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The most popular item for teleshopping. Best-selling goods in Russia: statistics

Let's be honest - almost any person does not want to work "for an uncle" all his life, and at one fine moment the understanding comes that it's time to start your own business.

But even in periods of economic prosperity, no one wants to be engaged in the discovery of a deliberately failed idea.

What then to say about times of crisis, when the slightest mistake can lead to losses.

Therefore, any entrepreneurial activity should begin with the search and selection of an idea.

And if you are reading this article, then you probably want to know which most wanted business.

Let's try to answer your question.

How is business demand determined?

It is impossible to say which business is in demand and which is not.

Do you remember this expression: “For every product there is a buyer”?

So this phrase clearly demonstrates the fact that all people are different, and what one needs will be absolutely useless for another.

In general, the following factors influence whether a business is in demand or not:

country and regions in it;
purchasing power of the population;
season and fashion.

What is meant here?

For example, in Ecuador, no one needs fur coats or down jackets, and in winter in the north of Russia they will buy a swimsuit, except perhaps on sale.

Therefore, the choice of a business idea should be approached taking into account the above.

So that you can determine the demand for a business, study the following points:

the presence and dynamics of demand for goods and services;
availability of the necessary raw materials and materials;
the presence of competitors and their pricing policy;
short payback periods.

Thus, you just need to study the market and understand what the population of a particular country and locality needs.

For example, in a big city there will always be a demand for a business selling fresh vegetables and fruits, while in a village almost everyone has their own garden, and its residents buy only those products that they cannot grow in their beds.

What is required from an entrepreneur to make his business in demand?

When starting a business, you should not rely only on luck.

Success depends not only on the influence of external factors, the entrepreneur himself must make every effort to be noticed.

First, to determine whether a business is in demand or not, you need to select a few ideas and analyze the demand for them.

Secondly, the entrepreneur must convey to the consumer the importance of his goods or services, and prove that his business will really be in demand.

This is especially true for some new products on the market.

To do this, you need to conduct a competent and active advertising campaign.

Thirdly, you will need to hire qualified personnel who can find an approach to each client and convince him that he needs a product or service.

The most demanded business in various fields

As it has already become clear, there is no single “recipe” for a business that can be called the most popular, if only because human needs are multifaceted.

Basically, there are three areas of business activity:

trade;
production;

Here are examples of different types of business ideas that will be in demand among the population.

The most demanded business in the field of trade

We will not give examples in the form of opening stores with food or clothing.

Regardless of the income of the population in a given period, these goods will still be in demand among the population, people will simply try to save money.

Still, I would like to pay attention to more interesting ideas of a demanded business in modern times.

1. Thrift store.

"Business is the art of taking money out of someone else's pocket without resorting to violence."
Max Amsterdam

This demanded business is especially relevant during the crisis, both for entrepreneurs and for buyers.

At such a time, not everyone can afford expensive new clothes, so they are looking for cheaper options to dress.

You can open a regular, children's or elite one.

And investments for the implementation of such an idea will be minimal, since you will need to make investments in paperwork and renting a room.

Although even the second expenses can be removed if you create an online store in the form of a VK or Instagram page.

At first, you don’t even need to hire anyone, so the entrepreneur himself can take on the duties of the seller.

The point of a thrift store is that people bring their own clothes and set their own price on them, and you are required to sell them and take your commission.

When you open an IM, you will simply post information about the goods you sell online and give buyers the seller's contacts.

2. Selling organic and healthy food.

In the past few years, one can notice a trend of increasing popularity in the field of fitness and proper nutrition.

In addition, more and more people are beginning to take care of their health, and are studying the composition of food products, which may even consist of various food additives and preservatives.

But to open an eco-shop that is really in demand among the population, you will have to invest quite large sums of money, advertise your business in a quality manner, and also find suppliers who specialize in the production of healthy food.

So, you can sell:

organic fruits and vegetables;
cereals and cereals;
bakery;
natural sugar substitutes;
vegetable and butter;
dairy products;
fresh meat without stabilizers;
natural sweets;
tea and coffee;
dried fruits and more.

You can also open your own online store and sell non-perishable products through it that can be sent by mail.

3. Opening a pharmacy.

Of course, not as simple as a grocery kiosk, but with the desire and the availability of funds, this is a great idea for a truly in-demand business.

The purchase of medicines and medicines is carried out daily, because people, unfortunately, do not stop getting sick.

To work in this area, the entrepreneur will need to collect a number of permits, obtain a license and hire workers with higher pharmaceutical education.

Investments in opening a pharmacy are really big, and we are not talking about expensive rent and paying decent wages to employees, but about purchasing goods - medicines of various kinds, medical cosmetics and other related products.

Demanded manufacturing business

The manufacturing industry is quite diverse and touches on various areas of life, and anyone who wants to own their own business will be able to find a business idea that is in demand.

1. Processing industries.

Our planet is increasingly reminiscent of a warehouse of used things, especially this problem is relevant in post-Soviet countries, where the processing industry is underdeveloped.

This area includes the idea of rubber tires, glass containers, plastic, paper.

The profitability of such a business lies in the cheapness of raw materials and the presence of a small number of competitors, as well as the demand for processed products on the market.

To open such a really relevant and sought-after business, you must:

determine the direction of activity;
study the technological process of production;
rent a production facility outside the city;
purchase the appropriate equipment;
hire staff;
find those who need recycled products.

2. Production of building materials.

Even during the crisis, cities continue to be built, and people make repairs in their homes.

And for this, various building materials are needed - wood, dry mixes, bricks, metal profiles, tiles and much more.

Therefore, opening even a small production of building materials, be sure that you will have a demanded business.

If you have a small start-up capital, then choose one direction and work on its development at first.

At first, you can sell finished goods to small hardware stores.

But as your business expands, do not be afraid to enter the regional and then the state market.

But in order for you to succeed, produce only high-quality building materials, and then you will always have buyers.

3. Production of charcoal.

The scope of charcoal is quite wide.

It is used in the construction industry - for the production of varnishes, building powders, in production - as fuel, in everyday life - for kindling fires in fireplaces, barbecues.

Thus, this production can be attributed to the demanded business, as it has diverse consumers.

To implement this idea, you do not need to rent a large room and buy expensive equipment.

For starters, you can limit yourself to 20 sq.m. and a furnace worth 350-450 thousand rubles.

Demanded business in the field of service provision

The service sector is especially attractive to those who like to communicate with people.

This includes entertainment, catering, household, financial, legal, insurance, hotel, postal and other services.

So, you will know the "kitchen" of the business from the inside, which will greatly facilitate your life.

1. Delivery service.

The demand for business in this service sector is associated with a constant increase in the number of online stores and the number of orders.

You can provide large goods, small parcels, ready meals, correspondence.

At the initial stage, you can engage in such a business at the city level, that is, work with local online stores, catering establishments, offices, and just the population.

To begin with, you will need a room for an office and a car - an easy one for delivering small parcels and correspondence and a freight one for large parcels.

Franchising is also highly developed in this business, so if you don’t want to start everything from scratch, you can buy a franchise.

2. Consulting: accounting, auditing and legal services.

This is really the most demanded business, as various individual entrepreneurs and companies are constantly opening.

But not everyone understands the issues of accounting and jurisprudence.

Firstly, many do not want to risk their money and are ready to entrust these matters to specialists, and secondly, there is no need to hire individual employees, it is enough to conclude agreements with such firms.

The business of providing consulting services is carried out by those who have the appropriate education and experience in this field.

Here you can act alone, or you can find the same specialists who will also be interested in their independence.

3. Website development.

Any self-respecting company or firm should have its own website.

But not everyone understands the issues of its creation, so they resort to the services of webmasters.

Therefore, website development services are a really demanded business, especially in modern times.

But still, the market is experiencing a shortage of competent and creative specialists, since most of them often offer to work according to a standard scheme.

In addition, most of the companies that have been operating for a long time have their own websites, but they need to be improved and constantly developed.

This once again confirms the fact that having knowledge in this area, you can safely start your own business.

You can act alone, but it is still better to team up with other webmasters and open a company.

Firstly, you will reduce costs by several times, and secondly, you will work in a team.

Actual business ideas for 2017 are collected in the video:

Suggested ideas are just a part of what can be opened most wanted business.

This also includes tailoring / repair of clothes and shoes, construction and repair work, PR, maintenance of electronic equipment and much more that the population needs.

Think about what you would like to do, choose an area, analyze your idea, and start acting.

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Our age of high technology is good because many things can be done without leaving the computer. For example, today it is not at all necessary to spend time shopping - all purchases can be made on the Internet. This makes it easy for a novice entrepreneur to establish and successfully develop a business selling goods via the Internet. Before creating an online store, you should carefully study the sales statistics in recent years. If you understand what is popular with consumers in 2019, your business will be profitable. However, relying only on popularity is not worth it, because bread, alcohol and tobacco products are very popular, but their sale will not bring much profit. So what's good for selling? So, according to statistics, we can assume that in 2019 the best-selling goods on the Internet will remain:

Smartphones, tablets, irons, hair dryers, vacuum cleaners and other small household appliances;
Shoes and clothes;
Tickets for transport, cinema, theater, concerts;
Perfumes and cosmetics;
Medicines;
LEDs;
Books;
Chinese products.

Depending on the size of the starting capital, you need to choose the price category of what will be sold in your online store.

According to 2019 statistics, the best-selling goods on the Internet are cheap goods. In times of crisis, cost becomes more important than quality. Therefore, budget furniture, inexpensive clothing and food are beginning to be in demand. In addition to ordinary buyers, former representatives of the “middle class” are also interested in this price category.

What is not worth selling?

Among the best-selling goods on the Internet in Russia in 2019, there are categories that should not be sold due to fierce competition. These include gadgets and home appliances. If you still decide to sell the most popular products on the Internet in 2019, then your competitors will be not only well-known and little-known trading platforms in Russia, but also Chinese online stores.

Clothing and footwear

Even though shopping for clothes and shoes usually requires trying them on, these are the most sold items on the internet today. Why? - Yes, because a quality item on the Internet is much cheaper than in a boutique. In addition, people need to dress and wear shoes, regardless of the economic situation in the country. Therefore, there will always be a demand for “clothing” goods. Online clothing store - featuring. The main thing is to choose the right assortment, make high-quality photos and product descriptions. Of course, there is a possibility that the item will not suit the buyer, so the risks of returns must be taken into account. To minimize such risks, a thorough approach should be taken to advising clients. With the right approach, selling clothes and shoes will bring good profits. Statistics show that, for example, last year dresses became the best-selling item for women.

Tickets for transport, cinema, theater, concerts

The times of resellers earning fabulous money have gradually passed. New technologies, including e-commerce, allow you to purchase a ticket for any type of transport, as well as for all kinds of events, without getting up from the couch. Electronic tickets can be called one of the best-selling goods on the Internet. Of course, it will not be easy for a newcomer to this business, since the competition in this segment is quite high. But if you are determined to work seriously on the promotion and promotion of your ticket resale resource, then your business will be successful. Those who have potential partners - organizers of events will also be able to make good money on tickets.

Perfumes and cosmetics

These categories are undoubtedly in demand by buyers even in difficult times. When opening an online store for perfumes and cosmetics, it is important to have a good website, conduct regular advertising campaigns and, of course, sell only high-quality products from well-known brands. If you think about what are the best-selling products on the Internet on the eve of the holidays, then perfumes and cosmetics are one of the first options that come to mind. This product becomes a wonderful gift for the New Year, Valentine's Day and March 8th.

Medications

Medicines, herbs, medicinal teas and dietary supplements are also among the best-selling products in Russia. These categories, despite their popularity, can harm human health. When reselling such products, be vigilant, sell only a quality product. Pay special attention to the expiration dates of the goods and the credibility and reliability of the manufacturer.

LEDs

LED lamps can be considered the best-selling products in online stores in 2019. First of all, this is due to the fact that they consume two times less electricity than conventional lamps and last several times longer. The demand for these products is growing every day, as in times of crisis people tend to save energy. The LED resale business is profitable, although the competition in this area is already quite strong.

Books

The rapid development of the e-book market could not completely replace the traditional ones. Are books among the best-selling goods on the Internet, how to find out? - Very simple: take a look at what many people are doing in public transport. They read paper editions! Finding a bookstore that sells the necessary literature is a troublesome business. Therefore, buyers are looking for books on the Internet. Therefore, the resale of traditional books is a lucrative business, even though many of us find the electronic form of publications and documents more convenient. The margin for this category of goods can reach 50-60%, the payback of the business is at least a year.

Cheap goods from China

Chinese merchants have successfully implemented ideas for the production of in-demand items. The purchase price of Chinese goods is ridiculous. And in 2019, the best-selling goods from China on the Internet are fakes or, more correctly, replicas of things from famous brands:

adidas
Nike;
UGG Australia;
Timberland;
iPhone from Apple;
converse;
Lacoste.

Many of the best-selling things on the Internet are not original, but are made by the Chinese with very high quality. Consumers see no reason to overpay "for the name" of the manufacturer. In addition, many brands locate their production facilities in China, so local craftsmen learn the secrets from the masters and successfully use them in their technological processes.

Find suppliers first. To avoid dependence on one supplier, keep several wholesalers in stock to quickly reorient in the event of a sharp increase in the purchase price of the items sold. You can search for them on specialized forums, classified ad sites, and at thematic exhibitions.

Depending on your capabilities, you need to choose a scheme for working with a supplier. There are several interaction options:

Purchase with further storage in your warehouse;
Purchase from the supplier's warehouse by availability;
Selling directly from a third party warehouse (dropshipping) is the best solution to the question: “?”.

The next steps will be: registration of hosting (about 1000 rubles per year) and domain (about 100 rubles per year), creation of an online store website using a special constructor, launch, filling the site with goods and thematic content, advertising and promotion of an online store, analysis sales figures and find ways to increase them. The profitability of an online store at the first stages will be 20-25,000 rubles. per month. If you wish, you can turn a small online store into a huge platform where hundreds of items of goods will be sold. Income will directly depend on the quality of your work.

In some life situations, such a problem arises when there are not enough material resources. In this case, people often wonder what to sell in order to earn. Although in some situations entrepreneurs who are just starting their own business do the same.

Products from a Chinese manufacturer

There was a time when relationships flourished according to the buy-sell scheme. However, it is long gone. Currently, in-demand products can be sold using a method such as dropshipping. Its essence is quite simple and does not require almost any cost from its performer. This is the usual delivery of products from its manufacturer to its buyer. Using this method, you can earn good money selling products from China. The best-selling goods have always been and will always be made in China, as they cost less than other producing countries. The advantage of such a sale is that there is no need to invest your money, since the goods are paid in advance by the buyer. The same item guarantees that there will be no downtime of products, they will always be in circulation.

Using an Internet Bulletin Board

Since it is the 21st century in the yard, it would be logical to ask the question of what to sell on the Internet in order to make money. To date, there are many free online sites that work on the principle of a bulletin board. In addition, such sites are completely free, which means that it costs nothing to post information about the sale of your product. All these sites are quite similar to each other, and therefore the rules and the list of what can be implemented there are approximately the same. Here is a small list of products that you can try to sell through Internet bulletin boards:

Personal items that have become unnecessary for any reason.
You can buy various products and resell them, receiving interest from the sale.
Sale of goods wholesale.

In addition to using existing sites, you can create your own Internet portals, where you should post various profitable offers for the sale of products. If you ask people who specialize in sales what to sell to make money, they will list roughly the following categories:

Gold, silver and other jewelry items, except those that belong to the family as heirlooms.
You can engage in the sale of such goods as cosmetics from a large company. True, for this you need to become a representative of such a company.

What to sell to make good money?

A very interesting option for selling goods can be, at first glance, trash that ordinary people do not need for nothing. However, there is a type of people who are called collectors. This segment of the population is quite capable of acquiring, for example, some kind of badge or a coin for a large sum, which to an ordinary layman will seem like a trinket with no value. In some cases, the answer to the question of what to sell in order to earn money may be antiques and other valuables belonging to different collections. It is more difficult to implement them, because first you need to spend the amount on their purchase, and then find the same collector who will pay even more than the amount for which the item was purchased.

This also includes residents of rural areas, as they receive a good income from the sale of vegetables, fruits, dairy products, etc. Some entrepreneurs buy large volumes of products from the villagers, and then resell them in the city at a higher price. This type of activity can also be attributed to the answer to the question of what is profitable to sell.

What are people buying?

When the question arises of making money selling something, it is always worth remembering that there are directions that will be in demand always and everywhere, and at any time. What to sell to earn quickly and a lot? One of these areas is real estate. The sale and purchase of housing will always be in trend, since no one wants to live on the street. This way of earning requires certain investments, however, with the right approach, it will quickly return the amount spent and earn interest. We are talking about the resale of private houses, apartments or garages, for example.

With constant monitoring of various ads, you can stumble upon one in which the owner writes about an urgent sale of housing, for example. The reason for this may be departure, unwillingness to look for a buyer for a long time, etc. In such cases, sellers are very often ready to make concessions and drop the amount from the initial one by 10-15%. These are the offers you need to look for. Having bought a property at a lower price, it remains only to add interest and resell it. Thus, you can earn a lot of money, doing almost nothing.

What can be quickly sold online?

As mentioned earlier, wondering what to sell in order to earn money, you should turn your attention to the Internet. However, message boards are far from everything that can generate income. Despite the fact that there is almost everything that can be bought on the Web, and the demand, like the supply, is great, there are areas in which the demand is clearly greater than the supply. These categories include the following products:

Clothes and footwear for children and teenagers. Such products are always in use, because, as you know, children grow up quickly. You have to buy new things almost every year, which means that the demand will be constant and large.
Various products used at home and in offices.
Real estate and cars.
Less in demand, but still enjoy original and beautiful photographs.

Although it is worth noting that it is much more difficult to make money selling photos, since photobanks that accept pictures have very high requirements.

A profitable business is a business that is built on the sale of high-margin goods or services. The offer must have a high demand and a maximum margin. High margin products provide good profits. Margin is the profit earned from the difference between the purchase price and the selling price. So, what products are profitable to retail? How to open a profitable business?

Sales product markup

Profitable sales will not only help keep the company afloat, but also bring good income. To make a profit, each seller must compile a list of the most sought-after and popular products that are characterized by maximum demand and a high margin. Today there are several types of margin: market, bank, share, investment. Market markup is used to sell goods.

As a rule, the markup on goods set by the entrepreneur can vary and be very high. Such margins are set due to the fact that there is no limit threshold and no one controls them. But here you need to clearly understand that the goods will not be bought at an inflated price. Typically, the standard markup for a product is set at around 40-50%, but there are products that can have a margin of about 1000%, but they will still be purchased.

Types of goods with different margins

To figure out which products have which margin, you must first familiarize yourself with its types. By margin, goods are of three types:

Low margin goods. They are in high demand among consumers, but they can be bought at any store. They are priced at 10-20%. You can get income from such a sale not due to large markups, but due to high turnover. Products of this type include personal care products, baby food, detergents. The real value of this type of product is very low.
Medium-margin goods. This group includes products that are not essential. Here the margin can be set a little higher. But they are sold much less often. These include electronics, building materials, household appliances, etc.
High margin goods. Items that customers buy for special occasions or holidays. This category also includes branded products that connoisseurs cannot refuse.

When calculating the markup on goods, it is necessary to take into account the cost price, the salary of sellers, advertising costs, the cost of renting premises, take into account excess profits and set the minimum price.

Choosing the Right Niche

For effective sales, you need to know and take into account all the nuances. When choosing a niche for a business, an entrepreneur should focus on certain points:

You need to choose a niche that is familiar and promising. It is better to choose a direction in which the businessman understands and knows the market.
To get a good income, the cost of the product should be small, and the selling price should be high.
A study of the level of demand must be carried out, this will allow you to find profitable high-margin products.
You should focus on those products that will bring regular customers.
You should pay attention to seasonality and the location of the store (promotion is important for online stores).

Usually, when choosing a niche, they choose products for which there is a great demand, and high-margin products, or stop at what will always be in demand. For example, watches that sync with a mobile phone or fitness bracelets are very popular today. On the other hand, stable demand for Apple products can bring good profits. Therefore, a profitable business primarily depends on the right choice of niche and accurate miscalculations.

What goods are profitable to sell at retail

Since an aspiring entrepreneur is usually limited in finances, he should carefully choose his niche and best-selling product. This will help in the future to bring your company to a high level of profit.

Today trade is very developed. Shops or markets open on every corner with a large selection, where you can find goods for every taste. Market trading should not be excluded from your list, since it is on the market that there is a lot of traffic, especially on holidays or weekends. There is an active sale of inexpensive goods, as expensive products are simply not in demand.

The store is different from the market. It can be opened on the first floors of a residential building, in a large shopping center and in any other suitable room. Typically, stores have low traffic, but targeted customers bring income. Here you can sell goods of different price categories. During the opening of the store, it is necessary to determine the expected demand and need for the goods of the inhabitants of the area. You need to offer exactly the product that is not in this district.

Choosing a retail product for a business depends on certain factors. But experts believe that with the right choice of outlet, food products are the most sought-after goods and a win-win business. Income from the sale of products will be at any time of the year. Cons - a short implementation period and high competition.

The sale of household chemicals is also a popular category of goods that have a long shelf life. Since this product is in high demand, you can also earn good money in this niche. A department can be opened in any store and sell household chemicals as a related product.

A win-win retail option is shoes and clothing. But here it is necessary to take into account the financial abilities of customers and the relevance of this product (fashion). In residential areas, sales will be low, but customers will become permanent. In large shopping centers, the opposite is true. Here you can sell branded items with a large margin.

Don't forget stationery. With the right choice of outlet, this business can bring good profits. Stores should be opened near educational institutions or offices. This niche is relevant and has no seasonality. You can also offer additional services in the store in the form of a photocopier, printing documents or photos, etc.

Another retail option is flowers. Today it is customary to give them with or without reason. Properly created bouquets can bring good money. When choosing a niche, this beautiful and pleasant type of business also deserves attention.

When choosing an assortment for sale, one should take into account the location of the outlet, the needs of the consumer, and the financial capabilities of the population. At the initial stage of implementation, any business needs a competent business plan.

Online store

Today it is very important to conduct your business on the Internet. An online store does not require premises and staff. This helps to save money on rent, salaries for employees, and advertising on the Internet is much cheaper. Due to the fact that such a store is not geographically tied, business can be carried out throughout the country by sending goods by mail.

What high-margin products for online trading to choose? Now there are many online sites that offer a wide range of products. It is difficult for beginners to compete with the giants of online stores Amazon, AliExpress or Ozon, whose assortment starts with clothes and ends with precious jewelry. In order for an Internet business to bring good money, it is necessary to correctly choose a special niche and a group of trade items.

You can sell everything in an online store, but first you need to choose 2-3 categories. If the products are sold, then over time you can expand your range.

The most requested items in the online store

Having studied the market and demand in the Russian Federation, experts have compiled a list of the most popular goods on the Global Network. This will help at the initial stage to make your choice in a particular area. List of requested products:

flowers, souvenirs, gifts;
toys and goods for children;
auto parts;
clothes, bags, shoes;
special equipment for sports and tourism, sportswear;
Home Appliances;
computers and accessories to them;
materials for construction and repair;
household chemicals and personal hygiene products;
mobile phones and accessories to them;
alcohol and food;
medicines;
products for animals;
jewelry, watches and bijouterie.

When choosing an assortment, it is necessary to understand that the greater the demand, the greater the competition. To take a worthy place among competitors, you need to carefully analyze each of the above categories.

To open an online store in a small town, it must be taken into account that the population here has a lower income than in a metropolis. In small towns, the population is smaller, and the needs here are completely different. It should be noted that expensive goods will not be in demand. Customers will be looking for inexpensive but average quality products. Examples of goods for trade in a small town:

inexpensive shoes and clothes;
food (except delicacies);
used goods;
cheap alcohol and cigarettes;
auto parts;
drugs at low prices.

These categories of goods will be in great demand in a small city. Creating an Internet business even in a small town, you can find regular customers, the main thing is to sell quality products and maintain a reputation.

High margin goods from China

How to choose the right product that will bring profit? Purchasing goods from Chinese sites should be considered. Products should not be heavy or bulky, and you also need to choose products that do not deteriorate. This will save money on shipping. For implementation, you can use social networks, one-page sites and online stores.

When choosing a product for sale, you need to think about what you can make a high margin on, which can recoup the costs spent and make a profit. Such products may be unremarkable, disposable, but will always be in demand. For example: plastic bags, plastic lids for jars, disposable caps, slippers, raincoats. They cost a penny and do not take up much space, but they can bring good profits.

The purchase of goods in a crisis should be well thought out. At this point, offering the consumer cheap analogues from China, you can get a good income. Even if the quality is lower, the low price will be a nice bonus. Here it is important to find an assortment with a low price, but good quality.

While searching for a suitable assortment, you need to analyze the market. Every day, global trends and fashion create new niches in demand. Entering the market with this particular group of products will initially bring good income due to the lack of competitors.

How and where to look for Chinese goods

Today there are a lot of popular Chinese sites where you can buy goods. They are engaged in retail and wholesale. Main sites:

GearBest - this site has Russian support. Usually the newest products appear here.
AliExpress - this site is also available in Russian, a huge number of goods are presented, including those at a low price.
Alibaba.

Finding a high-margin product on AliExpress, for example, is quite simple. You just need to select the category of goods you are interested in and view the offers. You can enable a filter to only show items under $1 or free shipping. Comfortable little things for the home, T-shirts, unusual jewelry, interesting and original souvenirs will be in demand (now spinners are popular, a few months ago everyone bought My Bottle water bottles, and a couple of years ago talking hamster toys “shot out”).

It remains only to purchase a batch of such goods, set your own price or use the dropshipping scheme. Such a product should in any case be in demand. The main thing is to find your niche, and then everything will go according to a proven pattern.

The most popular goods in the Russian Federation for 2017

Today, in the economic crisis, newcomers to business have a lot of questions. What are the popular products in 2017? Which direction will bring income? These questions can be answered by analyzing the market, demand and competitors.

In 2017, experts advise selling cheap products. Goods with average quality and low price are now popular. The rating of high-margin products for 2017 is represented by the following product groups:

Quadcopters and the necessary equipment for them. Now this product is at the peak of popularity. Quadcopters are used for aerial photography.
Mobile phones and additional gadgets (power bank, original headphones).
Appliances.
Green teas. This business does not require a lot of start-up capital, but is highly sought after by consumers who lead a healthy lifestyle.
Products that cleanse the body. Today, herbal tinctures, detoxes, etc. are popular.
LED lamp. Every year the demand for such lamps is growing. They are economical and last a long time.
Books. Now many people prefer to read electronic literature, but printed publications also find their category of consumers. It is very convenient to buy books through online stores, as it is much cheaper there and you can read the annotation of the book you like.
Clothing and footwear.
Gift items and toys for children.
Cosmetics.

A modern businessman is obliged to build a strategy for his work, keeping up with the times. You need to be able to completely change your style at a time of crisis and significant competition, to radically change direction.

The modern market is oversaturated with various goods and services, so many aspiring entrepreneurs find it difficult to choose the direction of their activity. If you want a business to bring good profits, you need to find an idea that will be in demand in any economic conditions. What is in demand among the population in 2019, we will tell you in this article.

Demanded goods

First, let's talk about goods that are in great demand among the population. First of all, it is, of course, food:

Meat and sausage products;
A fish;
Dairy products;
Cereals;
Pasta;
Vegetables and more.

Household chemicals and personal hygiene items should also be noted separately. Such products are in high demand among the population even in conditions of economic instability. It never disappears from the product basket, which is why many experienced experts recommend that newcomers open their business in the food industry.

Regardless of income, people continue to buy:

Washing powder;
toothpaste;
Detergents and cleaning products;
Shampoos;
Soap;
Cosmetics, etc.

Thinking about which product is in great demand among the population during a crisis, alcohol should also be mentioned:

Vodka;
Cognac;
Wine;
Beer;
Ready alcoholic cocktails.

Such a product attracts the attention of buyers, not only on holidays, but also on weekdays. Do not forget about tobacco products. Despite the fact that the state has been actively fighting smoking recently, many citizens regularly buy cigarettes, thereby bringing huge profits to tobacco manufacturers.

A huge success for a small enterprise can bring the production or sale of seasonal goods:

chilled juices;
ice cream;
hot drinks;
fuel briquettes;
seasonal clothing, etc.

Forming your own business model, pay attention to the goods of "impulse demand". Small things like candy, chewing gum or small chocolate bars are not perceived as a purchase by many consumers. But from the sale of such goods that are in great demand among the population, you can get a good profit.

What is profitable to sell?

If you are planning to open a store, you first need to find out. The most important thing is to correctly determine what is now in demand among the population. In this case, the business will flourish and bring excellent profits. So, let's try to figure out what sells well in a crisis:

Appliances and electronics - phones, laptops, tablets, video cameras. This . Such a business will require certain knowledge and significant financial investments from you;
Products. If you open a grocery store in a good walk-through location, it will bring a decent profit all year round. To increase the level of profitability of your enterprise, you can make a department of household chemicals in the store;
Shoes and clothes. Buy inexpensive quality goods in bulk and sell them at retail at attractive prices. You can also offer consumers high-end products, but they are rarely bought in small quantities;
Stationery. Such a product is in great demand among the population at the beginning of the school year;
Sporting goods. Many modern people try to lead a healthy lifestyle, so the demand for various sports equipment, clothes and exercise equipment has recently begun to grow. If you are interested in what products are in high demand during a crisis, be sure to pay attention to this market segment;
Fabrics and accessories. During the crisis, many citizens sew their own clothes, so the demand for high-quality inexpensive fabrics, threads, needles, buttons, etc. begins to grow;
Flowers. People celebrate weddings, anniversaries and other solemn events in any economic conditions. As you know, the best gift for any occasion is flowers. The cost of bouquets is sometimes several times higher than their cost, so this business brings a decent profit;
Kids toys. Parents try not to deny anything to their kids, so the demand for children's goods remains consistently high even during a crisis. In addition to toys, strollers, cribs, clothes, diapers and hygiene items can be added to the assortment.

We figured out what goods are in demand in a crisis. Now let's talk about what services will be in demand in conditions of economic instability.

Most requested services

The most popular services in demand by the population:

Minor repairs (husband for an hour). Such a business idea is great for beginners who are looking for. The “husband for an hour” agency offers its clients a wide range of services - repair of household appliances, installation of plumbing fixtures, replacement of electrical wiring, sockets and switches. Before starting work, it is necessary to draw up documents, purchase a tool and place advertisements in local media. Such activities will bring monthly 30-50 thousand rubles of net income;
Cargo transportation. This is a fairly demanded line of activity, since recently both legal entities and individuals have begun to use the services of transport companies;
Service and repair of household appliances. If you involve qualified specialists and conduct an effective advertising campaign, you can earn 50-60 thousand rubles a month. To increase the amount of revenue up to 100-150 thousand rubles, you need to constantly promote your business and expand the range of services;
Hairdresser, beautician. According to experts, this is a fairly promising type of commercial activity that can bring excellent profits. In order to open a small beauty salon, you will need about 300 thousand rubles. With a successful choice of the location of the institution, the monthly revenue can reach 100 thousand rubles. The success of such a business also largely depends on the intensity of promotion and the professionalism of the masters;
Shoe repair. Such a business will require minimal financial investments from you - for paperwork, the purchase of tools and raw materials. If you work on your own, without the involvement of hired employees, you can earn 40-50 thousand rubles a month;
Organization of festive events. Services for weddings, birthdays, corporate parties and other celebrations are most in demand among the population in large cities. If you provide an effective advertising campaign, the business will bring 50-150 thousand rubles of net income per month;
Funeral services. If you include the manufacture and installation of monuments in the list of services, you can earn up to 200 thousand rubles a month;
Delivery of organic products to your home. Such a business idea is great for rural residents who do not know. Many modern people care about their health, so they try to eat only natural, organic food. If you organize regular delivery of fresh vegetables, milk, meat and other products to your regular customers, such a business will bring 50-80 thousand rubles of net profit every month.