Opening a self-service car wash business plan. Ready-made car wash business plan with profit calculations

• Capital investments: 2 400 000 rubles,
• Average monthly revenue: 352,000 rubles,
• Net profit: 178 00 rubles,
• Payback: 14 months!

 

The article presents a ready-made business plan for opening an autonomous modular car wash. You will find out how much money is needed to open, the number of employees, potential income, profitability and payback periods.

1. How to open an offline mobile car wash

In Russia, the number of cars is increasing every year. According to the API information portal (link), as of January 1, 2012, more than 35 million cars were registered in Russia.

Most car owners treat their cars like living beings, take care of them carefully, and try to keep them clean. In connection, car wash is a very profitable and promising business in Russia.

Relatively recently, a new direction has appeared on the Russian car wash market: the production of fully autonomous mobile car washes. In this business plan, we will try to reveal all the features of the new product.

1.1. Benefits of a mobile car wash

Compared to stationary, mobile autonomous car washes have the following Benefits:

• Not required in foundation construction
• Fast commissioning time
• They have all permits SES, as well as a certificate for a fire report.
• Sewerage is not required, as the module is equipped with reverse water treatment equipment.
• There is no need to connect electricity, sewerage, water supply and other infrastructure lines.
• Easily dismantled and transported to a new location.

1.2. Car wash location

The issue of choosing a location for a car wash must be taken seriously, since the success of the entire enterprise depends on it.

It would be optimal to place the car wash near a busy highway (next to a gas station) or near a large shopping center. It is also worth paying attention to the availability of a convenient entrance and exit for transport. If the territory allows, then it is worth providing a small parking lot for waiting cars.

As soon as you decide on a location, you need to resolve the issue of renting a land plot for installing a mobile car wash. To do this, you need to contact the administration of the district in which you plan to open a sink and clarify who owns the land.

If the land is owned by the state, then the cost of rent will not be high, but if it is privately owned, then the price of rent can be several times higher.

Important point: When installing a mobile car wash, the presence electrical networks, plumbing and sewerage is not required, so this sink is completely autonomous and has the necessary equipment for operation: water is concentrated in containers and exported-imported, and electricity is generated by a diesel generator.

1.3. Necessary equipment for an autonomous car wash

Currently, there are many offers on the market for the sale of autonomous modular car washes, we settled on the offer of Aquarius LLC

Aquarius LLC is a developer and manufacturer of autonomous mobile car washes under the AMAP-1 brand.

A mobile car wash is a modular container-type unit that includes an autonomous power supply (diesel generator), equipment for manual washing, containers for clean and waste water, as well as a water treatment system for circulating water supply in a closed cycle.

Also, the kit for washing comes with a complete package of documents necessary for work:

1. SES conclusion.
2. Fire report.
3. Certificate of conformity.
4. The passport.
5. Manual

Thus, when buying an autonomous modular car wash, you only need to agree on the lease of a land plot, find staff and you can get to work.

The cost of the module for 2 cars is 2 250 000 rubles

1.4. Staff

4 people are enough to service a car wash for 2 cars. They work in shifts, two in two, for 12 hours. Salary is piecework, 20% of the cost of work, payment daily. All issues related to the purchase of products, the solution of administrative issues are the responsibility of the business owner.

2. Financial model

• Type of activity: mobile car wash for 2 cars
• Location: in the city, near a busy road, there is a gas station nearby. The population of the city is 400,000 people.
• The average cost of washing is 400 rubles.

2.1. Capital cost to open a car wash

2.2. Revenue

The activity of the car wash is subject to significant seasonal fluctuations, so the growth of revenue falls on March - October, and the period November-February there is a decrease in revenue.

Revenue for 2 parking spaces located in the city and near a busy highway is presented in the table:

	Revenue, in rubles
average revenue

2.3. Cost price

Naming of expenditures	daily consumption	Cost, per unit	Consumption, per shift, in rubles	Monthly output / 30 shifts
Costs for diesel fuel(2.4 liters per hour)
Generator maintenance costs
Water replacement costs
Filter cartridge replacement costs
Consumables (Shampoo, rags, etc.)
other expenses
Total cost

2.4. General expenses

2.5. Profitability calculation

2.6. Payback calculation

The payback period for a modular car wash for 2 cars is 13.4 months.

3. Organizational moments

3.1. Organizational form

To start activities to provide washing services to the population, you must register with the IFTS. Best fit organizational form Individual entrepreneur. (For this form of activity, constituent documents and authorized capital are not required)

3.2. Taxation system

According to the Tax Code of the Russian Federation, the activities of a car wash are subject to a simplified taxation system: UTII.

For those regions where UTII does not apply, the possible application of the Simplified Taxation System (STS), income minus expenses.

3.3. Accounting

Tax and accounting of a car wash is quite simple and does not take much time; it is not advisable to keep an accountant on staff. In this regard, it is best to do all the accounting yourself using the My Business online service - this will allow you to save money (you will receive a full accounting for less than 1,000 rubles per month), as well as your time (the service is fully automated and easy to manage).

Risk Analysis for Mobile Car Wash Business Plan

During the implementation of organizational and operational activities, the functioning of the project may be accompanied by a number of negative factors. In general, the threats are given in the analysis of risk factors and opportunities for opening a mobile car wash. To determine the degree of impact of risks and their actual danger to the business, it is necessary to detail the threats through qualitative and quantitative analysis.

Qualitative risk analysis implies an expert assessment of the probability of a threat being realized. Quantitative indicators reflect the actual value and degree of its impact on the main components of the project.

Qualitative project risk analysis

Risks are divided into external and internal. Those threats that arise under the influence of general economic influence and are not related to management processes, are called macro-environmental risks. Those threats that directly depend on the business organization, project management, the actual implementation of the business plan are internal risks.

Table 1. The main external risks of the project

Name of risk	Risk assessment
Change in regulatory and regulatory legislation		The risk can lead to tougher conditions for the functioning of the business and reduce its profitability. Risk compensation occurs at the organizational stage when creating a form of management, ownership and taxation.
Opening in city N with a population of 400 thousand people, activation and dumping of direct competitors		The emergence of new market operators leads to a redistribution of profits (demand may increase slightly, while the number of competitors - at times). The risk is leveled by creating your own client base, active sales and development of a unique trade offer(USP). Consumer loyalty should be stimulated through effective programs.
Seasonal decline in sales		The risk does not have clear predictable time limits (as in other types of business) and is subject to the influence weather conditions. The threat of a decrease in average annual income indicators significantly increases the expenditure side of the business (the efficiency of production equipment, the maintenance of personnel). The risk is leveled by the development of a competent marketing strategy, shifting seasonal accents in sales and an effective advertising policy.
Vandalism, natural disasters and force majeure		Risk may result in property damage. That entails costly repairs and restoration. The risk is compensated by the insurance service.

As a rule, all external threats are leveled by a competent organizational component. With proper planning and development of anti-crisis strategies, external risks are only a predictable consequence, which is offset by prepared measures. A much greater danger to business are internal risks.

Table 2. Main internal risks of the project

Name of risk	Risk assessment	Risk Characterization and Responses
Geomarketing location error		The risk of a mistake with the location of the car wash location point has a high degree of probability and significant consequences. A qualitative geomarketing analysis of the terrain, traffic flows, infrastructure, etc. can eliminate the wrong decision, which will provide input for sales forecasting, taking into account the density of potential customers.
Low level of personnel competence, turnover, low probability of financial motivation		The risk is due to the low prestige of the profession, which leads to the filling of the labor market with people with low intellectual data (or temporary staff). In turn, such staffing has a low financial capacity and is insensitive to financial motivation. Poor quality of service, irresponsible attitude to the property of the car wash, incompetence leads to lost profits. The risk is leveled by a system of total control and punishment, strict standardization of the work of ordinary personnel.
Technological risks		The chosen technology and assortment can lead to a number of difficulties due to the illiterate or inappropriate use of technical capacities. Failure of the water supply and disposal system, power units will lead to a stop of business processes and direct losses. The risk is leveled at the organizational stage by the creation of compensatory or backup emergency support systems, at the functional stage - by the introduction of a competent service personnel unit (engineer) and by carrying out scheduled maintenance and preventive maintenance.

Quantitative risk analysis of the project

All risks, both internal and external, have as a general negative result a decrease in profits up to the bankruptcy of the project. Omitting the probable causes, the real threats to reduce the profitability of a business can be:

• unforeseen technological and technical risks;
• opening in city N with a population of 400 thousand people, activation and dumping of direct competitors;
• decrease in consumer demand as a result of:
  • geomarketing location errors;
  • low quality of service;
  • seasonal variation.

Degree of influence of unforeseen technological and technical risks

Calculated based on the average throughput of a car wash. The average period required for emergency troubleshooting is 4.5 hours (taking into account the type of equipment: autonomous power supply (diesel generator), pumps, water treatment system for recirculating water supply in a closed cycle, etc.).

With an average car wash load of 30 cars/day (see Risk and Opportunity Analysis of Opening a Mobile Car Wash), direct losses could be:

(30 / 24) * 4.5 \u003d 5.625 washes * 400 rubles \u003d 2250 rubles (lost income) + 12000 (repair and restoration work with the material) + 2500 (part of the organizational costs attributable to downtime) \u003d 16750 rubles - direct losses on one breakdown, which is about 4.7% of the total monthly income.

As equipment wears out, these costs will increase monthly.

Thus, the possible financial risk values ​​make it possible to consider an increase in staff by 1 unit (equipment operation engineer) as a necessity, which, moreover, will reduce compensation costs, taking into account the salary of a competent specialist (16.5 thousand rubles).

The degree of influence of the competitive environment

The relative calculation of the market capacity of the city N with a population of 400 thousand people, given in the analysis of risk factors and opportunities for opening a mobile car wash, demonstrates the prevalence of demand over the number of offers (data are given as an example): “with an average frequency of washing 1 time / 9 days, the turnover one wash can vary within the average maximum of 630 thousand rubles / month with a throughput of 50-55 washes / day.

Thus, with the vast majority of manual small car washes, a large share of the financial capacity is occupied by specialized large car washes, which, together with mobile car washes and offers at gas stations, constitute a competitive environment. The loss step with a total market share of 1.2% is insignificant.

Decrease in consumer demand due to organizational errors (location, service, lack of seasonal compensation).

The risk is calculated based on the average loss rates and the dependence of demand on additional factors: convenient location (up to 65%), level of service (up to 48%), promotions and special offers (up to 22%).

Thus, an error in geolocation can lead to a loss of up to 220 thousand rubles (by comparison, geomarketing analysis costs about 3.5-5 thousand rubles), poor quality of service can lead to a loss of up to 150 thousand rubles; the lack of seasonal compensation leads to a decrease in average annual indicators by 70 thousand rubles.

On average, the risk threatens with losses of up to 70% of profits and is the most significant. This situation requires a detailed analysis of the company's capabilities, the development of a marketing and organizational plan, and the creation of a high-quality long-term advertising strategy.

Project Risk Ranking

The most probable are the risks of demand reduction due to organizational errors and technological risks are the most critical threats.

The fundamental point is the determination of the location. An error in choosing a location can lead to irreparable losses. A low level of service increases the risk of being influenced by a competitive environment.

The general background of threats to the project is favorable. The market is under development and demand significantly exceeds supply, tending to increase. With a competent organizational approach, a business is promising and allows you to respond very flexibly to the emergence of any risk, for which you should be attentive to marketing planning, strict regulation of work and service processes, and active promotion of services.

Editor's note: An interesting option for opening a car wash is the purchase of a successful business model, this option has its advantages (an entrepreneur acquires already gained experience, a certain set of knowledge, software developments, and much more) and disadvantages (you have to pay for experience with money (royalties, lump sum)). But considering buying a franchise as one of the ways to start is definitely worth it.

Addition

If you need an extended business plan, check out BiPlan Consulting's offer. The site has 2 options for downloading: paid and free. The paid version contains all the necessary calculations for obtaining a loan and a subsidy. .

• Washing as a project
  • Description of services
• • Production plan
  • Recruitment
• Financial plan
• What equipment to choose
• • • • Similar business ideas:

An example of a business plan for opening a small car wash for two posts. It can be used both for personal justification of the expediency of investing in a business, and for attracting funds from a private investor. We bring to your attention a typical business plan (feasibility study) for opening a car wash. This business plan can serve as an example for obtaining a loan from a bank, state support or attracting private investment.

Washing as a project

The aim of the project is to organize a car wash in the city of N. The project involves the provision of a car wash service, incl. cleaning of the hull, wheels, bottom, polishing of the body, as well as cleaning and dry cleaning of the interior.

How much money do you need to open a car wash

To implement the project, it is planned to attract investments in the amount of 2.1 million rubles. Their own funds will amount to 300 thousand rubles, and 1.8 million rubles - credit funds. Economic indicators of the project implementation:

• Net profit per year = 989,406 rubles;
• Return on sales = 38.5%;
• Payback of the project = 25 months.

What taxation system to choose for opening a car wash

The organizational and legal form of the organization will be individual entrepreneurship. Project initiator - Ivanov I.I.

As a tax regime, a simplified taxation system will be applied, 15% of the company's profit.

Currently started Practical activities for project implementation:

1. Registration done individual entrepreneurship in the IFTS;
2. A lease agreement was concluded for a municipal land plot for the placement of a one-station mobile car wash with an area of ​​80m2. Rental price - 10,000 rubles per month;
3. A preliminary search was made for a company supplying turnkey modular (mobile) car washes.

The organization will include 5 people: an administrator and four car washers.

Description of services

Consider the main services that our organization will provide:

1. Car body wash. It includes washing the body and rims. Will be provided by two washers within 10 minutes. The average cost of the service is 250 rubles;

2. Car interior cleaning. This service will include wiping windows, cleaning fabric and leather surfaces of the interior, cleaning dust and debris (vacuum cleaner). The average cost of the service is 300 rubles;

3. Interior chemical cleaning. This service includes cleaning of seats, floor, ceiling, doors, seat belts, plastic. The average cost of the service is 1000 rubles;

4. Polishing services. This includes bodywork with liquid wax, polishing the body with polish, polishing the front panel and plastic, etc. The average cost of the service is 400 rubles;

5. Additional services. These are services such as cleaning disks, blackening wheels, processing locks, removing traces of insects, etc. Average check for these services - 100 rubles.

It is planned to establish an operating mode from 10:00 to 20:00.

The share of each service in the total volume of services provided is presented in the form of a diagram:

Download car wash business plan

Step by step plan to open a car wash

In our country, the number of car owners is growing from year to year, and the demand for car wash services is growing accordingly. The number of middle class people who are the main customers of car washes is also growing. These are mostly middle managers and entrepreneurs.

Our car wash will be located in close proximity to a gas station with a large flow of cars. This is a very good location, so the organization does not need additional advertising. The population of the area where our car wash will be located is about 30 thousand people.

The closest competitors are at a respectful distance. There is no such object within a radius of 500 meters.

The presence of two boxes for washing a car will allow you to avoid a long queue and, accordingly, exclude the possibility of a client leaving for the nearest competitor. Let's move on to calculating the estimated revenue of the organization.

It is assumed that the average passability of the car wash will be about 30 cars per day. That is, 15 cars for each washing box. With an average check of 350 rubles, daily revenue will be about 10,500 rubles, per month - 315,000 rubles.

However, take into account the seasonality in the car wash business. The peak of revenue occurs in spring and autumn, and the decline begins in summer and winter:

Monthly revenue by periods will be:

• Spring period - 504 thousand rubles (+60%);
• Summer period - 157.5 thousand rubles (-50%);
• Autumn period - 472.5 thousand rubles (+50%);
• Winter period - 126 thousand rubles (-60%).

Based on the given data annual turnover organization will amount to 3,777,000 rubles.

Production plan

A mobile two-station car wash has a number of advantages over conventional capital facilities:

1. Low initial investment for starting a business;
2. The design of the car wash allows you to install the premises in the shortest possible time;
3. Mobile car wash is a completely independent module that does not require construction and installation work;
4. In case of an unsuccessful location, the car wash can be moved to another location. The design of a mobile car wash allows you to change the place of deployment about 30 times.

The object package includes:

• Power frame;
• Insulated outer contour, which provides thermal insulation of the room from +30 to -30 gr.;
• The inner and outer cladding consists of polymer-coated sandwich panels;
• The car wash is equipped with a three-stage circulating water supply system with a coagulation chamber;
• Tank with a capacity of 80 liters for diesel fuel;
• Supply and exhaust ventilation system;
• Completely independent air heating system on diesel fuel;
• Electrical wiring in waterproof design;
• High pressure pump for washing cars, manufacturer - Germany;
• Vacuum cleaner for dry interior cleaning;
• Compressor for blowing locks and other equipment.

Recruitment

Planned staffing organizations include:

Annual salary costs will amount to 1,312 thousand rubles.

Financial plan

The fixed costs of our organization are presented in the following table:

Total fixed costs per month will amount to 214,220 rubles.

The structure of annual costs is presented in the form of a diagram:

The main expenses of the organization will be the cost of paying wages to employees - 51% of the total costs, as well as the payment of insurance premiums for employees - 42% of the total costs of the car wash.

The calculation of economic indicators is presented in the table - the forecast of income and expenses of the organization:

How much can you earn at a car wash

The net profit of the car wash at the end of the year will amount to 989,406 rubles. The profitability of the car wash is 38.5%. With such indicators of the business plan, the car wash project will pay off in 25 months.

Recommended download car wash business plan, from our partners, with a guarantee of quality. This is a complete finished project which you will not find in the public domain. The content of the business plan: 1. Confidentiality 2. Summary 3. Stages of the project implementation 4. Characteristics of the object 5. Marketing plan 6. Technical and economic data of the equipment 7. Financial plan 8. Risk assessment 9. Financial and economic justification of investments 10. Conclusions

What equipment to choose

Car wash equipment will need the following:

• washing chamber;
• overpass;
• ventilation, water treatment and lighting systems;
• power supply and heat supply systems;
• washing equipment;

equipment for supplying water and waste liquids. Usually all the equipment is already included in the complex, but if you want to provide additional services, you will need to buy the equipment necessary for these types of services.

What documents are needed to open a car wash

First of all, you need to register an individual entrepreneur or LLC with the tax authorities. If you plan to provide services only to individuals, you can stop at an individual entrepreneur. If you are going to serve businesses, it is better to register an LLC.

Which OKVED to indicate when registering a car wash

You must also select the OKVED code for business registration. For a car wash, you can use the OKVED code 45.20.3- "Washing of vehicles ...". In this case, this is the most suitable OKVED, and you can stop at it.

Do I need a permit to open a car wash?

You will also need permits from the Chamber of Architecture, SES, State Fire Supervision, environmental service, as well as a copy of the project, certified by the BTI. Documents must be submitted to the local administration, which, after their verification, will allow the construction.

Self-service car washes have appeared in Russian cities relatively recently. Ten years ago, they could be counted on the fingers, and in Lately The number of such washes is growing exponentially. This is due not only to the obvious fact that it is cheaper to wash a car at such car washes than at automatic or manual ones. One of the incentives for going to such a car wash is the fact that there are practically no places left for washing your own car by hand in large cities, and such a “procedure” in nature causes legitimate indignation of others.

In the late 90s and early 2000s, self-service car washes were unprofitable, since the equipment for them was much more expensive than for manual ones, and work force was cheap. If 15-20 years ago, the payment of washers was 20-25% of the revenue, today it is 50% or more. All this creates the conditions for an increase in the number of self-service car washes. The use of such car washes is especially popular among people who like to drive in a dusty car. With minor pollution, many of them prefer a quick and budget option for self-washing a car.

Although self-service car washes are theoretically “deserted”, nevertheless, there is a person on duty at each facility around the clock, who helps customers with their difficulties. But the most "sore" place of such washes is the maintenance and repair of equipment. Those skilled in the art are well aware of the equipment problems in standard hand washes. These problems increase many times over, since amateurs operate the equipment at self-service car washes. Sometimes such exploitation borders on barbarism.

If you are considering a self-service car wash as a business, then this is definitely a worthwhile undertaking. Let's consider everything in order.

Car wash registration, OKVED codes, documents

If the car wash business is not new to you and you are registered as a sole trader or legal entity then this section is not for you. If you are wondering how to open a self-service car wash from scratch, then you should start with registration. It is best to register as an individual entrepreneur and use the simplified taxation system (STS).

The choice of the simplified tax system (6% of gross income or 15% of the “income minus expenses” scheme) depends on the business plan drawn up. If the eligible expenses are less than 60% of the revenue, then the first option is preferred.

The main activity should be “washing vehicles, polishing and providing similar services” (OKVED code 45.20.3).

For novice businessmen, it is especially difficult to coordinate documents with supervisory authorities (ecology, sanitary and epidemiological service, energy supervision, fire inspection, and so on). The easiest way to solve this issue is if you order a self-service car wash project in a specialized organization. There are probably several of these in your city, and such organizations provide a fully coordinated project. This is not the cheapest option, but, in practice, the fastest and most reliable.

Site selection and car wash construction

There is no need to repeat that right choice self-service car wash is half the battle. However, there are limiting factors in site selection. Near the site there should be a minimum infrastructure:

• plumbing or other source of clean water;
• sewerage (except in cases of completely closed systems, which we will discuss below);
• possibility of connection to electric networks.

Connecting to these networks "eats" the lion's share of investments in the construction of a car wash.

It is generally accepted that the most successful places for a self-service car wash are the outskirts of residential areas, preferably on roads leading to business and industrial centers. Also attractive are the routes that connect the sleeping areas with the city center. Very important is the possibility of a visual overview of the sink from the side of the track.

Our country is characterized by poor quality of roads and rapidly changing climatic conditions. To this we can add the great scarcity of roads with two or more lanes in one direction, the frequent disrespectful attitude of drivers towards each other. All this leads to the fact that after a day or two of active operation, almost any car turns into a dirty steel monster. And no matter how neat and clean the driver is, this transformation cannot be avoided. The only way out of this situation is to regularly wash your car.

The main indicators of the project:

The cost of the project is 2,400,000 rubles.

The average monthly revenue is 352,000 rubles.

Profit - 172,000 rubles.

Payback - 13 months.

There are not many washing options:

• at a car wash of a conventional device in manual or automatic mode;
• washing at home, somewhere near your garage from a water pipe or water brought in a canister.

What the driver chooses from these two options depends both on his personal preferences and on material possibilities. But lately, more and more often you can hear about the third option for keeping the car clean - a manual self-service car wash. Let's consider this option in terms of building a business, studying the samples of car wash business plans with calculations available on the network. But first, it’s not superfluous to figure out what exactly a manual car wash is attractive to motorists, what essential needs of these people it can satisfy.

Car owners visit a self-service car wash for several reasons:

• in order to save own funds and time;
• self-care for an iron pet gives the owner even some pleasure;
• everything that is necessary for high-quality cleaning of the car, including overalls, washing equipment, is available at this car wash;
• performing washing with his own hands, a person gets rid of the fear that without his participation this action will be carried out with poor quality.

You can also give arguments in favor of choosing a self-service car wash, which together will give a clear understanding of the demand for this enterprise, possible risks, and therefore a high probability of success for a business built on providing services to motorists.

This type of car wash has important advantages over stationary points of a similar purpose:

• there is no urgent need to build a foundation or prepare a special concrete platform to install the boxes of a mobile washing point;
• the terms of putting the enterprise into operation are minimal;
• along with the documentation for the equipment, resellers supply the necessary permits for the organization of work;
• sewerage is not required, because the finished module has water treatment equipment for its recycling;
• all equipment can be easily dismantled, moved to a new location.

In this article, the main goal is to give an aspiring businessman a concrete idea of ​​​​how to write a business plan for a mobile car wash or a plan for a stationary point of a similar destination.

car wash business planning

We will consider planning the opening of a car wash from scratch in compliance with all the classic stages of the development of this document. The documents for developing a business plan for a self-service car wash will include sections such as the organizational part, production and financial activities. It is impossible to exclude from planning and competitiveness of the opened enterprise. The economic section will sum up the work in concrete figures. Compliance with this sequence will positively affect the situation with obtaining a loan from a bank or attracting investor funds.

Production part

The main issue production plan opening a car wash from scratch is choosing the right location in relation to city blocks and busy traffic intersections. You should not lose sight of the presence of a good entrance to the site, exit to the highway. After all, it is almost impossible to form your own client base for a car wash. Almost 90% of all clients are random people. Therefore, the success of the business will greatly depend on the choice of location. It is very convenient that the rented area will allow to equip an administrative building and a small parking lot for cars of service personnel or motorists waiting in line next to the washing boxes.

One of the main parts of the business plan for opening a car wash from scratch should be the timely determination of the status of the selected land plot with documents confirming this fact attached to the plan. The site must be intended for building industrial facilities. It is also necessary to inform the city administration in advance about your intentions to open a business at a car wash. In contrast to a mobile washing point, communication connections are also very important for the operation of stationary equipment. These are power supply, water supply and sewerage, equipped with sewage treatment facilities.

Now the Russian equipment market is replete with offers for the sale of modular car washes. These are metal blocks that look like containers. The equipment delivery set includes diesel generator as a source of autonomous power supply. Others important elements washing mobile complex are containers for waste and clean water with installed system filtration for circulating water supply.

Organization of the car wash

If washing is planned for four cars at the same time, then a land plot with an area of ​​​​at least 500 square meters will be required. meters. To rent such an area from a private owner within the city, an annual fee of about 300,000 rubles will be required. It will be good luck if the selected piece of land is in state ownership, in this case rent will be significantly lower.

After the site is selected and an agreement on its lease is reached, you need to proceed with the registration steps to open a business. Permission will need to be obtained entrepreneurial activity from the local SES, service fire safety and register with the tax authorities. It is very convenient to entrust all these actions to specialists with a legal education who undertake to provide similar services. Also, it is better to entrust the installation of equipment, the construction of the required structures to contractors, if it is possible to agree with them on an acceptable amount of payment for the work.

For a mobile car wash, there is no need to obtain permits, and in part, therefore, there is no need to plan an entrepreneurship yourself, it is quite enough to analyze and then use a ready-made car wash business plan.

The supplied set of equipment also includes a package of necessary documents:

• operational manual;
• conclusion on fire safety;
• conclusion of the SES;
• equipment passport;
• certificate of conformity.

It turns out that for the operation of a modular car wash, it is enough just to conclude a lease agreement for a land plot, recruit employees and start customer service. The price of a modern washing module for 2 boxes is 1 million 250 thousand rubles.

The organizational plan also includes the recruitment of staff, staff salaries and the form of cooperation with these people. Experienced entrepreneurs believe that for normal operation car wash for 2 boxes, a sufficient number of employees is 2 people. Their work should be in shifts, with a schedule of 2 through 2 twelve-hour shifts. By marketing plan, designed for such car washes, the best option wages of workers is piecework wages. It is usually paid daily and is about 1/5 of the cost of services rendered per shift. The entrepreneur himself is engaged in administrative functions, purchases the necessary materials and tools.

Financial plan

For financial plan we take the activity of a mobile car wash for 2 cars, located within the city of half a million, next to a busy highway. A gas station is located a few dozen meters from the car wash, which is a significant plus for business and increases the final efficiency of the project. The average cost of services for one visitor is 400 rubles.

First, let's make an assessment of the cost part of starting a business - the size of investments:

• purchase of equipped modules - 2,250,000 rubles;
• the cost of equipment delivery and installation - 150,000 rubles;
• total - 2,400,000 rubles.

To assess the income of a working enterprise, it is necessary, among other things, to take into account the seasonality of the business. High yields are observed from March to October, and from November to March there is a significant decrease. This is due to the fact that in winter period traffic on own cars is sharply reduced, and transport companies prefer to wash their cars at their base.

The average revenue per month of the enterprise will be 352,000 rubles.

When pricing washing services, it will be necessary to take into account the costs of diesel fuel for the generator station, the periodic replacement of water in the tanks and the replacement of filter cartridges. Also here you need to add the cost of buying cleaning materials and products. The total cost of services for work during the shift is approximately 940 rubles.

Costs general include wages of workers, tax payments, rent for premises and periodic payments to a temporary accountant. In total, they will amount to approximately 123,000 rubles. per month.

The calculation of the profit of the enterprise is carried out taking into account the revenue for the month, from which all the listed expenses and tax deductions must be deducted. The net profit for the month of the car wash will be about 178,000 rubles. With such a good result, the profitability of the enterprise will be 50.6%. Based on the net profit received and the size of the initial investment, it is not difficult to calculate the payback period: 2,400,000/178,000 = 13.48 months, or a little more than a year of hard work of the modular mobile complex.

Of course, the given example of a car wash business plan cannot exactly correspond to any business project implemented in a real situation of a given time. But most of the indicators indicated in the project will be very close to those achieved in modern business. As funds accumulate, after the initial investment is paid back, you can start developing a business plan for organizing and developing a car wash with a larger capacity or in another area of ​​the city. After all, time does not stand still, some successes are only a prologue to others, already large in format and size of invested capital.

The purpose of opening a car wash.
Description of the upcoming project.
Car wash options in Russia.
Consent and resolution.
Car wash demand.
Car wash location, car wash room.
Competition in the washing business.
Marketing, advertising and sales.
Financial part of a car wash business plan.
Prices for car wash services.
Premises for a car wash (rental costs).
Purchase of equipment.
Wash staff.
General costs (fixed, one-time).
Estimated revenue, profit.
Payback, profitability.
Project summary.
Car wash risk.
Conclusions.

The purpose of opening a car wash.

Provide a wide range of services for:
- cleaning of various parts of machines from dirt - wheels, body, fender liner, bottom;
- dry cleaning and cleaning in the cabin and trunk of the car;
- engine wash;
- Body polishing

Description of the upcoming project.

A business like a car wash is especially popular with people who want to start a profitable business, but do not have special knowledge. And this is quite feasible provided that:
- you have, you can rent or purchase a piece of land, and possibly a finished box next to a highway or highway;
- You have the opportunity to settle all bureaucratic formalities;
- You can purchase all the necessary equipment.
Once you have dealt with all the above points, it will be enough just to purchase detergents and put money in your pocket.

This business plan shows how to organize manual work. Provided that it will work around the clock and seven days a week, its profitability will be 30-35%, and this is a relatively high level.

Car wash options in Russia.

Now in Russia there are three types of car washes.
1. Mobile. They are opened at the base vehicle such as Gazelle, which makes it possible to work with clients in any place suitable for such a business.

2. Portal. They are equipped with automatic means for car washing, have a high throughput bring in a good income. Minus - the human factor. A negligent operator can damage a client's car. And this will entail losses from possible damages and inevitably damaged reputation.

3. Self-service car washes. Here, each client personally washes his car. This, of course, is convenient. However, not everyone can afford to become the owner of such a sink, as it requires a lot of money. In addition, such a business is expedient only in large cities where there is a high population density.

4. Manual. Most Popular. Here, a washer serves customers with the help of special pressurized water supply devices.
Consent and resolution.

The most difficult thing in this business is to get documents allowing you to open a car wash.
You will definitely need to conduct project reviews:
- in SES,
- in service labor protection,
- in service nature conservation,
- the firefighters
- in architecture,
- at the state examination.
This is not easy, but it is quite feasible if you show patience and willpower.

Demandto the car wash.

In Russia, there are still many car owners who wash their cars on rivers and in garages. However, there are many who consider this method of washing a relic of the past. Basically, these are people belonging to such a stratum of the population as the middle class: entrepreneurs, middle managers. Such car owners do not have the time, and, perhaps, the desire to wash the car with their own hands. But there are enough funds to provide this care to specialists.

Along with the fact that in recent years the number of cars on the roads has increased significantly, we can safely say that the demand for services for their maintenance has also increased. And, therefore, a car wash is a business that is not only in demand, but also profitable. And over the years, given the trend, the demand for it will increase.

Car wash location, car wash room.

The main thing to consider when opening such a business is location. In a city, a car wash should be located in large residential areas with a large number of residents, next to shopping centers, business centers, or even in them. Ideally, if you can set up a business near customs and border posts. Car washes installed next to parking lots, gas stations or service stations will also be in great demand.

The correct location will ensure the constant loading of working areas.
Of course, it is best to rent a room for washing. Building it will be quite difficult. Here, walking through the authorities with a pile of documents requiring approval is inevitable. What are some sanitary standards that allow you to install a sink no closer than 50 meters from the nearest residential building.

Another option is to buy a ready-made business. Starting a business at an already existing car wash with well-established work, your own circle of clients and an acquired reputation is much easier than creating a business from scratch. Apparently, many choose this option. How else to explain the rush demand in the market of enterprises of this profile.

Competitionin the washing business.

In our country, car washes from the category of “curiosities” have long passed into everyday life. We can say that in any more or less large city they are found, if not on every corner, then quite often. And, accordingly, the competition is high. This imposes another requirement on the business plan - a clear description of how to enter, take a place and gain a foothold in this market. As well as a clear idea of ​​what advantages your business will have over competitors.

Which ad to choose will tell you the location of your business. Near a busy highway, when the car wash is in plain sight, you may only need a billboard or a catchy sign with a pointer.

Some put road sign"car wash". But this is more difficult, as it requires permission from the traffic police.
At the stage of opening a business, when there are still quite a few free funds for advertising or not left at all, you can declare yourself on your own. For example, to sell subscriptions with favorable conditions for the client, to hold promotions, such as “wash the car five times and get a discount” or “every ninth car wash at the expense of the institution”. This is able to attract customers and without advertising costs.

And when you get big, expand, and possibly expand your range of services, such as painting, polishing, or tire fitting, you can think about your advertising budget.

Financial part of a car wash business plan.

Feasibility study and implementation features
Prices for car wash services.

The list of car wash services consists of:

Washing and polishing of the body;
- engine wash;
- dry and wet cleaning;
- Interior cleaning.
It should be borne in mind that the car wash business in Moscow is seasonal. In spring and late autumn, queues line up at car washes. But summer is quiet. Although, of course, the climate in Russia is unpredictable. Summers can be rainy, and winters with prolonged thaws and “dirty porridge” on the roads.

The location of the car wash and the types of cars serviced affect the prices. Let's try to calculate based on 350 rubles - the average cost of a body wash, which is a basic service. In this case, the average check of one client will consist of the costs basic service and additional services.

Car wash space (rental costs)

So you've decided to rent rather than build a car wash. Then keep in mind that:
- 90 sq.m. - the required area for washing from two posts, of which 60 sq.m. - area intended for car wash posts, 30 sq.m. - other rooms.
- another 90 sq. m - the area required for the adjacent area.

How much it will cost is hard to say. Different cities have their own rental rates, and in many car washes in general work within the framework of municipal programs on preferential terms. If we take, for example, the rental rate in the capital, then, according to preliminary estimates, it is about $1,000 per 100 square meters per month.

A lot will affect the cost of preparing the site and premises for a car wash and engineering communications. Of course, most often, landlords have already made sure that electricity, plumbing, and heating are already connected to the rented premises. But a car wash is a business that may require additional electrical power as well as water drainage systems. Accordingly, additional funds will be spent on this.

In addition, it will be necessary to finish the room inside and out. In some cases, it will be necessary to cover the area around with asphalt.
Presumably, all of the above works will require about $ 7,000 - 10,000.

Purchase of equipment.

The very minimum that will need to be spent on the purchase of equipment in general will be 351,000 rubles.

Schedule

We establish that the car wash will work around the clock. From 8.00 to 10.00 and from 17.00 to 22.00 we will make the maximum load, the rest of the time - at the level of 20% of it.
On average, it takes 20 minutes to wash one car. So, it will take an hour to service three cars. Thus, we believe that through one post daily it will be serviced: 3*(2 hours + 5 hours) + 3*(24-(2+5))*20% = about 30 cars.
Through both posts - 60 cars.
To summarize: on average, a two-post car wash can serve 30 * 60 = 1800 cars per month.

Wash staff.

It all depends on the scale of your sink. The larger it is and the more jobs, the more staff will be required accordingly. Also consider the number of shifts. Many car washes serve customers in two or three shifts.

Let's say that at full load, you need a cashier-accountant and 9 people who will work in three shifts.
We calculate labor costs according to the formula: 9 * 20,000 + 30,000 \u003d 210 thousand rubles per month. It's 7000 dollars.

Total costs (fixed, one-time)

We calculate the costs on average figures.
One-time costs (in dollars):
- equipment - 12,000;
- installation of equipment - 1,000;
- water and drain supply - 4,500;
- landscaping - 2,500;
- interior decoration - 3,000;
- documentation authorizing the opening of a car wash - 4,500.

Costs each month (in dollars per month):

Salary - 7,000;
- additional costs - 2,000;
- rent of premises - 2,000 (including utility bills for water and electricity);

Total costs:

General capital - $27,500 (825,000 rubles);
- monthly - $12,000 (360,000 rubles).

Estimated revenue, profit

We calculate the expected revenue per month using the formula:
1800 cars/month * 400 rubles/car = 720,000 rubles.
Without deducting taxes, the profit will be: 720,000 rubles - 360,000 rubles = 360,000 rubles ($12,000).
After taxes - $10,500.

Payback, profitability

Such a sink will begin to pay off after 2.5 months of work.
Profitability:
- gross profit margin (GPM) - about 50%, net profit (NPM) - 40-45%.
- return on investment (ROI) - 38%.

Project summary.

Investments will amount to 39,500 dollars. You will return them from five to ten months. Net profit will be from 5,000 to 15,000 dollars per month.

Car wash risk.

When opening a car wash, take into account the risks that may entail additional costs, reduce profitability, and in the worst case, even ruin it.

Raids of inspection services, high requirements from the SES;
- an unfortunate location of the car wash will lead to a lack of customers;
- high competition;
- human factor - insufficiently qualified personnel;
- Force Majeure.

Conclusions.
It is difficult to open a car wash, however, it is low-cost compared to other types of business. It will quickly pay off and will bring high income. But subject to a favorable location and successful receipt of permits at all stages of coordinating a business with various authorities.