Opening a hair salon sequence of actions. How to open a beauty salon from scratch - step-by-step instructions

Small and large businesses are developing very actively today. This is due to great opportunities for entrepreneurial growth. The most common area in which you can make decent money is the service sector. This also includes, in particular, hairdressing salons. This kind of business has been thriving successfully for many decades. This is mainly due to the great demand, because almost any person in any country in the world periodically visits a hairdresser. Appearance and beauty play a big role in life. A good, fashionable hairstyle, well-groomed, clean hair is the key to successful communication with other people, work and study colleagues.

Hairdressing salons are especially important for women, since these establishments are a private version of beauty salons. Often, in addition to a simple haircut or hairstyle, they can also provide other services: hair coloring, manicure, pedicure and others. Establishments that offer only haircuts and manicures are called economy-class hairdressers. Many people will be wondering how to open their own hair salon from scratch. Let's take a closer look at the hairdressing business and how to organize your own hairdressing salon. But first you need to find out what types of beauty salons exist.

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Types of beauty salons

All beauty salons can be classified into 3 main types. The first includes basic level salons. Qualified specialists with special education work here. The list of services provided here is quite small. It includes hair coloring and cutting. Thus, these are simple hairdressing salons. These types of establishments are usually located in a residential area closer to their potential clients, which provides a constant income. The cost of services in such a hairdressing salon is small, prices range from 300 to 700 rubles. The second type is middle class hairdressing salons. The difference from the previous ones is that the price list here is much wider. Additional services include manicure, pedicure, solarium. More experienced specialists in their field work here. She may also have her own store to sell personal care products.

Prices here are also higher, on average - 700 rubles. And finally, the last type is luxury beauty salons. All the craftsmen here are of the highest level; they often work under the guidance of an experienced, well-known master in the area, who has certain awards and certificates for his services. All employees know new trends in fashion and are able to give advice to their clients on any issue. Very often the cost of a trip to such a salon ranges from $100 or more.

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Hair salon business plan: documents and permits

It will be interesting for aspiring entrepreneurs and future hairdressers to learn how to open and organize their own beauty salon and hair care products store from scratch. in a small town should include the following provisions: the location of the future establishment, ways to establish a client base, a list of necessary documents and permits so that the hairdressing salon can legally operate, the purchase of equipment and care items, principles of planning and placement, recruitment of personnel, establishing the operating hours of the hairdressing salon and the size wages.

So, first of all, to organize your own hairdressing business, you need to obtain permission from the relevant authorities. But before this, you need to register with the tax office as an individual entrepreneur or LLC, otherwise the business will be illegal. In this case, you will need to pay a state fee. It is best to choose an individual entrepreneur, since in this case the list of necessary documents will be smaller and their preparation will not take so much time. Following this, it is worth obtaining permission from the sanitary and epidemiological supervision authorities, fire inspection and territorial property management. If the premises are rented, then responsibility for fire safety falls on the landlord.

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Sanitary and epidemiological surveillance

Running such a business is not always easy, since it is supervised by the relevant authorities. One of them is Rospotrebnadzor. He exercises control during construction and planning, as well as during the progress of work. The goal is compliance of the plan and project with regulatory documentation. The main regulatory document governing the planning and development of such establishments is building codes and regulations. According to them, the area of ​​the premises should be calculated based on the number of jobs. The first workplace should have 14 sq. m, and for each subsequent one - 7. The hairdressing salon must be equipped with all necessary communications: hot and cold water supply, heating, electricity, sewage system, ventilation and air conditioning.

All equipment must be in good working order.

The required set of premises, according to building codes, must include: a waiting room, a locker room, a work room, a sanitary unit, a staff room, and a room for storing equipment. If your salon has a store, you need space for it too.

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Sanitary and anti-epidemic regime of a hairdressing salon

In addition to all this, during the work the service will monitor the sanitary and anti-epidemic regime. The requirements for beauty salons are the same as for medical organizations. It's quite simple to implement. Staff clothing must be in triplicate. The first is the worker. The second one is in the wash, and the third one is clean. A hairdressing salon must be equipped with a sanitary facility and a shower, since hair from clothing and the body can only be removed with water. Linen used in work must be made from natural fabrics: linen, cotton. All waste material is collected in a container and processed by boiling and soaking in disinfectant solutions. A sterilizer is used for processing.

Today, hairdressing salons increasingly use disposable products and care items. They are cheap and require no processing. After work they are disposed of. All personnel must have personal medical records and undergo a preliminary medical examination, including all doctors, and undergo tests. It is advisable that the craftsmen work in overalls. Firstly, it will improve the image of the organization, and secondly, it will help to comply with the regime.

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Purchase of equipment and tools

To open your own hairdressing salon and store from scratch and run a business, you need to purchase the necessary equipment, namely: height-adjustable chairs with soft seats, mirrors, a sterilizer, a coffee table and chairs, a clothes hanger, professional hair dryers, dryers, washing machines. hair cutting, climate zones and more. It is important to buy tools along with consumables. The tools you will need are regular and thinning scissors, straight razors with a set of blades, electric tongs, curlers, a set of combs, brushes, and towels. Often craftsmen come to work with their own personal tools, buying them with their own money. This is very beneficial for an entrepreneur, as you can save some money.

It is better to purchase equipment in specialized places. But first, it is recommended to consult with other hairdressers so as not to overpay. All equipment must be in good condition, and in case of breakdown, it must be repaired in a timely manner. The volume of equipment and tools directly depends on the number of working craftsmen.

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Hair salon interior

To run a business from scratch and a store, you need to carefully work out the external and internal interior. It is important to do this so that your clients feel comfortable staying with you. You can contact the designers and ask for advice. It is very important that the establishment has a waiting area. If funds allow, it is better to put a soft sofa or armchairs there, install a TV, put a table with beauty magazines and organize music. All this will create a pleasant environment, and the client will want to visit the salon more often. The color of the room can be very different; you can contact a paint store for advice.

It will be possible to open the hairdresser only after the renovation is completed. No one wants to run a business in a dark and uncomfortable room. A very important point is that it is better to make the floor from easy-to-clean, smooth materials. This will make it easier to handle, and thus the workroom will always be clean.

In this article we will tell you how to open a hairdressing salon from scratch, we will look at the initial steps of an entrepreneur step by step, we will help you cope with obtaining all permits and choosing equipment, and we will also calculate how much money is needed for this.

Opening a hairdresser: sequence of actions

The work of a hairdresser is always in demand, because people want to look beautiful, and their hair needs constant care. Moreover, even such simple procedures as cutting, styling, curling or coloring require the help of a specialist.

Opening your own salon is considered a simple and profitable business: with low start-up costs, there is a constant demand for services.

So, what do you need to open a hairdressing salon:

1. Decide on the format and price category of the enterprise.
2. Create a business plan.
3. Register an individual entrepreneur or company.
4. Select and prepare the premises.
5. Obtain permits and other necessary documents.
6. Select, purchase and install equipment.
7. Hire and train staff (accounting is possible)
8. Make an advertisement.
9. Get to work.

The order of actions is not strict, some work can be done in parallel, but each point should be completed as carefully as possible. Let's look at the individual steps in detail.

Types and types of hairdressing salons

Hair care companies can be divided into three classes based on the cost of services:

• economy class hairdressers;
• mid-price salons;
• elite premium salons.

Economy class lounges offer a basic set of functions at low prices: haircut, styling, etc. Often clients come with entire families to get their hair cut, which is why budget hairdressers are sometimes called family hairdressers.

The extended set includes additional hair manipulations, such as dyeing, extensions, lamination, curling, etc. Sometimes treatments not related to hairstyle are also offered: makeup, manicure, etc. Specialized enterprises, on the contrary, limit the range of services or clientele, but rely on higher quality.

Elite salons are aimed at wealthy people, for whom not only the final result is important, but also the quality of procedures and related services. Premium class halls employ highly qualified craftsmen, use materials from well-known brands, offer the highest possible range of services, and provide an individual approach to clients.

Requirements for hairdressing premises

The location of the enterprise greatly influences the number of clients, so many people try to find a building as close to the city center as possible or in popular places with a lot of people. This is not without meaning, but we must take into account how much rent costs in such places; the cost of opening a hairdresser from scratch in this case will increase significantly. Any residential area is perfect for an economy class hair salon. Opening a salon in a shopping and entertainment center would also be a good option.

It is best to choose a room located on the ground floor of a residential building, with a separate entrance. One workplace, including a hair washing area, requires an area of ​​at least 8 m2. If there is a common sink, 5–6 m2 will be enough for the workplace.

The premises must be equipped with a waiting area for clients, as well as a small area for staff. In total, for a barber providing basic services at two or three workplaces, an area of ​​40 m2 is sufficient.

Also think in advance about the availability and placement of administrative staff and the need for bathroom equipment. Do not forget about the need for water supply and sewerage, proper lighting, and ventilation. The premises must comply with fire safety requirements and sanitary standards prescribed in SanPiN 2.1.2.2631-10.

Registration of hairdressing salons

Before starting work, you need to register an individual entrepreneur or create an LLC, decide on the form of taxation, and create a bank account. You should also purchase a cash register and register it with the Federal Tax Service. The preparation of accounting and tax reports can be outsourced.

After settling formalities with the tax office, you can notify Rospotrebnadzor about the opening of a new enterprise, having first collected a package of necessary papers.

What documents are needed to open a hairdressing salon?

Rospotrebnadzor will ask you to write an application, present a passport, a certificate of registration of an individual entrepreneur or an extract from the Unified State Register of Legal Entities, a lease agreement and documents for a cash register. You do not need a license for this type of work, but the conclusion of the SES and permission from the fire inspection are required.

According to the Decree of the State Standard of the Russian Federation dated June 24, 2002 No. 46, mandatory certification of hairdressers has been abolished, but it is still desirable that the masters have certificates. They can be obtained on a voluntary basis after completing a three-month course. Hairdressers must also have medical records.

In the process of further work, the set of papers will grow: contracts for waste disposal, for disinfection, for sharpening instruments, for dry cleaning, health and safety magazines, records of disinfectants, accounting documentation. However, it is better to entrust accounting issues to professionals, for example, use the service.

What equipment do you need for a hairdresser?

Equipment, equipment, tools, consumables - their list may vary depending on the format of the enterprise. We will try to highlight the main thing to make it possible to calculate initial and monthly costs.

Stationary equipment and tools

To work as a hairdresser you need at least:

• adjustable chair;
• dressing table with mirror;
• hair wash;
• storage system (rack, shelves, drawers);
• tools (clipper, scissors, combs, sprayers, hair dryer, etc.);
• related equipment (cups, clamps, brushes, curlers, etc.);
• workwear.

Consumables

Consumables include:

• perfumes (shampoo, balm, lotion);
• hair dye;
• disposable items (gloves, napkins, foil);
• disinfectant solution

Additional equipment

Additional equipment of the workspace is aimed at creating a pleasant and relaxing atmosphere for clients. At a minimum, these are waiting chairs. If available - TV, coffee machine, aquarium, etc. In the absence of free finances, they are limited to a selection of magazines.

Staff

A lot depends on the skills and qualifications of the hairdresser. Clients are ready to come from afar to see a good master. Satisfied with the result, they bring their family and friends. Therefore, it is important that clients like both the process and the result.

Even for a small hall, it is advisable to have at least two masters on staff. In addition, someone must do administrative work, do accounting, and do cleaning. Most often, at first, the owner takes on administrative functions and hires a cleaner on a part-time and part-time basis. As for accounting issues, if you have the necessary knowledge, the owner can deal with them independently, or use.

Advertising and promotion

In order for new people to enter the salon, it must be clearly visible. That is, you need a bright and clear sign on the building itself and, possibly, additional posters and signs in other places. You can also attract new customers through the media.

How much does it cost to open an economy class hair salon?

We deliberately omitted the stage of drawing up a business plan and placed the cost calculation at the very end of the article. We offer you a calculation for a small economy class hall with an area of ​​40 m2 with 2 workplaces in a residential area of ​​a city with a population of one million. Details such as a list of equipment, tools and consumables are not provided.

One-time costs, rub.
Business registration	5000-10000
Repair and interior decoration	80000-100000
Obtaining Permits	10000-15000
Equipment	80000-100000
Tools and equipment	20000-30000
Furniture and auxiliary equipment	50000-60000
Initial investment in advertising	80000-100000
Total initial costs:	325000-415000
Monthly costs, rub.
Rent	40000-50000
Salary, including deductions	90000-120000
Consumables	6000-7000
Maintenance of the premises	5000-6000
Third-party services (tool sharpening, dry cleaning, accounting, etc.)	9000-12000
Taxes	10000-20000
Advertising	10000-15000
Total monthly costs:	170000-230000

Three months of accounting, HR and legal support FREE. Hurry up, offer is limited.

Nowadays, people think that opening a hair salon is very difficult. Not at all, if you approach this issue correctly, then in the future you can get a fairly profitable business. Here we will look at a business plan for a hairdressing salon, find out how to open one, what is needed for this and how much it costs to open one. So, this article contains an example of a business plan and will tell you how to open a hairdressing salon from scratch without any problems in 7 steps.

Business plan

As in any business, when organizing a hairdressing salon, you need to have an idea of ​​what we want to achieve in the end. For this purpose, you need to draw up a business plan for a hairdressing salon.

Review

In the economy class of the hair salon there are 6 seats, of which 3 are women's chairs and 3 are men's chairs. An individual entrepreneur is the optimal organizational and legal form for running a hairdressing business. This option is optimal for many reasons: but the main thing is that the consumers of these services will be individuals.

Since the demand for hairdressing services is always stable, the success of the project can be assessed as high.

Description of the enterprise

Service list

Let's assume that your hairdresser will provide the following services:

• shaving;
• haircuts;
• coloring;
• model haircuts;
• creating hairstyles.

If there is a demand among visitors to your hairdressing salon for additional services, then in addition to the basic services, you can provide additional ones. For example: services of a manicurist and makeup artist.

Market analysis of these services

The characteristics of the market for hairdressing services in the entire settlement and separately in the area where the opening of a hairdressing establishment is supposed is given.

Documentation

According to the document “Rules for certification of hairdressing services” dated November 16, 1999, you must have:

• hairdresser certificate;
• permission from the sanitary and epidemiological service;
• permission from the state fire inspection.

Production part

First of all, it is necessary to select a room that will satisfy sanitary and epidemiological standards: the required area should be 7 square meters for one working hairdressing chair. Hence, the minimum size of the proposed hairdressing salon for 6 seats will be 42 square meters.

After repairs, we purchase equipment:

• universal shelves (2 pcs.);
• creams, varnishes, shampoos, etc. (based on 3 months of work);
• hairdressing chairs (6 pcs.);
• scissors, clippers, combs, hair dryers (12 pieces of each type);
• mirrors (6 pcs.);
• wardrobe (1 piece);
• sinks (2-4 pcs.).

Next, we hire staff: who can be beginners, recently graduated from courses, or masters with their own clientele who are dissatisfied with the working conditions in other hairdressing salons. A total of 8 masters are needed, for whom a flexible work schedule for the hairdressing salon should be organized.

After this, you can open up and start attracting clients:

• posting advertisements at the entrances of nearby houses;
• distribution of leaflets indicating the price of services;
• In addition to your own sign, install pillars on neighboring streets.

Financial part

Here we will look at how much it costs to open a hair salon.

Expenses

• accounting (RUB 80,000 per year);
• premises (from RUB 2,000,000);
• staff salaries (0 rubles - 40% of revenue);
• equipment (from RUB 200,000);
• advertising (30,000 rub.).

Total: 2310000 rub. to start the project.

The amount of starting capital will be less if you rent premises.

Income

The provision of services plans to bring in from 500 rubles. net profit per day from each master.

Total: from 90,000 rub. net profit per month.

With pessimistic forecasts, the payback for the hairdresser will be about two years. The payback forecast, which is based on an analysis of existing hairdressing salons, ranges from 7 to 14 months.

Instructions on how to open, where to start and what you need for this

Let's consider the question of how to open a hairdresser in detail step by step. Here you will learn about where to start and what you need to open a hairdresser from scratch.

Selecting a location

In principle, it doesn’t matter where your hairdressing salon will be opened from scratch; in any case, you shouldn’t chase huge amounts of money, and building it in the center of a large metropolis can be done in any residential area of ​​your city. Believe me, the profit will be much greater in a residential area

Format selection

After you build a hairdresser, you will need to create a list of services that you will provide to clients - this is a very important step. In order to do this, you need to clearly understand what a beauty salon and a personal hairdresser are. But if you have difficulty choosing basic services, then make them standard.

Settlement of bureaucratic formalities

To complete the third step, you need to choose the most suitable form of taxation for you. But if you have difficulties in this area, then you can choose a general system. After this, you will need to notify Rospotrebnadzor about the opening of the hairdresser. It will be quite difficult to collect documents, because any hairdresser has access to the human body, which entails a sanitary and epidemiological inspection. However, that’s not all; to open a barber shop you don’t need to have a license, but a certificate must be present. But difficulties may arise with the authorities of the SES and the State Fire Service; most likely they will impose additional conditions.

Budgeting

Costs... nothing in the field of opening establishments can do without them. You need to take into account all the details and evaluate them sensibly. Usually the costs are large; they are spent on:

1. advertising of the establishment;
2. rent;
3. registration.

On average, it comes out to about 200-300 thousand rubles, but don’t despair, the barber will bring much more.

If you want to open not just a hairdresser, but a salon, then it would be better for you to download a business plan for a beauty salon with all the necessary calculations and the nuances of this business taken into account.

Equipment purchase

If you are a beginner businessman, then it is better to consult experienced specialists on this issue. They will help you choose the most suitable equipment. However, it is worth considering the interior; you will agree that it is always pleasant to enter a hairdressing salon that has well-matched equipment. This can be a profitable way to advertise.

We are hiring staff

After completing 5 points, the only thing left is to hire hairdressers. There are a huge number of ways to do this:

1. Lure a hairdresser from another hairdresser by making more favorable conditions for him.
2. You can place advertisements in various newspapers or on the Internet - this will bring a huge flow of workers.

We are engaged in promotion

And finally, the last seventh step. Promoting your hair salon is the simplest of all the points listed above. If the quality of the services provided by the establishment is high, then literally in a month you will be developed to the maximum. Another point that should not be overlooked is a properly drawn up schedule. It should be tailored to the customers living in the area where the hair salon is open. Therefore, it is necessary to clearly understand which watches will bring profit. and which ones are not. Also, one of the important points is the quality of the hairdresser’s work; this is what can leave an imprint on the structure of the business.

Today there are a huge number of areas for business. The hairdressing industry is in demand today more than ever. After all, women always want to look chic and men want to support. It is for this reason that setting up your own hairdressing salon may well bring significant income. But to open such a business, you need to work hard. If you are ready to work day and night, then this option is suitable for you. So how to open a hairdresser? Let's look into this issue.

What is the difference between a hairdresser and a salon?

When developing a business plan, you need to decide what type of establishment you want to open. This could be an economy class establishment or an elite salon. Both options have their advantages and disadvantages.

An economy class establishment offers a standard range of services. The list may include haircut, coloring, styling, manicure, perm. These are the services that the vast majority of clients require. Such an establishment may well be located in a small shopping center or residential area. What does it take to open a hairdresser of this class? First of all, you will need the necessary furniture and tools. In addition, there must be warm water in the room. The establishment also needs to be renovated. As for the level of staff training, it should be standard. It is unlikely that a high-class master would agree to work in such a salon. Such establishments are characterized by a stable flow of customers. They provide a permanent income to the owner of the hairdressing salon.

The next level is a mid-level hairdresser. Masters with a high level of training usually work here. In addition to standard procedures, hair restoration and lamination are performed here. In such an establishment it is already possible to organize a beauty salon. Prices here will be slightly higher than in economy class hair salons, but the quality of the work performed will also improve significantly. How to open a hairdresser? Where to begin? To organize the work of an establishment of this class, you need to buy high-quality modern equipment, as well as high-quality materials that you may need to perform various procedures. The premises should be thoroughly renovated before opening. Particular attention should be paid to advertising signs.

Who makes up the main clientele of a salon of this class?

1. People who want to look good but don't have the luxury of going to an upscale
2. Young people who want to look stylish. They do not yet have the opportunity to visit a high-class beauty salon.
3. Middle-aged ladies who simply want to take care of themselves and do not require any extraordinary services.

How to open an elite-class hairdresser? The main category of clients of such establishments are wealthy people who can afford to pay a tidy sum for taking care of their appearance. Accordingly, the requirements for such a salon are higher. It should be modernly renovated using original design solutions. Masters must use the best high-class equipment. The same rule applies to cosmetics for clients. Masters in such a salon must have extensive experience and always study the latest fashion trends. To stay in shape, they must constantly undergo advanced training and courses. A hairdresser in such a salon must be able to fulfill any desire of the client. The main goal of an elite salon is to please the visitor as much as possible. Services such as designer haircuts, cosmetic procedures and others should be available here.

Risks

How to open a hairdresser from scratch step by step? Before starting this type of business, it is recommended to consider all the risks that can be expected in the work. Let's deal with the most problematic issues.

1. The biggest risk is rising prices for cosmetics. This unpleasant situation can lead to partial loss of profits. However, you need to be prepared for such difficulties at all times. The price will rise periodically. To avoid sudden surprises, you can enter into supply agreements in advance for a certain time. During this period, the price of materials cannot increase.
2. Loss of regular customers. This situation is quite natural some time after the opening. To avoid customer churn and attract new ones, it is necessary to constantly monitor the quality of services provided. Periodic promotions are also encouraged. This will help not only update your client base, but also improve the quality of work.
3. Staff departure. It is clear that a good master can open his own personal business or go to another salon. Following him, a certain number of clients may leave. To avoid this situation, it is necessary to show a loyal attitude towards staff. In some cases, concessions may have to be made. You can also reward employees with bonuses for a job well done.

Seasonality

Some of the services are seasonal. This has a significant impact on the amount of money earned. When salon visitation activity drops, employees can be sent on vacation. During the season, if the need arises, additional staff can be hired to meet the level of demand. In this case, you can avoid additional costs.

Opening a hairdresser: what needs to be done?

Let's look at how to open a hairdresser step by step.

You can start a business from scratch based on the following points:

1. First you need to formalize your activities. You can register as an individual entrepreneur. Then a simplified taxation system will apply to you. For doing business today, this option is considered the most acceptable. It keeps payments to a minimum.
2. It is better if you have a diploma as a hairdresser.
3. To start a business, you need to rent a room and make repairs in it.
4. Before starting work, you must obtain permission from the fire inspectorate and the SES.

Step-by-step instruction

How to open a hairdresser from scratch? There is a simple algorithm that you need to follow to get your own highly profitable beauty business.

1. The first thing you need to do is decide on the location. You should not try to immediately get a room in the center. At first, you can take a small office building in
2. Decide on a format. Make a list of services that you will provide to your clients. The main thing here is to objectively assess your own capabilities and strengths.
3. Preparation of documents. All bureaucratic issues must be approached with special care, otherwise you risk serious fines.
4. Create a business plan and budget. This is an extremely important point. It is necessary at the initial stage to understand how much money is required to run a business. In addition, at this stage you will be able to decide on the class of the establishment.
5. Purchase of equipment. Even to open an economy-class hairdresser, you need to purchase high-quality equipment and furniture. The overall impression of a hairdresser is greatly influenced by the environment.
6. Recruitment. It is necessary to create comfortable working conditions for craftsmen.
7. Advertising campaign and promotion. You are opening a new establishment that you need to tell potential customers about. Therefore, at first, open hairdressing salons must invest money in advertising. It will help you build a client base.

How to choose a room?

One of the most important aspects when starting a beauty business is the choice of premises. The key to success is the right location. Where is it profitable to open a hairdresser? If you choose premises in the city center, then you will have to budget a significant amount for rent or purchase. This, accordingly, will force you to increase the cost of services. This state of affairs can turn off many potential clients. Therefore, if you are just starting your own business, it is better to choose premises in a residential residential area. By setting a reasonable price for services, you can quickly build a client base. There are also a number of requirements for the office itself. The area depends on the number of workplaces. According to the standards, seven square meters are allocated for each chair.

Equipment for work

How to open a hairdresser? To get started, you will need to purchase a starter kit of equipment.

What does it include:

• the necessary set of scissors for every master;
• curling iron and hair dryer for each employee;
• shaving accessories;
• trimmers;
• mirrors and combs in assortment;
• armchairs;
• hangers and cabinets;
• storage space for tools.

Here is the simplest and most budget-friendly set. If you want to open an elite salon, then equipment must be purchased in accordance with the list of services provided in it.

What documents are needed to open?

The next important step is collecting the necessary documentation. Without it, it is impossible to open your own business.

What is necessary:

1. Registration as an individual entrepreneur, choice of taxation system.
2. Purchase of cash register equipment. The device must be registered with the tax office.
3. Submit a notification to Rospotrebnadzor about the opening of a hairdresser. This must be done before the first digit is entered on the cash register.
4. Obtain permission to work in the fire department and SES. Each master must have a certificate and a health book.

Where to find employees?

The next important stage is personnel selection. All the craftsmen you hire must have the appropriate qualifications. Recommendations and work experience are also important. The level of your entire establishment will depend on these indicators. An elite salon should employ craftsmen who can perform any task, even the most creative one. For an economy class establishment, it will be enough to hire hairdressers who can perform simple haircuts for a reasonable fee.

Advertising campaign

At the initial stage, there is no way to do without advertising. It is better not to save on this expense item. When opening, you can place several banners in the area where the salon is located. You should also make a beautiful sign and submit an advertisement in a local print publication. This will help you attract potential clients and achieve success quickly.

Business planning

Is it possible to open a hair salon using a limited budget? It will be necessary to spend 5,000 rubles to create an individual entrepreneur. The cost of renting or purchasing premises will depend on the area. At least 100,000 rubles should be allocated for this expense item. To purchase equipment, you should spend 10,000 rubles on a specialist. You also need to budget about 20 thousand for the purchase of consumables. As for advertising, at first you can use free means. You should budget about 50 thousand rubles for accounting. The master should receive approximately 40% of the daily profit. Here are the main factors to consider when writing a business plan.

Conclusion

In this review, we looked at how to open a hairdresser from scratch. Here the main stages of running this type of business were highlighted, and the main expense items were identified. Considering all the information presented above, you can easily start your own business. Most importantly, you should not be afraid of various risks that may arise during your activity.

• Project Description
• Recruitment
• Description of products and services
• Marketing plan
• Financial plan
• Where to begin
• What documents are needed
  • • • Similar business ideas:

We bring to your attention a standard business plan (feasibility study) for opening a hairdressing salon. This business plan can serve as an example for obtaining a bank loan, government support or attracting private investment. The goal of this project is to open an economy class hairdressing salon in the city of N with a population of 400 thousand people. The main activity of the organization will be the provision of hairdressing services to the population of the city with an average and lower average income.

An example of drawing up a business plan for opening a hairdressing salon in order to attract credit funds.

Project Description

The goal of this project is to open an economy class hairdressing salon in a city with a population of 400 thousand people. The main activity of the organization will be the provision of hairdressing services to the population of the city with an average and lower average income. In the future, it is planned to create a network of economy class hairdressers throughout the city.

How much money do you need to open a hairdresser?

To implement the project, it is planned to attract own funds in the amount of 92,000 rubles and borrowed funds (bank loan) in the amount of 300,000 rubles. The total cost of the project, according to business plan calculations, is 392,000 rubles.

Economic indicators of the project implementation:

• Net profit per year = 436,845 rubles;
• Barber shop profitability = 14%;
• Project payback = 11 months.

What OKVED code should I indicate when registering a hairdresser?

The organizational and legal form of the hairdressing salon will be individual entrepreneurship. OKVED code: “93.02 Provision of services by hairdressing and beauty salons.” As tax systems A simplified taxation system will be applied, 6% of revenue.

The initiator of the project has more than 7 years of experience in this field (hair salon master).

Currently, practical activities have begun to implement the project:

1. Individual entrepreneurship is registered with the Federal Tax Service;
2. A preliminary lease agreement has been concluded for premises in a shopping center with an area of ​​54 m2, the rental cost per month is 45,900 rubles (850 rubles/m2);
3. The interior design of the premises is being worked out. An experienced designer is working on the project;
4. There is a preliminary agreement with the supplier of equipment for the hairdressing salon. A list of necessary equipment for organizing an economy class hair salon has been developed.

Recruitment

The organization's staff will consist of 6 people: a salon administrator and five professional craftsmen.

Description of products and services

Our hairdressing salon will be designed for people with average and lower income levels. Therefore, the prices of our salon will be significantly lower than the average price level of other hairdressing salons in our city.

The main emphasis will be on the number of visitors per day, with a fairly high quality of customer service. It is expected that about 30 services will be provided per day.

The main services that the hairdressing salon will provide include:

1. Hair cutting, drying and washing hair. Average check - 150 rubles;
2. Styling (everyday, wedding, formal, etc.). Average check - 120 rubles;
3. Highlighting. Average check - 400 rubles;
4. Evening hairstyle. Average check - 500 rubles;
5. Perm and hair straightening. Average check - 500 rubles;
6. Hair coloring. The average bill is 700 rubles.

In total, the average bill for services will be 395 rubles.

Our salon will create all conditions for the client: a pleasant atmosphere, professional technicians and a wide range of services at affordable prices.

Planned operating hours: from 10:00 to 19:00. Three foremen will work on each shift (we recommend reading the article “ How to hire an employee - step-by-step instructions"), work schedule of masters 2/2.

Marketing plan

We will be located in a busy part of the city, in close proximity to large office buildings. The traffic of the shopping center where it is planned to open a hairdressing salon is about 3,500 people per day. The hairdresser will be located on the ground floor in the direct visibility zone for every visitor to the shopping center.

The main competitors of our organization are other salons that operate in our city. It is worth highlighting two main competitors who operate in close proximity to our salon. Let's conduct a comparative analysis of the strengths and weaknesses of these competitors:

The following activities are planned to attract regular customers:

1. Advertising in the media (newspaper, magazines, TV, radio);
2. Banners, banners, billboards;
3. Distributing leaflets, flyers, posting advertisements.

It is assumed that after all marketing activities to attract customers, the average attendance of the establishment will be about 25 people per day, who in total will be provided with about 30 services.

How much can you earn by opening a hairdresser?

As indicated in the section describing the services of a hairdressing salon, the average revenue per day will be: 395 rubles. (average check) * 30 services = 11,850 rubles, respectively, the monthly revenue will be 355,500. It is assumed that 40% of the proceeds will be paid to the craftsmen.

At the same time, the average monthly revenue will decrease during the summer holidays and New Year holidays. There will also be low revenue figures at the start of the business. The hairdressing salon will reach its planned revenue targets only in the 4th month of operation.

Total revenue for the year of operation will be 3,643,900 rubles.

What equipment to choose for a beauty salon

Additional equipment and consumables include disposable tableware, cosmetic products, hairdressing carts, accessories (scissors, clippers, hair dryers), etc. It is expected that about 70 thousand rubles will be spent on additional equipment.

The salon premises will comply with all SES and fire safety standards. Thus, in accordance with sanitary standards, the area of ​​the premises for one hairdresser must be at least 8 m2.

The total wage fund per month will be 136,463 rubles.

The services of an accountant and cleaner will be provided under fee-based service agreements. Monthly expenses for these services will be about 11,000 rubles.

Financial plan

The organization's monthly expenses are presented in the following table:

Total fixed costs will be 257,301 rubles per month.

The structure of annual costs is presented in the form of a diagram:

The main expenses of the hairdressing salon will be the cost of paying wages to employees - 53% of total expenses, paying rent - 18%, as well as paying insurance contributions to extra-budgetary funds for employees - 16% of the total expenses of the organization.

The calculation of economic indicators is presented in the table - forecast of income and expenses of a hairdressing salon:

The net profit of the hairdressing salon at the end of the year will be 436,845 rubles. The profitability of a hairdressing salon, according to business plan calculations, is 14%. With such indicators, the project will pay for itself in 11 months.

This is a full-fledged, ready-made project that you will not find in the public domain. Contents of the business plan: 1. Confidentiality 2. Summary 3. Stages of project implementation 4. Characteristics of the object 5. Marketing plan 6. Technical and economic data of the equipment 7. Financial plan 8. Risk assessment 9. Financial and economic justification of investments 10. Conclusions