Profitable business top 10. Ideas for business with minimal investment

Most of the world's population is engaged in commercial activities in order to achieve specific goals, depending on the type and specifics of the chosen direction and the field in which the activity is created. Many thousands of businessmen around the world ask the sacred question: “What is it, the most profitable business in the world?”

All business areas are divided into four areas:

1. illegal and illegal;
2. large, composed of existing corporations and companies. The leaders are oil and gas industry enterprises;
3. medium, diverse areas, which include the activities of regional transport, construction companies that provide comfortable living conditions for people, large and medium-sized retail chains, companies in the field of advertising and marketing, network marketing;
4. small business and entrepreneurship, catering and consumer enterprises, small construction firms that provide primary human needs. Of course, it is not easy, however, the prospects can be sky-high.

TOP most profitable types of business in the world

Each business has several areas, some bring enormous profits, and some, on the contrary, are at a loss, so the list includes generalized areas and areas.

Illegal types of business activities are not included in the TOP.

TOP 1: pharmacology

If we talk about the most profitable business in the world, then pharmacology has always been and remains so. According to the results of expert analysis, it ranks first, its volume is estimated at 2 trillion dollars a year.

The pharmaceutical market contains the largest number of assortments of goods, which are replenished every year. The sale of medicines throughout the world exceeds the turnover obtained as a result of the trade in drugs, weapons, and cars.

TOP 2: food establishments

In second place are catering establishments, which include restaurants, cafes, canteens and small buffets, and fast food outlets. They bring enormous profits because they are always in demand.

You need to invest a lot of effort and time in food businesses, and the amount of money invested directly depends on the amount of future income. A fresh and bright idea for organization will add a unique flavor, help rapid development and increase income.

TOP 3: Internet business

The rapid development of the network entailed the creation and expansion of the scope of economic activity, which is why it appeared.

Most people try to create their own most profitable global business in networks with small investments. Of course, significant amounts of money are also invested in an online enterprise that has proven itself well.

The main areas that generate high profits in networks include:

• Internet trading;
• network online;
• network advertising on the Internet, which brings in the greatest income.

TOP 4: network marketing

Network marketing (MLM), which provides direct sales services, is rightfully considered a business of the 21st century, allowing any person with any education, regardless of work experience, to join it without any investments, having only one limitation related to age. This type of business can be carried out by a person over 18 years of age.

Network marketing allows you to earn significant income, although in the first six months you need to show maximum effort, activity and perseverance. But unlike other types of business, it does not require much time; you can do it at any convenient time, devoting several hours a day to it.

Your mark:

Today, the unstable financial situation in the country is leading to job cuts. Some people find jobs in new companies after being fired, while others are looking for ways to organize their own profitable business. After reading the article, you will find out which business is profitable to open in Russia with small investments.

What business is in demand now?

Supply is formed by demand. This is one of the main economic laws, therefore, in order to open the most popular business, you need to determine what products and services the population of your city needs. It is believed that in any region, the greatest demand is for organizations engaged in repairs, replacement of plumbing fixtures, and sales of household chemicals and products. An analysis of the market for services and goods will help you find out more precisely which business is relevant now.

Demand for services

According to statistics, employment agencies are very popular: the crisis and constant layoffs increase the need for such organizations. Demand for the services of plumbers, hairdressers, electricians and funeral directors remains unchanged. In Moscow and other large cities, companies providing commercial transportation come first in terms of the number of requests. Organizations from the beauty and health sector are only 1% behind in the top. By finding out which services are in greatest demand among the population, you can organize a profitable business.

What is profitable to sell now?

Aspiring entrepreneurs like to wonder what people are in demand right now. Current products remain the same. Example of high-margin products: flowers, drinks, jewelry, handmade products. Such goods are distinguished by stable demand, low production and storage costs. Popular alcoholic drinks are considered popular products.

What kind of business is in demand now in a small town?

Beginning entrepreneurs bypass small settlements. In their opinion, business there brings in very little income. This is partly true, because salaries there are lower than in big cities. The costs of renting and purchasing premises will also be less than in big cities, so you can organize your own business with minimal financial costs.

The most popular business in a small town is a general hairdressing salon. In addition to hairdressers, there should be manicure-pedicurists, cosmetologists and massage therapists. Shoe and furniture repair shops are popular regardless of the financial situation of the country, because... people tend to restore old things because they are afraid of spending a lot of money.

In-demand business

Commercial activities are always aimed at satisfying people's needs or stimulating demand. Any promising business is built on this. You can create demand for products artificially by advertising products on the street and on television. The relevance of the entrepreneurial field and whether business decisions are effective still play a significant role.

Profitable business

Commercial activities should generate maximum income with minimal cash investments and exploitation of various resources. These features characterize a highly profitable business. During a crisis, you should not open enterprises engaged in the production of any products. Their profitability will be low, the risks will be high, and you will see real profits only after a few years. The service sector is considered successful.

Super profitable business

All aspiring entrepreneurs dream of receiving fabulous money, but few manage to realize this in practice. Some franchises allow you to build a highly profitable business from scratch in just a couple of months. Another way not to save and get a lot of money is to create a completely new and in-demand business for the region. Options for directions: from restoration or car rental to your own consignment store.

The most profitable business

By opening your own bakery in a large city, you can quickly return all the invested funds - in less than 2 months. A similar situation is observed with healthy food restaurants. People are no longer attracted to fast foods. The fastest-paying business is able to return all invested funds within a month. Before starting your own business, study current business ideas, sorting them by profitability indicators for your region - this way you can weed out proposals that will lead to bankruptcy of the company in the future.

Profitable business on the Internet

A distinctive feature of activities on the World Wide Web is the lack of connection to your place of residence. You can look for clients both in your city and outside it, so organizing a profitable business on the Internet is easier than doing it in the real market. A budding entrepreneur does not even need start-up capital. There are several areas of such business:

• provision of online services (programming, design development, accounting, etc.);
• launching an online store;
• participation in affiliate programs;
• creation and promotion of your information product.

You can create a current business providing services on the Internet if you are a specialist in any field. You need to create a portfolio or launch a business card website where your skills will be described in detail. You can launch an online store without money, acting as an intermediary between foreign sellers and buyers from Russia. Products will be sold with a slight markup.

Profitable business with minimal investment

Many people want to make a profit without spending their own money, but not everyone succeeds. In practice, a profitable business with minimal investment can be organized if you offer products of your own production, engage in intellectual work, or act as an intermediary, organizing purchase and sale transactions. Some open collection points for glass containers or scrap metal in the garage.

Network marketing also refers to earning money with small investments. You can develop your business at home by recruiting interested people from the population. If the idea of ​​creating a network of independent distributors does not appeal to you, then you can take up farming: the demand for basic food products that are not harmful from an environmental point of view is high among residents of megacities.

Rating of profitable businesses in Russia

Commercial activity must be profitable. The proceeds must cover the costs of further development of the organization, wages of employees and the entrepreneur’s own needs. If this is not observed, then the business is considered unprofitable. Some entrepreneurs initially choose unprofitable areas, which leads to loss of finance over time. By studying the rating of small businesses by profitability in Russia, you can avoid this. The TOP 5 best entrepreneurs include:

1. Private auditors. The economic state of the country and changes in legislation have virtually no effect on the popularity of auditing. This list also includes consulting services.
2. Clinics of narrow specialization. Various types of cosmetology and medical procedures are in demand among residents of all cities, so this field of activity is classified as highly profitable.
3. Accounting services. Needed by both small companies and large enterprises. The only disadvantage of this industry today is high competition.
4. Law offices. A highly profitable business with well-qualified specialists and many cases resolved in favor of clients.
5. Microcredit. This niche has gained popularity over the past 3 years. Money is issued on the security of products produced by enterprises or any property.

Business profitability by industry

Economic performance indicators determine whether a company will survive or not. They need to be taken into account when choosing the direction of the enterprise. Economic efficiency indicators determine the company's development strategy. Below is a table showing business profitability by industry.

On our website we publish fresh business ideas (current new items), or already operating profitable niches, unique super-topics that are gaining popularity, advantageous offers for those who do not know what kind of business to open (small, small, mini, large or international) , how to start your own business, which ideas are profitable and interesting for business in a small or large city. This section will help you find good ideas (simple and successful) for your business.

What is a business idea?

This is an idea that can be used to build a new company or a new line of activity in an existing business. It is usually used to create goods or services that can be sold for money. There are several methods for creating and testing business ideas. The ability to transform into a viable business must be supported by a feasible and well-written business plan, which can then be sold for a certain amount to interested investors or companies before the idea itself is implemented. It can also be sold by concluding a contract for its sale with the manager, or other methods of compensation can be used.

An idea applied at the right time, when demand for the goods or services mentioned in it is expected to increase, can lead to the creation of a highly profitable business or the growth of an existing one. In an increasingly competitive environment in many industries, innovative business ideas began to appear aimed at creating goods/services for which there is currently no demand at all. They are aimed at creating demand by offering the market completely new products.

How to come up with a new idea? Generation techniques

As a rule, a successful business idea is generated either by experts in a particular industry or by newcomers who come from other fields and are not burdened by the traditions and cliches of the chosen industry. That is, the latter can come, for example, from the financial sector to the fashion industry.

For generation, you can use a structural analysis of existing industries, markets, business models, and processes. Usually analytical notes are written, SWOT analysis, variants of PEST analysis, or Porter's Five Forces Analysis are carried out. Brainstorming techniques are often used.

• 1 11 successful business ideas from scratch
• 2 Examples of the most successful business ideas
  • 2.1 Victoria's Secret Store
  • 2.2 Fast food chain KFC
  • 2.3 Woolworth's successful business
  • 2.4 Nintendo's successful business
  • 2.5 Successful Pampers business
  • 2.6 Example of a successful business Sela
  • 2.7 Example of a successful Nike business
  • 2.8 Example of a successful Hilton business
  • 2.9 Example of successful business of Adidas and Puma
  • 2.10 Example of a successful Viagra business
  • 2.11 Example of a successful Mars business

Even the most successful and large business always begins with small, awkward steps. But a creative or completely ordinary idea can make a person rich, turning his small enterprise into a huge company.

11 successful business ideas from scratch

Probably in order to start your own business you need to gain some experience. To do this, you can first find out the most successful business ideas and how their creators brought their dreams to life.

Examples of the most successful business ideas

Victoria's Secret Store

Roy Raymond wanted to surprise his wife by giving her an unusual, pleasant gift. He decided to give her beautiful underwear.

But when the man got into the women's store, he was simply confused and did not know what exactly to choose. Even experienced consultants could not help Roy in his choice.

Roy never bought anything from this store, but he had a stunning idea. He decided to create his own line of lingerie and already in 1977 opened his own store called “Victoria’s Secrets”.

In this unusual store, the owner tried to combine a friendly atmosphere with a certain elegance that is present in European boutiques.

Even men felt comfortable in such a store.

Raymond also invented a new system for selling lingerie, namely through catalogs. This decision was revolutionary in the world of sales.

But five years later, Roy decided to sell his business to Leslie Wexner, who abandoned the image of a quiet store for men.

Now Victoria's Secrets lingerie was positioned as an exclusively luxurious item for women. And Raymod was never able to find the next thing in his life and committed suicide.

Fast food chain KFC

One of the founders of fast food chains in the United States was Garlan Sanders.

After a man lived a boring, even miserable life, at the age of 60 he decided to go into business. Garlan had only 6 classes under his belt, and by the age of 40 he had tried to realize himself in more than ten professions.

He was a fireman, sold car tires, tried himself as a military man, a conductor, delivered mail and even helped on the farm.

But nothing brought him either pleasure or money. His family lived quite modestly, but Garlan’s wife always believed in the potential of her husband and steadfastly endured all the troubles and changes.

In 1930, the man began his next business. He decided to open a car repair shop. But together with her, he opened a small dining room for his clients.

It was this decision that brought popularity to his business. At first, the dining room was located in one of the workshop rooms.

The dining room consisted of only one table and six chairs, and food was prepared right in the home kitchen.

Very soon, the fried chicken served here became popular throughout Kentucky. This dish was called "Garlan Sanders Fried Chicken." The highlight of this dish was the seasoning, which was prepared from 11 different spices.

Already in 1937, Sanders slightly expanded his business and opened a motel called Sanders Court & Cafe. It also included a self-service restaurant.

And in the 50s, his famous chickens were already sold in almost every corner of America. Several hundred restaurants ordered this delicious and unusual new product from Sanders.

Successful Woolworth business

And here is another example of the success of an ordinary person who managed to become a real millionaire, thanks to the fact that he invented price tags for products and became the founder of the large Woolworth store chain.

At 21, this entrepreneur was young, quite shy, and on top of everything else, he also stuttered. But he was lucky enough to get a job in a small store as a sales assistant.

In those years, sellers did not yet indicate prices on goods; they all had to be remembered. In addition, the seller himself could evaluate the quality and quantity of the goods by eye and tell his price.

The buyer bargained, and if the price did not suit him, he simply left. But Frank was afraid to bargain, advertise or praise his product.

Once, due to fear of clients, he even lost consciousness. In order to punish his assistant, the owner left him in the store for the whole day and said that if there was no income, then Frank could look for another job.

Before the store opened, the guy attached pieces of paper with minimum prices to all the goods. It became the first prototype of today's price tag.

Frank laid out all the goods that were lying in the warehouse directly on the table, and placed a sign next to it that said “Everything for 5 cents.” And the table itself was placed by the window so that people could see this inscription directly from the street.

To the owner’s surprise, almost all the goods were sold out within three hours, and the revenue for the whole day was almost the same as a week’s. Buyers, without bargaining, gave the sums that were written on the price tags.

Frank realized that after such a decision he himself could become a good entrepreneur. He decided to borrow money and open his own store.

In 1919, Frank was the owner of a thousand stores, and his fortune was about 65 million.

Successful Nintendo Business

Back in 1889, the creation of the now successful Japanese company began, which specialized in creating computer games and various consoles.

The company's original name was Marufuku, and it primarily produced various types of Japanese-style card games. They were painted by hand and then coated with a special varnish.

Such a small, unpretentious business very soon grew into a large company. In 1902, map making switched to a Western style, which was previously unknown to the Japanese. Thus, the company has become a leader in the gambling industry.

In the 70s, Nintendo decided to expand the range of its production and move from cards to the development of toys.

They came up with many simple and at the same time practical toys. For example, a machine that automatically serves baseballs, a mechanical arm, and even some kind of device that shows your level of love in a humorous way.

And starting in 1978, Nintendo began to develop arcade games.

Successful Pampers business

Victor Mills, a chemical technologist at Procter and Gamble, helped his daughter care for her grandchildren.

He understood that constantly washing and drying diapers takes a lot of time and is a rather unpleasant and labor-intensive process.

Then he decided to create a disposable diaper that would not have to be washed, and could be thrown away without regret.

But this diaper had to quickly absorb liquid, remain dry and fit into children's underpants or be shaped like them.

Since Mills tested all his inventions on his relatives, even the first liquid toothpaste, the first models of diapers were also on his grandchildren.

After several experimental copies, Mills finally created a new product for his company. The brand of such diapers was called Pampers.

Now the whole world uses this invention, and many mothers are grateful to Mills for saving their time.

Example of a successful business Sela

Back in the early 90s, Boris Ostrobrod left the USSR for Israel.

He began his entrepreneurial activity in Tel Aviv, namely, he took up trade.

His business was simple and small. He bought swimsuits in Israel and brought them to Russia.

But the first batch of swimsuits, which were purchased with little savings, sold out instantly.

Boris, together with his brother, gradually began to develop their business and very soon he was collaborating with Chinese partners.

The man realized that his business would be successful only if he personally controlled the production process.

That's exactly what he did. Subsequently, even global brands began to be made in China.

Thus, the brothers created the famous Sela brand. Russia became the market for this brand, and all production of these products also took place in China.

The brothers' main office was still located in Tel Aviv. And the Sela brand itself means “rock”. The brothers decided to scale the business rock, and they not only managed to do it, but even surpassed their cherished dreams.

Example of a successful Nike business

The story of successful businessman Phil Knight begins with his sports career.

He was one of the middle distance runners on the University of Oregon track team.

Despite the fact that the guy was a mediocre athlete, he knew all the shortcomings of sportswear, namely, completely uncomfortable sneakers.

At that time, the popular German sneakers from Adidas were a real luxury.

They cost a fortune, but the price justified the quality. Phil solved such a global problem for athletes quite simply.

He decided to create his own company that would produce cheap sneakers, and their quality would be no worse than that of the popular Puma and Adidas.

But in order to realize such a difficult idea, and still make money, sneakers could only be produced in Asia.

Already in 1964, Knight and his coach invested $500 each and ordered 300 pairs of sneakers from the Japanese company ASICS. After which Phil begins selling Japanese sneakers in America directly from his van.

His sales grew rapidly, and very quickly his small business grew from a simple resale into a huge production of quality shoes under the patented Nike brand.

Example of a successful Hilton business

Kondrat Hilton arrived in the small town of Cisco, which is located in Texas in the summer of 1919.

The man was 31 years old at the time. His first business failed miserably. The bank that Hilton created did not even last a year and went bankrupt.

For a temporary place of residence, Hilton went to a hotel, and he was very struck by the picture that he saw there.

People who were also looking for a place to stay for the night almost fought for free places. Hilton saw the dream of any entrepreneur - crowds of clients.

But the owner of the Mobley Hotel himself was tired of annoying clients and wanted to quickly sell his 60-room hotel. Hilton immediately forgot about such a business as banks and decided to make a new dream come true.

A few days later, Kondrad was the owner of his first hotel, and within six years he managed to open the famous Dallas Hilton hotel.

Example of successful business of Adidas and Puma

After the First World War ended, people needed to start earning a living again.

Among these families was the Dassler family, which at its family council decided that the time had come to start a small business. They decided to make shoes and call the brand by their own name - Dassler.

At first, the family produced various slippers and orthopedic shoes for disabled athletes. After all, there were quite a lot of them after the war period.

The raw material for such shoes was old uniforms, already written off after the war. But the soles were made from car tires.

Already in 1924, the small business turned into the Dassler shoe factory.

This enterprise was led by two brothers with completely opposite characters - the balanced and calm Adolf, who was involved in production, and the sociable and active salesman Rudolf.

Within a year, Adolf designed and began producing the first boots with spikes. Which were designed for playing football.

These sneakers were forged thanks to the brothers blacksmiths Zelein. This football model turned out to be very convenient. Boots and gymnastic slippers became the main products of the Dassler family.

Athletes of the 1928 Summer Olympics already competed in comfortable shoes from Dassler.

But after the father of the family died, the brothers had a disagreement and they divided their company into two, Puma and Adidas.

The brothers were never able to find a common language and their famous companies remain each other’s main competitors to this day.

Example of a successful Viagra business

In one of the UK cities of Pfizer Sandwich, the pharmaceutical company Pfizer conducted research on a new drug that should cure a variety of heart-related problems.

The developers of a drug called sildenafil citrate believed it would restore normal blood flow to the heart muscles and help lower blood pressure.

But studies have shown that this drug does not significantly affect blood pressure or blood circulation in the myocardium.

In addition, it turned out that the men who took part in this experiment did not want to return the pills that they still had.

All this is due to the fact that when taking the drug they experienced an improvement in erection.

Pfizer scientists decided not to stop their research, because they were very interested in the unusual property of the new drug.

TOP 7 profitable business ideas

Business ideas that make a profit, or ideas that no one believed in? Brave Russian entrepreneurs have mastered unoccupied niches (joint purchasing, ice cream parlors, quests) and were right on target!

 

According to the Ministry of Economic Development of the Russian Federation, the share of small businesses in the country’s GDP should increase to 30% by 2020. SMEs in total will account for at least half of the gross domestic product. Such forecasts are not unfounded: every year more and more successful business ideas for small businesses appear, which are implemented by entrepreneurs not only in various Russian regions. The most original and profitable ideas of entrepreneurs will be discussed in this article!

Not by bread alone...

• Idea: sturgeon farm
• Entrepreneur: Victor Kozemsky
• Region: Belgorod region
• Description: In 2014, in the Gayvoronsky district of the Belgorod region, the construction of a farm for growing sturgeon fish in recirculating water supply (RAS) systems began. The enterprise was named “Belosetr” and, according to the creator, was designed to produce up to 0.5 tons of caviar annually, starting in 2017.

Previously, Kozemsky was engaged in fish farming in Donetsk, after which he decided to launch a unique project for Russia - a fully automated sturgeon farm. Kozemsky and his colleagues have been developing equipment for keeping and feeding sturgeon for over 10 years, using their own developments.

At the moment, the plant has more than 7 tons of brood fish stock at its disposal. The company also has a workshop for growing fry, that is, the implementation of the second stage of a large-scale project has now begun. At the end of 2015, the company sold:

• 0.2 t black caviar;
• 1.5 tons of fish.

Let us recall that the average cost of 1 kg of black caviar on the Russian wholesale market reaches 28 - 30 thousand rubles. Now the farm plans to produce 2 tons of sturgeon and sterlet caviar by 2018.

Interesting: According to the Ministry of Agriculture, exports of Russian black caviar tripled last year and reached 4.71 tons during the first and third quarters of 2015. The reason for this is the active development of sturgeon production and a favorable market situation in the context of a falling ruble exchange rate.

Small wholesale: making money on savings

• Idea: online store in Cash & Carry format
• Entrepreneur: Elena Drovovozova
• Region: Moscow
• Description: in 2014, Elena Drovovozova, a former lawyer at the multi-format trading company X5 Retail Group, founded an online cosmetics store in a format similar to Cash & Carry. The store was named BeautyDiscount.ru and offers customers cosmetics at retail and wholesale at a discounted price. The idea of ​​crowdshopping was taken as the basis for creating the store. In order to save on the purchase of goods and delivery, people join groups and make joint purchases.

At this stage, the store’s assortment includes more than 20 thousand products. According to Alexa Rank, the store ranks 260,378, it is viewed daily by more than 9 thousand people, and the average cost of the resource is estimated at just over 9.6 thousand US dollars. The success of the store is due to the growing popularity of joint purchases (they account for almost 40% of turnover). Most profitable startups are in one way or another connected with crowdshopping (Rentoid, Uber, etc.), but in Russia the niche has not yet been occupied, and therefore everyone has a chance for success!

“Free online marathon on business with China: find out how to start a business selling goods online in 5 days. Sign up for the webinar."

DIY: Basic Cooking

• Idea: food constructors
• Entrepreneur: Olga Zinovieva
• Region: Moscow and Moscow region
• Description: In 2014, a former McKinsey consultant created a home delivery service for groceries. Its peculiarity is that the products are intended for the preparation of specific dishes: washed, peeled, cut. The kits come with colorful step-by-step recipes that allow you to prepare delicious dishes in 5 to 30 minutes.

Grocery packages are delivered twice a week when you subscribe on the website. The menu for each client is compiled individually based on a preliminary survey. In just one month of work, 120 thousand residents of the capital became participants in the project, which brought the company more than 1.2 million rubles. (according to RBC).

The idea to create a food constructor came to Olga while studying at Harvard Business School. She immediately attracted the attention of the head of the Boston venture capital fund, Lawrence Lepard. The fund invested 200 thousand US dollars in the project in exchange for a 10% share in the business.

In 2016, the Elementaree project managed to attract more than 500 thousand US dollars from an international investor, whose name was not disclosed. The funds received will be spent on platform development (automation of business processes, scaling). The creators plan to create a full-fledged alternative to offline supermarkets within 3 to 5 years.

How to wash money: making money from laundries

• Idea: self-service laundry network
• Entrepreneurs: Pavel Glushenkov, Oleg Maslennikov
• Region: Krasnodar region
• Description: In 2011, former law enforcement officer Oleg Maslennikov, inspired by self-service laundries popular in the United States, opened the first laundromat in Krasnodar. At first, the entrepreneur encountered problems, for example, choosing the wrong equipment (washing machines with a load capacity of 6.5 kg did not meet the needs of customers). But he successfully chose a location in a new shopping center, which allowed him to save on advertising.

In 2014, having 2 laundries in Krasnodar and 1 in Omsk, the entrepreneur decided to develop the business. At this stage, he was joined by Pavel Glushenkov, who had previously developed his own network of laundries, the first of which was created as a franchise. Currently, the network has 15 points in the regions, including Moscow. 8 of them are located in the premises of the Magnit chain stores, popular in the Southern Federal District.

According to RBC, the maximum income from one point can reach 350 thousand rubles, and the net profit (minus the cost of rent, household chemicals, taxes, the cost of utilities) is about 120 - 150 thousand rubles. According to entrepreneurs, opening a self-service laundry will require 2 million rubles, and the payback period reaches 3 years.

Games that people play: quests in reality as a source of income

• Idea: quests in reality
• Entrepreneur: Sergey Kuznetsov, Bogdan Kravtsov, Timur Kadyrov
• Regions: Moscow, St. Petersburg, Nizhny Novgorod
• Description: in 2013, the first quest room appeared in Moscow - a room for completing errand games with a planned plot. Bogdan Kravtsov, who previously worked as an IT specialist at Yandex and Artemy Lebedev Studio, was inspired to create the quest by his favorite PC game “Skray,” as well as successful examples in Europe and the West.

In partnership with friends who owned a company producing board games and souvenirs, Kravtsov began developing scenarios for the first two games: “Psychiatric Hospital” and “Soviet Apartment.” The entrepreneurs managed to create scenarios in just a couple of evenings, and the amount of investment to open the first quest room, according to Forbes, amounted to 500 thousand rubles.

At this stage, each quest room of the Claustrophobia network brings in approximately 1.1 million rubles. monthly. The first franchises were sold in 2014. Their cost was 150 thousand rubles, while the royalty rate ranged from 10% for the regions to 15% in Moscow and St. Petersburg.

In a difficult economic situation, profitable business ideas should be aimed at people who do not have the opportunity or means to travel abroad. After all, they will look for entertainment in their city. And in these conditions, quests are the optimal solution!