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Business ideas from Europe. European business ideas that are not yet in Russia: how to create a profitable and unique business

Having decided to open their own business, every entrepreneur is faced with the need to choose the type of activity. In most cases, business ideas are based on the experience of successful Russian businessmen, which is far from always justified. For this reason, you should not get hung up on common options, but you should pay attention to those foreign business ideas that are not in Russia.

Why do business ideas from abroad have the right to develop in Russia?

Entrepreneurship always remains relevant - most people working "for their uncle" dream of their own business, in addition, various subsidies and support are provided by the state, which contribute to the development of the business. However, novice businessmen often face a number of problems, including an insufficient legal framework and difficulties in doing business.

In America and Europe, business is a significant market segment that provides economic growth. Doing business in these countries is somewhat easier than in Russia, since the entrepreneur receives advisory and informational support completely free of charge. In addition, the rights of the owner of his business are reliably protected at the legislative level.

What attracts Russian entrepreneurs to small business ideas abroad?

Reasons for attention to business novelties abroad are several:

What you need to know before implementing Western business ideas that are not in Russia?

Having decided to open your own business based on a Western business idea, be sure to consider the following factors.

Demand. Not every business that brings income to Western businessmen will be so successful in Russia. For example, a special taxi for animals or a hotel for pets will be in demand only in megacities or regional centers, and in small towns the enterprise will be unprofitable.

Possibility to purchase equipment. If you decide to organize a business for the production of goods, then make sure that you can purchase original equipment or its analogues in Russia and abroad.

Own financial and physical capabilities. Among domestic ideas, there are many that do not require large financial and time costs.

For example, it offers partners a ready-made business with an online store for 59,000 rubles. Entrepreneurs will be able to organize the sale of Bumvyazhikov - original handmade dolls.

The unique design is ideally combined with high quality and environmental friendliness. Businessmen get the opportunity to trade on dropshipping. They are also provided with recommendations to help make a profit as a result of using the franchise. Partners are offered the opportunity to receive a stable income with minimal effort.

However, when implementing a foreign business idea, be prepared for large financial investments (especially if you open a production facility) and work at least 8-10 hours a day - only in this case the business will become profitable and grow.

Popular business in America

American businessmen have a lot of ideas, some of which cannot be implemented in Russia due to their absurdity. For example, in Colorado, the Auld Sod Export Company sells dirt, shipping it to every corner of the world. Surprisingly, this service is in demand among Americans - in half a year, the creators of the project were able to earn $ 2 million.

Of course, there are adequate ideas that are available for implementation in Russia - they can be studied further.

Work as a personal consultant

If you have unique knowledge, then you can earn money on your own - open a personal consultation on a specific profile for those who need it.

So, you can consult on psychological, legal, economic, dietary and other issues. The main thing is that you are a really competent and highly qualified specialist.

Customers who turn to you for help receive obvious benefits:

personal information remains confidential, anonymous - the specialist does not know the real data of the client;
you do not have to pay exorbitant amounts for the service - its price is affordable.

Since a businessman does not have to pay for the rent of a room for consultations, the costs of organizing and running a business are reduced, respectively, the cost of a consultation is lower.

As a rule, an online consultant quickly recruits a staff of clients, so the business pays off in full within the first couple of months.

Production of car covers as an idea for a small business abroad

In the United States, recently they began to produce covers for vehicles, designed to protect cars from adverse weather conditions - rain, hail, and so on. Such products will be in demand among car owners who regularly leave their car in the open.

The easiest way to organize this business is purchase of car covers and their subsequent resale with a certain margin.

Alternatively, you can purchase a franchise from the copyright holder Hail Storm Products to manufacture cases, but this will require more impressive financial costs than working with an intermediary.

Organization of comfortable tourism

Many people prefer to relax as "savages", i.e. on one's own. To make their vacation more comfortable, Americans produce and sell special transforming kits, which are a fairly spacious tent. In such a tent there are beds for tourists, a small kitchen and other benefits, such as a shower.

In Russia, it is important to engage in both the sale of tourist kits and their rental. It is important to diversify the range of products offered as much as possible, as well as provide tourists with the opportunity to rent or purchase related products.

Initial investment in business start from several hundred thousand rubles, and pays off enterprise in 4-5 months.

Release of rubber tiles

Such entrepreneurship belongs to the sphere of production, so a businessman has the opportunity to receive material support from the state. In addition, the idea has other Benefits:

a small number of competitors;
quick payback - less than a year passes from the moment of launch to reaching a stable profit;
the profitability of production exceeds the value of 50%.

Initial material investments production is high - about 2 million rubles are spent on the acquisition of technology, the purchase of equipment and raw materials. The sale of products does not cause problems - rubber tiles are valued by consumers for their long service life, wear resistance, and aesthetic appearance.

Hosting silent events as a popular business idea in America

Quite often, when holding parties and other celebrations at home, neighbors are disturbed by noise and music, on the basis of which conflicts arise. Solving this problem is simple - just install temporary soundproofing.

Such a business idea is absolutely new for Russia, but, according to professionals, its profitability will be quite high - up to 40%.

To engage in such activities, you will need to invest more than a million rubles in the business. This amount will include the purchase of equipment and the official registration of the business.

Installation of devices with fresh flowers

The design of such a machine is characterized by high manufacturability:

the sales process is fully automated;
the assortment is formed after analyzing the demand of buyers;
flowers remain fresh for two weeks after being placed in the vending machine.

In addition to the above virtues, such a business allows the entrepreneur to significantly save on renting premises and salaries of sellers.

Price equipment cannot be called low - one machine will cost 1,000,000 rubles, but this business idea, due to its originality, is quite viable and cost-effective, and the alleged payback period is six months.

Popular business in Europe

In Europe, new business ideas keep pace with emerging consumer demand, so most types of entrepreneurship are lucrative and profitable. Since the needs of Russians are not much different from those of European consumers, it is quite possible to implement the ideas of entrepreneurs from Europe in Russia.

Fuel oil production

This business has a socio-economic orientation. In addition, it contributes to the improvement of the environmental situation.

Such entrepreneurship is one big plus- a businessman will not have to spend money on the purchase of raw materials, since most individuals and companies are ready to give away old tires for free, so as not to dispose of them on their own.

Fuel oil obtained from tires is in high demand among consumers, so there are no problems with the sale of products. But expenses for the organization and launch of production are quite large - they amount to at least 5,000,000 rubles. If you manage to purchase equipment that has already been in use, then you can reduce the amount of investment by a quarter.

According to forecasts, such a business in Russia will pay off for two years.

edible tableware

In Europe, dishes that you can eat are especially popular. This idea is also relevant for Russia, it can be implemented in the field of catering.

As a rule, containers are made from jelly or chocolate - such an extraordinary approach to serving drinks and desserts delights consumers.

To implement such an idea no special investment required, since containers can be made manually without purchasing equipment. It is worth considering that this idea is auxiliary, that is, it will allow you to attract more customers to your cafe or restaurant.

Taxi prepaid

Almost all people use taxi services, but the service provided by companies does not always satisfy customers. For example, if a person goes to work at the same time every day, he has to call a taxi every day and hope that the driver will arrive at the appointed place on time.

The essence of the idea of organizing a "taxi on a prepaid system" as a European business idea, which is not in Russia, is delivery of the car to the client at a prearranged time at the right place for a certain period. Both the owner of the fleet and the private owner can implement the idea - for this it is enough to agree with several people who need such a service.

Caring for the environment

In Europe, they especially care about the environmental situation, so all ideas related to its improvement are in great demand.

Russian businessmen can adopt the following ideas of European colleagues:

growing vegetables, herbs, fruits in ecologically clean areas without the use of chemical fertilizers and other chemicals. Production costs vary from several tens of thousands of rubles to infinity, the amount directly depends on the type and scale of the production being opened. A small business will pay off in one season;
holding festive events in eco-style. They are held in natural conditions, while paraphernalia from natural materials is used. The cost of holding eco-festivals is quite high, and the costs of the organizers are minimal, so this business is considered profitable - on average, it pays off in 3-4 months.

There are many ideas for business abroad that are not in Russia, but they can be successfully implemented. To ensure that such a business does not turn out to be unprofitable, one should analyze its demand and relevance in a particular region, evaluate one’s own capabilities and approach the organization with maximum responsibility.

In the conditions of active development of the modern world economy, many people seek to organize their own business. The people of our country are no exception. When choosing a field of activity, many aspiring entrepreneurs study foreign experience and adopt interesting ones from abroad that can be used in Russian realities.

Features of foreign business

Considering business abroad, which is not in Russia, you need to understand that not every idea can be implemented on the territory of our state. This is due to both the political and economic situation in Russia, but to a greater extent the mentality of the country's population.

Business ideas from abroad: European experience

Having decided to take advantage of foreign ideas and open a business that is not yet in Russia, it is worth studying in detail the examples of European businessmen. In Europe, one of the most popular ideas now are business options related to improving the environmental situation and recycling secondary raw materials. The following areas are most in demand:

production of rubber paving slabs;
growing vegetables and fruits in ecologically clean areas without the use of chemicals;
development of unique flavors for business;
unlimited taxi.

The most promising business idea among the above is the production of paving slabs. The rubber tile differs in wear resistance, its service life reaches 20 years.

It is produced from crumb rubber obtained by recycling old car tires. There are practically no competitors in this segment, and the profitability of this business is very high - up to 150%. To start production you will need:

volcanic press;
drying chamber;
molds for tiles;
mixer;
dyes for the possibility of producing multi-colored tiles.

Investment costs amount to about 2,000,000 rubles, while they pay off in less than a year.

Another interesting idea is to supply the organization with its own fragrances. Such a business has many prospects and is already being implemented in Belgium, Germany, and France. Thanks to the unique aroma, the company's clients remember the company better, connecting the sense of smell to visual memory.

The cost of opening this business is low - it is enough to conclude contracts with perfume manufacturers and purchase aromatic products. Most of the capital will go to building an advertising campaign and organizing presentations.

American commercial projects

In the USA, there are also a lot of different ideas that allow you to get good income with minimal investment. These types of businesses include working as a personal consultant. To do this, it is enough to have knowledge in a certain area that can be useful to potential customers.

Fields of activity can be completely different: accounting, law, psychology, economics, nutrition and many other industries. In addition to information and experience, you will need a computer and Internet access. In this business, the recruitment of a person is fast and convenient, and all the costs of online consultations pay off in 2-4 months.

The next business idea abroad, which is not yet available in Russia, is the production of car covers. Americans have recently started selling car covers to protect cars from rain, snow, hail and other adverse conditions. This is very important for car owners whose cars spend a lot of time outdoors.

There are two options for opening a business - launching your own production, or a simpler option - reselling finished cases.

If financial resources allow, you can buy a franchise for this type of business.

Possible problems in the implementation of foreign business ideas

Finding out what is abroad, what is not in Russia, in particular, what business ideas bring success to entrepreneurs, you need to understand that not all of them are suitable for our country. Many activities will not bring the expected income, since Russian consumers are still quite conservative in their choice of goods.

In addition, the abundance of advertising for specific brands makes the Russian population focus on certain well-known manufacturers and be very wary of newcomers to the market. This unwillingness to change the usual order of things often prevents you from making better purchases.

But the main problem is insufficiently prepared legislation in the field of small business and the lack of necessary support programs for small entrepreneurs, which are very necessary in the face of a lack of funds for start-up capital.

The Americans turned out to be not so “stupid”, as the well-known satirist called them, when it turned out that it was in the USA that the ideas of a profitable business were born, and a large number of people successfully used them. Not far behind the countries of the New World and the "old" Europe, where the golden minds of business put into practice their best ideas for making money.

By the way, almost everything that Runet businessmen have today is all the achievements of Western minds, therefore, both online and offline, foreigners still hold the palm in generating profitable types of business and the best ideas for their implementation.

Who knows, maybe in Russia the “Kulibins” and “Cherepanovs” businesses will turn the tide of history, and entrepreneurs from America and Europe will enthusiastically follow the novelties of “making money in Russian”, but for now let's talk about what the “bourgeois” thought of ”, which is already successfully operating in many countries and does not require large investments.

New business in America, which is not in Russia

Surely, many people thought about starting their own business, but when faced with the question of start-up capital and what exactly to do to make it profitable, they immediately discarded this idea. There is a quite reasonable justification for this - a lot of competition in a certain type of activity and the fear of losing invested funds.

Abroad - both in Europe and in America - for many residents, small business is not only the main source of daily income, but also a way of life. The only way out of lack of money is to come up with new ideas and look for creative ways to implement them, this is especially true in settlements located far from metropolitan life.

They may be the craziest at first glance, but this is the secret of the success of many Americans and Europeans who managed to make a good amount of capital doing things that no one has yet thought of.

Of course, in a small business, sooner or later, competitors will appear who will “shamelessly” borrow the brainchild of the developer, and the business will no longer bring sufficient profit. Let's consider popular novelties that have just come from abroad and have already begun to give good results in Russia.

A restaurant that won't let you get fat . It is known that in America, and in many European countries, fast food and fast food restaurants make up a huge part of the country's economy and, of course, competition among the owners of establishments. For people who are watching their figure or simply wanting to lose weight, it is extremely important to know how many calories a particular dish contains. The idea of making a profit is that the menu of portable cafes and restaurants indicates the calorie content of each dish. This American novelty has also become popular in Russia, because it is no secret to anyone that many people are seriously passionate about a healthy lifestyle and going to the gym, and there is not enough time for cooking. Abroad, you can get an incentive prize in the form of a glass of beer or cola for eating the fattest and most high-calorie dish.

Caramel is an inexhaustible source of income . There are not many things that can be remembered that a person will be happy with all his life, and one of them is caramel. Sweets will always be in style, and making delicious caramel requires delicious fruit syrup, purified water, and granulated sugar. Of course, each master has his own secret of cooking, but nevertheless this type of activity will never lose its popularity. An innovation in this direction is that the buyer sees the entire process of preparing the type of sweets he likes, on the cut of which the master can make a “cartoon”, the buyer's initials or a beautiful picture. This idea allows you to open your own, which will generate income for many years.

Grocery without packaging - a blow to the crisis . Think about what can interest a person in a crisis? Of course, low food prices and high quality. A new direction in the grocery trade has become the release of products without packaging. It is known that almost a third of the cost of many brands is the price that the buyer overpays for a beautiful wrapper. The American idea of making a profit is to sell products by weight in the store, which are in transparent containers. The buyer always sees what tea, coffee, pasta, cereals and other products he buys, while the price tags set not only the cost of the goods, but also the difference between packaged and bulk products.

Advice: in Russia, this type of profit is gaining great popularity. Despite considerable competition, it is this approach to the sale of food products that can bring stable profits for a long time with a minimum initial investment of money.

Providing pet care services . In America and Europe, this type of service is very popular among business people who have no time to deal with the "personal life" of their pet. Entrepreneurs offer their services, which consist in transporting animals to veterinary clinics and beauty salons. This is a kind of taxi for dogs and cats, in which cages and food can be placed. You agree with the owner of the animal about the need to take the cat or dog to the specified place at the specified time, for which he is ready to pay a substantial fee. This business is profitable, so if you decide to take it seriously, you certainly will not lose. Moreover, the content of specialized "hotels" for animals is very profitable. For example, a person needs to fly away on a business trip or leave on business for a few days, but there is no one to leave a cat or dog with. A day of keeping an animal in an extra-class nursery costs the owner a tidy sum, and the owner of the establishment receives a solid profit, taking into account the fact that there are many who want to give the pet into reliable hands, especially in large cities.

Buy wheels on the cheap, or how to make money on paving slabs? It would seem, what connection can there be between used car tires and paving slabs? It turns out that the Americans came up with the idea of \u200b\u200bmaking pavement tiles from rubber, which is obtained from car tires by vulcanization. Rubber crumb is obtained from the wheels, which is subjected to vulcanization, after which the mass is poured into ready-made forms, dried in special chambers and a high-quality and very durable tile is obtained. Its service life is a quarter of a century, and the profitability of this type of activity is almost half of the costs. In addition, to implement this type of business, you will need to rent a small room and purchase the appropriate equipment. Investments fully pay off with a vengeance in a few months.

Shopping is the scourge of all men . In America, shops that sell jeans are very popular among men, and apart from them there is nothing else on sale. This type of business in the States is the trend of the last few years. And if you want, then you need to “take the bull by the horns” until competitors do it for you. The idea is that the store only stocks denim brands for men. They are hung in such a way that the buyer sees their quality and style, and there are simply no shelves in the market. The seller of the store offers customers to install special software on their smartphones that allows them to scan the numbers of their favorite jeans models and indicate your size. A few minutes later, a text message arrives on the phone indicating the number of the fitting room in the store, where the selected models are already waiting for the buyer. A man will only have to try them on and, if the jeans fit, then he goes to the cashier with them, and the models that do not fit are placed in a special container. Please note that most buyers consider this type of purchase a real pleasure and quickly become regular customers of such stores. This business model allows you to increase the profit of the store owner tenfold. Who knows, maybe in a few years you will become the owner of the sale of jeans brands?

What is in Europe, what is not in Russia - business

Ecobusiness in European style . It is known that Europeans care about the environment and the quality of life, so it would be foolish to think that entrepreneurial people will not earn capital on this. One of the popular ideas that bring a lot of income is the production of glued wooden beams, which are used to make high-quality door and window blocks. Now you will not surprise anyone with metal-plastic windows, and most people are trying to install environmentally friendly frames made of glued wood. In Europe, this type of business is considered very profitable, since the entrepreneur's annual income increases by almost 30%. In Russia, this type of activity requires considerable capital investments, however, it should be noted that in the near future the production of eurobeams will bring enormous income. It is easy to calculate your approximate income from this type of activity.
Ecotourism. Why is it so interesting from the point of view of entrepreneurship? First of all, it is necessary to single out the organization of tourist trips to agricultural farms where unusual animals are raised. For example, a businessman can agree with a farmer (if he himself is not such a person - but what if, additional income has not bothered anyone yet) to organize a tourist excursion. It can be a trip to a farm where ostriches, snails, frogs, unusual varieties of fish and more are grown. In addition, this is a kind of "rural", in which a farm visitor will be able to purchase products directly from the manufacturer, and without solid store margins. Owners of elite restaurants, supermarkets and simply connoisseurs of good unusual outdoor recreation often become clients of such farms, in addition, exclusive delicious dishes will be prepared for customers right on the farm, so this business idea is unlikely to become obsolete in the near future. Frog legs and snails are especially popular in Europe, from which even in small restaurants they prepare dishes familiar to many.

Advice: in our country, this business began to develop rapidly, and already its owners bring a very solid income, because the costs of growing living creatures, which are in great demand, are incommensurable with profit. Perhaps the biggest cost of a businessman will be renting an artificial reservoir. According to many experts, it is the breeding of frogs, crayfish and commercial fish that brings huge profits in Russia today. Therefore, this type of activity should be seriously considered if there is a desire to earn serious money.

Hotel on wheels . Both in America and in Europe, mobile hotels are incredibly popular, because people know how to value their time and quality services. The mobile hotel will be delivered to the client at the place where he indicates. Imagine how much money a person will have to pay if he wants to go on a tour of Europe, because each hotel has its own prices and procedures. The mobile hotel will follow the client from country to country, so he does not have to spend his long-awaited vacation looking for accommodation with affordable rates for services. Inside the mobile hotel there is everything you need for a good rest: a shower, a bed, a toilet, a kitchen and other amenities. In addition, linen change, free Wi-Fi and daily full breakfasts are provided. There are more and more people wishing to use the services of such a hotel every month, because a person can relax both in summer on the shores of sunny Nice, and in winter, skiing in the Alps. The income of this business idea is approximately 60% of the investment.

Marzipan figurines . A profitable business in the production of marzipan figurines is in great demand among creative individuals. The fact is that anything can be made from walnut flour and delicious sugar syrup, besides, the master covers the sculpture or figurine with food paint. With meager costs, you can sell products with a good margin, thereby ensuring a comfortable life and doing what you love. In some European countries, marzipan and persipan figurines are made by whole families. Please note that production does not require investing in expensive space rentals, so this business is considered highly profitable.

New business in Europe with little investment

Let's talk about business ideas that do not require significant financial costs and which have already been successfully implemented by many Europeans.

Personal fitness trainer . It's no secret that going to fitness centers and trendy gyms is not cheap. In addition, most people who would like to play sports to maintain good physical shape do not have the opportunity to visit gyms due to lack of time. If you are friends with sports, then this type of activity is perfect as the main income. You won’t have to invest money for this, unlike such a type of activity as, for example, but you will need to advertise your services. This will help message boards and social networks, thanks to which you will soon be recognized as a professional. In addition, a free schedule allows you to manage your time and earn good money.

Freelance. Perhaps one of the profitable niches in business that are popular not only in America, Europe, but also in many countries of the world. Investments for this type of activity are not required, and the income of many remote workers exceeds the bar of $1,000 per month or more. You can work as a copywriter, webmaster, remote assistant to the head of the company, read letters, do accounting and manage the affairs of various companies. The more experience a person has in various types of activities, the higher his income. You can start earning immediately, for which you need to register on the exchanges for remote work and offer your services. It does not matter that your portfolio will not contain bright statistics - good specialists very quickly begin to work exclusively for themselves and do not go unnoticed by employers.

Electronic commerce . IT-technologies, CPA-marketing are varieties of freelancing, and businessmen earn decent money in this field. For entrepreneurs who are engaged in e-commerce, the bar of profitability has practically no limits. Perhaps one of the best investments is to invest in your own knowledge. Programmers and good affiliates can earn obscenely high money from their knowledge. In addition, a businessman manages his time as he pleases. Therefore, this type of business direction is so popular among remote workers.

beer boom. Let's talk about a business that has been incredibly popular for several years and brings considerable dividends to entrepreneurs. These are private breweries, the number of which is growing every day in America, and in Europe, and in our country, by leaps and bounds. It is quite simple to explain this phenomenon - the desire of the end consumer to get a tasty product cooked according to an unusual recipe. Despite the fact that it will take about $25-30 thousand to open your own brewery with a daily production of 500 liters of product, the investments pay off very quickly. As a rule, many owners of private breweries quickly become owners of a chain of shops and pubs through which their products are sold. For example, only in Britain in two years the number of private breweries amounted to 1.2 thousand enterprises, due to which the consumption of the product increased by 18%.

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As you can see, there are countless ideas for business, and what exactly to do is, of course, up to you to decide, but you should remember that they should be unusual and based on a creative approach to solving problems and meeting ever-increasing human needs.

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Business ideas from Europe are bold start-ups that will help you increase your fortune in a short time. Western projects are the best suited for implementation in Russia, if only for the reason that they are new, interesting and not yet sufficiently developed in our country, which means that entrepreneurs have every chance to occupy a relatively free niche. Below we will look at the most popular business novelties in Europe with a small investment.

Create a group on social networks

Progress does not stand still. In the capitalist world, advertising determines sales. According to many experts, the “era of television” is coming to an end. More and more advertising goes online. In Europe, advertising through social networks is widespread, while in Russia this marketing method is only gaining popularity. Advertisements are placed in communities (publics). You can create such a site at no extra cost.

All that is required is to come up with an original concept for a public in one of the social networks (“Vkontakte”, “Facebook”, “Instagram”, etc.). For example, dedicate a group to beautiful photographs of nature. Next, you need to unroll it. This is where the start-up capital will go.

To promote a group, you must follow the following steps:

fill the community with content (fill it with interesting informational material);
wind up subscribers with the help of special services (it costs up to three thousand rubles);
launch advertising in other communities (price is negotiable, in large groups - from 15 thousand rubles);
post content regularly.

Advertising should be given special attention. It should be designed for the target audience. If the community is dedicated to nature, then the advertisement should also be in public with the appropriate theme - so it will be seen by a large number of potential subscribers.

European business ideas, which are not in Russia, are associated with an independent search for advertising buyers. When you gain more than 60 thousand subscribers, advertisers will contact you. You can find them yourself, based on the interests of your community members. For example, a public about nature can successfully advertise an online store of goods for outdoor activities.

The cost of advertising in social networks is calculated by special services, it is from this amount that customers will start. Such services work according to the following principle: they determine the number of subscribers, the so-called likes and comments. Therefore, try to publish content that encourages commenting.

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In the West, there is a growing demand for bold and creative startups. One of them: opening your own time cafe (or anti-cafe). Small businesses in Europe are increasingly moving into the creation of entertainment establishments with a small selection of gastronomic products. Anticafe is an institution with a specific theme. Food and drinks are also sold there, but in much smaller quantities than in a regular cafe.

A business that does not exist in Russia is the creation of establishments for fans of serials. See which shows are currently the highest rated. Then announce a new episode tonight at your anti-cafe. It is enough to advertise in the community dedicated to the series on social networks and there will be no free places. After that, in the fan environment, fame will grow exponentially.

Online trading

Small business in Europe has changed dramatically over the past five years. More and more people are realizing that the most profitable sales channel is the Internet. Instead of maintaining stores (and this is a lot of information, rent, staff salaries and much more), entrepreneurs prefer online sales platforms.

The most popular business in Europe is still underdeveloped in Russia. Therefore, those who manage to occupy a market niche now will be able to avoid fierce competition in the future.

What can't be saved? On advertising. Marketing comes to the fore when it comes to the internet. Even if you have an establishment in the city center, open an online store anyway. With proper promotion of the site (or a group on a social network), you may close your store as useless and turn it into a warehouse.

Business without leaving home

Another trend has been the production of goods at home, it is in this segment that small businesses in Europe go. Ideas for this type of production can be found anywhere. Starting from T-shirts with prints of a famous football club, ending with clay figurines for video game lovers. An interesting idea that is gaining popularity is the production of figurines of people with its help (the figurine outwardly repeats the image of the customer).

Many of these products require inexpensive and compact equipment that can be placed in your home or garage (find out how to choose). Thus, you do not need to rent a separate room. Sales channel - an online store and social networks with a link to it. For 15-20 thousand rubles, you can promote the channel within a month.

What kind of home business is able to bring profit to entrepreneurs from villages and villages, you will find out at this address:. Actual commercial ideas for the countryside.

What determines the success of European business

What conclusion can be drawn from all the above? Fast and high income with minimal investment can only be given by a bold idea and non-standard solutions. When choosing a startup, you should pay attention to the growing popularity of online sales.

And most importantly. One Indian energy drink, costing 30 cents, acts on the body better than the world-famous Red Bull. Because it contains berries from the Parvati Valley. Red Bull doesn't have berries from the Parvati Valley, but it has a billion-dollar image. All interesting business ideas from Europe are based on the right marketing strategy. Therefore, always remember that advertising is the engine of sales. Consider also

In addition, the staff does not constantly improve their qualifications, but changes professions, getting to know each new one superficially. Peculiarities of the external environment of Russian business Also, the peculiarities of doing business are directly related to the external environment in which the company is forced to operate. The first such feature in Russia is a large institution of mediation. Western businessmen can independently enter the European market to purchase goods, Russian entrepreneurs rarely manage to do without the help of intermediaries.

Corruption is one of the most unpleasant business problems in Russia. It is extremely difficult for honest business to function in our country, given that government assistance and the legal framework in Russia are insufficient.

EICC network free search for business partners in Russia and abroad

Attention

This is a new business from Europe and so far it can only be in demand in large cities or in Russian megacities. Due to the fact that sushi and rolls are a product that quickly deteriorates, it is better to install vending machines with their implementation where there is a high traffic of people so that the product is sold out as quickly as possible and fresh is served.

Bicycles for rent. Traffic jams are a constant problem in big cities. People come to work, they get there for hours. So, to avoid this trouble, in Europe, many people prefer to ride a bike.

She offers bikes for rent. For just a small fee, a cyclist can pick up a vehicle from a bike rental machine and then return it to the same place.

Business abroad, which is not in Russia: options for ideas

American business ideas not represented in Russia America is a pioneer in the field of novelties in the market of goods and services. It is here that ideas are born that sprout around the world.

Today, the most valuable quality of goods and services is practicality, hence the corresponding ideas of American companies. Manufacture of covers for cars Covers for cars Covers can replace an expensive car painting procedure.
They protect the car from external influences that can damage its appearance. The design of the cover can be very different, which allows the car to stand out in a number of the same models.
The advantage of such a business is that it is in demand in the service market: the number of cars is growing every year, and the alternative to painting after minor accidents or minor damage will allow motorists to put the car in order for less money.

Ideas for a business that is not yet in Russia

Business ideas from America and Europe

Ideas to Borrow from Chinese Businessmen Many people associate China with the business of reselling cheap goods at a higher price. But this idea is "as old as the world." In order to be a successful businessman in such a densely populated country, you need not only dexterity, but also great wit and knowledge of the needs of modern society.

And in any case, this allows consumers to save money, because the performance of such a simple service in the salon is many times more expensive. There are a lot of users of this service, as the films are short-lived.

In Europe, a business based on small retail is fixed on the right of ownership. The states of Europe do not directly regulate the conduct of business.

5 business ideas that are not in Russia in 2017

According to experts, twenty percent of all retail trade is in the market share.

Speaking about the European business in the markets, it should be said about the popularity of the weekend markets, as well as the fish markets in France, Germany and the Scandinavian countries. Speaking about the state of small business in Europe, one need only pay attention to the huge number of shops, restaurants and cafes, not only in large cities, but also in small ones. The number of these private enterprises is regulated only by the needs of the market. European business not only this differs from others. Also, one of the differences is the fact that the manufacturer not only produces products, but in most cases he himself is engaged in its implementation.

Ways to protect small businesses in Europe.

Talking about the ways of protection, which has European business, it is necessary to highlight the legislative framework. According to the laws of most European countries, in cities and towns with a population of less than forty thousand people, the construction of chain department stores is prohibited. This ban helps to protect representatives of small retail trade from dumping the owners of chain stores. In most European countries, the solution of various business problems is handled by one department. The direct interaction of the head of this department with the head of state makes it possible to conduct work effectively. In small European cities, various boards of trustees have been created that regulate small and medium businesses, as well as control competition in the market. As a rule, established businessmen and entrepreneurs are members of this board of trustees.

European stereotypes.

If you want to open a business in Europe, you should take into account certain specifics of commercial activities in European countries. It's no secret that European goods are sold much better and cost much more than domestic counterparts. Opening your european business, a businessman gets the opportunity to easily establish international cooperation with other companies, as well as find the necessary markets in all European countries. A business that is opened in Europe will be profitable at least due to stereotypical thinking about the quality of European goods and services. Of course, in order to create the most favorable conditions for the implementation of a business plan for European business, it is necessary to comply with stereotypical concepts and opinions. These stereotypes make it easier to promote goods or services on the market. Most European companies and firms take advantage of the fact that they can easily afford to create the images they need, and it is thanks to the image, brand promotion that they will receive more money for the same product than a less popular brand of goods.

Business multi-sector.

European business is a developed system for the production of goods, its distribution throughout the world. Also, the benefits of European business include the provision of various kinds of services. Speaking about investing in business in Europe, experts advise to clearly define the initial direction of the company and the target audience. After, according to the business plan, certain actions are taken to develop the business, and when the payback period of the business is over, experts advise making European business multi-sectoral. The concept of multi-sector business, of course, includes the strengthening of business, and the increase in its profits through the development of additional areas and directions. For example, in the production of bottled water, a good option to strengthen the business would be to provide various related services, such as water delivery, or the sale of disposable cups to corporate clients.

Advantages of European business.

European business has a qualitative difference from domestic business. The main difference between European business is its progressiveness and the absence of conservative borders. Every promising European company wants to expand its activities. In order to strengthen your European business, it is necessary to establish relationships with foreign partners. Established relationships with foreign partners will make it possible to distribute goods, respectively, increase the number of real customer groups and increase the group of potential customers.

Progressive European business is attractive to investors precisely because of its sustainability. A multi-sectoral business system, international partnerships and distribution of the company in many cities and regions of one or more countries, allows the business to become resistant to the financial crisis, bankruptcy and other impacts. Spreading the activities of one company in several sectors allows you to insure the company against bankruptcy. Perhaps this is due to the fact that even in the event of the decline of one of the directions of the company or the negative financial impact of both the structure as a whole and individual competitors, the company continues to exist due to additional sales of goods and the provision of additional services.

Other materials:

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Previous materials

Features of doing business in Russia in 2016, as before, were associated with certain nuances and subtleties. This also applies to mental peculiarities, and the established traditions of the implementation of business processes, and a huge number of difficulties caused by the sluggishness of the domestic bureaucracy, and the imperfection of fiscal policy, excessive control by inspection bodies.

At the same time, small business in Europe, America and other foreign countries is developing rapidly, offering more and more new ideas, techniques and interesting solutions!

It just so happened that the most popular and profitable type of business in Russia is associated either with the sale of resources, minerals and natural resources, or with ordinary speculation, when goods are purchased as cheaply as possible and sold as expensive as possible.

Yes, even the very process of creating a business structure in Russia is sometimes associated with almost insurmountable difficulties! That is why not every business idea in Russia can be implemented without extreme effort, investing a huge amount of resources, time and effort! Despite the fact that the business itself can be unprofitable! No matter how great the idea is!

Doing Business in Russia and Abroad: Fundamental Differences

Things are quite different in foreign countries, whose economies are considered the most developed. Practice shows that, in the same Europe, Asia or America, a new look at the seemingly traditional way of doing one's own business is the most important component of the entire economic policy of the country.

This is due, among other things, to the fact that the ideas themselves arise thanks to centuries-old traditions that have evolved over a long period of time:

the freedom of enterprise that exists in America, Europe and in some Asian countries from XIIIV to the current year 2016, the cultivation of small and medium-sized businesses;
a wide scope for the implementation of the most daring, interesting ideas and innovations relating to both trade and the field of service provision, or the sphere of production.

If in Russia the most popular and profitable types of business are supplies for the export of hydrocarbons, natural resources, the maintenance of a metal depot or, at worst, the opening of a grocery store, then business in Europe covers almost the entire service sector and most areas of production. There is more than enough new ideas for starting your own business in foreign countries.

A crisis is a crisis, but business is business!

Moreover, even despite the global financial crisis that broke out three years ago and continued throughout 2016, most new business ideas came from abroad. Unfortunately, in Russia there are practically no innovative and interesting solutions related to running your own business in the real sector of the economy or small business.

Maybe because the businessmen themselves do not have the appropriate motivation to engage in the implementation of new solutions? After all, it is known that the idea itself is sometimes half the success of running your own business!

Difficulties of running your own business in Russia

Unlike most developed foreign countries, doing your own business in Russia is much more difficult. The reason for this is the following circumstances:

the high price of an “entry ticket” to almost any niche;
great competition that exists in the most profitable types, areas and areas of business in Russia;
inertia of officials and the state bureaucracy, more often saying “no” than “yes”, sometimes even because of absolutely formal or far-fetched reasons;
high level of inflation and volatility of the national currency;
the lack of the amount of fiscal and tax benefits that are in Russia, and which are present in abundance for small businesses in the so-called "developed countries";
the criminal component of highly profitable popular types of entrepreneurial activity;
lack of innovative ideas associated with high risks of doing business, no matter what direction it may have.

True, in 2016 the situation in Russia changed somewhat, the reason for which was changes in the general world economic conditions, the imposition of sanctions by some countries, and the active efforts of the leadership of our country to promote and implement the policy of import substitution. However, it is business ideas from Europe, the United States of America, China and Japan that are considered to be the most progressive, promising and profitable.

It is not for nothing that the share of small and medium-sized businesses in the total gross domestic product of the European Union reaches 70%, while in the same America it is almost half of GDP. In Russia, which is still classified throughout the world as a developing economy, the share of private entrepreneurship that exists today barely exceeds 20% of the country's total welfare index.

Popular startup ideas from abroad

However, isn't it time to move from theory to practice, or rather, to specifics? What popular business ideas from Europe, the USA or Japan, including those that appeared in 2016, can be successfully adapted to domestic conditions, be technically feasible in Russia, and most importantly, make a profit? There are several innovative ideas, solutions and examples of this kind:

Remote viewing of sports events and other events via the Internet with the creation of the effect of being in a virtual stadium, concert venue or museum. A rather interesting idea won a $50,000 award, taking first place in a competition held in 2016 at the Graduate School of Business (Stanford);
Leasing of packaging materials. Simple, at first glance, the idea was born in the United States. Its essence lies in the fact that a specialized company provides the customer with boxes, wardrobe trunks and other packaging for moving or storing a wide variety of things and items for a low fee. At the end of the contract, the company picks up the packaging materials and takes them to its warehouse for reuse;
Sale of litter boxes for cats and other pets. Gradually replaceable devices, impregnated with a special composition of varying degrees of intensity, accustom the pet to the toilet;
Travel tours of the filming locations of successful blockbusters, series and television shows. A very profitable business from Europe, which is rapidly gaining popularity in countries of other continents.

Of course, this list is far from a complete list of those foreign business ideas that exist all over the world at the moment, but which have not taken root in domestic open spaces.

What new business ideas have appeared in Russia from Europe and the USA (America)?

In 2016 alone, several hundred new business ideas were proposed. Among them were such exotic options as an automatic car wash for elephants or, for example, the idea of cleaning apartments after the owners' suicide or accidents!

The Most Profitable Foreign New Trade Ideas

Traditionally, the most popular areas of doing business abroad are the areas of car repair and maintenance, the area of providing services, production and trade. Nevertheless, there are also very original, and sometimes frankly unexpected ideas and startups that have brought quite a tangible profit to their authors and developers! The following are examples:

the installation in 2016 of automatic lockers along highways, autobahns and highways, which enriched U.S. businessman Brad Hughes by $5,000,000,000;
the idea of selling touching collectible teddy bears, which brought American Ty Warner over $4.5 billion;
a business based on the processing and use of obsolete fruits and vegetables for the production of juices and pureed soups, which increased the capitalization of a rather ordinary French store Intermarché by several billion euros;
Another example of a business idea in Europe is the catering (home delivery) of products that are offered to passengers on domestic and international flights, thanks to which the official suppliers of the German Lufthanza - Air Food One and LSG Sky Chefs - have earned at least 2 billion euros.

Innovative business ideas in the field of production

The manufacturing sector, even though the global economy has suffered a certain stagnation, also regularly surprises the public with new ideas and developments that are not in Russia. Here are just a few popular areas of business, the development of which promises to be quite profitable:

original novelty: the construction of block houses made of clay on a 3D printer;
production of edible packaging for food and beverages, the main components of which are brown algae and calcium chloride;
the production of marzipan figurines, which is rapidly gaining worldwide popularity due to its low cost and high profitability.

At the same time, it should be noted that the Americans, Japanese, Chinese and especially Europeans attach great importance to the environmental friendliness of production and strive to use energy-saving ideas, technologies and methods that cause minimal harm to the environment and natural resources. In this sense, the Russian manufacturing sector can safely be called a still developing market, for which such high standards are still unattainable.

Foreign ideas in the service sector

The service sector in the US, Europe and most Asian countries is almost entirely given over to small and medium-sized businesses. Again, unlike Russia. What new can European business offer in terms of providing a variety of services?

Ecotourism. A very fashionable and profitable direction, which consists in organizing tourist trips to farms, reserves, national parks and so on;
Eco weddings. Celebrations held outdoors, usually in rural areas;
Mobile hotel. Quite an original business, the essence of which is that the hotel on wheels follows the customer, wherever he goes. The client saves significant financial resources by not having to pay serious money for stationary hotel rooms, which at the same time removes rather large restrictions on the degree of freedom of movement;
Unaddressed restaurant. The business idea of Dutch chefs who conduct paid master classes for everyone in various restaurants or even museums.

As you can easily see, there are a huge number of new business ideas that provide very wide and varied opportunities not only for residents of Europe, Asia or America. Most of them can be implemented in the Russian expanses.

In addition, many of these ideas do not even require serious financial investments, the cost of purchasing the appropriate equipment, tools or materials, in any country in the world, including Russia! And at the same time, this type of business is quite so affordable that it can bring quite substantial profits!

A promising European business that can be implemented in Russia in 2018

European countries are actively practicing various kinds of business. They are quite successful at this. Every year there are all kinds of new products that are aimed at improving the comfort of life of a potential consumer. In this article, we will look at what European entrepreneurs are betting on, and also what could well serve as an ideal example for Russian business.

What is unique about European business

First of all, by business, Europeans have the opportunity to express their perspectives and creativity, as well as receive a good source of income. To ensure high competitiveness, it is necessary to constantly develop new products, which usually contain the following qualities:

Demand in the market.
Good profitability.
High interest of potential customers.
Modernity of the realized idea.

See also: What kind of business can be opened in Russia from America

For Europeans, it is very important to choose an idea that will be popular for a long time. Separate novelties in the sphere of business in Europe, which have appeared quite recently, have the right to life in Russia. Other ideas, in turn, can be implemented in individual regions due to their own specifics.

Let's now figure out which European business is applicable in the vastness of Russia, as well as from our own experience.

Pizza delivery in cups

This is quite an interesting idea, which has become a kind of know-how in the food industry. The business appeared in the homeland of pizza, it is distinguished by novelty, as well as unusualness. The idea became very popular among the active population.

This type of dish is called Kono Pizza. The product is a regular pizza that is decorated with an edible glass (usually crispy) that resembles traditional ice cream. Such an invention of the Italians was a direct confirmation that everything ingenious is simple. The new pizza format gained recognition very quickly, and is outselling the traditional dish in terms of sales.

The main advantage of just such a pizza is the excellent taste and convenience during the meal. If the usual one needs to be eaten only at the table, at home or in a cafe, then a glass can be eaten anywhere. Compared to regular pizza, this type of pizza is made with the same range of toppings. Of the standard fillers, ham, cheeses, sausages or even sweets are used.

To implement such a business idea, it is enough to organize a small stall. What equipment will be required:

Small van.
Good microwave.
Showcase for displaying finished pizza.
High quality cooking utensils.
Various consumables.

Having familiarized yourself with this idea a little, you can immediately begin to implement it.

Personal fitness trainer

Recently, a business based on a personal favorite hobby is rapidly gaining popularity. Savvy entrepreneurs are sure that absolutely any occupation can bring not only moral satisfaction, but also a significant financial increase.

See also: Growing in a greenhouse: what is profitable

All sorts of hobbies and hobbies can be easily converted into a European standard business. For example, today the most demanded novelty is the work of an individual fitness trainer. Previously, if we fast forward 10 years ago, only well-to-do citizens of Europe could afford such a service. But at the moment it is available to everyone. The growth of your professionalism will be reflected in the amount of your income.

The popularity of sports services in the form of personal trainers is constantly growing due to the active promotion of a healthy lifestyle.

We invite you to analyze your hobbies right now and think about what you can do with it. How can this be turned into a business?

People who lean towards this type of business reap a large number of benefits:

selection of a narrow specialization in which you are a master;
flexible work schedule;
no big start-up capital required.

In the case of fitness, you do not need to rent your own training room. Classes can be held at home, as well as in fitness rooms.

Special farms for growing snails

This is probably the most interesting business in Europe, which has a great know-how effect. The idea is very applicable to our country. Creating your own snail farm is due to the rapid increase in demand for this type of product.

Such a business is successfully operating in Poland, Belgium, Greece, Spain, and Italy.

Every year in these countries they eat at least 100 thousand tons of snail meat, which has a lot of useful properties. The high protein content makes this delicacy indispensable in the diet of athletes and the population that monitors their health. A more specific type of business can be the production of snail caviar - this is an expensive product that is considered a delicacy.

Some more business ideas from Europe in 2017-2018

Now we will briefly look at a few obvious business ideas that have already found application in Russia, but there is still room for improvement:

Evaluate the possibilities of opening a business that will be associated with computer technology. This area is rapidly gaining momentum in Russia, but so far our Runet does not have a set of technical resources that can be found abroad.
The medical field is also not particularly developed. Think about the implementation of test points and the opening of laboratories.
The construction business can be viewed from the side of the service sector, namely major repairs.
Online shopping is our future. In Europe, this area is quite developed, and customers have a high level of trust in network outlets. Try to build your own brand selling something and replicate their success.
In Europe, they have not yet fully mastered the niche of the environment. To this end, it is already possible to implement counseling/training centers for children and adults in Russia in order to educate people on the proper management of natural resources.
An interesting idea is the imitation of natural phenomena - this is quite unusual for the population. Implementing weather at home is really a know-how idea.

Thus, there are plenty of ideas that have not yet been implemented in the vastness of Russia. You can easily find a use for your hobby in business, and it will pay you back a hundredfold. Despite the fact that millions of businesses are already open in our country, we still have room to move.

Business ideas from Europe: top 12 ideas for October 2018

Looking at the experience of foreign entrepreneurs, one might get the impression that we are lagging behind. And indeed it is. All this happens on the basis of the difference in mentality. European businessmen focus primarily on the novelty of the idea and preferably on the purchase of a ready-made business. At the same time, the post-Soviet space is practicing starting a business from scratch in those niches where there are more competitors than we would like, instead of thinking about a completely new approach to starting your own business.

New home business ideas from abroad. Business in Europe: Main directions and features of doing business

For many years, EU experts have been inclined to evaluate the entire structure of small and medium-sized businesses in Spain as almost exemplary, not only in terms of the form of its organization, but also in terms of the results of its activities. Perhaps the main argument for such an assessment is the 72% of GDP that this type of business provides.

Small and medium-sized businesses in Spain began to take shape and actively develop in the 1970s. High economic performance was achieved due to the high degree of small business development. Small and medium-sized enterprises helped rid the country of unemployment and contributed to the overall recovery.

The share of small and medium-sized businesses in Spain in some sectors reaches 80% (agriculture), in other sectors - an average of 25-30% (construction, industry, shipbuilding). The main sectors of small and medium-sized businesses are the agro-industrial complex (agriculture, grain), ferrous and non-ferrous metallurgy, the food industry (food production, confectionery, winemaking), construction, tourism, etc.

Spain has developed a large number of programs to support and develop small and medium-sized businesses. For those who are going to start their own business, various assistance programs have been developed and successfully applied. For the first five years, the entrepreneur does not pay taxes, and also has the right to an indefinite loan for business development. The focus of the Spanish government is on small businesses that are of high social importance for Spain, create jobs for socially vulnerable groups (students, women, immigrants, etc.), contribute to the rise of underdeveloped regions and regions. In Spain, the state encourages many organizations and funds to support small businesses.

As the most important positive factor in the development of small and medium-sized businesses in Spain, it is worth noting the minimum level of bureaucracy. Registration of an enterprise, obtaining a license can be done in 24 hours without unnecessary red tape on the part of officials. Moreover, even any citizen of another state can do this. And at the same time, the controlling functions of state structures are reduced to a minimum.

By 2008, according to the data of the Institute of National Statistics, almost 2/3 of the country's able-bodied population was employed in the private sector and only slightly more than 20% in the public sector. By the beginning of the economic crisis in Spain, there was a quite balanced ratio of employed and temporarily unemployed, but with the prospect of their employment. The crisis of 2009 sharply aggravated the situation: the decline in business activity, the financial collapse of hundreds of large and medium-sized firms and thousands of small ones caused a logical increase in layoffs of workers in many industries, primarily construction, furniture, service and tourism, and others. But even despite this, small and medium-sized businesses receive strong state support. And not in every EU country there are such favorable conditions for the development of small and medium-sized businesses.

1.3 SMEs in Europe (France)

Currently, about 3 million small and medium-sized enterprises are registered in France. Of these, 1.5 million

Business ideas from Europe

works in the service sector, 780 thousand - in trade, 350 thousand - in construction, 303 thousand - in industry. Every year about 250,000 small businesses are opened in the country, and 50,000 go bankrupt. At the same time, 40-50% of new jobs created in France come from small businesses. Of the 3 million small enterprises, about 1.5 million belong to individual or family businesses and do without hired personnel at all, and 1,200 enterprises employ less than 10 people. The income of firms and small businesses do not have clear and legal restrictions.

The following can be noted as state support for small and medium-sized businesses in France.

Over the past quarter of a century, an impressive state system for stimulating small and medium-sized businesses has been created in the country. New small businesses are exempt from corporate taxes and local taxes for two years. For them, income tax and tax on the invested part of the profit are reduced. The state shows special loyalty to those who decide to open their business in economically depressed areas. Such entrepreneurs are subject to discounts and cancellations of payments to social security funds (health, pension fund, multi-family fund, unemployment fund). For the unemployed who decide to create their own business, their own support system has been developed. They are exempted from taxes not for two, but for three years and for a year from obligatory social payments to social insurance funds. The unemployed who have become entrepreneurs are given special books, with tear-off checks from which they can pay for management, jurisprudence, accounting, etc. Virtually all small business owners can expect to receive soft loans, loans and subsidies.

Encouraging and creating enterprises and preventing their bankruptcy is one of the key areas of cooperation between the state and business. This is done by a special institution - the National Agency for the Creation of Enterprises (ANSE), which not only promotes future private entrepreneurs, but also seeks possible purchases of enterprises in the event of a threat of bankruptcy.

Also, state assistance in the creation of enterprises is provided by the bodies of ministries for the development of territories, chambers of commerce and industry, elected bodies of local self-government - regional and general councils, as well as private funds created by large corporations, which in turn receive targeted tax benefits.

The leading organization created to lobby the business community is the Movement of French Entrepreneurs. Owners of small enterprises quite tough and resolutely defend their rights in dialogue with the state, especially when it comes to taxes and contributions to various funds.

In the context of the global financial crisis, French President Nicolas Sarkozy announced the creation of a fund of 2 billion euros, the funds of which will be directed to investments and loans to small and medium-sized businesses. It also provided for a reduction in the social tax rate for small and medium-sized enterprises and a number of other tax breaks.

In general, we can conclude that the conditions for the development of small and medium-sized businesses in France are quite favorable, as in Spain. State support for such enterprises is at a high level, as in the United States.

For entrepreneurs who have opened their business in our country, it would be useful to learn how business is done in Europe, which has long traditions enshrined at the legislative level. Since in any European country small and medium-sized businesses are one of the largest taxpayers, and it is they who create a huge number of jobs, the attitude towards them is very respectful.

The main directions and features of doing business

The main direction of European business is retail trade. It is organized in the form of small shops, cafes and restaurants, market trade is no less popular, especially in weekend markets or fish trade in Germany, France or Scandinavian countries.

Among the features of doing business in Europe are the following:

minimal influence of the state;
the number of enterprises is regulated only by the market;
the manufacturer is independently engaged in the sale of products;
ease of establishing international cooperation.

Small business protection mechanisms in Europe

The main mechanism for protecting any type of business activity in European countries is a stable and well-established regulatory framework. Particularly instructive in this regard is the law in force in most of the European countries banning the construction of large supermarkets in settlements where less than 40,000 people live. This makes it possible to develop trade in small private stores, which solves many problems with employment and filling local budgets.

In addition, in most cities, small business boards of trustees are being created to represent its interests in contacts with government agencies. These same boards are responsible for regulatory policy and ensure that competition in the markets is fair. They include the most authoritative entrepreneurs of the area where such a council is being created. It is they who do not let competitors into their markets who are capable of pursuing a dumping policy in order to monopolize certain sectors of the market.

The European market works for the entrepreneur

Let's reveal the secret why many entrepreneurs, as soon as they have a sufficient amount of capital, are in a hurry to invest it in the European market. Everyone knows that “goods from Europe” is a kind of brand that allows you to initially set a higher price for them than for domestic counterparts. European entrepreneurs have been working on creating such an image for centuries, and anyone who manages to gain a foothold in this market can enjoy the fruits of this work.

Unlike domestic business, which literally suffocates from all sorts of intermediaries, any European businessman can independently enter international markets, of course, to a certain extent. For people who own enterprises, both here and in Europe, there are huge opportunities for maneuvering, which bring significant profits.

For example, a product that we produce at the appropriate cost can be sold under a prestigious brand. But this already applies to large businesses that can afford such transactions.

Why the European market remains attractive

At first glance, it may seem that the European market that has been developing for centuries is “populated” so densely that a newly minted entrepreneur does not have a single chance to break into it. But that's not the case at all. The main difference between European business and domestic business is its progressiveness. It is the constant focus on expanding and strengthening cooperation in the international arena that makes it so dynamic.

The second attractive feature of Europe is the well-established legal framework. It is this system that allows businesses to adequately meet all the hardships of global crises, because if the rules are known, it is much easier to predict the results of their activities. Due to the absence of a rigid bureaucratic system in business regulation, European companies are developing multi-sectoral models that best meet the needs of the global economy. If one sector becomes unprofitable, the rest will not let the company go bankrupt.

What types of businesses are popular in Europe? The answer to this question depends on the goal. From the point of view of a tourist, it is profitable to engage in agriculture, restaurants and hotels, and the manufacture of luxury goods; It is also known that Europe is a trendsetter in clothes, shoes, bags, cars. From an investor's point of view, finding a truly profitable niche in the European Union is not easy.

European business: pros and cons

Business in Europe is based on centuries-old traditions. The most demanded and popular types of commerce are family businesses. For example, the German hotel concern Hotel Pilgrim Haus is already 700 years old, 20 years younger - the French papermaker Richard de Bas, and the Italian wine company Barone Ricasole will soon celebrate its thousandth birthday. According to experts, the share of family business in the most popular destinations is high, it is difficult for an outsider to “squeeze” into this company.
The Eurozone has high taxes, there are restrictions on the opening of enterprises by non-residents. From this position, old Europe is not the most profitable place for investment, but it is reliable: the traditions of protecting private property here are as old as the wineries.
Small business enjoys respect and honor here. Loyal conditions for granting loans and interest rates in banks, corruption is tolerant, there is no press from the inspection bodies. Small businesses feel comfortable and protected here.

In terms of areas, popular types of small business in Europe can be divided into 4 blocks:

food business
on comfort
on a healthy lifestyle
handicrafts.

Food trade and catering

You can make money on food in any country in the world - Europe is no exception. Mobile hot spots, vending machines, lunch delivery, small breweries - all these small business areas are in demand. Europeans are busy with other pleasant things and feel less and less desire to "stand at the stove."

food truck

Opening a full-fledged restaurant in Germany or France is expensive and risky, and a standard diner will bring profit to the owner. Europeans love to travel, organize festivals, various sporting events. Hot sandwiches, pizza, pancakes, potatoes - everything is in demand in crowded places.

Buying a van on wheels will cost 10,000 €. Additional expenses (food, disposable tableware, salary, advertising) - about 5,000 €. This startup with minimal investment can be mastered without knowing the language, the main thing is to cook delicious food and serve customers quickly.