Why do we speak in successful companies? "Dream Company"

Count how many hours a day you work? No, you don’t spend at the office, namely, you work - answering urgent letters, sitting with friends in a cafe, or finishing a report on Sunday evening?

Today, work interferes not only with our personal time. It affects our emotional state, health, relationships in the family. The authors argue that work is inseparable from life, and therefore it is very important that it be to your liking, bring positive emotions. To want to give 100%.

There is another side of the issue. Engaged employees increase company productivity. Their products and services are of special quality - which means they increase profitability and bring profit.

  1. What factors determine the commitment of employees to work
  2. How engagement affects company performance and profits
  3. How to create an atmosphere of recognition and trust in the company, thanks to which employees will be completely devoted to their work.

Many believe that involvement is the responsibility of the leader. Hardly. It is impossible to motivate a person if he does not do his job. Full engagement requires steps from both sides. And this book will tell you how to make them.

This book is for employees and their leaders.

First, it will help you understand yourself, your attitude to the chosen profession, corporate culture the company they work for.

The latter will be able to understand their employees and use this knowledge to create harmonious relationships in a team where everyone devotes themselves to a common cause and makes a profit.

This book provides extensive practical tools - it contains more than 30 tests and tasks, with the help of which the authors studied employees and their involvement in their time, and which you can now use in your work. The book is really helpful! And it is recommended in the preface not by anyone, but by Tony Shay himself, the head of Zappos, who knows firsthand how to make employees happy.

Author's note: While job satisfaction is a component of job engagement, a satisfied employee may storm off at the end of the day, accept an offer from another organization in the hope of earning a five percent higher salary, or come home and be asked "How are you?" at work?" mumble: "It's okay."

Involvement in work is easy to recognize when it is still there. You can see it in the waiter who addresses customers by name, or in the office worker who looks at his watch in the middle of the day and remembers: “Oh, I forgot about lunch.” Or in the customs officer who greets you and speaks pleasantly of the city from which you come. Engagement can be seen in an employee who, when a vacancy opens up at work, offers her friends for this position. Engaged employees are those who are willing to put in the extra effort, not only for their own benefit, but also for the success of the company.

Publisher: Mann, Ivanov i Ferber, 2012

ISBN 978-5-91657-288-9

Number of pages: 248.

The contents of the book “Dream Company. Why Successful Companies Say "We"

  • 8 From a publishing partner
  • 13 Tony Shay. Foreword
  • 15 Introduction
  • 21 Part one. Life and career
    • 23 Return to the harmonious combination of "life - work"
    • 48 How does work affect your life, or does your income drop when your spouse kicks the dog
  • 69 Part two. "you" in "us"
    • 71 Life and career: how to hit the bull's-eye?
    • 92 Your personality type
    • 118 Do what companies do
  • 143 Part three. How Great Leaders Harmonize Relationships and Increase Team Motivation
    • 145 Harmonization = involvement in work + coordination of actions
    • 160 Engagement at work improves productivity and increases net profit companies
  • 177 Part four. To help the manager
    • 179 Successful leaders emphasize growth, recognition, and trust.
    • 198 Other Ways to Engage Employees
  • 215 General conclusions
  • 218 Afterword
  • 221 Thanks
  • 223 About Kenexa
  • 225 Notes

What is this book about

Count how many hours a day you work? No, you don’t spend at the office, namely, you work - answering urgent letters, sitting with friends in a cafe, or finishing a report on Sunday evening?

Today, work interferes not only with our personal time. It affects our emotional state, health, family relationships.

There is another side of the issue. Engaged employees increase company productivity. Their products and services are of special quality - which means they increase profitability and bring profit.

1. What factors determine the commitment of employees to work

2. How engagement affects company performance and profits

3. How to create an atmosphere of recognition and trust in the company, thanks to which employees will be completely devoted to their work.

Many believe that involvement is the responsibility of the leader. Hardly. It is impossible to motivate a person if he does not do his job. Full engagement requires steps from both sides. And this book will tell you how to make them.

Who is this book for?

For employees and their leaders.

It will help the first to understand themselves, their attitude to the chosen profession, the corporate culture of the company in which they work.

The latter will be able to understand their employees and use this knowledge to create harmonious relationships in a team where everyone devotes themselves to a common cause and makes a profit.

book chips

This book provides an extensive practical toolkit - it contains more than 30 tests and tasks, with the help of which the authors studied employees and their involvement in their time, and which you can now use in your work.

While job satisfaction is a component of job engagement, a satisfied employee may storm off at the end of the day, accept an offer from another organization in the hope of earning a five percent higher salary, or come home and be asked, “How are you at work? " mumble: "It's okay."

Involvement in work is easy to recognize when it is still there. You can see it in the waiter who addresses customers by name, or in the office worker who, in the middle of the day, looking at his watch, remembers: "Oh, I forgot about lunch." Or in the customs officer who greets you and speaks pleasantly of the city from which you come. Engagement can be seen in an employee who, when a vacancy opens up at work, offers her friends for this position. Engaged employees are those who are willing to put in the extra effort, not only for their own benefit, but also for the success of the company.

The publishing house "Mann, Ivanov and Ferber" published a new book by Kevin Cruz and Rudy Karsan "Dream Company. Why successful companies say "we" (We: How to Increase Performance and Profits through Full Engagement).

What is this book about. Count how many hours a day you work? No, you don’t spend at the office, namely, you work - answering urgent letters, sitting with friends in a cafe, or finishing a report on Sunday evening?

Today, work interferes not only with our personal time. It affects our emotional state, health, relationships in the family. The authors argue that work is inseparable from life, and therefore it is very important that it be to your liking, bring positive emotions. To want to give 100%.

There is another side of the issue. Engaged employees increase company productivity. Their products and services are of special quality - which means they increase profitability and bring profit.

1. What factors determine the commitment of employees to work;

2. How engagement affects the productivity and profits of the company;

3. How to create an atmosphere of recognition and trust in the company, thanks to which employees will be completely devoted to their work.

Many believe that involvement is the responsibility of the leader. Hardly. It is impossible to motivate a person if he does not do his job. Full engagement requires steps from both sides. And this book will tell you how to make them.

Who is this book for?. For employees and their leaders. It will help the first to understand themselves, their attitude to the chosen profession, the corporate culture of the company in which they work. The latter will be able to understand their employees and use this knowledge to create harmonious relationships in a team where everyone devotes themselves to a common cause and makes a profit.

book chips. This book provides extensive practical tools - it contains more than 30 tests and tasks, with the help of which the authors studied employees and their involvement in their time, and which you can now use in your work. The book is really helpful! And it is recommended in the preface not by anyone, but by Tony Shay himself, the head of Zappos, who knows firsthand how to make employees happy.

From the author. While job satisfaction is a component of job engagement, a satisfied employee may storm off at the end of the day, accept an offer from another organization in the hope of earning a five percent higher salary, or come home and be asked, “How are you at work? " mumble: "It's okay."

Involvement in work is easy to recognize when it is still there. You can see it in the waiter who addresses customers by name, or in the office worker who, in the middle of the day, looking at his watch, remembers: "Oh, I forgot about lunch." Or in the customs officer who greets you and speaks pleasantly of the city from which you come. Engagement can be seen in an employee who, when a vacancy opens up at work, offers her friends for this position. Engaged employees are those who are willing to put in the extra effort, not only for their own benefit, but also for the success of the company.

Read another one today good bookDream company. Why in successful companies say "we"(authors Kevin Cruz, Rudy Karsan).

I have read a lot on the subject of work relationships and career building. And most authors write about how to build a better “survival” at work, how to quickly run home and sit the boss.

The authors of the “Dream Company” write about the need to fundamentally change your attitude to work, to find a place that is 100% consistent with your abilities and affections; accept work as an important part of your life.

Don't run away from "office slavery" but actively and consciously look for ways to make your life fuller through the work in which you are involved.
But first things first.

To whom is the book addressed?

How to Increase Performance and Profits through Full Engagement (original title) is basically about one aspect of life - involvement in work and job satisfaction.

Personally, I'm drawn to just such books - focused on something specific, and not promising to teach how to make a million, marry a top model and live 200 years.

The material is divided into blocks for employees and for managers and entrepreneurs.

What exactly do they write about?

In short, how to make this question - not sick.
Specifically, it says the following:

  • How to determine what exactly you tend to do (several practically applicable tools for determining, I’m not afraid of this word - I recommend that you read the post at the link, very much in the “topic”).
  • How to figure out if the internal culture of the organization is right for you.
  • A simple model of a personal career is comparing it to a business.
  • Personal branding (do's and don'ts: the basics).
  • For managers: building trust in the organization, motivating employees, engaging employees in work).

Individual elements from this list have been repeatedly covered in different books / websites / magazines.

However, when reading The Dream Company, I got the impression that I met the original source, and most of what I had read before was not very skillful imitation.

By the way, on Ozone you can get acquainted with an impressive piece of text for free - follow the link under the picture at the top of this post, there will be a blue “pdf” button - a file with an introductory chapter (47 pages) will open. There is not much specifics in the introduction, but you can capture the essence of the book.

Who will suit?

I’ll note right away that “Why do successful companies say “we”” is a fairly serious read. The format is not entertaining, although it is perceived quite easily due to high-quality formatting and various schemes.