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Flower Sales: Business Plan from A to Z. How to Get a Flower Trade License

The manufacture and subsequent sale of artificial flowers is a profitable business. Of course, even the highest quality artificial flowers cannot be compared with real ones. But they have a number of advantages.

Firstly, they remain attractive for a long time - several years or more. Secondly, they are unpretentious, do not require maintenance, except for periodic cleaning, resistant to the effects of the external environment - sunlight, tobacco smoke, temperature extremes, and detergents.

Modern technologies for the production of artificial flowers make it possible to obtain high-quality products that can be difficult to distinguish from natural ones. The use of such decoration elements as remains relevant in interior design and floristry.

Conditions for opening production

You can open your own business based on the manufacture of artificial flowers in several formats. Each of them has its own advantages and weaknesses. Each type will require a different amount of start-up capital.

Own production

The first option is to organize your own production. In this case, you need to be prepared to compete with cheap Chinese products. Here it is more rational to occupy the middle price segment. It is worth betting not on cheapness, but on product quality. Use not primitive plastic, but modern materials, such as organza, latex, parchment paper, silk, and more.

The manufacturing technology of artificial flowers involves several stages:

Plant design, sketch making.
Preparing templates for cutting parts.
Painting details, extruding veins, processing edges and other operations.
Ebb on the molding equipment of stamens, pistils, stems and other plastic parts.
Assembly into a finished product.

When producing products in large volumes, all actions are performed using an automatic line. Its cost is about $30,000. The set includes the following components: injection molding machine, equipment for petals, 2 leaf machines, press, dehydrator, 3 forming machines. The capacity is up to 2000 parts for 8 hours of work.

At least 20 workers will be required to service the machines. A spacious room is needed - the units of the production line are quite large, occupying up to 60 square meters. m.

The starting capital for option No. 1 is 150,000 USD. That is, the investment pays off in about 2 years.

Import and resale

The second option for organizing a business related to artificial flowers is as follows: you import them from abroad and resell them at a premium. It is most advantageous to arrange the import of finished Chinese goods.

The leader in the manufacture of textile products is the city of Yiwu. At the local market, you can buy artificial flowers of various price categories - from primitive to the most natural. Related accessories are also sold: baskets, pots, coasters, planters, clips and more.

Contacts with suppliers can be established independently. If this seems complicated, there are many intermediaries in Russia who import products from China.

The purchase of the first batch of artificial flowers will require up to $10,000.

The goods are usually brought in packs of 100 pieces in a compressed form. Before selling, the plants need to be straightened with steam or an iron, so it is worth buying a steam cleaner. Cheap products have
a characteristic smell, in addition, some parts can crumble and fall off, and therefore store flowers in non-residential premises.

European products, unlike Chinese ones, come in cardboard boxes. It does not need to be brought into a commercial condition - it is suitable for sale without additional processing.

Where to sell artificial flowers?

The more diverse the range, the more opportunities to sell flowers quickly and at a bargain price. Budget products are actively analyzed by ritual services and buyers on the eve of religious holidays. The margin in this case is up to 500-600%.

Turnover from sales of artificial flowers before and after Easter can be up to $15,000. Net profit - about 8000 USD. e.

Realistic quality artificial flowers used by florists and designers are always in steady demand. They can be sold wholesale and retail, via the Internet, flower markets, interior shops and salons, supermarkets. The margin in this case is at least 100%.

Of course, even the most magnificent artificial flowers in execution cannot be compared with living ones, but they have a number of undeniable advantages. They do not lose their attractive appearance for a long time, they do not require maintenance, except for cleaning the surfaces, they are resistant to environmental influences - ultraviolet radiation, cigarette smoke, high or, conversely, low temperatures, the effects of chemical detergents. Modern technologies for the manufacture of artificial flowers make it possible to obtain high-quality products that are difficult to distinguish from natural ones, so the use of artificial flowers remains relevant in floristry and in the design of many interiors.

Opening a business of own production of artificial flowers: the necessary equipment, premises, personnel.

You can open your business on artificial flowers in several formats, each of which has its pros and cons and will require different start-up capital to implement a business idea.

Option 1- organize own production. In this case, you should be prepared for fierce competition with cheap Chinese products. It is more rational in this case to occupy the middle price segment, relying not on low cost, but on quality, the use of not primitive plastic, but modern materials such as organza, latex, PE, parchment paper, artificial or natural silk, and other fabrics.

The technology for manufacturing artificial flowers consists of the following stages: first, a sketch of the future plant is drawn, a living plant acts as a prototype, then patterns are prepared, according to which the necessary details are cut out of textiles or other used material impregnated with a special composition - leaves, stems, petals. After that, staining, extrusion of veins, textured elements and processing of the edges to avoid shedding takes place.
Stamens, pistils, stems, cores and other plastic components are poured on molding equipment. After that, all the parts are assembled into a finished product.

When producing artificial flowers in large volumes, all operations are carried out using an automatic line, the cost of which is about $ 30,000 (made in China). Its kit includes the following components: injection molding machine, 2 leaf cutters, petal machine, press, 3 forming machines, dehydrator. Power - up to 2000 parts in 8 hours.

The maintenance of the equipment will require a staff of 20 workers. There is a spacious room for placing the installations, since the line nodes are quite large and can occupy up to 60 sq.m.

The total starting capital for the implementation of the business idea for the production of artificial flowers will be 150,000 USD, and the payback period will be about 2 years.

Opening a business for the resale of imported products. Import organization, storage room.

The second option for starting a business: import of artificial flowers from abroad and resale at a premium. It is most profitable to import finished goods from China. The city of Yiwu occupies a leading position in the manufacture of textile products, at the Futien wholesale market you can buy artificial flowers of different price niches - from primitive to as close to natural as possible, as well as related products and accessories: baskets, coasters, pots and planters, ribbons, clips, clamps etc. If you have experience, you can establish contacts with Chinese suppliers on your own or work through intermediaries. In any case, the purchase of the first batch of goods will require up to $10,000.

The goods are delivered, as a rule, in compressed packages of 100 pieces. Before selling, plants need to be traded, straighten all the elements with a steam or iron. It is recommended to immediately purchase a steam cleaner. Cheap products may have a characteristic smell, in addition, when correcting deformations and during transportation, some parts may crumble and fall off, therefore artificial flowers are stored in non-residential premises (garages, basements).

European products come to the warehouse in cardboard boxes and are suitable for sale without additional processing.

Artificial flowers sales channels, profit.

The wider and more diverse the product range, the more opportunities to sell products faster. Budget artificial flowers are actively purchased by ritual services and buyers on the eve of religious holidays (memorial day). The margin on such artificial flowers can be up to 500-600%. Turnover from seasonal sales of artificial flowers before and after Easter can be up to $15,000. Of these, net profit is about 8,000 USD.

Artificial flowers, used by florists and designers for interior decoration, are in stable demand, regardless of the season. You can sell them both wholesale and retail, through online stores, flower markets and home goods stores, supermarkets. The premium on expensive and realistic artificial flowers is at least 100%.

How to start a flower business: how to open and register a flower shop, what you need to open (advertising, equipment, related costs), premises and location, assortment policy and the subtleties of purchasing goods.

This is not just a business. Over time, it becomes a way of life. Captivates, captivates, captivates. How? Constant contact with nature. A permanent feeling that you bring a particle of beauty into the world, you give joy to people. An activity filled with emotions. Who once plunged into the flower business, parted with him only due to force majeure.

However, we will focus on the mentioned correct approach, which will allow you to get the maximum possible profit from trading in such a complex product.

How to open a flower shop

Consider the question of where to start and how to properly organize the flower trade.

Registration

The registration process is perhaps the easiest thing in the flower business. Register IP in accordance with 52.48.32 OKVED " Retail sale of flowers and other plants, seeds and fertilizers. It is necessary to choose a taxation system (UTII or STS).

After registering an enterprise, it is necessary to purchase a cash register, as well as register a cash register with the tax office. Self-registration will take about two weeks. It is easier to use the service offered by KKM sellers. In this case, the registration process in the tax office will take a maximum of 3 days.

Mandatory Documentation

At the point of sale (regardless of its area) there must be a package of documents, and most of them must be available to buyers. This includes:

Permission for the right to trade (obtained in the council in accordance with N 381-FZ).
Conclusion of SES on compliance.
Book of complaints and suggestions.
Price (optional).
Packing list.

The remaining documents (lease agreement, KKM registration certificate, cash register) are also preferably kept at the point of sale. Sellers and florists must have medical books, as well as badges with full name and photo.

Certification

Certification is not required, but there is a caveat. This document inspires confidence, and the business owner costs the cost of a photocopy. Most reputable suppliers undergo voluntary certification. It remains only to take a copy from them when purchasing goods.

What does it take to start a flower business?

Advertising

from four sides. The box itself costs about $1,000, but that's just the tip of the iceberg. The main expense is coordination in the proper instance, which can cost $10,000 (MSK). In the regions, these figures are much lower, but they cannot be ignored (a significant expense item).

Flower shop equipment

You can't open without a refrigerator. refrigerators compartment may be ready, but it is extremely inconvenient. It is preferable to do "by yourself". In this case, you do not need to immediately turn to the "masters of the cold." First you need to build the “room” itself (more profitable). One side of the refrigerator should be "deaf". Well, if it is a wall. The rest are plastic "windows" made according to individual measurements.

A door is required, but preferably several (depending on size). After the chamber is built, a cassette split system or a monoblock is installed in it (possibly when there is another "blind" wall). Together with all the work, the refrigerator will cost from 120 to 200 thousand rubles.

In tonars or small pavilions, a standard split system with a winter option is installed. Accordingly, this is the cost of a conventional installation of an air conditioner.

Racks for flowers are needed, as well as flowerpots. In large cells, shelves are usually equipped and glass vases are used. In tonars and small pavilions, these are special designs (about 4 thousand one) and plastic flasks (from 80 to 150 rubles each) for them.

Cash register

The cost of a cash register varies in the range from 9 to 15 thousand rubles.

The purchase of a cut for a small pavilion will cost about 40 thousand rubles (MSK). Fully fill a large store with goods: from 300 to 400 thousand.

Related costs

Flower packaging is required. For starters, you can not get too carried away with the color scheme, get universal shades: mesh, felt, matting, sisal, ribbon. Transparent cellophane - No. 1. Always needed. This is the most popular type of packaging. In addition, you will need: gerbera wire, teip, adhesive tape, glue gun. From tools: secateurs, scissors, floristic knives, wire cutters. All together will cost about 5 thousand rubles.

Premises for a flower shop and its location

A store or outlet may be located:

In the tone. Small place on wheels. Essentially a car trailer.
In the pavilion. Small rooms, modular designs.
In a separate room (rare, almost unreal luck).
On the ground floor of a residential building (only the first line).
In the mall.

The lowest rent is in shopping centers. Then - tonars and pavilions.

In a separate line: online store. It should be opened with a fully established business. It cannot exist separately.

The territorial location of the flower shop (IMPORTANT!)

The "fate" of the business depends on the correct choice of the location of the premises intended for a flower shop of any level.

The proximity to the metro station is not always a big advantage. It is important where the exit from the station goes: people come home or leave home. But this is not the main thing. Main stream - highway. She gives a big flow.

If a place is chosen on the highway closer to the city center, then the most powerful traffic will be where the movement is towards the region, and vice versa: when located in residential areas, you need a direction to the center.

If the store is located near the metro, but there is no road nearby, you can not expect large daily sales. Of course, if the professionalism of the staff is at the highest level, and the assortment is always full, including rare exotic flowers and plants, sooner or later the enterprise will work at full capacity, but this will take at least three years. Plus, you will have to constantly make financial injections into advertising, pay for a highly qualified florist and maintain the range at the proper level. A similar arrangement of a flower salon is too long a ruble.

There are nuances. Not every track is guaranteed a quick start. Buying power is reduced by 50% if the store is located:

on highways on the sides of which parking is prohibited.
At the track, which has understudies.
Right next to a public transport stop, where parking is also not possible.

"Pitfalls" of the lease

If denied in rental holidays, should be concerned. There can be no urgency. Holidays are a standard need for any sales organization. It is necessary, at a minimum, to equip the premises, bring in equipment, goods, decorate windows. In most cases, this takes a week. If you need cosmetic repairs, some alterations, it will take a month. Refusal of the landlord in the standard requirement is the reason not to rent the premises. Most likely, either there are no rights, or there will be difficulties with taxation.

The requirement for an advance payment of two months is justified only for shopping centers. However, in recent times, even in them it is not practiced.

When drawing up a lease, it is necessary to clarify whether the monthly fee is included in the amount communal payments. Tariffs for electricity and utility services for commercial enterprises are significantly different from consumer ones. Electricity charges can reach $300 per month. Price garbage collection also significantly higher. In addition, it is necessary to clarify whether the landlord has this agreement at all. If not, then there is a risk of being left without the opportunity to get rid of packaging containers and other rubbish, which will be quite a lot.

When renting in a shopping center or a residential building, you must immediately check the availability outdoor advertising opportunities. It can easily not be. In this case, it is reasonable to abandon the premises and find another. For pavilions, this rule also exists. There are situations when the height of the premises is such that outdoor advertising cannot be placed due to a discrepancy with the architectural plan of the area.

In general, when concluding a contract, you should resort to the help of a lawyer. This is not so expensive, but it can save you from a lot of troubles, up to the fact that the landlord ends the land allotment period. It will be extremely unpleasant if in a couple of months the building will be demolished.

Features of the assortment, what colors to trade

For small areas The best option is to trade in freshly cut flowers. Potted crops and related products are extremely rare in such places. The product of this category occupies a precious place, which can and should be used in order to increase the assortment of the cut.

Assortment for tonar

The range is minimal. The area does not allow to maintain any serious level.

Carnation ( several colors: red, white, motley).
bush carnation ( several colors: white, pink, motley).
Chrysanthemum single-headed ( white, yellow, lilac).
Chrysanthemum bush ( white, yellow, variegated).
Rose ( burgundy, white, pink, yellow, motley).
Spray rose (pink, white).
Gerbera (mix).
Tulip ( February to June: white, yellow, pink).

Assortment for the pavilion

If the area of the pavilion is about 10 sq.m, then the assortment practically does not differ from that in the tonar. Starting from 18 sq.m, you can already buy: orchids, anthuriums, irises + increase the number of rose varieties.

Store assortment

Starting from a 30-meter area, it already makes sense to trade potted crops, soils, pots, boxes. On a 50-meter square, the assortment will be complete:

All possible cut, including exotic, in a large refrigerator.
Artificial flowers. Dried flowers. Pot cultures, including large-sized ones.
Pots of all kinds: plastic, clay, ceramic.
Soils, fertilizers and other preparations.
Vases: from ordinary glass to author's works.
Postcards.
Various decor for home and garden.
Thematic Literature.

In a large store, you can and should organize gift wrapping. The production of author's postcards is welcome. Everything is used: dry flowers, beads, beads, ribbon, colored paper. The main thing is the florist's imagination.

How to make a purchase

The main immutable rule - never stick to one supplier even if it has a super item. Some kind of force majeure and you can be left not only without profit due to the lack of goods, but also incur unforeseen expenses related to staff salaries. In addition, rent should also be taken into account.

The ideal option is to choose three main suppliers. The following are widely represented on the market: Holland, Ecuador, Russia. So you need to choose three wholesalers. If something happens to one, two-thirds of the ordered goods will be received anyway.

Colombia is very widely represented in Russia. This product is only suitable for pavilions. It must be sold quickly. The price is relatively low. Russian flowers are definitely more expensive. Pot cultures - Holland and Russia.

For small additional purchases that will definitely be required at the beginning, the best supplier is “ 7 colors in". These are democratic prices, a wide choice, and a flexible approach. Contact the manager, and all restrictions will be lifted ( tested). This is a Dutch, international company. As for the other suppliers, you will have to choose on your own, starting from their prices and the quality of the goods supplied.

1. Basic purchase

In the course of work, the main assortment will be formed - positions and their quantity, which is sold in any case. This will be the main purchase. It will need to be pre-ordered from all suppliers in order to be guaranteed to receive the goods on certain days. It is preferable to place such an order on Wednesday. First, it will have to be re-registered several times, then the main purchase will take place automatically.

2. Additional purchase

This is a rather subtle point that requires experience. Flowers are bought here, which are supposed to be sold. It is almost impossible to form a stable list. It should be borne in mind that additional purchases are always more expensive, since discounts apply to the main purchase.

3. Holiday shopping

On February 14, a double purchase is made. Moreover, the main + additional purchase. The goods must be ordered three weeks before the holiday. Some wholesalers may require you to place an order one month before delivery. Their demand must be met.

An order for March 8 is made a month before the 1st day. This purchase is tenfold. An advance payment of at least 30% will be required. When planning the movement of funds, this aspect must be taken into account, as well as the fact that prices rise quite seriously.

Trying to negotiate with suppliers about payment after the fact can lead to their agreement and disastrous results. Risk of being out of stock on the most trading days of the year is too large. Suppliers' requirements are more than justified. They pay for flowers from their own funds, which are simply not enough for the festive volume. At auctions and plantations, flowers are not released on credit.

Pricing

The standard markup is 200%. However, for a product that looks more expensive, you should set the price higher, since it periodically decreases for a fresh cut. In addition, when determining the cost of freshly cut flowers, one should start from the maximum price tag of the product, that is, from the cost of flowers purchased at an additional purchase (it is more expensive than the main one). This is done for stability. Customers don't like jumpy pricing. Buyers tend to look for flowers in advance, a few days before the intended purchase. If the selected product suddenly becomes more expensive, a person will buy it, but will not come to this store again.

Price reduction

In the flower business, this process is mandatory and must be carried out on time. Flowers are stored in the refrigerator for quite a long time, but you need to reduce the price for them not by their appearance, but by the date of purchase. Do not wait until the presentation is lost. It will happen immediately and irrevocably. If the flowers are not sold within a week, their price must be reduced without fail. The florist should put them to work first.

Seasonality and holidays

Trade in flowers is a fickle process, but very predictable. The decline is observed in the following periods:

The first two weeks of January because of the holidays.
Great post. Weak trading all 49 days, excluding March 8.
May holidays (holidays).
Last two weeks of August. This is due to the preparation of children for school.
September, starting from the second week. Reason: velvet season.
Last two weeks of December. Everyone is getting ready to celebrate the New Year.

In addition to these standard "failures", the flower market reacts to sharp changes in exchange rates and collapses on stock exchanges. The reasons are difficult to identify, but the trend can be traced. With proper business management, this does not have a significant impact on the state of affairs.

The main holiday is March 8th. Intensive trading has been observed for almost a week. The main excitement falls on March 6, 7, 8. The 4th, 5th, and 9th can be compared to lesser holidays. Then in descending order: February 14, September 1 (double main purchase), New Year, Teacher's Day, Tatyana's Day.

When the store is located in the city center, Saturday and Sunday are "quiet" days. Trade freezes. In residential areas, the opposite is true: Saturday is the busiest day of the week.

Summary

The most profitable option in all respects will be the choice of a large area located on the ground floor of the shopping center, as close as possible to the central entrance group. Of course, the location of the shopping center itself must be optimal and meet the above requirements. This will be a quick start.

A few hard rules

You can't feel sorry for old flowers. Illiquid product spoils the shop window and brings much greater losses than getting rid of it.
Money for the purchase of sold related products must be set aside immediately. If you transfer "for later", you can end up with an empty store.
Staff must be made directly dependent on profits. The minimum wage is set. The rest is % of revenue. The more the florist earns, the higher the store's profit. The dependence is direct and very rigid.

It is necessary to ensure that the florist is satisfied. This is creativity. Too much depends on it. However, vigilance should also not be lost. Organization of video surveillance is the best solution. You can pay a lot, but you can not allow yourself to be deceived. Unfortunately, the flower business cannot be built on trust, no matter how much you would like it. Otherwise, the store owner risks that his profit will be lower than the salary of the seller.

Is it worth it to open a flower shop franchise?

One option for opening a flower shop is to purchase a franchise for an existing shop. With this option, you get a ready-made business model, with a detailed description of where to buy flowers, how to store them and answers to many other questions that arise during the operation of the store. But how is it necessary to pay for this information (as you know, free cheese is only in a mousetrap, and even then only for the second mouse).

Let's look at the example of the Mnebuket franchise offer, which gives buying a franchise in comparison with opening a store from scratch.

Comparative table of opening a franchise store and independently (according to the Mnebuket presentation)

Opening from scratch

Franchise "Mnebuket"

It is hardly worth talking about the benefits of artificial flowers. They do not fade, do not require maintenance, are resistant to cigarette smoke, sunlight and other factors, and are hypoallergenic. At the same time, high-quality artificial flowers can rarely be distinguished from real ones. All this at one time provoked bursts of interest in artificial flowers. But even today, entrepreneurs say that this kind of business is profitable and promising.

Market Review

Today, the products of foreign manufacturers play the first violin on the market. The cheapest flowers are also brought from Southeast Asia, mainly from China. But there are also more expensive and high-quality options imported from Poland, Italy and other European countries. A certain share of the market is also occupied by domestic producers. True, they are few and their range of products is low.

A business on such flowers can be successful only if the niche is chosen correctly. For example, there is no point in competing in the cheap segment with Chinese products. No matter how hard you try to reduce the cost of production, they will still be higher than that of finished products delivered from the Middle Kingdom, even taking into account all logistics costs. Moreover, today the consumer makes high demands on the quality of artificial flowers, so very rough cheap products are losing their popularity.

Today, flowers are in demand, which are difficult to distinguish from real ones. For their production it is necessary to use such expensive materials as:

latex;
polyester;
organza;
parchment;
silk.

For such flowers, the consumer is ready to overpay significant amounts.

Production technology

Depending on what materials will be used in the production of artificial flowers, one or another technology for their manufacture is used. But one general principle of creating a product can be distinguished.

First, a living prototype is taken and carefully laid out into its component parts. Patterns are formed according to which leaves, petals, stamens, stems, etc. are produced. For leaves, textiles are usually used - this way they look more believable. To make it resistant to various external factors, it is impregnated with special compounds.

Petals and leaves are cut out with special presses. After that, painting takes place, then giving the desired shape, also on special machines. And only after that there is a complete collection of all components.

Equipment

When a large-scale business is opened, the process must be automated as much as possible. To do this, you need to purchase equipment for the production of artificial flowers. The Chinese production line will cost about a million rubles. It usually includes:

stem casting machine;
dehydrator;
apparatus for cutting leaves (2 pcs.);
forming machine (3 pcs.);
plant for cutting petals.

In addition, you must additionally buy a pump with a wind turbine. The productivity of such a line is 480 items per shift (8 hours). At the same time, the line is quite large. The largest is the stem casting machine, which will cover an area of approximately 19 square meters. m.

Staff

At least thirty workers are needed to maintain the artificial flower production line. In addition, designers are needed to create models, and those who understand flowers, botany, and floristry. Finding such specialists is not easy, but you can search on specialized forums and communities.

Business Options

It is not necessary to engage in the production of artificial flowers. Business on them can be organized by organizing the supply of finished goods from China. The main artificial flower wholesale market is located in Yiwu city. From there, all over the world they deliver:

festive and wedding bouquets;
artificial shrubs and trees;
climbing plants;
grass coverings;
flower arrangements;
tapes;
pots;
stands;
vases;
baskets;
floral accessories.

Cheaper, of course, personally go to the market and skimp. But you can use the services of intermediaries. The first batch of goods will cost at least 300 thousand rubles.

Sales Organization

Business today has a distinct seasonal character. Artificial flowers are very popular on the eve of religious holidays, on which it is customary to visit the graves of relatives. During this period, the markup usually rises five times.

Despite this seasonality, it is important to offer a wide range of products, both in terms of types and prices. Usually they are more willing to take single flowers, as well as low small bouquets, but during the holidays themselves they take everything in a row, regardless of the price.

Premises

It is logical if your business is focused exclusively on the “cemetery” season, then you need to place a retail outlet not far from cemeteries or on the way to them. For sale, it is desirable to use non-residential premises - a garage or a warehouse. Its area should be 5-15 square meters. m. Moreover, it is desirable to equip the warehouse of goods separately. The fact is that due to the special impregnation of the material, the product has a specific pungent odor, often toxic when it comes to cheap Chinese products. In addition, after the sale of such goods, a lot of garbage remains in the room.

Please note that cheap Chinese flowers must be brought to marketable condition before being sold, because they are transported in a packed and crumpled form. To do this, they are slightly steamed - they are kept for some time over boiling water, and then dried on a stretched fishing line. You can purchase a special steam cleaner. In some cases, you have to use an iron, since individual flowers cannot be steamed.

All this suggests that you should not immediately buy a large batch of goods - in a steamed and straightened form, flowers take up a lot of space. In addition, the more of them, the more intense the unpleasant odor will be.

This problem can be completely eliminated if you build a business on more expensive European-made flowers. They practically do not wrinkle, as they are supplied in cardboard boxes, do not exude such aromas, and are ready for sale immediately after delivery.

Business registration

To implement a business, such an organizational and legal form as an individual entrepreneur is suitable, since retail trade in artificial flowers is expected. When focusing on wholesale sales, it is worth registering an LLC.

The choice of taxation system is better to stop at UTII. Then you will have to pay no more than 5 thousand rubles per month. When registering, you can specify OKVED 36.63.7 "Manufacture of other products not included in other groups."

Income calculation

It will take about 5 million rubles to organize such a business. investments. They will be spent on the purchase of a production line, raw materials, wages for workers and sellers, as well as commercial equipment - baskets, buckets, cardboard boxes, racks.

One point a month before Easter and during it can sell flowers for 500 thousand rubles. About half of them will remain in net profit.

To smooth out seasonality a bit, you can include interior flowers in your business. Demand for them is not as high, but more stable throughout the year. True, there is also a sales peak here, which falls in the spring, when the time for repairs and construction begins. In any case, the margin on the goods is about 100%. The business will pay off in about 2.5 years.

Making artificial flowers is great for starting a small home business as well as large businesses. Such flowers are constantly in demand in several areas.

How to Start an Artificial Flower Business

Firstly, this is the sphere of ritual services, where wreaths and bouquets are made from artificial flowers. They do not lose their original colors for a long time and look natural for a very long time. Usually the shelf life of wreaths is 10 years or more. This allows entrepreneurs to extract the maximum benefit and profit.

Secondly, it is actively used by designers and decorators to create a cozy atmosphere in the premises.

Thirdly, at various holidays and celebrations, where decorators create unique compositions from artificial and natural plants. Thus, a business based on the manufacture of flowers is in demand and necessary, meets the needs and trends of the market. But at the same time, it should be borne in mind that such a niche is not empty, and there is quite tough competition between handmakers and businessmen.

Therefore, before you start the production of artificial flowers, you need to consider a few important points:

The general state of the market, for which you need to conduct an in-depth marketing research.
The presence of such enterprises in a particular area of a particular settlement.
Which enterprises are more successful - large or small.
How high are the profits of those who are engaged in the manufacture of flowers using the hand-made method.
Will the investment pay off and how long will it take?
Where can I buy materials, how much do they cost, do they need to be specially ordered from other countries.

The obtained analytical data will help to correctly draw up a detailed business plan, take into account possible risks, determine development vectors and possible results.

First of all, it is worth deciding on the direction of the business - home production or the establishment of a production cycle. If you bet on hand-made, then you won’t have to make any special financial expenses. Typically, such a business begins as a hobby, hobby, desire to do something with your own hands. Absolutely everyone who has creative abilities, creative and original thinking, who has enough free time can do it.

After a while, when a hobby begins to generate income, turning into a permanent form of income, you need to buy special equipment. For starters, it can be a small machine that allows you to produce artificial flowers. It will be very expensive to place such a unit in an apartment, so additional space is needed. This may be a garage or other room outside the home. A feature of this type of production will be that it will be small, and the volume of production will be insignificant. They can be sold in a particular city, gradually increasing the customer base. The main thing is not to chase after money, but after quality, since it is on it that the strategy for the production of artificial flowers is built.

The second option, i.e. the creation of industrial production will cost entrepreneurs much more, because:

Significant material and time investments are needed.
It is necessary to find a place and select specialists.
It is also important to select equipment, tools and materials.
Register the activities of an individual enterprise.
Set up a production cycle. For each enterprise, it will have its own characteristics, which depend on the selected material. Basically, there are 3 stages of production.

Using the details of a living flower, you need to create patterns of various shapes. To speed up the process and improve image quality, you need to involve computer design specialists in the work.

It is necessary to cut, cast, stamp and sculpt all the elements.

Flower collection is achieved in various ways - using standard gluing, welding, sewing, stringing on a wire base.

What equipment is used to make artificial flowers

Equipment for the production of artificial flowers in industrial production is one of the most important factors that can ensure the quality of workmanship and bring a high level of profit.

When choosing tools and machines, it should be borne in mind that flowers can be made from plastic, fabrics, clay, and polymeric materials. Typically, the minimum set of equipment consists of the following list:

Settings to cut various parts.
Dryer.
Machines for the formation and collection of flowers.

Most often, entrepreneurs buy equipment in China. It costs less than European. Chinese machines will cost the entrepreneur 1 million rubles, and equipment from the EU will have to pay from 2.5 million rubles.

For manual and machine production, the use of special tools is very important. These include:

Special steel balls-bulks, on which the petals are put on.
Steel rings to curl the petals.
Knives in order to properly process the leaves.
You can smooth the details with the help of irons.
Several tweezers.
Cutting scissors.
Awl and cutters.
Die-cuts and rubber pads to work with shapes.

Features of the flower business

An important stage of the production cycle is the sale of finished products. You need to use various advertising methods to attract customers: the Internet, advertising agencies, personal connections and acquaintances.

It all depends on financial capabilities, if they are limited, then you can start selling on your own for the first time.

Owners of flower shops or firms that deal with interior design, designers, small boutiques can act as buyers. You need to set the price of products based on market demands.

At first, it may be somewhat lower, but it is this factor that plays into the hands of novice entrepreneurs. Otherwise, there is a risk not to sell the finished product and lose the invested funds.

There may be other obstacles on the way to success:

saving on quality materials;
lack of diversity in the assortment.

How much can you earn making artificial flowers?

The production of flowers on a large scale, with proper advertising and management, is capable of generating monthly profits of several hundred thousand rubles.

The first few months, the amount will be less, because it will be necessary to repay loans and credit, but after a while the payback of the business will become obvious. For those who will be engaged in hand-made production, the revenue will be from 30 to 50 thousand rubles.

How much money do you need to start a business

The finished line, moreover, made in China, costs about 1 million rubles. The rest of the costs will be something like this:

rent of a place for a workshop and storage of products - 50,000;
wages of the first months of work for 5 people - 120-150,000;
business registration and premises renovation - 80,000;
purchase of components, raw materials - 200,000.

We get that to start the production of artificial flowers, you need to have a capital of about 1.5 million rubles.

What OKVED for the manufacture of artificial flowers

You must specify the activity code 32.99 "Manufacture of other finished products not included in other groups."

What documents are needed to open

To set up an artificial flower business, we must complete an application form P21001 and submit it to the state registrar. A photocopy of the passport, individual tax number and a receipt stub for payment of public services in the amount of 800 rubles are attached to it, which is provided for by law in these cases. Those who wish to save themselves time can contact specialized companies that help prepare a package of documents, but such services will cost more.

What taxation system to choose for the manufacture of artificial flowers

The use of a special regime - a simplified system - will significantly reduce reporting, and with it the frequency of visits to the tax office. It is allowed to reflect in the entrepreneurial book of income and expenses those operations that will form the basis for taxation. At the same time, according to the 1st option, the tax rate can be 6% of dirty revenue or 15%, but with clean revenue. In the second option, you need to document all expenses from doing business.

Do I need permission to open

This business activity has an undeniable advantage - it does not require licenses and certificates of conformity, as well as other permits.

Technology for the manufacture of artificial flowers

Considering that in recent years the demand has been growing not for cheap products based on coarse plastic, but for better ones, in which organza, parchment, latex, silk and polyester are used, we can expect to win our own niche in the market.

First, to start production, patterns are prepared, which must exactly repeat a living flower. Manual assembly requires a lot of time spent - in the end, the products will cost about the same as handmade crafts. It is possible to purchase a ready-made production line, which already includes plants for cutting leaves and casting stems, forming machines, machines for cutting petals and gluing equipment.

To begin