Where to find orders for logo design. Logo design cost and terms

Hey designer!

Like most other creatives, you don't like looking for new clients, right? But what to do if all the exchanges are organized on the basis of tenders - whoever offers the lowest price is the customer! Take part in competitions for the best design? It’s also nonsense, you waste your time and energy, and it’s far from a fact that your job will be chosen.

More recently, an "exchange" has appeared, which works on the principle of a store. No, not the store where they lay out layouts that were not accepted by customers, but a service store. The principle is simple: you place a service in which you indicate what exactly and for what price you are ready to do.

For example: “I will make 5 variants of the logo for 4000 rubles.” Then your service is moderated and voila, literally the next day you start receiving the first messages and orders from customers.

Is it cool? No search for clients, no bidding in the style of “why is it so expensive? can you make a discount? ”, just fulfill incoming orders with a soul and get reviews with fives, each review increases the number of customers at times.

Of course, this is not all free, the store will take a commission of 20% from each completed order. It may seem like a lot at first, but think about it! If you make me a logo for an average of 2000 rubles, set the price in the store to 2500 and continue to get my 2000 further.

The advantages are that orders come by themselves and the buyer makes a 100% prepayment for the service, which means that the elimination of the risk of fraud is much more valuable than these 20%.

Money for completed orders can be withdrawn to Yandex.Money, Qiwi or Webmoney. Payment is made within 3 working days from the date of order.

Well, are you ready to try? I even sketched instructions for you so that you definitely get a lot of orders, otherwise I won’t earn my million on a Mercedes with a 3% affiliate program :)

  • Step 1. Register on the website using this link: https://todo.run/signup. Everything is simple here: enter your email and password, then the mail will need to be confirmed. You can also enter through VK or FB if ​​you are too lazy to enter your mail.
  • Step 2 Go to your profile and fill in everything! This is where most of the sellers I've seen make a big mistake. They don't fill out a profile and then wonder why no one orders from them. It is very important. Upload a good avatar, write a text about yourself, how many years, where you studied, what work experience, what you can do and what you specialize in. By the way, the store displays this text on every page of your service in the right column and on your profile page, so don't be lazy!
  • Step 3 We add a service. How to get there? Either through the big green button in the header of the site "Add a service", or by clicking on the link: https://todo.run/user/service-add. Let's go through the points on how to properly arrange a cool service:
    • Service name. This is the “do something” field. We write the name of the service there, for example: “I will make 3 versions of the logo for 2500 rubles.” It makes no sense to write simply “Logo” or “I will make a logo”, the name should be of interest. Here are a couple of examples of good service names in my opinion: “Express logo in 24 hours”, “Cool logo for only 3000 rubles”, “5 amazing logo options for 5000 rubles”, “Memorable logo + business card as a gift”. Do not copy other people's names, moderation will most likely not miss it, but you should not score either.
    • Price. Everything is very interesting here, in order to avoid price wars between sellers, we divided all prices into segments, here are the possible price options in rubles: 100, 200, 300, 500, 1500, 2000, 2500, 3000, 4000 and 5000 rubles. Don't dump! This will not lead to anything good, set a real price at which you evaluate your services. Here you can say - “What kind of logo is this that costs only 2-5 thousand rubles?”, But do not rush to draw such conclusions, firstly, it is possible to set additional options, limit the number of edits and it is quite easy to pack the basic proposal of even a cool one. designer at a starting price of up to 5,000 rubles. When setting the price, keep in mind that you can’t change the price in the order and 20% for the store’s services will be deducted from the total amount of the order.
    • Service scope. An important point, incorrect, the filling of which can then go sideways. Write in detail what exactly you are willing to do for the specified price. For example: “The price includes 5 logo options, of which you choose 1 and I will bring it to the ideal with an unlimited number of edits” or “The price includes 3 logo sketches and 3 edits.” If the client has complaints about the work performed and he wants to return the money, the store will look at the "Scope of service" item and, based on it, make a decision - return the money to the buyer or close the transaction in your favor.
    • Category. Everything is simple here, if you are a designer - select the “Design” category, after that another list of subcategories will appear on the right, select what the service specifically refers to.
    • Description. Here I advise you to tell in detail why your service is wonderful and what the client will receive as a result. Write what and in what formats you will provide the result, what benefits the client will receive from working with you. The minimum description size is 100 characters, but I would recommend writing at least 500.
    • Instructions for the buyer. Here I would advise you to approach the principle - what would I be the first to send to the client after he made an order with me. Instruction example: “For work, I will need: your company name, field of activity, color wishes, any ideas that you want to reflect in the logo.”
    • Link to YouTube. The field is optional, you can leave it blank. If you have time, of course, you can shoot a video with the presentation of your service, but for a designer, I don’t see much point in this.
    • Image. Here the principle is simple - the more examples of work you upload to images, the better. By the way, a life hack: it’s better to use images in the size of 750x400px, so they won’t shrink and fit perfectly on the service page. Upload only your own work! Don't copy other people's pictures. Post the coolest picture first, a collage and an inscription duplicating the sentence will work well. Use only those examples of your work, the level of which you are ready to repeat for the specified price, so that there are no problems later. If you make logos or corporate identities - use renders on paper or real objects in pictures - such pictures will attract 2 times more attention!
    • Additional options. If you have a marketing talent in you, you can break down the service in such a way that you are sure to order several additional options. The number of options is not limited, the prices are the same as the service. For example, if you make logos in the additional options, you can take out something simple - business card design, letterhead design, etc. Thus, a client who came to order a logo can be turned into a full-fledged corporate identity with a check over 20,000 rubles! Is it cool?
  • Step 4 After saving the first service, it is sent to the moderators for verification. If you send the service in the evening, then in the morning or afternoon it will be checked. And another important point: when you edit a service, it is automatically sent for re-moderation, even if you just changed the price! Be careful and don't edit the service just so you don't have to wait for it to be published again.
Now you can repeat steps 3 and 4 as many times as you like, adding all your services. I strongly recommend splitting the big elephant into parts. Create a separate service for each type of work. A separate logo, a separate business card design, a separate corporate identity, a separate leaflet design, etc.

It makes no sense to cram a lot into one service at once: as a rule, customers come to the store for something specific and are more willing to buy “narrow” services than “I will design everything in the world” style kits.

So we have reached the stage when all services are published and you receive the first message from the client or immediately order. How to find out what has arrived? After the first order, you will see the “Deals” section in the top menu, after the first message, the “Messages” section, and you will also receive a notification by mail.

Be careful, the rules prohibit giving your contacts in correspondence with a client and taking the buyer out of the store. You can get off with the last Chinese warning, or you can immediately block the account. Therefore, read the rules and either respect the house where you eat, or leave, I personally have such a position.

Well done, a lot of text has turned out here and it is very valuable that you have reached the end. And since you did, like the post and subscribe to our blog if you want to thank me.

Freelancing today opens the most variety of earning opportunities online. And almost half of all remote work is in one or another area of ​​design. If you are a creative person, have artistic skills, basic knowledge of design theory and are familiar with the operation of the relevant software, then you can earn quite well by creating logos.

  • 1 What is a logo?
  • 2 What are the requirements for creating a logo?
  • 3 Ways to Make Money Freelancing Logo Design

What is a logo?

If freelance logo design is your dream, then first of all, you should study the features of this design area. The concept of a logo appeared relatively recently, in the 19th century, when the industrial revolution led to the creation of a huge number of enterprises in the market and high competition. In order to stand out from other firms, some companies began to create recognizable logos and trademarks that marked their products.

Today, freelance logo design has become a huge and profitable business.. All companies, without exception, want to have their own trademark, both large offline business projects and small sites on the Internet. Therefore, the development of a logo for freelance specialist is a promising area of ​​work.

What are the requirements for creating a logo?

With more than a century of logo design history, there are clear criteria that a logo designer should follow. So freelancing. logo design must necessarily imply the creation of a recognizable image in the first place which is easy to remember. This is the main goal of the logo, so the freelance specialist must take care of a recognizable emblem.

The second important criterion is simplicity in general, it is tied to the first, because the more complex the logo, the harder it will be to learn.

The ideal logo is an emblem that is remembered at a glance.

Freelance logo development should also take into account such criteria as versatility. The logo must be usable in a wide variety of contexts, against any background, and remain recognizable at both large and small scales. And the last of the most important features when creating a freelance logo is associativity. The more the emblem is associated with any product or activity, the easier and faster the trademark is remembered. For example, Coca-Cola has a red logo associated with the drink.

Ways to make money freelancing logo design

We recommend online earning course: Learn more than 50 ways to make money online, including ways to make money freelancing

There are three main types of earnings when creating a freelance logo. The first and simplest is remote work in a large design studio. You can find such a job mainly on sites for the selection of vacancies. You should carefully and regularly monitor vacancies and highlight among them those that offer remote cooperation. The peculiarity of such employment is that you must work according to a certain schedule and perform the required amount of tasks and responsibilities.

In general, working for a studio via the Internet is almost no different from working in an office, but it is not always formalized, which creates some problems - for example, the lack of paid vacations and sick days.

The second type of work is freelance exchanges . You need to create a profile on a major telecommuting portal and achieve a high reputation on the site. You can take on individual projects and complete them as they come in, or you can try to find a permanent job with one client. The second option is less troublesome and you will be constantly provided with work.. The advantage of this employment is also that you will not work according to a fixed schedule, but depending on your own pace of projects. That is, if you wish, you can work above the normalized schedule, or vice versa, complete tasks for only a couple of hours a day.

Watch the video - Earnings on creating logos without investments

The third option for making money on logos involves creating and promoting your own website with logo design services. This type of income is the most profitable and interesting, but it is only suitable for experienced logo designers who have created their own recognizable brand on the Internet.

In order to promote a site for creating logos, it will take some time - from several weeks to six months.

As you can see, logo design is not a type of job on the Internet, but a whole area of ​​​​earning. One logo can cost from 3 to 10 thousand rubles, so talented designers on the Internet always make good money. To start working, you will need to have skills to work with logos, knowledge in the field of emblem creation theory and register on a freelance site, or you can try to find a remote job in a company or even launch your own website.

Andrey Merkulov

Investor, founder of the Investment Territory project
The owner of a number of assets - a profitable house, profitable apartments, profitable websites
Entrepreneur, expert in traffic, business replication and business systems

No matter how well the work with customers goes, you must admit that extra money will never hurt. Passive income is one of the beauties of freelancing that allows you to earn money while you take on commissions or other projects.

If you are a graphic or logo designer and want to make money while sitting at home, then you probably need to learn more about the following services where you can sell your work. I'm sure there are a lot of sketches and rejected logos gathering dust on your computer that can still bring you monetary gain.

So, here are some of the best places where you can sell logos and make money.

Let's start with the domestic site, which appeared relatively recently, but has already begun to gain popularity - Freelance.Discount. The service is a convenient place where anyone can sell their creativity, or rather its result - logos and ready-made sites, texts and photographs, graphics and printing. The uniqueness of Freelance.Discount lies in the fact that it is perhaps the only platform that allows you to sell and buy creative works in various areas, because most marketplaces specialize specifically in graphic design, photo or text content. That is why Freelance.Discount will be a godsend not only for freelancers, but also for those who are looking for ready-made solutions for their business.

Every day the resource is updated with new original works from high-level specialists, which are carefully checked by moderators. Just upload your work to Freelance.Discount, enter the price and wait for your buyer to find you.

crowdSPRING

A marketplace where you can sell not only logos, but also web designs, print designs, illustrations, and more. There is no need for you to submit applications to competitions, to compete with someone: just publish your work and wait until there are buyers.

brand crowd

One of the most popular marketplaces. It is also called the secondary market for logos and brands. It is here that designers sell logos and brands rejected by customers. Each designer, developing a new logo, provides the client with several options, of which only one is selected, and the rest are sent to the folder. The rejected logos will find a new life and find their owners. Designers who sell their work on the site receive 60% of all sales. But the main thing here is that you yourself determine the price of your work.

stock logos

Another place that gives you the opportunity to sell your logos. One of the advantages of this site can be considered the way the logos are presented in the store. The customer has the opportunity to immediately see how the logo they like will look on a black and white background, on a T-shirt, cap, mug, badge and even a car. Thus, the site itself makes a small presentation for you.

IdentityCrowd

Small but quite promising marketplace. Here the designer also sets the price for his logo or brand, taking into account the minimum cost of $100. The resource commission is 65% of the sale amount. But if you think that here you can sell all your craziest ideas that are not accepted by customers, this is a good option for passive income.

Of course, how could you forget about Envato, the largest portal where you can sell any design work: website themes, icons, raster and vector images, logos, and more. And although the commission for the sale is quite high, it is 40-70%, which is much better than orphan material that takes up gigabytes on your computer.

Don't stock hundreds of logos and regret selling them at half price. They were created to be recognized and used. Give a chance for another life to your works, and they will answer you with financial profit.

Type of work Cost, r.
Minor business card editing from 30
Image color grading from 90
Editing the customer's original layout from 100
SRA-3 color proof printing as requested by the customer 40
Choice of color according to customer's sample from 200
Converting an image to CMYK without color correction 20
Image search in the photobank from 100
Recording on CD, DVD media from 70
Typing from 60
Assembly of single files into a publication (jpg, tiff, eps, ai, pdf) from 10 per file
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Logo design and development of the corporate identity of the company

Specialists of Operativnik Printing House will develop the corporate identity of the company, create an informative and memorable logo design. The new concept will form and maintain a positive brand image. An exclusive sign is appropriate on documents, business cards, labels, stickers and souvenirs. "Operative" guarantees an original design, rich and durable colors, a clear image of the brand name. Order logo design in Moscow at a low price.

Turnkey corporate identity development

If you are opening a company and have not yet developed a concept for its promotion in the Moscow market and in other regions of Russia, we will help create a positive image of the product or service and attract the attention of the consumer. Specialists will work with a trademark, text trademark, logo, graphic symbols, create branded products (folders, letterheads, souvenirs, etc.), supplementing them with exclusive signs. We will form the correct associative array and perform a set of branding works.

Types of logos: graphic, illustrative, text

The development of a company logo design is one of the most demanded services of the Operativnik printing house. We create brand names, taking into account the specifics of the company's activities.

Types and features of the logo:

  • graphic- displaying information through pictures and drawings, does not contain text. Good graphics are meaningful and memorable, and are often used by large companies;
  • alphanumeric- an exclusive brand name with interesting fonts, sometimes an abbreviated company name or abbreviation;
  • illustrative- at the heart of the logo is a picture that evokes positive associations;
  • combined- a combination of graphics, illustrations, letters, numbers.

When clients contact us with a request to develop a logo design, often the choice is made in favor of a combined option, it is one of the most effective in attracting attention to the company.

Advantages of cooperation with Operativnik printing house

When creating a corporate identity for a company in Moscow, we carefully approach each stage of work - we prepare a brief, generate ideas, develop them, work separately on each element (logo, trademark, symbols), choose colors, shapes, sizes, printing methods for printing products. When developing the concept, we are guided not only by aesthetics, but also by the principles of psychological influence on the audience.

Call our consultants, discuss the nuances and place an order. Entrust the responsible task to professionals.