Sell ​​sales to everyone. Sell! Sales secrets for all occasions Yitzhak Pintosevich

Thanks to mom, dad, wife and children. Thank you to all my teachers and students. Thank you Gd for giving me my destiny. I really like him

"Who is rich?" - "The one who is happy with his lot."


© Pintosevich I., text, 2014

© Design. LLC "Publishing house" Eksmo ", 2015

Introduction

"A real Chinese man has to do three things in his life: sneakers, jeans and a tape recorder."

Statistics: Chinese 1.5 billion

You will always have the product.

Choosing your path to wealth

The founder of China's Alibaba Group, the world's largest online retailer, explains that in the future, each of us will have to choose whether to be a manufacturer or a seller. Some will manufacture goods, others will sell them, providing manufacturers with fast Internet connections to their sales channels.

As I already wrote in the introduction to the training book “Get rich! 4 basics and the main secret ", there are four paths to wealth:

1. The Way of the Master (to produce a product or service);

2. The way of the Merchant (organize a sales system);

3. Way of the Entrepreneur (create profit-making schemes using Masters and Traders);

4. The Way of the Assistant (to help Craftsmen, Merchants and Entrepreneurs create, save and spend money).

A real Chinese person has to do three things in his life: sneakers, jeans and a tape recorder.


This training book is about how to organize sales system. It is a system, not a one-time sale. The Trader's Way.

Since I am selling you this system (training book, online training, live seminars and workshops), I must first earn your trust and interest. Details on how and why to gain interest and trust are in the third part of the book.

Simple with interest. Complete this exercise.

Exercise number 1
Five goals you dream of

Write down your goals and determine how much money you need to achieve them.

Goal 1: __________________

Amount for implementation: __________________

Goal 2: __________________

Amount for implementation: __________________

Goal 3: __________________

Amount for implementation: __________________

Goal 4: __________________

Amount for implementation: __________________

Goal 5: __________________

Amount for implementation: __________________

You don't have enough money to achieve most of them. If there were 10 times more of them than you received in the last year, you would have achieved several goals.

Money in the morning - chairs in the evening. Can I have chairs in the morning and money in the evening? You can ... But money in advance.

Ilya Ilf, Evgeny Petrov, "Twelve Chairs"

This training book will teach you the most important skill for making money.

Money comes to people through sales. Selling is the exchange of something for money.

We sorted it out with interest. A topic that everyone needs, especially in times of economic turmoil. New skills are needed today to generate money and wealth. Therefore, the subtitle of the training book is “Sales for All”.

Why can you trust me as an expert in this field? More on this in the next chapter.

Who am I?

My name is Yitzhak Pintosevich. I am an expert in the systemic development of personality and business. For 15 years now I have been developing according to my plan. Rather, according to our plan... In all matters I have a partner. This is Gd, the Creator of the world. Immediately I remembered the anecdote about partnership.

Joke

One very poor man was sitting on a bench. He was approached by a well-dressed rich man who turned out to be his distant relative. He was religious and decided to fulfill the commandment of selfless help. He did not want to give money just like that and decided to go to the trick and offer him a "job" so that the poor person would be pleased to receive the "earned" money.

He saw that the poor man could not do anything. Therefore, I offered him a very simple job. Once a day, go to the bank, take money there in one window and transfer it to the next. Each time during this operation, you can keep 50% of the money. Every day the poor man went to the bank and passed money from window to window. He kept half for himself. A few months later he bought an apartment and got married. One day, about a year later, he was sitting at dinner with his beautiful wife and was sad. The wife asked him: "Why are you sad?" He replied: “There is one thing I cannot understand…. Why did I leave him 50%? "

I remembered this anecdote when I called myself a "partner." Of course, I just work for Gd, like the rest of the world. In recent years, He has responded to my requests for a good life by sending me wonderful teachers. Books and trainings, films and articles. All this taught me. Not only holy books, but also people helped me to build my thinking and life. Therefore, now, after 15 years of study, I can say: I am an expert in the systemic development of personality and business. I have written or co-authored over 15 books on development in various fields. You can find out what these books are and what they are about on the 5sfer.com website, on the pintosevich.com website, as well as in the Eksmo publishing house (No. 1 in Russia).

There you can also get excellent educational articles, films, books, trainings. Many of them are a gift, some are for money. Some - for a lot of money. After all, knowledge is investment... The most profitable investment. After all, you are investing money in your brains. As long as you are alive, they are with you. Nobody can take your knowledge. They are yours.

Since at the beginning of the book it is customary to write about yourself, I will write a few numbers that relate to this book.

In total, I have sold over $ 3 million worth of various products in my life.

Their own products (books and trainings) - more than $ 1 million.

I trained corporate sales directors at MTS.

I have trained 1800 sales leaders at Avon (Ukraine).

I don't make money. Become the best in your field - then both power and fortune will come to you.

Rupert Murdoch, businessman, media mogul

If you take the combined income of the people and companies I worked with in 2013, it surpassed $ 100 billion. I was not wrong. These are Procter & Gamble, Deloitte, MTS, Avon. Together they sell over $ 100 billion a year. Even if you take their Eastern European offices, with which I work, this is more than $ 5 billion.

I understand the essence of sales, their deep meaning, the system - and I can teach this.

In 2013 Isaac Pintosevich Systems was recognized as the best training company in Ukraine.

The total circulation of my books is approaching 500,000.

More than 50,000 people attended trainings.

I have trained over 1000 business trainers and coaches.

Thank God, I have achieved the status of an expert in several areas, and I no longer need to prove it.

How to become the # 1 expert and guru in your niche, I wrote in the training book “Get Rich! 4 basics and the main secret ”. This is a book for those who want to create products or services.

Joke

The flood began. People float away, and a religious person sits and prays. The water reaches the roof of the house, and he climbed onto the roof and prays. His name is from passing boats. But he answers: "Gd will save!" His name is from the helicopter. But he answers: "Gd will save!" And he continues to pray.

As a result, he drowned.

For his strong faith, he was immediately taken to heaven. But he began to be indignant. Where's the justice? I prayed and asked to save me. Why didn't you save it? They answer him: “We sent you boats and helicopters. You didn't want to sit on them! How did you want to be rescued? "

Another reason to write this book was my "dislike" for Karl Marx. I was born with him on the same day (May 5), so from childhood I was interested in him as a person. I believe that he brought a lot of harm to the world. Therefore, I want to correct its harmful effect. First of all, I am a believing Jew. I believe that Gd created the world and told the people of Israel and the whole world on Mount Sinai what He wants and how to live. There, Gd secured the right of people to private property and gave the commandments "Do not steal" and "Do not covet someone else's." And Karl Marx denied both Gd and His commandments.


“We sent you boats and helicopters. You didn't want to sit on them! How did you want to be rescued? "


He wanted to take private property from people. I want with my book teach Earn Money. Earn honestly and fairly. And always with Gd's help. Because, as I said, only Gd gives all material wealth. We can just do the right thing and ask Gd for wealth and prosperity. And then use them for good deeds - to improve society and the world as a whole.

So, I've already written enough for you to understand what this book is about and who its author is.

The training book is for those who want to honestly "make money" by selling their own or someone else's product.

This training book is your "boat and helicopter" - and with Gd's help, you and I will sell a lot. A good and necessary product for wonderful people.

Money is minted freedom.

Karl Marx

ACT! LIVE! INFLUENCE! RICH! LOVE!

I KNOW - YOU CAN!

Reviews about me

Since we have already begun to study sales according to my system, I will immediately say that the seller should not praise himself and his product. Others should do it for him. Therefore, here are a couple of hundreds of reviews.

“Thanks to the unique 'tricks' and techniques, our presentations are 100% passable and have a WOW effect. We continue to order Yitzhak's trainings, which have proven their effectiveness and brought tangible profits through the tenders we won ”.

Andrey Bulakh, Managing Partner, Deloitte (Ukraine)

“Dear Yitzhak!

I went to your training for almost 10 months. Books, videos, reviews of friends.

A German friend of mine who has been working in Russia and Ukraine for many years said that Yitzchak had been saying things that had been well-known for a long time. But the main thing is how.

I want to thank you for a job well done. As for your speeches, your intellectual baggage, years of searching for meaning, form and content are not discussed. There is a lot of work behind everything. First of all - the work of the soul.

Everything you do is permeated with:

confidence in what you are doing;

great respect for those for whom you are doing it;

and just the thrill and drive that the listeners immediately feel.

I consider your training, as my colleague Yulia said, mega-effective.

I am fundamentally modernizing the sales system in two projects. During the training, I signed a distribution contract, taking into account almost all my wishes with a German company, which I have been "pushing" on since last summer.

Introduced skill embedding practice.

Employees in a "voluntary-compulsory" (in the good sense of the word) acquired the first three books of Yitzchak. We begin to introduce sales chips - and literally every day we feel that we are starting to speak a language that is understandable and pleasant to each other. For three weeks there was not a single "debriefing" that everyone immediately noted.

Separate respect to the team and, first of all, to Anna!

It is natural that the position of “director for happiness” appeared in your company, and Anna is this very director.

To you and your team - success, health, courage in the movement to millions of circulations and new creative mega-effective trainings. "

Oleg Arenkov 2 days ago 13:14

“I thank Yitzhak and the team for megaeffective training. It just does not fit into my head how you manage to do it. I received 100 times more than I paid. Considering that all the information has not yet been processed to the end, the performance indicators will grow significantly! I will learn from you and will definitely achieve my goal)))

Specific results for the month: 1) signed a contract - sale of franchising in Barnaul, money received; 2) we create our own brand of nail cosmetics Standart Nail - now we are conducting tests, in August we are launching production (this is an unexpected turn of events for our company - this is a victory!); 3) created a sales department for franchising; 4) we are recapitulating the sales system in the company - 30 days was not enough for me to finish. The volume of training information is huge - still work and work. Special thanks to coach Edward - he is a master from God! Thank you! I'm happy! I want to realize my full potential in life! With teachers like Yitzhak and his team, I will succeed! Thanks! I'm waiting, really looking forward to the training "Write"! "

Julia Soroka
3 days ago 18:11

Exercise number 2
Zig Ziglar Test "Sales Mastery"

Maybe you think that you are already a master of sales or you will not be able to become one at all? Take the test before and after reading the book and you will see a visible difference in your understanding and skill.

Part 1. Personal profile

Please complete the following sentences, reflecting everything that you have achieved so far in the field of sales.

1. I have chosen the profession of a sales specialist because __________________

2. I chose my current company because __________________

3. Most of all in sales I like __________________

4. Least of all in sales I like __________________

5. My family believes that selling is __________________

6. My efficiency in closing deals is a percentage (number of sales divided by number of presentations) __________________

7. The number of attempts I must (should) make to be able to give the presentation is __________________

8. The number of presentations I must (must) make in order to make one sale is __________________

9. To achieve my financial goals, I must (must) on a daily basis: meet with potential clients and make attempts; that means making presentations. __________________

10. The number of presentations listed in clause 8 results in an average of 30 days in total sales in dollars. __________________

11. Working in sales, I use the following high-tech equipment: __________________

12. According to my experience, the best method of finding leads is __________________

13. I overcome my reluctance to meet with potential clients and my fear of their refusal to accept my offers as follows: __________________

14. In my sales world, travel means __________________

15. My sales support staff is __________________

16. Working in sales, in one year I earn __________________

17. Working in the field of sales, in five years I earn __________________

18. My planned career advancement in sales in one year: __________________

19. My planned career advancement in sales in five years: __________________

20. My ultimate goal in a sales career is __________________

Part 2. Assessing Sales Skills

Rate yourself in the following strategic areas on a scale of 1 to 5. Then add up all the ratings and see what level of sales success you have achieved:

1 - there are no skills;

2 - initial level skills;

3 - scattered skills that require improvement;

4 - solid skills;

5 are great skills.

1. ENTHUSIASM. The excitement of doing sales is in my blood. I am proud to be a salesperson and enjoy sharing with others what I do and what I sell.

2. SELF-CONFIDENCE. In addition to believing in what I sell, I deeply believe in myself and in my salesmanship.

3. CHARACTER. I carry out the plans, even when the optimism with which these plans were accepted passes away. I do what I promised and I persist.

4. ORDERNESS. I only sell my products and services when I sincerely believe they are beneficial to my potential customers. I sell for the benefit of others and for my own welfare. Money is not my main goal, it is a quantitative indicator of my success in the world of sales.

5. Sincerity. I tactfully say what I think and ponder what I say. I am honest with myself and my potential clients. I only say what I am sure of. I promise less than I can and I do more than I promise.

6. MOTIVATION. I know why I do what I do. I carefully consider the motives, reasons and goals of all actions taken.

7. POSITIVE EXPECTATIONS. I look for the positive in all people and in all situations. I expect to be treated with fairness and respect. I strive to treat other people the same way.

8. INITIATIVE. I make things happen, not wait for them to happen by themselves. I take personal responsibility for my moods and actions. I am active (on), not passive (on).

9. PSYCHOLOGICAL INSTALLATION (SETUP). I am optimistic, cheerful and cheerful. I understand the importance of positive thinking and the even greater importance of positive beliefs. I rarely criticize or complain.

10. SMILE. I understand that a person cannot be considered fully clothed without a smile. I smile, smile heartily, showing people that I am glad to meet and greet them. I smile even at those who have no smile.

11. APPEARANCE. I dress according to the situation, taking into account how my potential or established clients are dressed. I plan my wardrobe in advance and I am always neat and clean.

12. SELF ANALYSIS. I carefully keep professional records and always know what, to whom and why I sell. I know how my business was last year, how it is this year and what are my plans for the next year.

13. ORGANIZATION. I know how I use my time, I know what tasks and actions are most important in terms of achieving my goals. I know and understand the critical tasks that need to be addressed in order to achieve day-to-day success, and I take the necessary actions.

14. SUPPORT SYSTEM. Whenever possible, I use the services of my family and my staff in a tactful and diplomatic manner. I understand that my family and employees are my “internal” clients - just as important as my “external” clients.

15. TRAVEL. I am aware of the danger and fascination of travel, I am ready for both.

16. CUSTOMER SATISFACTION. I understand that just about everyone is capable of serving a customer, and that success in the world of sales requires moving from customer service to customer satisfaction. I have a specific action plan to achieve this goal.

17. SALES BY PHONE. I am happy to use all the advantages that the phone provides in the world of sales. I am not intimidated by the phone, and I am very willing to use it to save time and money while being quick and courteous.

18. OVERCOMING OBSTACLES. I understand that obstacles are inevitable and appear regularly, so I have premeditated methods to overcome them.

19. RESPONSE TO FAILURES. I know the difference between personal rejection and business rejection. I do not attribute potential customer objections to my account and often turn reasons for not buying into reasons for making purchases.

20. "PAINTING". I understand that in my profession I am a master of words and a painter and in order to be successful in sales, I must carefully select the words that are used to paint convincing emotional pictures for potential clients.

21. COMPLETION OF CONCLUSION OF TRANSACTIONS. I know how and when to close deals, which methods of closing sales deals are most effective for my product or services. I always send an offer to place an order.

22. OBJECTIVES. I understand that the goal is a dream, and I am ready to act in the name of it. I break my goals down into small chunks and work daily to implement them.

23. ABILITY TO LISTEN. I agree with the saying that “to speak is to share, and to listen is to care,” and I build my actions in accordance with it. I listen not only with my ears, but also with my eyes and my heart.

24. EDUCATION. I constantly read and listen to informative and inspiring information that helps me to act even more professionally. I understand that education is an ongoing process to be enjoyed throughout my career.

25. COMMON SENSE. I understand that not everyone follows common sense. I try to pass all information through the filter of common sense. I am planning to win, preparing to win - and I have every reason to count on success in the world of sales!

1 2 3 4 5
TOTAL RESULT = ___
Test scores for the qualities required for sales success

O-50. You are in the right place at the right time. The good news for you is that you have your best sales years ahead of you. The second good news is that you have all the information you need to be successful.

51-75. You have a solid foundation on which to build a career in sales, and with the right information, you can get to the top. Read and ponder this information at a time when you are not busy selling.

76-99. You are already knocking on the door behind which success awaits you! A few more finishing touches - and you can talk about your professional career. This book will help you find the very touches with which you will continue the glorious path to final victory.

100-125. It's time for you to write the book yourself! The key is not to become overconfident and overconfident and remember to brush up on the underlying principles. Part of your success is due to the fact that you understand the importance of continually improving your education. Congratulations!

Font:

100% +

Thanks to mom, dad, wife and children. Thank you to all my teachers and students. Thank you Gd for giving me my destiny. I really like him

"Who is rich?" - "The one who is happy with his lot."


© Pintosevich I., text, 2014

© Design. LLC "Publishing house" Eksmo ", 2015

Introduction

"A real Chinese man has to do three things in his life: sneakers, jeans and a tape recorder."

Statistics: Chinese 1.5 billion

You will always have the product.

Choosing your path to wealth

The founder of China's Alibaba Group, the world's largest online retailer, explains that in the future, each of us will have to choose whether to be a manufacturer or a seller. Some will manufacture goods, others will sell them, providing manufacturers with fast Internet connections to their sales channels.

As I already wrote in the introduction to the training book “Get rich! 4 basics and the main secret ", there are four paths to wealth:

1. The Way of the Master (to produce a product or service);

2. The way of the Merchant (organize a sales system);

3. Way of the Entrepreneur (create profit-making schemes using Masters and Traders);

4. The Way of the Assistant (to help Craftsmen, Merchants and Entrepreneurs create, save and spend money).

A real Chinese person has to do three things in his life: sneakers, jeans and a tape recorder.


This training book is about how to organize sales system. It is a system, not a one-time sale. The Trader's Way.

Since I am selling you this system (training book, online training, live seminars and workshops), I must first earn your trust and interest. Details on how and why to gain interest and trust are in the third part of the book.

Simple with interest. Complete this exercise.

Exercise number 1
Five goals you dream of

Write down your goals and determine how much money you need to achieve them.

Goal 1: __________________

Amount for implementation: __________________

Goal 2: __________________

Amount for implementation: __________________

Goal 3: __________________

Amount for implementation: __________________

Goal 4: __________________

Amount for implementation: __________________

Goal 5: __________________

Amount for implementation: __________________

You don't have enough money to achieve most of them. If there were 10 times more of them than you received in the last year, you would have achieved several goals.

Money in the morning - chairs in the evening. Can I have chairs in the morning and money in the evening? You can ... But money in advance.

Ilya Ilf, Evgeny Petrov, "Twelve Chairs"

This training book will teach you the most important skill for making money.

Money comes to people through sales. Selling is the exchange of something for money.

We sorted it out with interest. A topic that everyone needs, especially in times of economic turmoil. New skills are needed today to generate money and wealth. Therefore, the subtitle of the training book is “Sales for All”.

Why can you trust me as an expert in this field? More on this in the next chapter.

Who am I?

My name is Yitzhak Pintosevich. I am an expert in the systemic development of personality and business. For 15 years now I have been developing according to my plan. Rather, according to our plan... In all matters I have a partner. This is Gd, the Creator of the world. Immediately I remembered the anecdote about partnership.

Joke

One very poor man was sitting on a bench. He was approached by a well-dressed rich man who turned out to be his distant relative. He was religious and decided to fulfill the commandment of selfless help. He did not want to give money just like that and decided to go to the trick and offer him a "job" so that the poor person would be pleased to receive the "earned" money.

He saw that the poor man could not do anything. Therefore, I offered him a very simple job. Once a day, go to the bank, take money there in one window and transfer it to the next. Each time during this operation, you can keep 50% of the money. Every day the poor man went to the bank and passed money from window to window. He kept half for himself. A few months later he bought an apartment and got married. One day, about a year later, he was sitting at dinner with his beautiful wife and was sad. The wife asked him: "Why are you sad?" He replied: “There is one thing I cannot understand…. Why did I leave him 50%? "

I remembered this anecdote when I called myself a "partner." Of course, I just work for Gd, like the rest of the world. In recent years, He has responded to my requests for a good life by sending me wonderful teachers. Books and trainings, films and articles. All this taught me. Not only holy books, but also people helped me to build my thinking and life. Therefore, now, after 15 years of study, I can say: I am an expert in the systemic development of personality and business. I have written or co-authored over 15 books on development in various fields. You can find out what these books are and what they are about on the 5sfer.com website, on the pintosevich.com website, as well as in the Eksmo publishing house (No. 1 in Russia).

There you can also get excellent educational articles, films, books, trainings. Many of them are a gift, some are for money. Some - for a lot of money. After all, knowledge is investment... The most profitable investment. After all, you are investing money in your brains. As long as you are alive, they are with you. Nobody can take your knowledge. They are yours.

Since at the beginning of the book it is customary to write about yourself, I will write a few numbers that relate to this book.

In total, I have sold over $ 3 million worth of various products in my life.

Their own products (books and trainings) - more than $ 1 million.

I trained corporate sales directors at MTS.

I have trained 1800 sales leaders at Avon (Ukraine).

I don't make money. Become the best in your field - then both power and fortune will come to you.

Rupert Murdoch, businessman, media mogul

If you take the combined income of the people and companies I worked with in 2013, it surpassed $ 100 billion. I was not wrong. These are Procter & Gamble, Deloitte, MTS, Avon. Together they sell over $ 100 billion a year. Even if you take their Eastern European offices, with which I work, this is more than $ 5 billion.

I understand the essence of sales, their deep meaning, the system - and I can teach this.

In 2013 Isaac Pintosevich Systems was recognized as the best training company in Ukraine.

The total circulation of my books is approaching 500,000.

More than 50,000 people attended trainings.

I have trained over 1000 business trainers and coaches.

Thank God, I have achieved the status of an expert in several areas, and I no longer need to prove it.

How to become the # 1 expert and guru in your niche, I wrote in the training book “Get Rich! 4 basics and the main secret ”. This is a book for those who want to create products or services.

Joke

The flood began. People float away, and a religious person sits and prays. The water reaches the roof of the house, and he climbed onto the roof and prays. His name is from passing boats. But he answers: "Gd will save!" His name is from the helicopter. But he answers: "Gd will save!" And he continues to pray.

As a result, he drowned.

For his strong faith, he was immediately taken to heaven. But he began to be indignant. Where's the justice? I prayed and asked to save me. Why didn't you save it? They answer him: “We sent you boats and helicopters. You didn't want to sit on them! How did you want to be rescued? "

Another reason to write this book was my "dislike" for Karl Marx. I was born with him on the same day (May 5), so from childhood I was interested in him as a person. I believe that he brought a lot of harm to the world. Therefore, I want to correct its harmful effect. First of all, I am a believing Jew. I believe that Gd created the world and told the people of Israel and the whole world on Mount Sinai what He wants and how to live. There, Gd secured the right of people to private property and gave the commandments "Do not steal" and "Do not covet someone else's." And Karl Marx denied both Gd and His commandments.


“We sent you boats and helicopters. You didn't want to sit on them! How did you want to be rescued? "


He wanted to take private property from people. I want with my book teach Earn Money. Earn honestly and fairly. And always with Gd's help. Because, as I said, only Gd gives all material wealth. We can just do the right thing and ask Gd for wealth and prosperity. And then use them for good deeds - to improve society and the world as a whole.

So, I've already written enough for you to understand what this book is about and who its author is.

The training book is for those who want to honestly "make money" by selling their own or someone else's product.

This training book is your "boat and helicopter" - and with Gd's help, you and I will sell a lot. A good and necessary product for wonderful people.

Money is minted freedom.

Karl Marx

ACT! LIVE! INFLUENCE! RICH! LOVE!

I KNOW - YOU CAN!

Reviews about me

Since we have already begun to study sales according to my system, I will immediately say that the seller should not praise himself and his product. Others should do it for him. Therefore, here are a couple of hundreds of reviews.

“Thanks to the unique 'tricks' and techniques, our presentations are 100% passable and have a WOW effect. We continue to order Yitzhak's trainings, which have proven their effectiveness and brought tangible profits through the tenders we won ”.

Andrey Bulakh, Managing Partner, Deloitte (Ukraine)

“Dear Yitzhak!

I went to your training for almost 10 months. Books, videos, reviews of friends.

A German friend of mine who has been working in Russia and Ukraine for many years said that Yitzchak had been saying things that had been well-known for a long time. But the main thing is how.

I want to thank you for a job well done. As for your speeches, your intellectual baggage, years of searching for meaning, form and content are not discussed. There is a lot of work behind everything. First of all - the work of the soul.

Everything you do is permeated with:

confidence in what you are doing;

great respect for those for whom you are doing it;

and just the thrill and drive that the listeners immediately feel.

I consider your training, as my colleague Yulia said, mega-effective.

I am fundamentally modernizing the sales system in two projects. During the training, I signed a distribution contract, taking into account almost all my wishes with a German company, which I have been "pushing" on since last summer.

Introduced skill embedding practice.

Employees in a "voluntary-compulsory" (in the good sense of the word) acquired the first three books of Yitzchak. We begin to introduce sales chips - and literally every day we feel that we are starting to speak a language that is understandable and pleasant to each other. For three weeks there was not a single "debriefing" that everyone immediately noted.

Separate respect to the team and, first of all, to Anna!

It is natural that the position of “director for happiness” appeared in your company, and Anna is this very director.

To you and your team - success, health, courage in the movement to millions of circulations and new creative mega-effective trainings. "

Oleg Arenkov 2 days ago 13:14

“I thank Yitzhak and the team for megaeffective training. It just does not fit into my head how you manage to do it. I received 100 times more than I paid. Considering that all the information has not yet been processed to the end, the performance indicators will grow significantly! I will learn from you and will definitely achieve my goal)))

Specific results for the month: 1) signed a contract - sale of franchising in Barnaul, money received; 2) we create our own brand of nail cosmetics Standart Nail - now we are conducting tests, in August we are launching production (this is an unexpected turn of events for our company - this is a victory!); 3) created a sales department for franchising; 4) we are recapitulating the sales system in the company - 30 days was not enough for me to finish. The volume of training information is huge - still work and work. Special thanks to coach Edward - he is a master from God! Thank you! I'm happy! I want to realize my full potential in life! With teachers like Yitzhak and his team, I will succeed! Thanks! I'm waiting, really looking forward to the training "Write"! "

Julia Soroka
3 days ago 18:11

Exercise number 2
Zig Ziglar Test "Sales Mastery"

Maybe you think that you are already a master of sales or you will not be able to become one at all? Take the test before and after reading the book and you will see a visible difference in your understanding and skill.

Part 1. Personal profile

Please complete the following sentences, reflecting everything that you have achieved so far in the field of sales.

1. I have chosen the profession of a sales specialist because __________________

2. I chose my current company because __________________

3. Most of all in sales I like __________________

4. Least of all in sales I like __________________

5. My family believes that selling is __________________

6. My efficiency in closing deals is a percentage (number of sales divided by number of presentations) __________________

7. The number of attempts I must (should) make to be able to give the presentation is __________________

8. The number of presentations I must (must) make in order to make one sale is __________________

9. To achieve my financial goals, I must (must) on a daily basis: meet with potential clients and make attempts; that means making presentations. __________________

10. The number of presentations listed in clause 8 results in an average of 30 days in total sales in dollars. __________________

11. Working in sales, I use the following high-tech equipment: __________________

12. According to my experience, the best method of finding leads is __________________

13. I overcome my reluctance to meet with potential clients and my fear of their refusal to accept my offers as follows: __________________

14. In my sales world, travel means __________________

15. My sales support staff is __________________

16. Working in sales, in one year I earn __________________

17. Working in the field of sales, in five years I earn __________________

18. My planned career advancement in sales in one year: __________________

19. My planned career advancement in sales in five years: __________________

20. My ultimate goal in a sales career is __________________

Part 2. Assessing Sales Skills

Rate yourself in the following strategic areas on a scale of 1 to 5. Then add up all the ratings and see what level of sales success you have achieved:

1 - there are no skills;

2 - initial level skills;

3 - scattered skills that require improvement;

4 - solid skills;

5 are great skills.

1. ENTHUSIASM. The excitement of doing sales is in my blood. I am proud to be a salesperson and enjoy sharing with others what I do and what I sell.

2. SELF-CONFIDENCE. In addition to believing in what I sell, I deeply believe in myself and in my salesmanship.

3. CHARACTER. I carry out the plans, even when the optimism with which these plans were accepted passes away. I do what I promised and I persist.

4. ORDERNESS. I only sell my products and services when I sincerely believe they are beneficial to my potential customers. I sell for the benefit of others and for my own welfare. Money is not my main goal, it is a quantitative indicator of my success in the world of sales.

5. Sincerity. I tactfully say what I think and ponder what I say. I am honest with myself and my potential clients. I only say what I am sure of. I promise less than I can and I do more than I promise.

6. MOTIVATION. I know why I do what I do. I carefully consider the motives, reasons and goals of all actions taken.

7. POSITIVE EXPECTATIONS. I look for the positive in all people and in all situations. I expect to be treated with fairness and respect. I strive to treat other people the same way.

8. INITIATIVE. I make things happen, not wait for them to happen by themselves. I take personal responsibility for my moods and actions. I am active (on), not passive (on).

9. PSYCHOLOGICAL INSTALLATION (SETUP). I am optimistic, cheerful and cheerful. I understand the importance of positive thinking and the even greater importance of positive beliefs. I rarely criticize or complain.

10. SMILE. I understand that a person cannot be considered fully clothed without a smile. I smile, smile heartily, showing people that I am glad to meet and greet them. I smile even at those who have no smile.

11. APPEARANCE. I dress according to the situation, taking into account how my potential or established clients are dressed. I plan my wardrobe in advance and I am always neat and clean.

12. SELF ANALYSIS. I carefully keep professional records and always know what, to whom and why I sell. I know how my business was last year, how it is this year and what are my plans for the next year.

13. ORGANIZATION. I know how I use my time, I know what tasks and actions are most important in terms of achieving my goals. I know and understand the critical tasks that need to be addressed in order to achieve day-to-day success, and I take the necessary actions.

14. SUPPORT SYSTEM. Whenever possible, I use the services of my family and my staff in a tactful and diplomatic manner. I understand that my family and employees are my “internal” clients - just as important as my “external” clients.

15. TRAVEL. I am aware of the danger and fascination of travel, I am ready for both.

16. CUSTOMER SATISFACTION. I understand that just about everyone is capable of serving a customer, and that success in the world of sales requires moving from customer service to customer satisfaction. I have a specific action plan to achieve this goal.

17. SALES BY PHONE. I am happy to use all the advantages that the phone provides in the world of sales. I am not intimidated by the phone, and I am very willing to use it to save time and money while being quick and courteous.

18. OVERCOMING OBSTACLES. I understand that obstacles are inevitable and appear regularly, so I have premeditated methods to overcome them.

19. RESPONSE TO FAILURES. I know the difference between personal rejection and business rejection. I do not attribute potential customer objections to my account and often turn reasons for not buying into reasons for making purchases.

20. "PAINTING". I understand that in my profession I am a master of words and a painter and in order to be successful in sales, I must carefully select the words that are used to paint convincing emotional pictures for potential clients.

21. COMPLETION OF CONCLUSION OF TRANSACTIONS. I know how and when to close deals, which methods of closing sales deals are most effective for my product or services. I always send an offer to place an order.

22. OBJECTIVES. I understand that the goal is a dream, and I am ready to act in the name of it. I break my goals down into small chunks and work daily to implement them.

23. ABILITY TO LISTEN. I agree with the saying that “to speak is to share, and to listen is to care,” and I build my actions in accordance with it. I listen not only with my ears, but also with my eyes and my heart.

24. EDUCATION. I constantly read and listen to informative and inspiring information that helps me to act even more professionally. I understand that education is an ongoing process to be enjoyed throughout my career.

25. COMMON SENSE. I understand that not everyone follows common sense. I try to pass all information through the filter of common sense. I am planning to win, preparing to win - and I have every reason to count on success in the world of sales!

1 2 3 4 5
TOTAL RESULT = ___
Test scores for the qualities required for sales success

O-50. You are in the right place at the right time. The good news for you is that you have your best sales years ahead of you. The second good news is that you have all the information you need to be successful.

51-75. You have a solid foundation on which to build a career in sales, and with the right information, you can get to the top. Read and ponder this information at a time when you are not busy selling.

76-99. You are already knocking on the door behind which success awaits you! A few more finishing touches - and you can talk about your professional career. This book will help you find the very touches with which you will continue the glorious path to final victory.

100-125. It's time for you to write the book yourself! The key is not to become overconfident and overconfident and remember to brush up on the underlying principles. Part of your success is due to the fact that you understand the importance of continually improving your education. Congratulations!

Current page: 1 (the book has 11 pages in total) [available passage for reading: 2 pages]

Itskhak Pintosevich

Sell! Selling secrets for all occasions

Thanks to mom, dad, wife and children. Thank you to all my teachers and students. Thank you Gd for giving me my destiny. I really like him

"Who is rich?" - "The one who is happy with his lot."

...

© Pintosevich I., text, 2014

© Design. LLC "Publishing house" Eksmo ", 2015

© The electronic version of the book was prepared by Litres (www.litres.ru), 2014

Introduction

"A real Chinese man has to do three things in his life: sneakers, jeans and a tape recorder."

Statistics: Chinese 1.5 billion

You will always have the product.

Choosing your path to wealth

The founder of China's Alibaba Group, the world's largest online retailer, explains that in the future, each of us will have to choose whether to be a manufacturer or a seller. Some will manufacture goods, others will sell them, providing manufacturers with fast Internet connections to their sales channels.

As I already wrote in the introduction to the training book “Get rich! 4 basics and the main secret ", there are four paths to wealth:

1. The Way of the Master (to produce a product or service);

2. The way of the Merchant (organize a sales system);

3. Way of the Entrepreneur (create profit-making schemes using Masters and Traders);

4. The Way of the Assistant (to help Craftsmen, Merchants and Entrepreneurs create, save and spend money).


A real Chinese person has to do three things in his life: sneakers, jeans and a tape recorder.


This training book is about how to organize sales system. It is a system, not a one-time sale. The Trader's Way.

Since I am selling you this system (training book, online training, live seminars and workshops), I must first earn your trust and interest. Details on how and why to gain interest and trust are in the third part of the book.

Simple with interest. Complete this exercise.

Exercise number 1

Five goals you dream of

Write down your goals and determine how much money you need to achieve them.

Goal 1: __________________

Amount for implementation: __________________

Goal 2: __________________

Amount for implementation: __________________

Goal 3: __________________

Amount for implementation: __________________

Goal 4: __________________

Amount for implementation: __________________

Goal 5: __________________

Amount for implementation: __________________

You don't have enough money to achieve most of them. If there were 10 times more of them than you received in the last year, you would have achieved several goals.

...

Money in the morning - chairs in the evening. Can I have chairs in the morning and money in the evening? You can ... But money in advance.

Ilya Ilf, Evgeny Petrov, "Twelve Chairs"

This training book will teach you the most important skill for making money.

Money comes to people through sales. Selling is the exchange of something for money.

We sorted it out with interest. A topic that everyone needs, especially in times of economic turmoil. New skills are needed today to generate money and wealth. Therefore, the subtitle of the training book is “Sales for All”.

Why can you trust me as an expert in this field? More on this in the next chapter.

My name is Yitzhak Pintosevich. I am an expert in the systemic development of personality and business. For 15 years now I have been developing according to my plan. Rather, according to our plan... In all matters I have a partner. This is Gd, the Creator of the world. Immediately I remembered the anecdote about partnership.

...
Joke

One very poor man was sitting on a bench. He was approached by a well-dressed rich man who turned out to be his distant relative. He was religious and decided to fulfill the commandment of selfless help. He did not want to give money just like that and decided to go to the trick and offer him a "job" so that the poor person would be pleased to receive the "earned" money.

He saw that the poor man could not do anything. Therefore, I offered him a very simple job. Once a day, go to the bank, take money there in one window and transfer it to the next. Each time during this operation, you can keep 50% of the money. Every day the poor man went to the bank and passed money from window to window. He kept half for himself. A few months later he bought an apartment and got married. One day, about a year later, he was sitting at dinner with his beautiful wife and was sad. The wife asked him: "Why are you sad?" He replied: “There is one thing I cannot understand…. Why did I leave him 50%? "

I remembered this anecdote when I called myself a "partner." Of course, I just work for Gd, like the rest of the world. In recent years, He has responded to my requests for a good life by sending me wonderful teachers. Books and trainings, films and articles. All this taught me. Not only holy books, but also people helped me to build my thinking and life. Therefore, now, after 15 years of study, I can say: I am an expert in the systemic development of personality and business. I have written or co-authored over 15 books on development in various fields. You can find out what these books are and what they are about on the 5sfer.com website, on the pintosevich.com website, as well as in the Eksmo publishing house (No. 1 in Russia).

There you can also get excellent educational articles, films, books, trainings. Many of them are a gift, some are for money. Some - for a lot of money. After all, knowledge is investment... The most profitable investment. After all, you are investing money in your brains. As long as you are alive, they are with you. Nobody can take your knowledge. They are yours.

Since at the beginning of the book it is customary to write about yourself, I will write a few numbers that relate to this book.

In total, I have sold over $ 3 million worth of various products in my life.

Their own products (books and trainings) - more than $ 1 million.

I trained corporate sales directors at MTS.

I have trained 1800 sales leaders at Avon (Ukraine).

...

I don't make money. Become the best in your field - then both power and fortune will come to you.

Rupert Murdoch, businessman, media mogul

If you take the combined income of the people and companies I worked with in 2013, it surpassed $ 100 billion. I was not wrong. These are Procter & Gamble, Deloitte, MTS, Avon. Together they sell over $ 100 billion a year. Even if you take their Eastern European offices, with which I work, this is more than $ 5 billion.

I understand the essence of sales, their deep meaning, the system - and I can teach this.

In 2013 Isaac Pintosevich Systems was recognized as the best training company in Ukraine.

The total circulation of my books is approaching 500,000.

More than 50,000 people attended trainings.

I have trained over 1000 business trainers and coaches.

Thank God, I have achieved the status of an expert in several areas, and I no longer need to prove it.

How to become the # 1 expert and guru in your niche, I wrote in the training book “Get Rich! 4 basics and the main secret ”. This is a book for those who want to create products or services.

...
Joke

The flood began. People float away, and a religious person sits and prays. The water reaches the roof of the house, and he climbed onto the roof and prays. His name is from passing boats. But he answers: "Gd will save!" His name is from the helicopter. But he answers: "Gd will save!" And he continues to pray.

As a result, he drowned.

For his strong faith, he was immediately taken to heaven. But he began to be indignant. Where's the justice? I prayed and asked to save me. Why didn't you save it? They answer him: “We sent you boats and helicopters. You didn't want to sit on them! How did you want to be rescued? "

Another reason to write this book was my "dislike" for Karl Marx. I was born with him on the same day (May 5), so from childhood I was interested in him as a person. I believe that he brought a lot of harm to the world. Therefore, I want to correct its harmful effect. First of all, I am a believing Jew. I believe that Gd created the world and told the people of Israel and the whole world on Mount Sinai what He wants and how to live. There, Gd secured the right of people to private property and gave the commandments "Do not steal" and "Do not covet someone else's." And Karl Marx denied both Gd and His commandments.


“We sent you boats and helicopters. You didn't want to sit on them! How did you want to be rescued? "


He wanted to take private property from people. I want with my book teach Earn Money. Earn honestly and fairly. And always with Gd's help. Because, as I said, only Gd gives all material wealth. We can just do the right thing and ask Gd for wealth and prosperity. And then use them for good deeds - to improve society and the world as a whole.

So, I've already written enough for you to understand what this book is about and who its author is.

The training book is for those who want to honestly "make money" by selling their own or someone else's product.

This training book is your "boat and helicopter" - and with Gd's help, you and I will sell a lot. A good and necessary product for wonderful people.

...

Money is minted freedom.

Karl Marx

ACT! LIVE! INFLUENCE! RICH! LOVE!

I KNOW - YOU CAN!

Reviews about me

Since we have already begun to study sales according to my system, I will immediately say that the seller should not praise himself and his product. Others should do it for him. Therefore, here are a couple of hundreds of reviews.

...

“Thanks to the unique 'tricks' and techniques, our presentations are 100% passable and have a WOW effect. We continue to order Yitzhak's trainings, which have proven their effectiveness and brought tangible profits through the tenders we won ”.

Andrey Bulakh, Managing Partner, Deloitte (Ukraine)
...

“Dear Yitzhak!

I went to your training for almost 10 months. Books, videos, reviews of friends.

A German friend of mine who has been working in Russia and Ukraine for many years said that Yitzchak had been saying things that had been well-known for a long time. But the main thing is how.

I want to thank you for a job well done. As for your speeches, your intellectual baggage, years of searching for meaning, form and content are not discussed. There is a lot of work behind everything. First of all - the work of the soul.

Everything you do is permeated with:

confidence in what you are doing;

great respect for those for whom you are doing it;

and just the thrill and drive that the listeners immediately feel.

I consider your training, as my colleague Yulia said, mega-effective.

I am fundamentally modernizing the sales system in two projects. During the training, I signed a distribution contract, taking into account almost all my wishes with a German company, which I have been "pushing" on since last summer.

Introduced skill embedding practice.

Employees in a "voluntary-compulsory" (in the good sense of the word) acquired the first three books of Yitzchak. We begin to introduce sales chips - and literally every day we feel that we are starting to speak a language that is understandable and pleasant to each other. For three weeks there was not a single "debriefing" that everyone immediately noted.

Separate respect to the team and, first of all, to Anna!

It is natural that the position of “director for happiness” appeared in your company, and Anna is this very director.

To you and your team - success, health, courage in the movement to millions of circulations and new creative mega-effective trainings. "

Oleg Arenkov 2 days ago 13:14
...

“I thank Yitzhak and the team for megaeffective training. It just does not fit into my head how you manage to do it. I received 100 times more than I paid. Considering that all the information has not yet been processed to the end, the performance indicators will grow significantly! I will learn from you and will definitely achieve my goal)))

Specific results for the month: 1) signed a contract - sale of franchising in Barnaul, money received; 2) we create our own brand of nail cosmetics Standart Nail - now we are conducting tests, in August we are launching production (this is an unexpected turn of events for our company - this is a victory!); 3) created a sales department for franchising; 4) we are recapitulating the sales system in the company - 30 days was not enough for me to finish. The volume of training information is huge - still work and work. Special thanks to coach Edward - he is a master from God! Thank you! I'm happy! I want to realize my full potential in life! With teachers like Yitzhak and his team, I will succeed! Thanks! I'm waiting, really looking forward to the training "Write"! "

Julia Soroka3 days ago 18:11

Exercise number 2

Zig Ziglar Test "Sales Mastery"

Maybe you think that you are already a master of sales or you will not be able to become one at all? Take the test before and after reading the book and you will see a visible difference in your understanding and skill.

Part 1. Personal profile

Please complete the following sentences, reflecting everything that you have achieved so far in the field of sales.

1. I have chosen the profession of a sales specialist because __________________

2. I chose my current company because __________________

3. Most of all in sales I like __________________

4. Least of all in sales I like __________________

5. My family believes that selling is __________________

6. My efficiency in closing deals is a percentage (number of sales divided by number of presentations) __________________

7. The number of attempts I must (should) make to be able to give the presentation is __________________

8. The number of presentations I must (must) make in order to make one sale is __________________

9. To achieve my financial goals, I must (must) on a daily basis: meet with potential clients and make attempts; that means making presentations. __________________

10. The number of presentations listed in clause 8 results in an average of 30 days in total sales in dollars. __________________

11. Working in sales, I use the following high-tech equipment: __________________

12. According to my experience, the best method of finding leads is __________________

13. I overcome my reluctance to meet with potential clients and my fear of their refusal to accept my offers as follows: __________________

14. In my sales world, travel means __________________

15. My sales support staff is __________________

16. Working in sales, in one year I earn __________________

17. Working in the field of sales, in five years I earn __________________

18. My planned career advancement in sales in one year: __________________

19. My planned career advancement in sales in five years: __________________

20. My ultimate goal in a sales career is __________________

Part 2. Assessing Sales Skills

Rate yourself in the following strategic areas on a scale of 1 to 5. Then add up all the ratings and see what level of sales success you have achieved:

1 - there are no skills;

2 - initial level skills;

3 - scattered skills that require improvement;

4 - solid skills;

5 are great skills.

1. ENTHUSIASM. The excitement of doing sales is in my blood. I am proud to be a salesperson and enjoy sharing with others what I do and what I sell.

...

2. SELF-CONFIDENCE. In addition to believing in what I sell, I deeply believe in myself and in my salesmanship.

...

3. CHARACTER. I carry out the plans, even when the optimism with which these plans were accepted passes away. I do what I promised and I persist.

...

4. ORDERNESS. I only sell my products and services when I sincerely believe they are beneficial to my potential customers. I sell for the benefit of others and for my own welfare. Money is not my main goal, it is a quantitative indicator of my success in the world of sales.

...

5. Sincerity. I tactfully say what I think and ponder what I say. I am honest with myself and my potential clients. I only say what I am sure of. I promise less than I can and I do more than I promise.

...

6. MOTIVATION. I know why I do what I do. I carefully consider the motives, reasons and goals of all actions taken.

...

7. POSITIVE EXPECTATIONS. I look for the positive in all people and in all situations. I expect to be treated with fairness and respect. I strive to treat other people the same way.

...

8. INITIATIVE. I make things happen, not wait for them to happen by themselves. I take personal responsibility for my moods and actions. I am active (on), not passive (on).

...

9. PSYCHOLOGICAL INSTALLATION (SETUP). I am optimistic, cheerful and cheerful. I understand the importance of positive thinking and the even greater importance of positive beliefs. I rarely criticize or complain.

...

10. SMILE. I understand that a person cannot be considered fully clothed without a smile. I smile, smile heartily, showing people that I am glad to meet and greet them. I smile even at those who have no smile.

...

11. APPEARANCE. I dress according to the situation, taking into account how my potential or established clients are dressed. I plan my wardrobe in advance and I am always neat and clean.

...

12. SELF ANALYSIS. I carefully keep professional records and always know what, to whom and why I sell. I know how my business was last year, how it is this year and what are my plans for the next year.

...

13. ORGANIZATION. I know how I use my time, I know what tasks and actions are most important in terms of achieving my goals. I know and understand the critical tasks that need to be addressed in order to achieve day-to-day success, and I take the necessary actions.

...

14. SUPPORT SYSTEM. Whenever possible, I use the services of my family and my staff in a tactful and diplomatic manner. I understand that my family and employees are my “internal” clients - just as important as my “external” clients.

...

15. TRAVEL. I am aware of the danger and fascination of travel, I am ready for both.

...

16. CUSTOMER SATISFACTION. I understand that just about everyone is capable of serving a customer, and that success in the world of sales requires moving from customer service to customer satisfaction. I have a specific action plan to achieve this goal.

...

17. SALES BY PHONE. I am happy to use all the advantages that the phone provides in the world of sales. I am not intimidated by the phone, and I am very willing to use it to save time and money while being quick and courteous.

...

18. OVERCOMING OBSTACLES. I understand that obstacles are inevitable and appear regularly, so I have premeditated methods to overcome them.

...

19. RESPONSE TO FAILURES. I know the difference between personal rejection and business rejection. I do not attribute potential customer objections to my account and often turn reasons for not buying into reasons for making purchases.

...

20. "PAINTING". I understand that in my profession I am a master of words and a painter and in order to be successful in sales, I must carefully select the words that are used to paint convincing emotional pictures for potential clients.

...

21. COMPLETION OF CONCLUSION OF TRANSACTIONS. I know how and when to close deals, which methods of closing sales deals are most effective for my product or services. I always send an offer to place an order.

...

22. OBJECTIVES. I understand that the goal is a dream, and I am ready to act in the name of it. I break my goals down into small chunks and work daily to implement them.

...

23. ABILITY TO LISTEN. I agree with the saying that “to speak is to share, and to listen is to care,” and I build my actions in accordance with it. I listen not only with my ears, but also with my eyes and my heart.

...

24. EDUCATION. I constantly read and listen to informative and inspiring information that helps me to act even more professionally. I understand that education is an ongoing process to be enjoyed throughout my career.

...

25. COMMON SENSE. I understand that not everyone follows common sense. I try to pass all information through the filter of common sense. I am planning to win, preparing to win - and I have every reason to count on success in the world of sales!

...
1 2 3 4 5
TOTAL RESULT = ___
Test scores for the qualities required for sales success

O-50. You are in the right place at the right time. The good news for you is that you have your best sales years ahead of you. The second good news is that you have all the information you need to be successful.

51-75. You have a solid foundation on which to build a career in sales, and with the right information, you can get to the top. Read and ponder this information at a time when you are not busy selling.

76-99. You are already knocking on the door behind which success awaits you! A few more finishing touches - and you can talk about your professional career. This book will help you find the very touches with which you will continue the glorious path to final victory.

100-125. It's time for you to write the book yourself! The key is not to become overconfident and overconfident and remember to brush up on the underlying principles. Part of your success is due to the fact that you understand the importance of continually improving your education. Congratulations!


Itskhak Pintosevich

Sell! Selling secrets for all occasions

Thanks to mom, dad, wife and children. Thank you to all my teachers and students. Thank you Gd for giving me my destiny. I really like him

"Who is rich?" - "The one who is happy with his lot."

© Pintosevich I., text, 2014

© Design. LLC "Publishing house" Eksmo ", 2015

© The electronic version of the book was prepared by Litres (www.litres.ru), 2014

Introduction

"A real Chinese man has to do three things in his life: sneakers, jeans and a tape recorder."

Statistics: Chinese 1.5 billion

You will always have the product.

Choosing your path to wealth

The founder of China's Alibaba Group, the world's largest online retailer, explains that in the future, each of us will have to choose whether to be a manufacturer or a seller. Some will manufacture goods, others will sell them, providing manufacturers with fast Internet connections to their sales channels.

As I already wrote in the introduction to the training book “Get rich! 4 basics and the main secret ", there are four paths to wealth:

1. The Way of the Master (to produce a product or service);

2. The way of the Merchant (organize a sales system);

3. Way of the Entrepreneur (create profit-making schemes using Masters and Traders);

4. The Way of the Assistant (to help Craftsmen, Merchants and Entrepreneurs create, save and spend money).

A real Chinese person has to do three things in his life: sneakers, jeans and a tape recorder.

This training book is about how to organize sales system. It is a system, not a one-time sale. The Trader's Way.

Since I am selling you this system (training book, online training, live seminars and workshops), I must first earn your trust and interest. Details on how and why to gain interest and trust are in the third part of the book.

Simple with interest. Complete this exercise.

Exercise number 1

Five goals you dream of

Write down your goals and determine how much money you need to achieve them.

Goal 1: __________________

Amount for implementation: __________________

Goal 2: __________________

Amount for implementation: __________________

Goal 3: __________________

Amount for implementation: __________________

Goal 4: __________________

Amount for implementation: __________________

Goal 5: __________________

Amount for implementation: __________________

You don't have enough money to achieve most of them. If there were 10 times more of them than you received in the last year, you would have achieved several goals.

Money in the morning - chairs in the evening. Can I have chairs in the morning and money in the evening? You can ... But money in advance.

Ilya Ilf, Evgeny Petrov, "Twelve Chairs"

This training book will teach you the most important skill for making money.

Money comes to people through sales. Selling is the exchange of something for money.

We sorted it out with interest. A topic that everyone needs, especially in times of economic turmoil. New skills are needed today to generate money and wealth. Therefore, the subtitle of the training book is “Sales for All”.

Why can you trust me as an expert in this field? More on this in the next chapter.

My name is Yitzhak Pintosevich. I am an expert in the systemic development of personality and business. For 15 years now I have been developing according to my plan. Rather, according to our plan... In all matters I have a partner. This is Gd, the Creator of the world. Immediately I remembered the anecdote about partnership.

Joke

One very poor man was sitting on a bench. He was approached by a well-dressed rich man who turned out to be his distant relative. He was religious and decided to fulfill the commandment of selfless help. He did not want to give money just like that and decided to go to the trick and offer him a "job" so that the poor person would be pleased to receive the "earned" money.

He saw that the poor man could not do anything. Therefore, I offered him a very simple job. Once a day, go to the bank, take money there in one window and transfer it to the next. Each time during this operation, you can keep 50% of the money. Every day the poor man went to the bank and passed money from window to window. He kept half for himself. A few months later he bought an apartment and got married. One day, about a year later, he was sitting at dinner with his beautiful wife and was sad. The wife asked him: "Why are you sad?" He replied: “There is one thing I cannot understand…. Why did I leave him 50%? "

We all sell our labor, time, ideas, services. Only some know how to do this and earn a lot of money, while others do not know how and are content with what they have. The training book of the renowned expert in the systemic development of personality and business, Yitzhak Pintosevich, will help you get rid of fear and stereotypes of sales, teach you how to successfully sell your services, goods, solutions and give you the main keys to wealth. The book formulates simple and proven sales algorithms that give results even to those who do not understand anything about it; step-by-step techniques and models tested on thousands of students; effective techniques of the world's best sellers. You will gain self-confidence, learn to make a good impression, be persuasive, make powerful presentations, and attract your customers.

The training book will teach any person - regardless of age, gender, occupation and knowledge - to sell and enjoy sales.

Book characteristics

Date of writing: 2014
Name: Sell! Selling secrets for all occasions

Volume: 150 pages, 18 illustrations
ISBN: 978-5-699-77440-1
Credit: Eksmo

Preface to the book Sell! Sales secrets "

Choosing your path to wealth

The founder of China's Alibaba Group, the world's largest online retailer, explains that in the future, each of us will have to choose whether to be a manufacturer or a seller. Some will manufacture goods, others will sell them, providing manufacturers with fast Internet connections to their sales channels.

As I already wrote in the introduction to the training book “Get rich! 4 basics and the main secret ", there are four paths to wealth:

1. The Way of the Master (to produce a product or service);

2. The way of the Merchant (organize a sales system);

3. Way of the Entrepreneur (create profit-making schemes using Masters and Traders);

4. The Way of the Assistant (to help Craftsmen, Merchants and Entrepreneurs create, save and spend money).

A real Chinese person has to do three things in his life: sneakers, jeans and a tape recorder.

This training book is about how to organize sales system. It is a system, not a one-time sale. The Trader's Way.

Since I am selling you this system (training book, online training, live seminars and workshops), I must first earn your trust and interest. Details on how and why to gain interest and trust are in the third part of the book.

How not to buy when someone sells to you

An added bonus to learning sales prowess is freedom from salesperson manipulation. It's no secret that many sellers are cheating: they impose low-quality goods at inflated prices. They are not interested in long-term relationships with clients; just grab more now - at any cost. In addition, there are many manipulative swindlers. They, like predators, are attracted to the "victim" - to a person who does not understand the sales system. In the east, it is generally accepted to initially call a several times overpriced price. For "newcomers" ... Why? Why not say the normal price right away? Precisely because people do not understand sales - and they pay the price they are told. Do not ask for a discount, do not bargain ...

This book is also about how to buy right and not make stupid mistakes. Were you deceived when buying? And sometimes it is even more offensive ... When you get married, and then you realize that it was just a deception.

Bad sale

Why are so many so bad about sales? Because there are bad sales that leave an unpleasant aftertaste. Remember this episode. Bad memories. So what should you absolutely avoid when selling?

I do my job, and you do your job.

I do not live in this world to live up to your expectations.

And you don't live in this world to live up to my expectations.

You are you.

And I am me.

And if we happen to meet each other, that's great.

And if not, it cannot be helped.

Fritz Perls, eminent German psychiatrist, founder of gestalt therapy

What characteristics were inherent in this sale? This also needs to be written down. From myself, I can say that the main thing that distinguishes a bad sale is that it does not fulfill the buyer's expectations. He wants to get something, and the seller deceives him. You can't sell badly! Today we live in a world where everything is open. Social networks, the Internet. If someone starts to sell badly, information about this immediately differs, and there is no chance of building a successful sales scheme in the future.

Let's learn to make sales well and correctly. I'll tell you my system. And you will have the basic knowledge and skills to make good sales that will grow a good customer base. This is the most valuable thing that can be created in a business.

We buy unnecessary things with money we don't have in order to impress people we don't like.

Film "Fight Club"

Clients trust you. And what kind of product you sell is not so important. The era changes, technology develops, you start selling a new product - the relationship remains. If there is a relationship of trust, there is always something to sell.

Good seller

A good salesperson knows what need his product meets. The view of a salesperson in my system is like the view of a doctor. The doctor needs to understand what diseases the patient has. The salesperson views the person as a set of needs. Do not be shy - you do not impose yourself when selling. Change your look. People have needs, and you help satisfy them.

In negotiations, the one who needs less wins.

I try to learn from everyone who does something well. Recently I talked to a sales genius. He told how he bought himself an apartment. 11 thousand hryvnia per square meter in a new house. All liked it. He told the seller that he would think about it and call back. When they left, he told his wife that they would not call the seller. Whoever needs more is in a less advantageous position (in all areas). A few days later, the seller calls himself. And my friend realized that he really needed to sell. And he began to bring down the price. The seller agrees. They went from 11 thousand to 8. This is the psychology of sales. You need to restructure your thinking and understand that the seller does not impose the product, but satisfies the need. And when you start to see it, it’s not hard to sell. You help people!

General view of the sales system

People fall into two categories. Some see the forest and do not see the trees, others see the trees and do not see the forest. In other words, some see the general plan and do not go into details; others are completely focused on details and do not see the big plan.

To do this, I study the spiritual laws of the universe, the success models of various individuals and companies. It is more than “seeing the forest”. I want to understand how this forest got here and how it grows. And since I studied the sales system, I began to understand how to sell this timber.

Sell! Sales secrets for all occasions - Yitzhak Pintosevich (download)

(introductory fragment of the book)

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