The expected product to be produced by the enterprise is inexpensive and high-quality clothing made of various types of fabrics and varied in style, depending on the desire and preferences of the client.
Table 1
Name of goods and services

	Name of goods and services
	Machine embroidery
	Tool sharpening
	Bogen making (m)
	Ring making (m)
	Making la mbrigena
	Fashion designer consultation
	Ribbon stitching
	Overlock processing
	Decoration with rhinestones
	Famale jaket
	Women's vest
	Padded jacket
	Winter coat
	Men's jacket
	cardegan

4. DESCRIPTION OF THE MARKET. PRO

SALES GNOZ
Our company focuses primarily on the middle and wealthy classes of the population, who can afford to purchase high-quality watches from leading manufacturers at affordable prices. First of all, our clients are residents of the city of Poltava and guests of the city.
We will offer serviceson the sale and tailoring of women's leather clothing, which can satisfy the diverse needs of consumers, depending on the degree of their commitment to trademarks, intensity of consumption, as well as the priority of purchase motives (price, quality, quality factor, convenience, after-sales service).
When forecasting, methods were used: correlation analysis, forecasting based on market share and evaluation of competitors' activities.
Base Sales Forecastsare based on the analysis of potential clients of our studio, which were carried out on the basis of a statistical study of the population of the city and a survey of employees of Poltavatheir enterprises.
Planned average monthly sales - 150.0 thousand UAH. We have taken into account seasonal fluctuations in sales of products, the peak of sales of which falls on the winter and spring periods, and the decline in the summer period.
5. COMPETITION
The main competing stores are: the Bagheera studio, the World of Leather and Fur store, and the Queen store.
The products of our competitors are not impressive in quality, assortment, are monotonous and do not fully satisfy the needs of customers.
Competitors did notyat service, do not deliver things to the house, repair, cleaning. service - 2 out of 5.
Strengths of competitors: advantageous location in the city center, regular customers, acquired positive image among customers, stable operation in this market.
Weaknesses of competitors: nPoor service, no sales via the Internet, low product range, focus mainly on the middle class of the population, lack of product quality certificates, high prices for watches, no flexible discount system.
Competitors to eliminate a new player in the market may reduce prices for their products in the short term.
6. MARKETING PLAN
Firms' main competitorss in the market are enterprises that specialize in the production of similar goods; clothing stores; markets.
Benefits of the studio "Diana":
1) good quality
2) providing discounts andguarantees
3) variety of assortment
4) low prices
5) modolier service and good service
Thus, we can conclude that the clothes produced by the studio "Diana" will be worthy of competition in the market.
The main advantages that will distinguish the company from others also specializing in tailoring:
1) good service;
2) active advertising activity;
3) fashion designer consultations;
4) use modernchanging computer technologies;
5) provision of guarantees.
An important task for the enterprise is to arouse the desire of the consumer to purchase the product. The means for this are:
1. Design, functional and aesthetic properties of the product;
2. Improving the range and services;
3. Trade service - courtesy, courtesy of the staff;
4. Placement of advertisements in specialized print media;
5. Regular participation in thematic exhibitions and shows;
6. Providing guarantees and discounts.
In today's business, advertising is one of the most powerful marketing tools.
Advertising development for our about the studio will go through a series of stages:
1. Definition of the purpose and object of advertising.
The purpose of advertising is to convey to potential consumers the advantages of the studio "Diana", in comparison with other companies.competing ateliers. Those. point to low prices; quality providedservices; uniqueness, what distinguishes it from others. It is necessary to correctly determine the incentive motive of the consumer, which is associated with the benefits provided by this product compared to competitors' products.
2. At the second stage, it is necessary to analyze the advertising practices of competitors.
Carrying out this analysis, you can see that other studios do not carry out active advertising activities, which explains the unpopularity of this service among the population. Therefore, our task will be to conduct an active advertising campaign in order to attract more customers.
3. At the third stage, it is necessary to develop a common creative approach and form the idea of ​​an appeal;
For the effectiveness of advertisingWe will use the following types of advertising: company sign; Flyers; advertisements in the area where the studio is located. Every month, funds in the amount of 5,000 tr. will be allocated for advertising. Advertising on billboards and in the media will not be used, because. This is quite an expensive business for a small enterprise.
4. At the fourth stage, the advertising itself is being developed.
For the development of reklama will use the services of advertising agents. Basic requirements for advertising: targeting; slogan text; truthfulness; communicate to the consumer what he wants to hear or see; not to bore consumers with advertising of their products, not to make it too intrusive; create an atmosphere of wide publicity around the enterprise and its products; do not remove advertising until it has fully exhausted its potential.
For the near futurerespectfully adopt the following pricing strategy: average price and further increase in price in line with demand.
Moderate price strategy is chosen when the company is trying to create an image of a stable manufacturer, and as a result of the use of moderate prices, a steady stable development of the enterprise is achieved.
Demand for products will varybe expected, and the price should not significantly affect the number of customers, although it will be average and affordable for all segments of the population. Moreover, for the poor and large families, a 10% discount is offered, and for regular customers - 5% of the order value over 800 rubles.

7. PRODUCTION PLAN

Since the clients of our store will be both adult adults and children, we plan to locate our company in the city center, where there are offices of companies andorganizations, terminus. Another factor that should be taken into account when locating our store is a short distance from the central market (concentration of consumers who are looking for better goods at lower prices), as well as from the main taxi ranks.
The size of the enterprise in accordance with the charter of our shop, it has the form of a small enterprise. According to the established norms of legislation, this concept includes an enterprise in which the average number of employees does not exceed 40 people, and the amount of gross income does not exceed an amount equivalent to 100,000 euros at the average annual exchange rate of the National Bank against the hryvnia. This definition iscompletely fair for our enterprise.

8. EXPENDITURE FORECAST

(L.A. Cost calculation: business trips abroad regarding the establishment of watch supply channels - 25.0 thousand hryvnias. Purchase of watches - 1500.0 thousand hryvnias. Payment of employees (per month): sales managers - 2.0 thousand hryvnias. other expenses: - registration of an enterprise and payment of the corresponding state fee (UAH 0.300 thousand);

constants

gatherings: -

Payment for the rent of the premises;

Payment of wages to employees;

Deductions for social events;

Payment of utility services.

Total fixed costs: UAH 12,150 thousand We have not included “risk financing” in the seed funding as the resources at our disposal are limited. Break-even point (critical volume

sales volume) = 12.150 / (8.0-7.1) = 13.5 (pcs.) - in kind.
9. Organizational plan
Form of ownership - joint venture, private ownership. The number of employees is 25 people.

10. FINANCIAL PLAN

Room rental - 30.000 UAH per year

Equipment - 50.000 UAH per year

Staff salary - 100.000 UAH per year

Total: 180.000 UAH for the first year of work

tion of leather products - 120-20000 UAH. per unit of production - this is approximately from 20,000 to 30,000 UAH per month, depending on demand

Thus, it can be seen that the payback of this type of business ranges from 6 months to 9 months, depending on productivity and the number of employees. So, an enterprise engaged in women's leather outerwear. liquid business with a short payback period.

Zvedeniya financial plan "Diana"

Index
Sources of formation and receipt of funds
Profit from ordinary activities before tax
Past retained earnings
depreciation deductions
Long-term bank loans
Others long urgent financial obligations
Other long-term liabilities
Short-term bank loans
The amount of advances received from the supply of products, performance of works (services)
bills issued
Goods, works, services received on the terms of deferred payment
Targeted financing and target receipts, total
Other sources
The increase in the assets of the enterprise
Capital investments, total, including:
acquisition of fixed assets
Increasing current act willows enterprise
Other expenses
Refund attracted funds, total, including:
4. Costs associated with making mandatory payments to the budget and state trust funds
Deduction of taxes and obligatory payments to the budget, total, including:
income tax
Other taxes and payments
Contributions to state trust funds, total
5. Coverage of losses of past periods

Sections and balance sheet items	Total for the year, thousand UAH
Income and receipts
From the main activity, total:
Sales revenue
Other operating income
From financial transactions, total:
Equity income
Dividends and interest received
Income from other financial operations
From other normal activities, orally:
Income from the sale of financial investments
Income from the sale of non-current assets
Income from the sale of property complexes
Other income from ordinary activities
From emergency events, total:
Vіdshkoduvannya s bitkiv
- other supervising income
Total need
According to the main activity, usgo:
Vitrati for the sale of finished products
Administrative windows
Vitrati on zbut
- other operating windows
According to financial operations, we have:
Vitrati by participation in capital
Interest on a loan
- other financial expenses
According to other primary activity, usgo:
Vitrati on realization ії fin financial investments
Vitrati on the sale of non-current assets
Vitrati on implementation main complexes
According to the supra-lingual podia, usgo:
Spend on the elements
Spend in the face of man-made accidents
- other suprawichine expenses
total vitrate
Financial result
Surplus allowance
Result in the main activity
Result of financial transactions
Result in terms of other significant activity
Result

11. FUNDING STRATEGY
The total cost of capital investments of this project is UAH 80,000:acquisition of non-current assets - UAH 50,000, other expenses - UAH 30,000.
Sources of financial resources:
1) raised funds of partners
2) bank loans
Own funds - 70%, borrowed funds and -30%.

12. RISK ASSESSMENT AND FEAR OVANIE

Among the merits

The most important problems (risks) for the enterprise are:

The unfavorable economic situation in Ukraine complicates the possibility of a successful and

stable business;

Unstable

ness, the inconsistency of the tax system does not allow for accurate planning of taxes in the future;

Fee reduction

the ability of the population;

promising markets.

Development and implementation of mutually coordinated business plans for each production and the business plan of the enterprise as a whole.

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* Calculations use average data for Russia

Beautiful products made of genuine leather have been in great demand for a long time, but they are gaining special popularity now. Of course, there are a large number of both foreign and domestic manufacturers, whose assortment includes leather accessories of various designs. However, they will never match the quality and originality of handicrafts.

The range of leather products that you can make is quite large. Until now, various jewelry and accessories using genuine leather have not lost their relevance: bags, belts, wallets, jewelry, clothes, shoes, binders for notebooks, books and magazines, etc.

The main methods of dressing genuine leather

The main raw material for the manufacture of such products is genuine leather, which has undergone preliminary processing. There are several main ways of tanning natural leather, among which are the following: raw leather (with minimal processing and preservation of the original qualities of the source material), rawhide (tanning is carried out without tanning), rawhide tanning (light tanning with alum), tanned leather (obtained as a result of fat tanning or with the addition of vegetable and artificial chemical tannins).

As a rule, craftsmen who are engaged in the manufacture of various leather products do not carry out independent leather dressing. This procedure is carried out at special leather enterprises in various countries of the world. Masters buy from them ready-made dressed leather of the following types: calciner, slipcase, outgrowth, nappa, chevro, husky, shagreen, morocco, natural suede, deerskin, saddlecloth, velor, napplak, shore, split-velor, yuft, parchment.

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For each type of product, one or another type of leather is used. You can buy all the necessary materials in specialized stores that can be found in large cities. Masters who live in the region, far from the center, order them through online stores (including foreign ones), as well as in sewing ateliers. By the way, if you are engaged in the manufacture of small items - jewelry, toys, accessories, then you can significantly save on the purchase of raw materials by agreeing with local ateliers, who often sell leftovers and trimmings of large leather pieces at low prices. Often, for work (and even more so for training), leather products that have already gone out of fashion - old shoes, bags, outerwear - can be suitable. Such well-made leather goods can be found in second-hand stores at very low prices.

Determining the value of leather

When buying leather in specialized stores, its cost is indicated by the seller for 1 square decimeter. It is usually sold in whole pieces (skins or skins). The cost may vary, depending on the type of skin (calf, pig, goat), the characteristics and quality of dressing, the thickness of the skin, and ranges from 5 to 50 rubles per square decimeter. The skin of more exotic species of animals (for example, ostrich, crocodile, etc.) will cost an order of magnitude more - from one hundred rubles per square decimeter and more.

When calculating the cost of one product, take into account the fact that the area of ​​\u200b\u200bthe smallest skin is at least 40 square decimeters. For this reason, for the manufacture of small items - jewelry, accessories and other things - it is unprofitable to purchase material with whole skins. And scraps of genuine leather can be purchased at the studio at a price of 100-200 rubles per kilogram. The total area of ​​one kilogram of scraps is about 50-60 square decimeters.

What tools are required for working with leather

The list of the main ones includes scissors, knives, a wide and long metal ruler, a metal square, a French knife, a hole punch (punch), a vice, a clamp. Experts advise using special self-sharpening scissors for tailors. The following brands have proven themselves well: Scheren konig scissors, RTY-2 / DX Olfa knife, CK-2 Olfa utility knife, AK-1 / 5B Olfa art knife. In addition, you will need to purchase a circular knife and some other types of knives for special techniques and special types of products.

If possible, try not to save on tools, because the quality of your finished work will directly depend on them. Experts recommend using knives with interchangeable blades, and not with solid ones, since the first option is more profitable.

Some of the necessary tools can be purchased at ordinary hardware stores, and some can be purchased at specialized online stores that usually deliver orders throughout the country. If you are still just learning and are not sure that making genuine leather products will become not just a hobby, but the basis for your business, then you can get by with less investment and use stationery and shoe knives for work, the cost of which is an order of magnitude lower than special expensive tools. However, there are also disadvantages: when working with leather, the blades of stationery knives have to be changed more often, and shoe knives require frequent sharpening, so using them for a long time is not so profitable.

Each tool from the above list has its purpose. For example, using a wide long metal ruler and a metal square, you can cut off the required amount of material as evenly and safely as possible for your own fingers. A French knife is used to cut (thin) the skin.

Since grinding is a very laborious procedure, it takes a lot of time and effort, therefore, usually the skin for such processing is tried to acquire the required thickness. The vise allows you to fix the product in the desired position during operation. Using a clamp, several large parts are clamped when gluing. If you plan to make bags and other large items, it is best to purchase several clamps at once.

If you are a beginner in this field and did not have much experience in working with leather and making leather products, then it is better to consult with professionals in advance, before going for tools, read specialized literature and articles on thematic resources on the Internet. This preparation can save you a lot of money. For example, for working with leather, you can purchase inexpensive and fairly high-quality Stayer or Legioner hole punches, rather than special expensive models. They are sold in construction and sewing stores, as well as where a variety of goods for creativity are sold.

How to start a leather goods business

You can do handmade leather products at home. The main thing is that you have at your disposal a fairly spacious and well-ventilated (which is important when working with adhesives) room where you can conveniently place a desktop, equipment, racks with materials and finished products. There are no special requirements for workplace equipment. The main thing is that it is comfortable for you. Any wide, stable table is suitable for work.

But you need to take into account that when cutting and cutting parts for a product, the surface on which the material is laid out must be non-slip (otherwise the skin will constantly move out and you will not be able to carefully cut out the parts), solid (so that the knife does not get stuck in the base) and not textured. If you are working on a wooden tabletop, then you first need to cover it with a piece of linoleum, hardboard, plexiglass, or at least a plastic kitchen board or a plasticine modeling board (for small items), otherwise the knife will constantly “go astray” when cutting the skin and go along the wood fiber.

In addition to the skin itself and tools, you may also need various additional elements and materials - accessories (and equipment for its installation), paints, varnishes, etc. The exact list depends on the model and your imagination.

Ready-made ideas for your business

To begin with, it is better to choose such products for the manufacture of which do not require a lot of time: belts, simple jewelry and plain accessories. Then, when you get your hands on it, find your own style and choose the work technique that suits you, you can take a swing at more complex projects. However, think ahead about the pricing system for your products. It is obvious that difficult to manufacture and exclusive handmade items will cost an order of magnitude more expensive than industrial goods. On the other hand, you need to rationally evaluate the level of your work and your skill. Experienced craftsmen advise novice entrepreneurs to set a small margin on their work made for sale. As a rule, the calculation is given according to the scheme: the cost of materials plus 10-25% on top.

So you can learn for the first time, recoup the cost of materials and accessories, and at least slightly compensate for your efforts. In the case of products of a higher level of performance, the following scheme is usually used: the cost of the finished product plus 150-200% on top. Of course, this rule can change, because a lot depends on how much time and effort went into the work, how original it is, whether you have already earned your own name (or rather, whether your name as a master has become a kind of brand).

Where to distribute leather products

You can search for the first and subsequent buyers both on the Internet and beyond. In the first case, experienced entrepreneurs advise you to create accounts in the most famous social networks and be sure to make your own website. You should also not ignore resources such as Etsy, the Craft Fair, etc. They may not become the main sales channel, but being on them will help you make your brand more recognizable. An important role (although often underestimated) is played by high-quality and beautiful photographs of your products. It is impossible to sell an expensive thing with a bad photo taken on a soap dish. To do this, you do not need to seek the help of a professional photographer. A good camera and thoughtful surroundings are enough to emphasize all the advantages of your product.

In addition, handmade genuine leather products are sold through regular, offline shops of souvenirs and gifts, accessories, clothes, etc. Think in advance whether you will take orders or sell ready-made items. In the first case, you can increase your profits, but this option is associated with certain risks, especially if you do not take an advance payment from the customer.

Ready-made ideas for your business

The genuine leather business is profitable and has little seasonality (leather bags, belts, jewelry and accessories are generally in demand all year round). About 30-50 thousand rubles will be required for the purchase of material, accessories and tools, as well as for training. But you can get by with less investment at the first stage if you have experience in this area and an additional source of income for the first six months.

318 people are studying this business today.

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Many mothers, while on parental leave, think about starting their own business. If you know how and love to sew, then you can open a small production of slings.

The volume of starting investments is 560 thousand rubles. The source of funds is personal cash savings. The planned payback period for the store is 14 months.

Leather bags and accessories in a Moscow apartment. They earn half as much as when they worked in the office, and they work twice as much. “It is much more pleasant than performing the tasks prescribed in the contract,” the entrepreneurs assure. The plans are to expand production, hire seamstresses and go on a long-awaited vacation.

money on patriotism

In 2014, when the West and Russia were exchanging sanctions, Nikita and Katerina played on the patriotic trend. They launched the website yarussky.com and agreed with manufacturers of T-shirts, mugs and souvenirs that they would sell their goods at a small markup. The first batch of T-shirts with reproductions of paintings by Russian artists sold out with a bang, and Katya, inspired by the success, ordered several dozen muffs from the garment industry.

The fashion for them returned, and we planned to earn more on this, - the girl recalls. - But the batch was sewn so crooked and askew that it was a shame even to sell. Those clutches are still lying around in the garage.

The "patriotic" online store brought in little income, but the couple's interest in the "buy and sell" business quickly faded.

Tired of money out of thin air. I wanted to do something with my own hands, to produce, - explains Nikita.

selfish interest

Then the entrepreneurs analyzed all the trends and, having sorted through the options, settled on the idea of ​​sewing leather goods. To understand whether it is possible to learn leather craft from scratch, Nikita went to a master class, from where he brought a belt and a bracelet that he made with his own hands.

Inspired, Nikita and Katerina attacked libraries and YouTube: they read Soviet books about leather production, watched videos on how to sew wallets, belts and bags at home. The videos in Japanese turned out to be the most useful: Katya found a video with English subtitles, and her education as an interpreter already helped there.

In order not to overpay, Nikita decided to buy equipment from his hands: “At lunch, colleagues discussed what movie they watched on the weekend, and at that time I was wooling Avito.” A new lock-stitch sewing machine cost 50,000 rubles. For the rest of the equipment, they spent a total of about 350,000 rubles - 130,000 less than if they bought a new one.

Another 10,000 rubles were spent on the purchase of four skins and accessories for a test batch of accessories. The skin was bought from Moscow dealers, which were found on the Internet - they did not even count on cooperation with factories that trade in large quantities. On this, the starting costs of tanners ended.

Production was placed with Nikita: he had just taken a mortgage on a room in the "kopeck piece" at the River Station. Nikita was appointed chief tailor.

Leather is a heavy material, and to work with it, you need physical strength. And I was also afraid of these terrible cars, I thought that I would ruin everything right away, - says Katya. - If an incorrectly tailored dress can be torn open and redone, then due to an extra puncture on the skin, the entire cut must be thrown away.

Marusya Simonova

We produce things from leather and teach those who wish the basics of leather craftsmanship. Nikita came to one of these master classes two years ago. As he says, this is how the SoRoKo workshop began. It is nice to see that the seeds we have sown are producing such noble shoots.

Photo courtesy of SoRoKo (photographer: Andrey Pavlov)

Leather economy

We trained on trifles: we sewed cardholders and purses, which were sold to friends and acquaintances. Having stuffed their hands, Nikita and Katya put the goods up for sale on social networks. Best of all, they bought small handbags made of leather of different colors - 4 pilot copies left in a day, orders for another 10 pieces were received by the end of the week.

With the design, we decided not to be smarter and settled on the classics. “I found an old Valentino bag at home - it belonged to my grandmother and looks modern at the same time,” recalls Katya. Entrepreneurs took this model as the basis for the production of the first line of bags.

The mark-up on “little things” like a purse, and on the most technically complex product - backpacks - reaches 100%. Thus, a backpack worth 10,000 rubles, which takes 3-4 hours to make, brings entrepreneurs up to 5,000 rubles in income. The cost of a purse does not exceed 1,200 rubles, and at retail they are sold for 2,200–3,300 rubles. A dozen purses Nikita and Katya sew together in 8-10 hours.

The classics were diluted with a harness - a women's accessory in the form of a leather strapping belt. Katya was told about him by a friend who made a splash by appearing in a sword belt at the board of directors in a bank.

Nikita didn’t understand at all what kind of thing this was, and was against it, but I decided to try it, ”recalls Tsmokilina. - The product turned out to be so popular that all autumn and winter I felt like a slave to these belts: I sewed 5-6 pieces a day, and they all scattered.

Photo courtesy of SoRoKo (photographer: Andrey Pavlov)

Katya spends 30–40 minutes on one harness, the price of materials does not exceed 500 rubles, and accessories cost 2,000 rubles at retail.

In parallel, entrepreneurs have established sales through partner stores. “It was not easy to come to an agreement: some wanted a discount of 60-70% of the retail price, while they took it only for sale, they didn’t want to redeem it. Or they made a mark-up of 300%, and our backpack for 7,500 rubles cost them 18-20 thousand, ”recalls Nikita. Now SoRoKo has 4 distributors in Moscow: these are online and offline stores selling leather. Nikita and Katya sell products to them in bulk, and they wind up "as much as their conscience allows." The price of SoRoKo backpacks in such outlets reaches 15,000 rubles. “And sometimes they buy even better than on our website or in social networks,” Nikita wonders. The workshop sells 30% of products through partners, the remaining 70% through SoRoKo pages and its own social media accounts.

Demand throughout the year obeys the classic laws of retail: in December, February and March - the peak of sales, in January and summer, when Muscovites leave the city, demand is reduced by 30-50%. At this time, corporate orders are saved, which also fall on disastrous months. One batch of gifts brings up to 25,000 rubles of net profit. “I love such orders very much - you do the same things for several days in a row, one after the other, it's like a mantra,” says Katya.

Now the backbone of the SoRoKo audience is working girls aged 25–30. “We thought that we would be bought mainly by hipsters. But unfortunately, they have not appreciated us yet,” Nikita admits. He considers the same small leather workshops as competitors. SoRoKo is not going to compete with large factories: this is a completely different market.

Marusya Simonova

Simon Second Skin workshop co-founder:

The workshops work with the subculture, with those who do not need the mass market. We consider ourselves artists, and rivalry with factories is like a struggle between a man and a machine: the possibilities are different, but the final product is completely different.

Photo courtesy of SoRoKo (photographer: Andrey Pavlov)

Not a craft, but a business

When things started to flow, the entrepreneurs decided to move production from the room to a separate site. The premises were found by chance: Nikita received an email with an offer to rent a pavilion at VDNKh. “At first I thought it was spam. Then he decided not to answer - he assumed that renting at VDNKh costs a lot of money. But it turned out that they were asking for 16,000 rubles for a space of 20 m². So in August 2016, the SoRoKo workshop moved to the pavilion of the Crafts Park at VDNKh.

Entrepreneurs were delighted with the dense flow of passers-by, but quickly realized that they would not be able to use the traffic. Most of the companies that inhabited the Park made good money on master classes. The tanners also decided to try it, but only three people bought tickets for a harness-making lesson worth 3,000 rubles.

I worked with these three girls for 2.5 hours. During this time, the two of us with Nikita could sew a batch of these belts and another backpack, earning much more, - says Katya. - Then we realized that we were not artisans, but businessmen.

Oil was added to the fire by people who constantly entered the pavilion without knocking and interfered with the work. And the repair that began at VDNKh finally convinced the entrepreneurs that it was time to move out. While the workshop consists of only two founders, they decided to place the production in Katya's three-room apartment. “Yes, I was lucky with the girl,” Nikita from Syktyvkar laughs. The neighbors do not complain yet: all the equipment is modern and quiet. I had to isolate only the table with a hammer and a punch - the guys put the skin on a special plate upholstered with felt, and the table itself was placed on rubber carpets.

By the time of the publication of this material, the workshop's revenue is 200-250 thousand rubles a month, profit - from 90 to 120 thousand.

Nikita and Katya are planning to expand their business: hire several seamstresses, rent premises for production and increase turnover. This will make it possible to purchase large batches of skins from manufacturing plants, and not from resellers, as it is now, and to reduce retail prices. And even later, entrepreneurs want to develop a line of products from different materials: leather, wood and metal. “You can learn everything,” say SoRoKo.

Maxim and Evgenia Lavrik

founders of the KAZA workshop, Krasnodar:

The production of leather goods cannot be called a super-profitable business at the moment. Partly because of the crisis and the euro. We order most of the fittings for foreign currency, the factories themselves use foreign-made dyes. We continue to work thanks to our regular customers: we have been on the market for the 8th year and during this time we have gathered a large group of friends. But the development of production has so far had to be suspended in order to survive these difficult times.