for such products can be very high. If you establish work with the masters, you can attract a very significant percentage of potential consumers.

Ready-made ideas for your business

Now we need to take into account the mass goods. Cheap products, as often enough market research shows, do not even sell as well as middle-class products. Be that as it may, today the carpet is still considered a pleasant excess, and not a necessity, it used to be a cheap option for soundproofing from neighbors (although, in fairness, it should be said that ugly carpets that can be seen in many apartments, where else the spirit remains Soviet Union, at that time they were very, very expensive and were just a symbol of prosperity and luxury), today it is an object, a part of the interior that provides comfort and atmosphere. Cheap carpets, but which look aesthetically attractive, can find their consumers, moreover, such goods can be bought in large quantities - the main thing is good publicity and good location. However, it is best to focus on the goods of the middle class, that is, these will be carpets not from synthetic substitutes, but from natural, relatively inexpensive materials. Wool, silk and acrylic are considered expensive, it is wealthy people who buy carpets from these materials, and it is they who are most often interested in making a unique product. Other materials, mostly synthetics, are available to ordinary people, and therefore their assortment should be in the store, unless, of course, it works in the format of an exclusively elite carpet store.

In order to always have the necessary products in abundance, it is necessary to conclude contracts for the supply of goods with several manufacturers. If an entrepreneur finds a company that can supply him with a wide range of various goods, then you can limit yourself to cooperation only with it, but these are usually intermediaries and resellers, which means that you should not expect a minimum price. In Russia, as a rule, only cheap goods are produced, real carpets are made in Asia, and although in the mass consciousness Turkish and Chinese production are considered to produce a low-quality product, it is in these countries that you can buy really good and high-quality products. This is due to the fact that the traditions of carpet weaving in these countries (as well as in some other Asian countries) have a long history, and real handmade carpets are purchased there. However, in most cases it is still exotic. It is better to contact companies that mass-produce a modern product that is just in line with fashion, which is made in modern style. Several manufacturers will be able to provide the store with a very wide assortment, and the store should have not only carpets, but also carpets (they are also carpets) and some other carpets. By the way, in order to sell the coating, you will have to buy the appropriate cutting and hemming equipment. The purchase of the first batch of goods will almost certainly be the most significant item of expenditure.

If the store focuses on low-income people, then for 100-200 thousand rubles you can buy enough goods for a good presentation, if you take into account middle-class people, then the cost of the initial purchase increases to at least one million rubles. If we talk about elite products, then you already need to allocate several million (and sometimes even tens of millions) for the purchase of products. No wonder, the cost of some carpets is comparable to the cost of a good car. Given that an elite store opens in the same elite quarter of the city and is equipped accordingly, the amount of initial investment in this case sometimes amounts to millions of dollars. Someone who is very limited in funds can open a very small store or even sell carpets in the market, but in this case it is better to try yourself in another business or contact credit organizations or to investors for help. It should also be noted that the margin for carpet products is usually quite high and averages 30-40%, for cheap carpets, which, especially in the case of mass purchases, are obtained at indecent prices. low prices, the margin can be an order of magnitude higher, elite products have a low added value in percentage terms, but decent in absolute terms. Sometimes the sale of only one elite carpet forms the entire profit of the store for a month.

Among the population, such a service as an individual selection of a carpet may also be in demand. In this case, the entrepreneur must be able not only to offer the goods that are available at the moment, but also those that he can quickly bring to order. This applies to shops of the middle and higher classes. In some cases, the client wants the carpet to fully comply with the developed design project, and sometimes it is even advisable to be able to draw up a design project immediately on the spot with the consumer. Therefore, it is worth considering the option of cooperation with design studios, when the store sends the client to the designers, and the designers go to the store for a carpet, which is an indispensable attribute of the interior. This is how you can sell your product, and in the end everyone will be satisfied - the client, the store owner and the partner design studio.

Ready-made ideas for your business

From additional services It is worth noting the possibility of cleaning carpets, on the basis of the store you can organize a small carpet cleaning salon. Of course, there are specialized companies that do this, but sometimes it is easier for a client to contact the place where he bought the carpet and where they know better how to handle it. Store employees, in turn, must follow the rules for caring for carpets, and some of them lie in the store for a long time. Some materials do not tolerate sunlight well, some others do not tolerate high humidity, and all this must be taken into account when planning and arranging a store.

You should also consider selling your products online. In this case, it will be especially convenient to sell goods that are rarely bought. The customer, if he is interested in such a product, can place an order for it, and in a few days pick it up directly from the store. At the same time, he does not have to go to the store itself, he can even pay for the purchase without leaving home. An online store can well stimulate sales growth, investing in it is almost always very profitable. This is especially true in cases where competitors already have their own online stores and offer consumers such an opportunity. In addition, you should think about carrying out your advertising campaign, give information about yourself in the local media mass media, place information about the store on the relevant portals on the Internet. In general, it should be noted that the best advertisement- it is word of mouth, if there are no competitors in the city, then you should make sure that the store has a good reputation among the population, otherwise the first newcomer will take a significant part of the customers. Promotions and discounts also have a good effect on sales, especially during the period of a seasonal drop in the level of sales, which is observed in this business with the onset of heat. It is logical that carpets are bought mainly in autumn, in winter, in summer such products are in much lower demand.


Thus, your carpet store can operate in completely different formats, focus on different contingents of consumers, and also offer a certain list of additional services. Many consumers of these products appreciate the high level of service, which is why it is necessary to recruit only competent consultants to work on their point of sale. In general, this business can be very profitable, but the entrepreneur will have to put in a lot of effort for this, because working with carpets has its own specifics.

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