Household goods as a business. How to open a hardware store from scratch

Why did I decide to open a hardware store? The answer to this question is extremely simple: the hardware store always has a wide range of products that are required daily. Demand for it practically does not depend on the season. That is, it depends, but it is easily corrected. For example, in summer, goods for summer cottages are in high demand, and in winter, you can focus on souvenirs, household utensils and dishes. Household chemicals, light bulbs and other little things remain equally popular throughout the year. Either way, buyers will come to you.

What is the article about:

Store registration and OKVED codes

I started the implementation of the plan to open a store by registering an individual entrepreneur. It was possible, of course, to register as an LLC, but I liked the option of becoming an individual entrepreneur and reporting with simplified taxes much more. Agree, the less worries with pieces of paper, the more time it takes to get the store up and running.

I’ll warn you right away: when choosing codes for OKVED, immediately indicate as many codes as possible that correspond to the goods that you will sell. If you decide to expand the assortment already during work, then you will have to contact the tax office again in order to enter an additional code.

The codes worked for me:

• 44.2 - household utensils, dishes, knives,
• 46.6 - equipment for the garden and vegetable garden,
• 48.31 - household chemicals,
• 47.3 - paper and stationery,
• 42.6 - stockings and socks,
• 48.39 - other non-food products.

By the way, do not forget to get permission from the fire department and SES in a timely manner.

Where is the best place to open a hardware store?

This issue should be approached as responsibly as possible, since your success and profit depends on the location of the store. The format of a small “everything for the home” store, which you can quickly run to for light bulbs and washing powder, assumes that your outlet will be located next to residential buildings. The ideal option would be a sleeping area. Since many residents do not go to large hypermarkets because of small things, they will stop by your store on their way from work. A good location is next to a major public transport stop or a small regional market.

When choosing a location, be sure to consider the proximity of large chain stores and competing stores. It will be difficult for you to fight the first ones because of their huge assortment and prices, which often fall below wholesale prices. With the second - because of the popularity of their names among the local population. Since your main customer is a married woman of middle or retirement age, the “fame” of the store among her social circle plays a huge role. Such a buyer would rather go to a familiar saleswoman than to a new, recently opened store. This will not be prevented even by lower prices than you offer.

I can say I'm lucky. I chose a site near new developments that were already sufficiently occupied to ensure a steady stream of buyers. In my store, at first, various repair products, household chemicals and dishes were especially popular. In general, what a family needs when moving to a new apartment. Fortunately, I was the first, and I did not have to face competition at the beginning of the life of the store.

Expenses

In general, I gave this figure for you solely as a guideline, since the cost of each item can vary greatly due to the city where you are going to open a store, the area in which it will be located, the size of the room, the amount of purchased goods and good luck in the search wholesale supplier.

The ideal area for a store is 100 sq.m. My room is somewhat smaller, so at first it was very difficult to arrange the entire range of goods. On the other hand, I saved on rent and can better control what happens in the hall.

By the way, before buying racks and showcases, you should decide what format your store will be - will you trade from behind the counter or will it be a self-service store. Studies show that people buy almost twice as much in a self-service store, picking up a few more useful little things along with the main product they came to the store for (remember: your customers are women, a man who came for shaving foam, will leave you only with her).

For myself, I chose the self-service option. Due to the small area of ​​the premises, it was much easier for me to observe the buyers, but in order to be safe, I had to buy glazed display cases for especially small goods.

To additional monthly expenses, immediately add the salary of sellers (salary of 12-15 thousand for the first time and interest on the sale at your request), the cost of renting a room, paying utilities and taxes.

What is better to sell in a hardware store

In order for the store to quickly pay off and start generating net profit, it is necessary to think carefully about the range of goods, their price category and setting the margin. As practice shows, in order to establish yourself well among new buyers, you need to offer goods of an average price range and quality. If it is expensive, buyers will go to competitors, and in general, most people prefer to go for high-quality and expensive goods to specialized stores or hypermarkets. If you offer cheap "Chinese" goods of poor quality, you will quickly gain notoriety and lose customers.

The average markup on goods in a hardware store usually does not exceed 65-70%. I specifically say “average”, because in fact, for more expensive items, you have to set an extra charge of 30-40%, and you can safely “wind up” all 100% for any everyday small things. It's a common practice among stores like this.

Actually, the markup needs to be set for something, but for some reason I still haven’t told about where to get products for the store.

Supplier selection

Probably the last important step to success is choosing a reliable wholesale supplier. It is desirable that the supplier's assortment covers as many goods as possible that you are going to trade. Having one large supplier is not only convenient, but often profitable. With long-term cooperation and mutual trust, you can get additional discounts on goods or take advantage of deferred payment.

The first months of operation of the hardware store

Well, I have already talked about how to open a store and where to buy goods. It remains to mention what awaits you in the first months of work.

In general, the first couple of months it is better to work in the store on your own. That's exactly what I did. At first, while looking for a seller, he performed all the duties himself, since the number of visitors was not very large. This has its advantages.

First, I was able to find out what products are in high demand and generally understand why people most often come to the hardware store. I also observed their behavior and tried to change the location of the products, seeing that some of them simply go unnoticed.

Secondly, I began to build relationships with customers, trying to be as pleasant and polite as possible. Remember what I said about the importance of the store's "fame"? You need to work on this from the first day. If you start to offer a good product and be a pleasant seller, people will come to you and tell their friends about the new store.

Finally

I want to end my story with a small summary. Thanks to the well-chosen location and the fact that I myself controlled the work of the store during the first months, the money invested in my business was completely repaid after 1.5 years. Despite this, I do not "relax" and try to constantly improve the work of the store and test different approaches. For example, now I have a small discount on all products for senior citizens in my store, which is great for attracting customers.

I hope my story has convinced you that opening your own hardware store and making money from it is quite real and not too difficult. I wish you good luck in your business!

Many people think that the hardware store is a relic of the past. But actually it is not. Such stores are still popular, especially in small towns. In megacities, hardware stores have evolved into construction supermarkets, but even here there are small shops with everything you need in sleeping areas and near public transport stops. Let's see - is it profitable to keep such a store?

common data

What is usually sold in household goods? Everything you might need in your home. These are various household chemicals, dishes, utensils, building materials, garden tools, tools and much more.

In the hardware store you can buy everything you need for the house and garden

In good stores you can always find a lot of useful things for the home. The range may be limited only by the size of the room. A classic household goods store has an area of ​​50 m2 and is divided into a sales area, a warehouse and a utility room for staff.

How to register

Let's figure out how to open a hardware store from scratch in own city. In order to officially register your business, you should contact the nearest tax office. You can choose one of the following forms of doing business:

1. Sole Proprietorship (Preferred).
2. Limited Liability Company.

You will also need to choose a taxation system (UTII, STS).

Note:when registering, try to indicate the maximum number of OKVED codes - this will give you the opportunity to expand the range without any problems.

Be sure to register the following codes:

1. 52.44.2 - retail trade in household goods.
2. 52.46.6 - retail sale of gardening and garden tools.
3. 52.48.31 - sale of soap, shampoos, hair sprays, washing powders, bleaches, wallpaper and linoleum.
4. 52.47.3 - trade in stationery.
5. 52.48.39 - other non-food products.
6. 52.42.6 - tights, socks, stockings.

How to choose a room

You can choose a separate building for a store, or rent part of an existing one. It is best to open stores in residential areas - people will buy the tools they need, powder and toilet paper not in the center, but close to home. You can open a similar department in a grocery supermarket.

It is better to open a household goods store in a small town and the private sector

Trade can be conducted in two ways - from closed counters and from open ones (as in a supermarket). The second option raises sales by 20-30%, but you will need to spend money on video surveillance. You can also lay out large goods for free access, and put any small things in the windows. This will save you from theft and improve the sale.

Necessary equipment

You will need some sturdy shelving and display cases to display your merchandise. They can be placed around the perimeter or force the entire area with parallel shelving. The cash register can be placed at the exit (if you have a supermarket system) or near one of the walls of the store in classic work. You will also need shelving for the warehouse and various cabinets with drawers.

Who will be your client?

Men over the age of 25 usually go to such stores (they come for a specific product, usually small construction items). They buy screws, faucets, tools, lamps, light switches, carriers, and everything else needed for the home.

Also, these stores are often visited by women over the age of 35. They buy dishes, household goods, fertilizers, seeds, wallpapers, clothes, garden tools, etc. Young people practically do not go to such stores (only targeted purchases).

How to fill the windows

What to trade in a household store? You should have a rich assortment:

1. Various kitchen utensils, dishes, spoons, forks, knives, sets, plates, dishes, rocking chairs, boards and more.
2. Home cleaning products: buckets, detergents and disinfectants, brooms, mops, gloves, garbage bags, bathroom and toilet products.
3. Household tools: screwdrivers, hammers, pliers, electrical tape, brushes, screwdrivers, grinders.
4. Electrical goods: sockets, switches, cables, light bulbs, ceiling lamps, batteries, flashlights.
5. Building materials (especially if the private sector is nearby): cement, self-tapping screws, building mixtures, slate, metal, fittings, etc.
6. Plumbing: various faucets, adapters, hoses, shower heads.
7. Household chemicals.
8. Stationery.
9. Textile.

You can also increase profits with seasonal products. For example, on the eve of the new year, add Christmas decorations, garlands, tinsel, sledges, crackers, candles, sparklers to the assortment. In the spring, focus on fertilizers, tools, seeds, soil for flowers. In summer, charcoal bags, portable barbecues, beach balls, circles and vests for children, masks and snorkels are popular.

Large assortment - a guarantee of good revenue

Where to get goods

Nowadays, this is not a problem - in many cities there are large wholesale bases that will sell you anything. True, you usually need to make purchases from them every month for a certain amount, but with the right work, you can easily overcome the barrier they set. You can also search for suppliers on the Internet - most of them have their own sales representatives who will deliver goods to you as needed.

Store launch

Be sure to run an advertising campaign before opening, make a good sign and start handing out flyers in the place where you open. Try to act in such a way that your customers become permanent - introduce a discount system, provide discounts to pensioners. Sellers must be polite, helpful and understand the product being sold.

Profitability

It's time to make a little hardware store business plan, to evaluate its profitability. To launch such a store with a sales area of ​​50 m2, about one million rubles is needed (equipment, registration, purchase of goods, rent for the first couple of months, wages for two sellers). The standard markup on household goods averages 65% (on small items up to 300%, on large items - 15-20%). The monthly revenue of such a store is about 350-400 thousand rubles, with a net profit of 60-70 thousand. That is, in order to recoup all investments, you will need about a year and a half, which is a good indicator for a store.

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Reading 9 min. Views 65 Published on 09/16/2018

To date, several thousand outlets specializing in household goods have been registered on the territory of the Russian Federation. In every metropolis and provincial town you can find such establishments. This market is characterized by the toughest competition, which is explained by the minimum threshold for entering the market. In order to create a successful project in this direction, an entrepreneur needs to study many of the subtleties of the selected segment. In this article, we propose to discuss the issue of how to open a hardware store from scratch.

Modern household goods stores sell garden supplies, household chemicals and various household goods.

The main risks of opening a hardware store

The product group under consideration consists of detergents, washing powder, personal hygiene products and other products intended for cleaning an apartment or caring for a summer cottage. Household supplies are an integral part of modern life. Each housewife has a separate shelf in her house where various bleaches, stain removers and other cleaning products are stored. The use of household chemicals greatly facilitates cleaning and minimizes labor costs. As a rule, most household goods can be purchased at any large shopping center, however, some commodity items may not be available at such a point of sale, which leads to the need to visit specialized stores.

If you carefully study this market segment, you can conclude that many outlets are different from each other. Some stores offer their visitors only garden tools, while others only offer household chemicals. As a rule, the breadth of the assortment depends on the area of ​​​​the store and the volume of the budget of its owner. In order to form a large assortment, you will need to prepare for serious financial injections. It should also be understood that fierce competition reigns in this segment. Even on the territory of sleeping areas, you can find several large stores working in this direction.

In order to create a profitable business, you need to prepare to work with a narrow audience, covering an area with a radius of no more than five hundred meters.

The main problem in this area is the high competition. In order to lure consumers, the entrepreneur needs to provide his visitors with a rich assortment and low prices. It is very important that the created outlet compares favorably with other stores. Developing a loyalty program for regular customers, quality products and discounts will help attract nearby residents. At the preparatory stage, it is very important to correctly build the organizational structure of the future project. To do this, you need to draw up a business plan, which will take into account all upcoming financial expenses.

Business registration

The first and key step in creating a store is becoming a tax account. In order to reduce the risk of refusal to obtain a permit to trade, it is recommended to contact intermediaries. Today, in every city there are private law firms that provide business registration services. Employees of these firms will complete all the necessary documents and independently contact the tax service. Seeking the help of specialists can significantly reduce the time required to obtain various permits from the control authorities. Having decided to register a business on their own, an entrepreneur needs to apply not only to the tax office, but also to a number of other authorities. Before starting a business, you will need to obtain permits from the fire service, SES and Rospotrebnadzor.

In order for the trade in household goods to be successful, you need to choose the right location of the outlet

When filling out registration forms, the entrepreneur needs to choose one of the organizational forms for the future enterprise. When choosing, you need to be guided by the specifics of the future direction. In addition, the entrepreneur needs to choose one of the tax regimes and economic activity codes. Many experts in this matter recommend specifying several code values. This step will allow to change the range in the future by adding new commodity items.

In order to collect the necessary package of documents, a period of six months may be required. You can reduce time costs by contacting intermediaries, but the cost of their services can exceed fifty thousand rubles. At this stage, it is very important to choose a name for the future store, which will be included in the registration documents. The chosen name should attract potential customers and arouse interest in visiting the outlet. Having completed the registration of a business, the entrepreneur should proceed to the next stages of organizational work.

How to open a store

So, let's consider the question of how to open a hardware store from scratch. At the end of the registration procedure, the entrepreneur needs to contact the control authorities in order to receive a list of requirements for the outlet itself. Based on these requirements, you need to choose the property where the future store will be located.

Room selection

Before you start choosing a property, you should carefully evaluate nearby competitors. This step will allow you to learn about the products in demand, the commercial equipment that you need to purchase, and many other nuances. Choosing a specific location for a hardware store is one of the important stages of a business. It is very important to choose densely populated areas where there is a high traffic of people passing by. The best place to organize such a point is a bus stop or the intersection of several busy streets.

To organize a hardware store, you will need an area of ​​\u200b\u200b70 square meters. The selected room must be divided into several separate zones:

• shopping room;
• warehouses;
• staff lounge.

Renting a space with a suitable layout will significantly reduce the cost of repair work. Some entrepreneurs rent sites in large shopping malls and supermarkets. This step will significantly increase the number of potential customers. However, as a rule, most of these places are already occupied by competitors. In this case, it is recommended to pay attention to the area of ​​new buildings, where this niche can be practically empty.

To conduct this business, one of two organizational and legal forms is suitable - IP or LLC

Purchase of equipment

The equipment of the trading floor is no different from the equipment of other outlets. To place the assortment, open showcases, racks and hanging shelves are used. When choosing such structures, it is very important to evaluate their strength and reliability. In addition, you will need to purchase special carts and baskets to move bulky goods. In the center of the trading floor, you can equip a rotating showcase where goods will be displayed at a discount.

In order to avoid product theft, it is recommended to install internal and external cameras, as well as an alarm. Some entrepreneurs, limited in budget, purchase special dummies that are installed on the trading floor. This step can significantly save money and prevent theft.

Product filling

The profitability of the outlet depends on the number of presented assortment. At the first stage, you need to order a hundred different items . It is best to choose those products that are often used in everyday life.. The formation of such an assortment is a guarantee of obtaining a stable turnover. As a rule, hardware stores offer their customers the following products:

• household chemicals;
• kitchen utensils;
• garden tools;
• disposable tableware.

When forming the assortment, it is very important to find reliable suppliers that can provide all the necessary products. The subsequent activity of the store depends on the choice of counterparties. Many large wholesale networks provide their customers with advertising booklets and posters. Such demonstration and promotional materials can be invaluable and attract additional customers. You can also independently purchase all the necessary goods in the wholesale market. As practice shows, many domestic entrepreneurs use this method of replenishing the assortment.

Recruitment

The number of personnel required to organize stable work depends on the area of ​​​​the premises and the size of the client flow. With a floor area of ​​fifty square meters, it is enough to hire two salesmen who will act as consultants. It is best to choose those people who have practical experience in this field. Each person applying for this position must be able to convince clients and work with objections. The personal qualities of applicants deserve special attention.

In addition, you will need a person who will take over the formation of tax reports and interaction with other regulatory authorities. When choosing an accountant, you should analyze in detail the work experience of the employee. Some entrepreneurs, in order to save money, choose people who work part-time.

An important step on which the success of your business largely depends is the assortment of a hardware store.

Advertising

A business plan for a hardware store should contain a fully formed marketing policy. . It must be understood that the allocation of a large budget for advertising in this case is inappropriate. To attract consumer attention, it is enough to organize the distribution of promotional materials and place several billboards near the store.

Booklets and flyers should be colorful and contain important information for customers. They can indicate the exact location of the outlet and list the available commodity items. The main advertising tool is a store sign, which should attract the attention of people passing by the outlet.

Opening (launch) of the store

Running a hardware store is one of the most difficult stages. The entrepreneur needs to decide which customer acquisition method will be used on opening day. Many experts in this area recommend abandoning large-scale events. Carrying out such events is advisable only when organizing a large supermarket or when placing it in a shopping center.

It is more expedient to spend the budget on decorating the entrance group with balloons and flowers. In the first week after the launch of the project, it is necessary to provide discounts to each buyer. You can set both a single discount and select specific product groups. All customers need to distribute discount cards that will motivate them to re-visit the outlet.

Profitability of trade

As practice shows, to open a hardware store, an entrepreneur needs to have an amount equal to one million rubles. Most of this amount will be spent on renting premises, purchasing commercial equipment and the initial assortment. The remaining funds should be used to form a salary fund and cover monthly expenses.

In the first few months after opening, the entrepreneur must himself act as a seller. This step will allow you to learn about the most popular products, the nature of consumer demand and other nuances. Such a step allows you to evaluate all the advantages and disadvantages of the created business. In the first months of work, it is very important to establish feedback with each client. It is imperative to find out their opinion about the outlet itself and the products presented. Creating such a connection will allow not only to identify all the shortcomings from the point of view of customers, but also to launch the word of mouth effect.

As practice shows, the size of the average monthly profit of hardware stores is about half a million rubles. Achieving this target will require a large customer base. In most cases, in the first months of work, the created store brings only losses. It is possible to reach the point of self-sufficiency of the project only six months after the opening.

Having chosen this field of activity for your business, you should analyze the pros and cons of the project

Conclusions (+ video)

When compiling a business plan for a hardware store, an entrepreneur must take into account many different factors. The main advantage of this business is that most of the goods have a long shelf life. This factor can significantly reduce the item of production costs associated with the disposal of damaged products.

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One good client can fully recoup the cost of advertising, even if you invested $10,000 in it (Jim Rohn)

All businessmen want their own business to be profitable and promising. Most businessmen choose to open a store as the basis for their business. Today, in every large settlement there are many supermarkets and small shops with a similar assortment of goods, so the competition among them is very high. Because of the great competition, profits are shared by all. A store selling household chemicals is one of the options for starting your own business.

The advantage of this business is that all people use washing powders, soaps, detergents and a variety of personal care products.

We can say that the demand for these goods not only does not fall, but also increases. If you want to open a business in this particular direction, then you need to study consumer demand, select reliable suppliers, and prepare a high-quality business plan for a store selling household chemicals.

Choosing a shop space

The main factor in the success of such a chemical goods store is its location. Quite often, large supermarkets, which present a large assortment of similar products, are located in the centers of sleeping areas, so it is more profitable for you to open a store in the city center.

In order to choose the best option for opening a chemical goods store, we suggest using the following criteria:

1. Focus on choosing a place with a large client flow. You can sublease a ready-made store or a place in a shopping center.
2. If your neighbors will sell food, you will need to issue a permit for the sale of household chemicals and make zoning of the premises.
3. Look carefully within a radius of one kilometer to see if there are any serious competitors.
4. Choose a room for the store from sixty square meters so that you can freely place all the goods.

Purchase of equipment for the store

Also pay great attention to the purchase of equipment for the store. The equipment does not have to be new, you can take already used before. The main thing is that it is reliable and durable.

It is desirable that the surface of the equipment is not susceptible to chemistry, so that you do not have to change it if any agent is spilled. The most suitable option is equipment with glass surfaces.

List of basic equipment for the store:

• Rack in which the cash register and a box for storing money are located;
• Various racks and glass showcases located along the area of ​​the premises;
• Necessary furniture, office equipment.
• The assembly of furniture must be of high quality, since packs of household chemicals are quite heavy goods.
• It would be best to hire the appropriate team for quality assembly.

Staff

In fact, even the director can stand behind the counter and trade. But in the field of sales, due to high competition, the quality of customer service is highly valued. Therefore, in order to increase the number of customers and the loyalty of regular customers, it is better to hire four sellers. You will also need a qualified accountant to prepare tax reports, staff payroll.

Advertisement for a shop selling household chemicals

In order for your store to consistently generate income, you need to prepare a high-quality advertising campaign.

In order for more and more new customers to come to you, your advertising must be published systematically.

• Internet (posting on social networks, on bulletin boards);
• Radio advertising;
• Advertising on local TV.

And now you can develop and conduct a marketing campaign, the task of which is to increase the client base, and hence the increase in the number of sales.

Here are examples of organizing such campaigns in stores selling household chemicals:

1. All buyers who make a purchase worth more than one thousand rubles receive a valuable prize.
2. All buyers who have made a purchase in the amount of more than five hundred rubles receive a lottery coupon. The coupon can contain the name of the gift or indicate the percentage of the discount on the purchase.
3. Issuance of discount cards to regular customers.

Product range

In order to avoid the purchase of low-quality goods, household chemicals should be purchased only from trusted suppliers or from representatives of the manufacturer. It is imperative to conclude an agreement with the supplier, in which the following points are indicated: the quality of the goods supplied, the range of goods, prices, delivery times, terms and methods of payment.

A store selling household chemicals should offer customers an assortment of the following household products:

• various types of cleaners and detergents;
• washing gels and powders;
• shampoos, conditioners, hair care masks;
• mouthwashes, toothpastes and toothpowders;
• means for personal hygiene;
• creams, gels, shaving lotions;
• brushes, shoe care creams;
• and other goods.

The store should present goods for consumers from different segments of the population. If you sell only branded and expensive brands for wealthy customers, then the rest of the buyers will go to your competitors. For good customer traffic, you must offer them a rich assortment, more than one thousand items of goods.

The cost of opening a store selling household chemicals

Shop income

A household chemicals store with a sales area of ​​two hundred and fifty meters should generate an income of two million rubles a year from the sale of household goods.

Output

The exit of the household chemicals store to the break-even point should be carried out ten to twelve months after the opening. And then it will make a profit.

A profitable and successful business is provided to you if you correctly think over the business plan of the chemical store, organize the work of the store in a quality manner, and responsibly approach the choice of conscientious suppliers and quality goods.

Of course, the business of selling household chemicals is a very, very profitable business, and anyone can organize it if they wish, with the only caveat that start-up capital is needed.

A person is always washing, ironing and cleaning, which means that the demand for bleaches, stain removers, dishwashing detergents will always be high. From this we can draw a simple conclusion: you can make good money on this, the main thing is to competently approach the organization of the business.

Of course, many aspiring entrepreneurs are interested in the question of how to open a household goods store from scratch. Naturally, it requires detailed consideration, and the recommendations described below will certainly be useful for everyone who plans to trade in household chemicals.

Write a business plan

But before moving on to a practical analysis of the question of how to open a hardware store from scratch, it should be noted that any commercial business requires a business plan. It will be the main financial document of your trading enterprise.

A business plan for a hardware store should reflect all its prospects in terms of profitability, an estimate of all costs incurred in connection with the opening of a store, as well as the amount of profit that you are going to ultimately receive.

registration

Before you open a hardware store from scratch, you must register your entrepreneurial activity. This is what the tax office does. The best option for you would be to register as an individual entrepreneur. You fill out special forms, pay the state fee, and 3-5 days after submitting the application, you will receive the necessary documents.

However, these are not all the procedures that you have to go through in the offices of civil servants. You must obtain permission to do business from some supervisory authorities: the sanitary and epidemiological service, Rospotrebnadzor and the fire inspectorate.

If you are doing business for the first time and have no idea how to open a hardware store from scratch, at this stage it is better to resort to the services of professionals who will help you get the necessary documents in a short time. Their list is quite extensive, so we list only a few of them:

a) basic sanitary and epidemiological document;

b) special permission from Rospotrebnadzor;

c) the conclusion of the fire inspection;

d) an agreement on the disposal of mercury lamps;

e) agreement on waste disposal;

f) documents on the need to timely comply with disinfection, deratization and disinfestation.

What is the initial capital

A well-designed business plan for a household goods store will show that the minimum required for the project is about 100-120 thousand dollars. It all depends on a number of factors, for example, on how much it will cost you to buy equipment and rent a retail space.

As practice shows, the outlet after the expiration of six months will bring about 4-6 thousand dollars a month.

room

However, it should be noted that the amount of profit directly depends on where your store will be located. The choice should be made in favor of territories characterized by “good traffic”.

Those who are first faced with how to open a household goods department should know that it is best to rent a retail area in one of the commercial complexes located in a residential area of ​​​​the city.

Given the fact that the bulk of cafes and restaurants are located in the central part of the city, it should be noted that the residents who live there have a limited choice of washing powders, soaps or toothpastes.

This is explained by the fact that in local retail outlets there is a meager assortment of household chemicals that are sold on the territory of grocery markets and shops.

If you open a small store in this area that sells only household goods, you will not lose, because the competition there is not too big, and it will be easier for business to develop.

Your main advantage should be precisely the wide selection of goods and their reasonable price. The recommended area of ​​the trading floor should be approximately 40-50 square meters.

Once your business is making a solid profit, you can consider expanding the premises so you can offer customers a more diverse range of products.

Equipment

For an outlet selling household goods, it is allowed to use counters of both closed and open types. Of course, there is a risk of product theft, but the self-service system usually brings good profits. To minimize the likelihood of theft of goods, it would be useful to equip fake video surveillance cameras in the trading premises.

If you have rented a large premises for trading, then it is imperative to equip it with real means of control and specially provide for an emergency call button for the security service.

Those who are going, but do not know how to open a hardware store, should clearly understand that when using the self-service principle, showcases and racks should be located around the perimeter of the room. Sections equipped with mirrors will help sellers keep track of what is happening on the trading floor. It is recommended to place racks in the form of an island in its center. Hanging goods are optimally placed on standing trading grids.

The workplace of the cashier is optimally located in the immediate vicinity of the exit from the trading pavilion.

Range

The range of goods in your store should be diverse, ranging from personal care products to perfumes. At the same time, the number of product names on average can be from 5 to 10 thousand units. It is recommended to put on the shelves products that are accessible to people with different income levels.