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How to open a taxi dispatch service without a fleet. How to open a taxi

Taxi service is a great business option for both large and small towns. With the right approach, the money invested in a taxi pays off in just six months and begins to make a profit. Let's figure it out: how to open a taxi from scratch, and what is needed for this.

Explore the Market

First of all, you need to study the market. Find out if there are working taxi services in your locality, find out how many trips one car makes on average per day, what average bill collects and other useful nuances. To do this, just take a ride with a taxi driver and talk to him. You can collect information on city forums or social networks - people are happy to share information and recommend their favorite services.

Taxi from scratch - a profitable and interesting business

Think Concept

Most likely, there will already be several operating taxi services in your city. There is no need to be afraid of this. In order to effectively deal with competitors, you need to come up with a unique selling proposition. Offer your customers the best conditions: free car delivery, discounts, various promotions. Such proposals may include:

Free kilometers for regular customers.
Delivery of products from the store.
Preferential service for events, weddings, corporate parties.
VIP transportation.
Services of a children's taxi or a taxi for pensioners.
Callback, ordering a car from the website or via SMS.

Think about what else you can offer your customers. Entering the transportation market is quite difficult, but in order to stay on it, you need really interesting offers.

How to register

Let's make it clear right away: you will not buy cars and hire drivers. It's not the best way. It is much more efficient to work as an intermediary, taking calls from customers and addressing them to free drivers. That is why it will be enough for you to obtain a patent of an ordinary private entrepreneur and provide classic information services.

You can also register an individual entrepreneur - in the future it will be easier for you to pay taxes. Also, be sure to study Federal Law No. 68, which regulates the activities of taxi services.

Note:this law describes all the requirements for cars, drivers and taxi services, but its requirements may vary in different regions.

Follow the changes and additions to this Federal Law: various changes are made to it regularly. Also, in some cases, you will need to obtain a license for cars. Usually it is issued at the local branch of the Ministry of Transport. The procedure is not particularly difficult - you will receive a license for about 5 thousand rubles for 5 years.

You do not need to buy new cars - look for good drivers with vehicles

Obtaining an OKVED code

To open a taxi dispatch service , you will need to get the code of the all-Russian classifier of types of economic activity (abbreviated as OKVED). In total, it includes 17 categories, of which we are only interested in these items:

52.61.2. Allows the retail sale of various goods and services via the Internet and computer networks.
63.2. Allows you to engage in auxiliary transport activities.
72.6. Allows you to conduct various activities related to information technology and computer technology.
74.83. This OKVED allows you to provide editorial and secretarial services, as well as translation services.
92.4. Allows to engage in the activities of news agencies.

You can choose either one of these codes, or register them all, which will expand your capabilities somewhat.

Let us briefly describe how to open a taxi dispatch service. After all, this is a fairly profitable, interesting and relevant business. Today, the demand for transport services of this kind exists in every city, regardless of the size of the population.

With the right approach and a well-written business plan, you can organize a service that will take orders and direct drivers to the right place. And if you get positive feedback from customers, offer additional services, create a high-quality service, then in six months you can expect a full payback of the project.

Enterprise concept

To enter the market competitively, you should initially study it. To do this, find out what services already exist in the city, what they offer, how many calls they receive per day, the size of the average check, etc. To this end, you can become a client and personally communicate with drivers from different companies.

Also study the other side - the opinion of people about existing offers, services provided, prices. For example, such topics are often discussed on forums and social networks. You will be able to find out the wishes and claims of potential customers and form your own concept, thanks to which you will be ahead of your competitors already at the start.

To immediately stand out from the list of taxi services, you need to think over a unique offer. And here it is not necessary to underestimate the cost of services, since this strategy is unlikely to justify itself. It is better to offer something in addition to the usual transportation from place to place, for example:

Delivery of groceries or other goods from stores.
Accrual of so-called free kilometers to regular users.
Favorable prices for servicing large events (weddings, corporate parties).
VIP transportation.
Providing a car with a driver for the whole day at the agreed rate.
Callbacks and order notifications via SMS.
Transportation services for children, pensioners, etc.

You can open a taxi dispatcher in three ways:

purchase cars and hire drivers;
offer jobs to car owners at a fixed rate;
a similar scheme of actions, but with a contract drawn up for piecework payment, depending on the completed orders.

If you opt for the second or third option, then a number of advantages open up for a novice entrepreneur:

Starting your own business from scratch does not require large investments.
By providing a variety of services, you can significantly expand the scope of activities.
It is not necessary to rent a large room for the control room.

If you do not purchase your own fleet of vehicles, then the invested funds will be minimal, and all care for the maintenance and maintenance of cars falls on the shoulders of their owners. True, some disadvantages in the organization of this project also exist:

today this area is highly competitive;
special attention will have to be paid to the advertising campaign.

In order for your taxi dispatch service as a business to start making a profit in a short time, you should provide customers with good service, timely delivery of cars, reasonable prices, clean salons, polite staff, ease of handling using any modern means of communication.

Paperwork

If you decide to buy cars, then you will have to register as an LLC or any other form of legal entity. But in order to create just a dispatch service, where drivers with their own cars will work, it is enough to apply for an IP. In this case, the whole process will take no more than a week and requires payment of a low state duty.

In order to be able to expand the scope of activities in the future and offer new services to customers, it is advisable to take care of the correctly specified OKVED codes in advance. The following options are suitable for the dispatch service:

4 - provision of information services.
2 - for work in the field of transport.
61.2 - sale of goods via the Internet.
6 - to carry out activities related to modern technologies and computer equipment.
83 - services of a secretary, editor and translation of information.

When submitting documents, you should immediately decide on the taxation scheme. In the case of organizing a dispatch service, a simplified one (USN) is more suitable. Don't forget to register as an employer with the Pension Fund and Social Security. In some cases, permission from Roskomnadzor and a license from the Ministry of Transport will be required.

In order to better navigate what requirements are imposed on such services, cars, drivers, and also what exactly is needed to conduct legal activities, carefully study Federal Law No. 68. It deals with taxis and each region has its own nuances in this area.

Arrangement of the premises

One of the advantages in organizing a dispatch service is that you can opt for an inexpensive building somewhere in the vicinity of the city. The important parameters are the following:

the presence of a small parking lot nearby for cars waiting to be called;
stable telephone connection;
the ability to connect high-speed Internet;
conducted communications to maintain equipment in working order, it is desirable to have your own generator.

That is, you choose a place such that there are no interruptions in communication with customers and drivers. But the size of the building does not really matter. To accommodate several dispatchers, 15-20 sq. m. But it is desirable to separate each employee working on the phone with a partition and provide free space.

Also, the premises are zoned for arranging the control room itself, a lounge, a bathroom and an office for administrative staff.

Purchase of hardware and software

For the arrangement of the office, simple and comfortable furniture is enough. The most important part of the organization of the dispatch service is the installation of office equipment and special programs. You need the following technical equipment:

Classic multi-channel IP-telephony for taking orders.
Carrying out telephone communication and the Internet - choose responsible and reliable providers who are ready to provide the office with uninterrupted network operation.
Special software for dispatchers and drivers that helps keep track of all received calls and fulfill orders - there are different models and options, you should choose the best one for your needs.
Install video surveillance, since the desire of customers to contact this service again or recommend it to someone else depends heavily on the work of dispatchers and drivers, so carefully monitor your subordinates.
Each car can be equipped with a modern navigation system.
Computers and laptops.

Special programs developed for such taxi services today can make things much easier and help control the activities of employees. So, such software is capable of:

fix the client's phone number and add it to the common database;
calculate the entire route and its cost, the duration of the trip;
provide feedback to drivers;
notify the client via SMS about the waiting time for transport and the price for services;
calculate how much each driver and dispatcher earned, etc.

In this case, you need to use only licensed software and to install it, contact a specialist for services. It is better to sign a contract for continuous technical support of the system in order to avoid various risks.

Machine Requirements

Serious requirements are imposed on cars in this type of business. After all, they are the face of the company and the impression that the machine makes on the client largely depends on whether he still wants to use your services. It is also extremely important and safety on the road for the driver and his passenger.

So keep an eye out for the following:

Vehicles are equipped with special markings.
A taximeter is attached to the dashboard.
A magnetic tape is glued to the body.
The machine must be regularly (once every six months) inspected at a service station.
Be in excellent working order.
The interior is washed once a week, and the outer parts every day.

A good advertising move would be to place brief information about the taxi service on the vehicle itself. To do this, apply the logo, phone number of the company and a short slogan. So, your company will become more recognizable and conquer the market faster.

We select personnel

One of the key factors in the development of business in the service sector are employees. The reputation of the company depends on how they communicate with customers. Dispatchers receiving calls must be polite, competent, have clear diction, and be able to calmly resolve conflict situations. It is also useful for drivers to communicate discreetly with passengers, to become friendly, to show goodwill and to navigate the route very well.

You can start the work of the dispatcher with several people on the phone and drivers with their own car. But as the client base develops and grows, you need to have a whole staff of employees:

dispatchers (their number depends on the ability to answer all calls) - work in three shifts to ensure round-the-clock acceptance of applications;
drivers;
accountant - can be incoming or the function is outsourced;
System Administrator.

It is very important to think over the size of wages correctly. Dispatchers and other employees can set a fixed rate and enter into agreements with drivers, according to which you take a certain commission from their revenue. Usually it is 7-18%, but it is better in each case to agree so as to prevent staff turnover and at the same time make a profit from the organization of the enterprise.

Today, the taxi market is quite saturated and in almost every city there is a huge competition among such services. To stand out among them, you need to offer unique and sought-after services, as well as engage in targeted mass advertising. To do this, use all available means:

To attract regular customers, today they come up with many interesting promotions - “Tell a friend”, “Nth trip is free”, count the accumulated kilometers, etc. But this will not work if dispatchers or drivers become rude to passengers, the car will not arrive on time, it will be difficult to get through , and the cost of services will be higher than the average for the region. So pay attention to high-quality service at every stage of work.

Here you can download for free as a sample.

Profitability

It is very important to draw up a competent business plan, which will indicate expenses and income. Then you can calculate for what period you can return all investments and receive a net profit from your own business.

	*Initial investment*	*Price, in rubles*
1	office equipment	85 000
2	Router and internet	3 000
3	Headset for dispatchers	6 000
4	Connection and installation of all equipment, telephony	15 000
5	Software	60 000
6	Registration of a company and collection of documents	30 000
7	Office rent (per month)	20 000
8	Advertising	20 000
9	Payment for dispatchers	35 000
	Total:	274 000

Video: how to open a taxi service - a business idea with little investment.

It is no secret that the situation in the taxi market is very difficult. In addition to the usual taxi companies, Yandex Taxi and Uber entered the market, which further aggravated the situation. If you are thinking about how to open a taxi fleet and quickly make money on it, you should understand that this is a very complex business, in which there is simply a huge number of influencing external and internal factors.

In some regions, it even got to the point that disgruntled taxi drivers set fire to Yandex Taxi cars

Opening a taxi company from scratch is very expensive. If you approach this business with perfectionism, then you will need millions of rubles and a huge amount of time to pay off. In this article, we will tell you how to organize a business in such a way as to reduce at least the initial costs and pay off as quickly as possible.

Business Components

To understand how to open a taxi company from scratch, you must take into account the fact that this business resembles a LEGO constructor. There is a limitless number of variations of business organization.

To illustrate, let's take a simple example. To organize communication between drivers and the dispatcher, you can:

Purchase walkie-talkies and rent a frequency
Force drivers to buy tablets and communicate using them
Buy tablets yourself and distribute them to drivers
Use someone else's application to connect drivers and dispatchers
Develop your own application

5 different options that solve the same question. Each solution has its own cost, pros and cons. And the connection between the driver and the dispatcher is just a small piece of the chain of business organization. Therefore, before you start acting, you definitely need a detailed business plan, which will describe all the issues.

If we enlarge our business plan and discard all minor issues, it turns out that the taxi fleet consists of two parts:

A full-fledged taxi service cannot function without these components, but it does not have to create and maintain them on its own.

There are options when the taxi fleet has only a control room, but does not have its own drivers and cars at its disposal. Or vice versa, the fleet has drivers and cars, but it has no customers. Then he can offer his cooperation to the taxi company with the control room and the flow of customers.

Therefore, if you do not want to make big investments, but want to break into this market, you can start by opening your own fleet or control room.

We open a car park in Yandex Taxi

If you want to invest money with minimal risk, you should definitely find out how to open a taxi fleet in Yandex Taxi. The most important plus is that when you open a fleet with Yandex, you do not go on a free voyage. There are no questions about what to do and how to do it. From the very first day of cooperation, you will be helped in absolutely everything.

What is required of you:

Registration of a legal entity
Investments from 3 million rubles
Hiring drivers

Advantages of cooperation with Yandex:

You will definitely not be thrown
Minimal risks
We will help you to buy cars on favorable terms
Helping you find drivers
No need to buy software

Another significant plus is that Yandex is not some kind of office that businessman Vasya is trying to develop alone. This is a multi-million dollar business with analytics departments, in-house programmers and managers in various areas.

If you start cooperating with Yandex, the likelihood that they will not have customers or the company will suddenly close, as is usually the case with regional taxi companies, tends to zero. Therefore, payback and exit to the plus remains only a matter of time.

If you already have a fleet of vehicles and do not need to open a Yandex taxi fleet from scratch, then you can simply become a partner if your business satisfies their conditions.

How to officially open your taxi fleet

As we said earlier, any taxi fleet consists of a fleet that hires drivers and resolves issues with cars. And from the control room, which is engaged in attracting customers.

You can open only a fleet or only a control room and make great money on it. And you can open everything at once and earn even more, but the problem is that you are unlikely to have enough investment for everything at once.

First, we will tell you how to open a taxi fleet, then we will talk about the control room and attracting customers, and at the very end we will combine these components and calculate the costs and income.

Part 1: opening a car park

In the first part, we will talk about how to open a taxi fleet. Of course, you can start creating your taxi empire first from the control room, but we decided to start with the fleet.

In this part, we need to organize the hiring of drivers, purchase cars and find taxi companies that would like to rent them if we want the fleet to work as an independent business.

Earlier we have already said that there is the possibility of cooperation with Yandex and the solution of all issues will be much easier, but if you want to work with some other taxi companies or even create it for your future taxi service, you will have to go through a difficult path alone.

IP registration

In order for us to work officially, we first need to register as an individual entrepreneur with the OKVED code 49.32. For taxation, we choose UTII (single tax on imputed income).

It is highly recommended not to work informally. The taxi market is highly competitive and most likely, if competitors find out about your black side, they will immediately denounce the authorities, which will entail unpleasant consequences.

Save on cars

Buying at least 10 cars in your fleet is a very expensive undertaking. One Volkswagen Polo costs 600,000 rubles, and if we need 10, then we get a tidy sum of 10 million rubles. Not everyone has such large funds, and they will pay off for a very long time. There are two options to get out of this situation.

Leasing

Corporate leasing is a very profitable way out of the situation. Since we will buy 10 cars at once, a discount system will apply to us.

After the full payment of the cost of the cars, you can freshen up your garage and buy new ones.

In order to purchase 10 VW Polo at once, we will need to pay 3 million rubles one-time. Agree, this figure is much less than 6 million. Then monthly we will need to make payments in the amount of 120,000 rubles until the full payment of the cost of cars. The lease term will be 36 months.

So that you do not get into an uncomfortable situation, we do not recommend buying cars with all your money. It may turn out that you spend all the money on cars, but you can not find customers. Then you will not have any profit and it will be very difficult for you to pay these monthly 120,000 rubles.

Purchase of used cars

Another option will also cost you about 3 million rubles. The only difference is that used cars will be old and they will probably start to break down soon. But this option has a serious advantage, you do not have to pay 120,000 rubles a month and you will be a little freer.

We take care of transport

Be sure to insure all vehicles. This question does not even need to be considered from different points of view. Cars are the most dangerous and most accidental vehicle, so you should definitely insure every car.

In the future, when your fleet grows, you should consider opening your own small service.

Obtaining a license

For each car, you must obtain a license, which is issued for a period of 5 years. To do this, you need to fulfill a small number of conditions:

Every six months, a full technical inspection must be carried out, as a result of which the machines must be in good working order.
Cars must be equipped with special checkers and lanterns. For those who want to open a taxi fleet in Moscow, they will also have to paste over the cars with a film. Since Moscow taxis must be yellow
Equipping vehicles with a taximeter

The obtained licenses will be valid only in certain regions. If you plan to travel intercity, you must indicate this when obtaining a license.

Interesting fact:
The license for New York taxis in 2013 cost $1 million per vehicle. Due to the fact that players such as Uber entered the market, its value began to gradually fall.

Rent for taxi drivers and taxi companies

If you are figuring out how to open your own taxi service, you can skip a couple of paragraphs and go straight to opening a control room. In this paragraph, we will consider a fleet of 10 cars as an independent business.

Rent price:

For new cars, the rental price is from 1,300 rubles per day
For old people from 800 rubles per day

There are two ways to rent out:

Directly to a taxi driver, for this you need to look for taxi drivers and place ads on the Internet, for example on Avito
Another option is to rent a taxi service

Now we can draw up a rough financial plan.

Thus, the approximate payback of the fleet can be from 10 to 40 months.

Hiring drivers

There is another option for monetizing the fleet. Some taxi services may cooperate with you on such terms that you will provide not only cars, but also drivers for them.

You can independently find and hire drivers and work with them according to one of the schemes:

The driver pays you a fixed amount of 1,300 rubles per day, all the rest of the money that he earns remains with him
The driver gives you a percentage of the profits

Which scheme to choose is up to you. The first is more reliable and stable, but the second can be more profitable.

Part 2: open the control room

We have come to the second part, in which we will talk about how to open a taxi without a fleet. In other words, we open a control room that will receive calls and transfer orders to taxi drivers. Like a car fleet, a dispatching office can be an independent business.

For registration, we may need additional OKVED codes:

52.61.2 - sale of goods and services via the Internet
63.2 - additional transport services for the population
72.6 - information activities with the use of technology
74.83 - information and editorial services
92.4 - informative services

Try to stand out!

The taxi market is already very crowded. Large companies such as Yandex and Uber are rapidly conquering it throughout the country. And if you open your own taxi service, you will most likely have high prices, long delivery times and low brand trust. The consequence of this will be a small number of customers and a small profit.
There are two ways out of this situation, either invest huge amounts of money in advertising, or try to stand out!

By “stand out” we don’t just mean some unusual design, we are talking about the organization of the business itself.

For example, you can organize a "Women's Taxi". Not all women can trust a stranger to drive their child, not all girls trust male taxi drivers, and some simply believe that women drive cars softer.

Another option is "Taxi for the Disabled". On specially equipped vehicles, it is possible to conveniently bring in wheelchair users. If in Moscow there are several companies that do this, then in other cities there is much less competition or there is no competition at all.

It is not necessary to hire 10 female drivers and make a female taxi, and it is not necessary to rent 10 specialized cars for the disabled. These are unusual services and you may find it difficult to find clients. Therefore, it should not be the main part of the taxi fleet, but only an addition. To begin with, we recommend hiring one female driver and renting one car for the disabled.

Also, you can stand out from the competition if you equip each car with wi-fi, a computer set-top box with a TV and distribute chocolates to passengers. You can come up with a lot of unusual things, so come up with ideas and bring them to life!

room

In order to open a taxi dispatch office, you do not need a large room, but nevertheless it must satisfy a number of requirements:

Accommodate 10 people at the same time
Good cell signal
Modern telephony protocols (SIP, H323)
Good internet provider
Uninterruptible units and a small electricity generator

Since we need office space, not retail space, the cost of rent will be low. It is quite possible to find from 15.000r. up to 50.000 rub. per month.

Hardware and software

The most difficult thing in organizing a control room is hardware and software. To debug the correct operation and further maintenance, you will definitely need one system administrator.

You need to find software that will allow you to receive calls, calculate the cost of a trip, send a notification to drivers, show which driver took the order. It should also be able to store all information about the order in the database:

customer call time
the cost of travel
route
taxi driver arrival time
trip duration
trip end time
etc.

With this, you do not need to load your head much. Just rent the software for 10,000 rubles a month or buy it. They have everything you might need and more.

Communication with the driver

Most taxi service software assumes that the driver will have an Android tablet or smartphone. You have to decide for yourself whether you will force drivers to buy gadgets with their own money or give them away yourself.

If you decide to issue them yourself, we recommend buying cheap smartphone models for about 6,000 rubles. Their power will be enough to install the necessary software and work stably.

If gadgets are not enough for you to communicate, you can purchase walkie-talkies and rent a frequency. Many taxi companies refuse this option, as it is outdated.

In total, 630,000 rubles is the minimum amount required to open a taxi dispatch office.

Staff

For your business to pay off faster, you must work around the clock. Therefore, you will have to hire 6 dispatchers who will work 2 people per shift.

Advertising

If you want to open a taxi service and make at least some money, you must allocate a monthly budget for advertising and promotions.

billboard
Distribution of leaflets on the street, in the shopping center, at the checkout in stores
in regional newspapers
on regional websites

The most effective option would be to create your own website and promote it in search engines. It should be noted that if you order website development for 15,000 rubles, then even the most professional search engine promotion specialists will not be able to promote your site.

Do you plan to provide passenger transportation services? You have 2 main ways to implement this idea:

Open a dispatch service that acts as an intermediary between drivers with personal cars and passengers
Open a company with your own fleet and staff of drivers

The second option is more expensive and requires some experience in managing a large team of specialists, building partnerships with car services and a powerful advertising campaign. Therefore, in the article we will analyze the first scenario in more detail.

How to open a taxi dispatch service from scratch and without your own cars

Creation of a taxi dispatch service without own car park is quite real. If you are not planning on leasing cars, you will simply need a slightly different set of documents than when starting a fleet business. Let's take a look at what is required for this.

What documents are needed to open a taxi: permits and licenses

According to the Federal Law No. 99 of 05/04/2011 "On licensing certain types of activities", the activities of taxi companies do not need to be licensed.

However, in order to conduct it legally, you will need permission to provide passenger services. To obtain this document, you need to register a business and submit an application to the regulatory authorities.

Business registration

For taxi service it is enough to register a business as an individual entrepreneur and choose UTII as the taxation system. In this case, an agreement is concluded with the drivers of vehicles, on the basis of which they pay the company a fixed amount or a percentage of the revenue received. The amount is specified in the contract as a payment for the provision of information services.

Further actions

If you do not plan to lease cars, after registering an IP, you must obtain a power of attorney to use them. Then submit the documents to the authorized organization. For example, for St. Petersburg it is the transport infrastructure committee. If the application is approved, the license will be valid for 5 years.

How to make an application

The application must include the following information:

Legal form of the company
Business name
Full name of the individual entrepreneur
Extract from USRIP
Applicant's phone number and email
Information about registration with the tax service

The following documents must be attached to the application:

Applicant's passport
Certificate of registration for each vehicle
Copies of power of attorney from vehicle owners (if the vehicles are not owned by the entrepreneur)

It is also necessary to add all issued documents to the register so that anyone can freely clarify whether the license of a particular car is valid.

How much does it cost to open a taxi service: calculations

The specific cost of opening a dispatch service depends on the prices for services in your city. The average cost of starting a business in St. Petersburg will be from 1'000'000 - 2'000'000 ₽.

Which compulsory expenses will be required at the initial stage:

IP registration and activity licensing - 2’000 ₽
Radio station 20’000 - 30’000 ₽
Radio wave rental - 15’000 - 20’000 ₽
Software - 5’000 ₽
Phone number - 2’500 ₽
Equipment for 1 car - 3’000 ₽: taximeter, walkie-talkie and checkered lamp
Trademark registration - 6’000 - 7’000 ₽

In addition to one-time expenses, there are monthly:

Radio frequency subscription fee - 10’000 ₽
Utility payments - 1’200 ₽
Operator salary - 30’000 ₽
Rent an office area of 100 m² in the city center - 120’000 - 300’000 ₽

A significant cost item will be needed to promote your taxi service. If you plan to launch a website, set up online advertising and promote your business in social networks, the amount indicated at the beginning will increase significantly.

How to open a taxi service and make a profit

Not one business start-up tool guarantees you profit. However, there is a way that allows you to optimize costs. This is a ready business. By choosing this option to create your own business, you can get a number of advantages over creating a project from scratch. So, a taxi company with its own fleet can be purchased much cheaper. You will also receive the advertising developments of the previous owner, the customer base, and partnership agreements.

By doing your due diligence and choosing an option that suits your budget, you can make a good investment. View the offers of operating taxi dispatch services in your city:

Directory of dispatch services in St. Petersburg
Options for working taxi services in Moscow
Offers for the sale of taxi services as a ready-made business