Which products sell the most and are in demand. What is profitable to sell in Russia now?
Valery Kirichek
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Business with China
Profitable goods for resale
Vacuum sealer for food, fashion clothing, gifts and decor items. The best products from Chinese stores in one article.
Article navigation
- Popular business products wholesale from China
- Cloth
- Tuning and car care
- Interior and home comfort items
- Unusual gifts
- Electronic accessories
- Top 10 best products from China
- Xthree baseball cap
- Hairpin
- Women's sweatshirt
- Men's shoes
- Vacuum food packer
- Glowing spinner
- 3D airplane constructor
- Silver ring with stone
- LED lamps for car
- Car air conditioner cleaning brush
- Interesting products from China
- Current products for sale
Popular and popular products for sale from China can be found not only on the Aliexpress website, which we all know. There are a huge number of online stores from China, each of which has its own advantages.
In this article we will look at what Chinese sites offer us and identify the most popular and best-selling products.
The review will feature products from the following:
- Aliexpress;
- GearBest ;
- Banggood ;
- TomTop ;
- Buyincoins ;
- Rosegal;
- Milanoo;
- Dresslilly;
- Shein.
Each of these stores has items that are actively purchased by customers from all over the world due to low prices and exclusivity.
But since the material should be of interest not only to buyers, but also to entrepreneurs, we will highlight Chinese goods that are in demand in Russia. Which of them are profitable to buy on Aliexpress, and which, for example, on TomTop? This will be discussed further.
Popular business products wholesale from China
It doesn’t matter whether you are a buyer, the owner of an online store, a warehouse or a retail outlet. It is important for each of us to have a product that has the best price-quality ratio, preferably exclusive. Since most of the things we buy or sell are made in China, it makes sense to go directly to suppliers, bypassing domestic middlemen. Let's consider which Chinese goods are in consistently high demand in the domestic market. By clicking on the picture you will be taken to the product page.
The most popular products in Chinese online stores often reflect global trends. and it often happens that Russian buyers and entrepreneurs are not yet even familiar with the products that are gaining popularity.
Cloth
Perhaps the most popular product. Sales go on all year round, only the assortment changes depending on the time of year. Chinese online stores are ideal for purchasing wardrobe items. Here the prices are reasonable, the assortment is varied, and high-quality copies of famous brands are always in demand. Let's look at what Chinese sites offer us.
Dresslily offers a predominantly women's range of clothing and accessories. The site is interesting with its selections of costumes for every holiday (Halloween, New Year, Birthday, etc.). A wide range of all types of casual, sports and fashionable clothing is presented. Fashionistas should pay attention to the “Boutique” section. There is an interesting section "Dance Costumes". Branded Bleach Wash jeans for $17 or a fashionable pullover for $15 will not leave customers indifferent. The site presents a huge amount of clothing and jewelry for all occasions.
The Milanoo website presents a huge amount of clothing of a wide variety of styles. Here you will find at low prices tracksuits, evening dresses, underwear, erotic costumes, corsets, chemises... In general, everything you can wear on yourself. There are also products for men. If you need a truly exclusive and inexpensive product, the milanoo website will help you with this perfectly.
The Chinese online store Shein presents exclusively women's clothing. Interesting section “Trends”. In it you can choose not just a type of clothing, but a complete style: casual, elegant, attractive, feminine, formal, street, boho, 90s grunge and sporty.
Rosegal also has a huge range of clothing for men and women. A special feature of the site is bright items in the “Home Goods” and “Jewelry” sections. And for lovers of exclusives there is a section "Vintage Dresses"
Tuning and car care
Products for motorists are another popular category with stable demand. In Chinese stores you can find many unique products. Let's present the most popular of them.
There are more than two thousand accessories on the TomTop website. Here you can find security systems, video recording and entertainment. Prices and quality will please the buyer.
The Aliexpress website is also popular among motorists. Here are the most ordered items in the “Auto Products” category:
Hanger holder into the back seat. More than 16,000 orders. Price 140 rubles;
Digital car status scanner. More than 15,000 orders. Price 490 rubles;
Tire pressure control valve. More than 9,900 orders. Price 220 rubles;
Colorful headlight sticker. More than 7,500 orders. Price 177 rubles;
Vinyl film made of carbon fiber. More than 7,500 orders. Price 290 rubles;
Interior and home comfort items
Little things for owners are also always popular in our country. Separate, specialized stores are even opening on this topic. But in China, as always, you can find cheaper and more interesting things.
For example, on the Rosegal website you can find the following interesting things:
Wall tapestries. Price from 550 rubles:
Floor stickers. Prices from 300 rubles:
Rugs on different themes. Prices from 500 rubles:
On the site Buyincoins you can find thousands of little things for your home for a nominal price.
Popular 3D Wall Stickers:
Aliexpress also pleases customers with interesting interior and household items.
The most popular products in this category:
Pancake maker
Embroidered picture
Bag sealing device
Inflatable numbers from 0 to 9
Designer pillows
Unusual gifts
I'm sure most of you have seen similar gifts on display in shopping centers or in online stores. The vast majority of these products are made in China.
The following unusual gifts are presented on the Aliexpress website:
Turd. Here, perhaps, comments are unnecessary.
Exclusive deck of cards
The GearBest store has an unusual gift -
Electronic accessories
The Banggood store is known for its huge selection of popular electronics. Here you can find:
Wireless headphones for iPhone
Solar Electricity Panel
3D printers
Tablets
GearBest has a large selection of smartphones
Smart watches and bracelets
Headphones
But ahead, as always, is Aliexpress. Best Selling Products section "Electronics":
- Professional in-ear headphones KZ ED2
- Media player Xiaomi Mi Box
- Portable HD Projector
- Smartphone tripod
- Xiaomi smart bracelet
Top 10 best products from China
If you don’t have time to surf the expanses of online stores, check out top selection popular products from China in 2019. Here are the best-selling items from well-known Chinese sites.
Xthree baseball cap
Hairpin
Women's sweatshirt
Men's shoes
Vacuum food packer
Glowing spinner
3D airplane constructor
Silver ring with stone
LED lamps for car
Car air conditioner cleaning brush
Go to Aliexpress
Current products for sale
No matter how attractive the product may be, any seller may have difficulty selling it. The reasons for this may be different: seasonality, region, dollar exchange rate, economic situation in the region, competition and many other components. It is important for the seller to do research and analyze the situation. There are many options for assessing demand, but we will consider the simplest and most accurate one - posting ads on websites (for example, Avito) and thematic groups on social networks.
For example, you decide to sell a glow-in-the-dark fidget spinner. First of all, we take a photo or download an image of the product. We write an accompanying text with contacts and place an ad.
Then there are two options - if you sell throughout Russia, with delivery by mail, then we will place an ad in the “Russia” region. If only in your city, then social network groups and message boards should be limited to your region. After these simple manipulations, all that remains is to wait for calls. You can tell clients in a conversation that the goods were quickly sold out, but there will be a new batch soon and we will definitely call you.
The most promising area of modern business activity today, according to experts, is the trade sector, which allows even a novice businessman without experience to have a good income. A Russian who is going to open his own trading business during a crisis definitely needs to study the market for the most popular goods in Russia in 2019 in order to make the right choice and become a successful entrepreneur.
How to choose a direction in trading?
Experts recommend that all beginners always choose a product that they have previously encountered, at least indirectly, so that they do not have to spend a lot of time studying details about it. But it is still recommended to focus on the most popular goods during the crisis in Russia. If you can correctly analyze the Russian market of the last crisis year, you will understand that people’s priorities are always food, clothing and footwear. After all, it is vital for a person to eat something and look decent in society and at work.
In addition, according to sociologists, the list of the most popular goods in Russia at the end of 2016 included household appliances and electronics. This means that it is better not to connect your business with non-food trade in 2019, since people will not have demand for it.
Experts believe that this year prospects for the active development of crisis production will open - the construction of plants and factories will begin. A novice businessman, therefore, can sell used equipment for such enterprises.
Among the popular goods on the Russian market in 2019 there will also be inexpensive spare parts for cars, with the help of which people will be able to maintain their vehicle in working condition, because purchasing a new one in a difficult economic situation is too risky a step.
We should also not forget that people who have large savings will not change their habits. At any time they will give preference to expensive services and goods. If you want to work with rich people, then it makes sense to sell products that will satisfy their needs.
Now we will look in detail at each group, the top most popular goods in Russia for 2019.
Food
People who find themselves in an economic crisis strive to stock up on food so that it will be enough even for a time when there is no money at all. This mainly concerns the middle class of the population of the Russian Federation. People will buy not only cheap products, but also those that have begun to rise in price. This is a psychological factor - in difficult situations it seems that things can only get worse and prices will rise even more. Experienced businessmen are well aware of this, so at the right moment they artificially create a stir around a certain group of food products and receive decent revenue from this.
If you have not previously worked with food, then it is better to start your business by selling herbal teas and infusions, as well as green coffee, which is considered an excellent detox. According to experts, these are the most popular products on the Russian market in 2019. They will be bought in large quantities by both women and men who want to lose weight or cleanse the body of toxins.
The top most popular goods in Russia in 2019 will also include semi-finished home-cooked products. Russians who previously frequently visited restaurants or other catering establishments will obviously limit themselves to this pleasure. In return, you can offer them home-cooked meals or buy gourmet recipes that they can prepare at home.
Farm products will also be the most popular goods during the crisis in Russia. This is due not only to their high quality, but also to the economic conditions that have developed in the Russian Federation after the introduction of Western sanctions. There are practically no imported products left on store shelves. Therefore, if you are thinking about the question of what goods are most in demand in Russia, then these are definitely farm products:
- Milk;
- Eggs;
- Meat;
- Bird;
- Vegetables;
- Fruits;
- Berries;
- Jam;
- Flour;
- Corn.
It is quite simple to determine which of the above goods are in demand in Russia the most. It is necessary to analyze the prices of supermarkets and stores for meat and dairy products. If they are too overpriced, then people will go to the market to buy these products. This is where it is profitable to sell farm products.
Alcoholic beverages and cigarettes should also be included in the category of popular food products. Statistics show that people do not deny themselves these products even in times of crisis. Psychologists say that just in difficult times in life, people find an outlet in a glass of wine or a glass of vodka almost every day. You can sell inexpensive options for alcoholic products that will definitely be in demand among the middle class population.
Clothes and shoes
Looking unkempt in a group environment is unacceptable. In any case, you have to make new things in your wardrobe. Of course, people will not be able to afford to buy a branded and expensive item. But they will undoubtedly buy affordable clothing, shoes and accessories, because these are in-demand goods on the Russian market in any economic situation.
It makes sense to open second-hand stores - stores of used, but high-quality clothes and shoes from little-known manufacturers. Despite the fairly strong competition in this industry, a novice entrepreneur will always have income. An alternative to second-hand shopping is for general consumption (thrift store).
Personal care products and cosmetics
The popular products of 2019 definitely include soap hygiene products, sanitary products for cleaning the house and decorative cosmetics at low prices:
- Shampoos;
- Toothpastes with brushes;
- Deodorants and antiperspirants;
- Dish detergents;
- Washing powder;
- Mascara;
- Powder;
- Perfume;
- Skin care creams and so on.
When you create an assortment of products in this category, give preference to products that combine two functions. For example, in order to save money, people will buy shampoo and conditioner or a cream that can be applied to both hands and face.
Medications
Medicines are essential items, so they are also among the most popular goods on the Russian market. During a crisis, it is profitable to open private pharmacies, but with a narrow specialization. There will be great demand for cheap, domestically produced drugs. People feel the need to purchase them at any time of the year, because no one is immune from even a common cold and headache. Particularly relevant are antidepressants and sedatives, which will relieve people of stress and help them cope with emotions in order to remain productive.Here, of course, it is important to study the list of pharmaceutical companies that manufacture medications. After all, there are many unscrupulous manufacturers who are not always responsible for the production of consumer medicines. You should be personally interested in ensuring that people can buy good medications at an affordable price in your pharmacy.
Handmade
- Paintings. People prefer abstract paintings that contain complex geometric shapes or blurry spots. Such products are purchased either by wealthy segments of the population or reputable companies;
- Knitten things. No one will refuse to purchase a quality hand-knitted sweater, hat, socks or blanket;
- Toys for children. Parents, when buying toys for their children, look for those that are made from natural materials and, therefore, cannot harm the health and life of the child;
- Ladies' handbags. Fashionistas will not always be able to purchase a branded product from a world-famous brand. Therefore, they will look for exclusive handmade models at an affordable price;
- Handmade decorations. If you are thinking about what product is most in demand in Russia, then this is costume jewelry. Knowing how to make beautiful earrings or a necklace from simple materials, you will always have customers, and, accordingly, an inexhaustible source of income.
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Internet products
Internet entrepreneurship has become very popular in recent years. Times of crisis are no exception. However, in this area of business, you need to clearly understand what is not.
If you decide that you want to work with a wealthy audience, then you need to place your bet on luxury products - gold jewelry, jewelry, antiques. In a difficult economic situation, people who have savings are looking for options on how to profitably save them in order to protect them from inflation.
Experts do not recommend starting such e-commerce aimed at the middle class, because the purchasing power of people in this category sharply decreases in times of crisis. However, you can try to sell popular products from China in 2019 via the Internet.
What they include:
- Quadcopters (drones). Today, these aircraft are used not only for military purposes. They are actively used in everyday life and for entertainment;
- Gadgets and mobile phones priced up to $600. According to experts, these are the most popular products to sell online in 2019;
- Household appliances are among the top sold goods on the Internet in 2019. After all, on the Internet you can carefully familiarize yourself with the technical characteristics of any household appliance and choose the most optimal option for yourself;
- LED lightening. Experts are convinced that selling such products is a very promising business, because using LEDs you can significantly save energy. To start trading LEDs, you need minimal investment;
- Books. We are talking mainly about educational or fiction literature. Despite the fact that many people now use more electronic gadgets, the demand for printed literature does not disappear;
- Shoes and clothing. Through special Chinese websites, you can purchase at a very low price, but quite high-quality items, and resell them at a higher cost through your website or social network page. If creating a website requires a person to have certain knowledge and skills, then even a child can create an account on one of the many existing social networks. People like to buy branded items, but no one wants to overpay money just for a prestigious name. Therefore, Chinese goods will be in great demand.
It turns out that not all entrepreneurs and manufacturers suffered during the crisis. Some were able not only to survive, but also to increase their capital. And all thanks to the fact that they connected their business with the production and sale of popular goods.
The most popular goods at present are bread, cigarettes and vodka. But knowing this does not mean that you can have any advantages by trading it. Or have a stable income from its sales.
For example, cigarettes. This is probably the most popular among all the most popular and popular goods in Russia. But at the same time, he does not make a profit. The system of setting maximum prices that exists in the country turns trade in this product, if not unprofitable, then unprofitable.
Therefore, you need to look not at the mass of sales, but at profitability. And also on the prospects for sales in the future, for example, at the time of the next crisis. This is what trade in our country should be based on
– a reliable selection of a variety of goods for trade in unfavorable, crisis economic conditions. If you follow this principle, you can make money under any circumstances.
There is no doubt that it is better to earn a little less, but consistently, from the sale of “reliable” goods, than more, but from goods at risk. You should not succumb to fashion trends that are temporary and impermanent. It’s not for nothing that a popular proverb advises: “The slower you go, the further you will go.”
Reliable and popular goods in Russia include:
- small household appliances (irons, mixers, electric kettles, etc.);
- electrical (wiring, light bulbs, switches, sockets, adapters);
- plumbing (gaskets, valves, taps, adapters);
- simple tools (axes, saws, nails, screws, hammers);
- household chemicals (cleaning and detergents, soap, washing powders);
- basic, most necessary food products.
- shoes and clothes.
- as well as other necessary everyday goods that you can’t live without every day.
What is also interesting is that among the popular goods that are now in high demand, we can especially highlight the production of semi-finished products. Why is it that when the economy gets tough, consumers tend to turn to less-than-healthy fast food?
Sales analysis shows that the buyers of such products are women. Probably because they are trying to combine successful work and home, so they are happy to use such “helpers” that save time. Semi-finished and canned foods have become the main type of food for Russian residents, i.e. the most popular product. They often buy semi-finished meat products and seafood. From the sales analysis, we can conclude that semi-finished products will be relevant, since the modern woman does not have enough time for proper cooking.
Profitable niches for trading: pilaf via the Internet, knives, optics and much more.
Since the establishment of commodity-money relations, trade has been one of the most profitable types of business. However, during a crisis, the question of what is profitable to trade becomes especially relevant. Which product will definitely be in demand: already known and “promoted” or innovative? Low or high price category? Domestic or imported?
To understand which product to choose for promotion, you should analyze the market situation in various segments, its development prospects, evaluate sales channels and the level of competition.
Market situation
Nowadays, citizens' incomes are declining, and this entails a decrease in their purchasing power. According to Rosstat, in 2015, real disposable income of Russians fell by 4%, and in the 1st quarter of 2016 - by another 3.9%.
According to Romir research, approximately 70% of our compatriots in 2015-2016. began to save up to 10% on the essentials: groceries, clothing, shoes, and other non-food items of daily demand.
Sociologists distinguish four types of buyers depending on their chosen cost-saving strategy (see Table 1).
| Buyer type | Signs | Behavior |
|---|---|---|
| "Optimizer" | Men over 45 living in large cities | Refusal from expensive brands (21%), transition to cheaper ones (31%) |
| "Rationalist" | High income people | They make a list of proposed purchases (29%) and always follow it |
| "Bargain Hunter" | Women 35-44 years old, low-income citizens, residents of small towns (100-500 thousand population) | They purchase goods mainly through promotions (19%) |
| "Thrifty" | Residents of small settlements, people with low incomes | They stock up on food for future use (16%), go shopping less often to keep their budget under control (22%) |
Similar trends are observed in online sales (see Fig. 1).
*Data is presented excluding online orders of prepared food, tickets, digital goods, and wholesale purchases
In 2015, according to Vedomosti, they grew by only 3% taking into account inflation (excluding - by 16%). This is 2.5 times less than in 2014 (8% taking into account inflation). In the average online store, the receipt “grew” by 8% and amounted to 4,050 rubles, the number of orders also increased by 8% (increase to 160 million)
According to Data Insight statistics, buyer interest has shifted from electronics and household appliances to budget products: inexpensive clothing and consumer goods. At the same time, the share of premium brands and expensive goods has decreased. The leaders are sporting goods, products for animals and children's assortment.
Summary: The market situation makes us think about creating a fairly wide assortment designed for an audience interested in saving money. At the same time, the quality must be acceptable, since competition in the low and medium segments has been and remains high. The sales strategy should be focused on different categories of citizens and take into account their preferred methods of saving.
What do buyers want?
Let's look at what products are profitable to trade today, using the example of successful startups and the most popular franchises (according to Forbes 2016).
Food products: pilaf via the Internet
Food products are classified as essential. Even in times of austerity, buyers will never exclude them from their shopping basket. This means you can take your place in this niche. This is exactly what the young entrepreneur Ilkhom Ismailov did. In 2014, he opened an online Uzbek food store, Plov.com.
Start-up capital - 1 million rubles from their own savings - was spent on furnishing the kitchen and creating a website for accepting orders.
At first, the entrepreneur and his partners sold only pilaf, but in 2015 they expanded the range and began offering sweets, salads, manti, and baked goods: sales increased by 88%. The revenue of the online store in the period from January to April 2016 increased by 2 times compared to the same period last year.
Our immediate plans include creating a franchise (there are already about 200 requests from potential franchisees) and opening a business offline: “We understand that we need to go offline,” says Ilkhom Ismailov. — In summer, people try to spend more time outdoors, in parks. We have to be where our client is.”
At the end of 2015, I. Ismailov became the winner of the “Young Billionaire School”, held annually by Forbes, and his project was recognized as one of the most promising.
Cooking at home: knives for amateur cooks
During the crisis, people began to visit cafes and restaurants less, but at the same time they still want to eat tasty and beautiful food. Entrepreneur Alexey Yakovlev noticed this trend and entered into an agreement with the largest manufacturer of steel and ceramic knives, Samura Cutlery. By promoting the products of this company in the middle price category, you can interest amateur cooks in them. The idea has justified itself: today the Samura franchise (TOP 5 in the Forbes rating of 2016) operates 250 points of sale (23 opened in 2015).
The initial investment is 250,000 rubles: it involves the cost of equipping a retail outlet and purchasing a starting batch of knives. The franchisee's revenue is 3.75 million rubles, profit - 2 million rubles (knives are sold at a 160% premium).
Good vision at a price
The demand for health products is consistently high. This explains the success of Icraft Optics, a federal retail chain of stores that sell ready-made glasses and make them to order (it has its own lens turning workshop). Franchise TOP-12 Forbes rating. Currently there are 130 of its own and 350 franchise points (120 opened in 2015).
Geography of business - more than 100 cities. There are no royalties or lump sum fees. For the start-up fee (1.4 million rubles), franchisees receive retail, lighting, medical equipment and a basic batch of goods.
The franchisor offers partners the opportunity to make up to 300% of the retail markup and, as a bonus, gives 50% compensation for advertising costs.
Revenue - 6 million rubles, franchisee profit - 3 million rubles.
For children's creativity
Most parents consider investing in the younger generation to be paramount and most profitable, therefore, among everything that is now profitable to trade, goods for children occupy one of the first places. Let's look at them in more detail.
If we talk about the offline format, the franchise for selling creative kits “Orange Elephant” is successfully promoting (TOP 15 in the Forbes rating): 10 of its own and 422 franchise points. Franchisors have their own production in China of kits for drawing, modeling, design, and decoration. Today it is one of the most recognizable and rapidly growing chains of goods for children, represented in 61 cities in Russia, as well as in the CIS, Europe, Asia, and South Africa. In 2015, 85 new Orange Elephant locations opened.
Initial investment - 250 thousand rubles. Estimated revenue - 7.5 million rubles, profit - 1.9 million rubles.
What is profitable to sell online?
Today, almost anyone can create their own online store. But not everyone knows what to fill it with. The editors of Segodnya invited experts to clarify this issue. Here are some of the categories they recommend for promotion and their marketing features that are worth paying attention to (see Table 2).
| What to pay attention to |
||
|---|---|---|
|
|
|
|
|
|
| Hobby items (diamond mosaic, felting wool, paints, brushes, decoupage paper) and collecting items (stamps, coins, antiques) |
|
|
| Goods for recreation and tourism |
|
|
But not everything depends on the popularity of a particular product. In order for trading to be successful, professionals recommend selling what you yourself are well versed in. If the seller is an expert in his product, the buyer trusts him and quickly becomes a regular, recommending him to his friends. This must be taken into account when choosing your trading niche.
During a crisis, the purchasing power of a significant part of the population is significantly reduced. For this reason, many goods and services become unclaimed. We will try to figure out what is profitable to sell during the 2018 crisis in this article.
Food
When a person lacks financial resources, he buys only what he cannot do without. First of all, these are food products. Of course, in addition to food, people also need clothes and shoes. But during a crisis, you can wear old things, but you can’t live without food. Therefore, if you are wondering what is profitable to sell during the 2018 crisis, try selling products.
A person cannot live a single day without food, so food is in great demand in any economic conditions. Do not forget that expensive gourmet delicacies will not be very popular during a crisis. Therefore, if you decide to sell food, offer customers inexpensive cereals, social varieties of bread or vegetables. The demand for such products begins to grow during a crisis, so you will make a good profit.
Construction Materials
Following a sharp rise in the dollar, sales of building materials increased by 20–25% in 2015. According to experts, in 2018 the demand for them will begin to gradually decline, but despite this, such products will be very popular.
The real crisis in the construction industry will come at the end of 2018, when construction of the projects that have begun will be completed. Since there is a downturn in the real estate market during the crisis, construction is temporarily suspended, so the demand for building materials will begin to decline significantly at the end of 2018. Therefore, owners of building materials stores will have to think about what they can sell during a crisis in order to survive difficult times.
Chinese products
Many people know that in China consumer goods are much cheaper than in our country. This is due to low production costs.
Chinese manufacturers offer any products at low prices:
- Clothes and shoes;
- Kids toys;
- Electronics;
- Production equipment and more.
Now let’s figure out how to sell goods from China during a crisis. The simplest and most affordable option is dropshipping. To start such a business, you need to open your own online store and resell products from Chinese suppliers through it.
Medications
Medicines are a product for which people pay their last money. Don’t know what’s best to sell during the 2018 crisis? Open your own pharmacy. Modern people try not to save on their health, so sales of medicines in difficult economic conditions do not decrease, and in some cases even begin to increase.
In this matter, one very important point should be taken into account. In order for the pharmacy to have many customers, expensive imported medicines should be replaced with cheap domestically produced analogues. During a crisis, people save money, so they give preference to inexpensive, high-quality medicines made in our country.
Cloth
Anything, even the best quality, will sooner or later wear out, so you have to buy new clothes and shoes. If you can't decide what products to sell during a crisis, open an inexpensive clothing store. Unlike groceries, clothing sales may decline during a crisis as many people repair and rewear old items. But despite this, such products are always in demand.
The best-selling items during a crisis are used or cheap items. Wholesale or retail trade in second-hand goods brings good income. Such a business begins to flourish precisely in difficult economic conditions.
Hygiene items
Personal hygiene items occupy an important place among essential goods. Their sales level may drop slightly during the crisis, but this only applies to expensive imported products. Just like medicines, consumers replace it with inexpensive domestic analogues.
Among personal care products, the best-selling products during the crisis are:
- Toothpaste and brushes;
- Soap;
- Shampoos;
- Washing powders;
- Detergents and cleaning products;
- Inexpensive perfumes and deodorants.
Companies that sell hygiene products during the crisis are refocusing on domestic manufacturers producing inexpensive, high-quality products.
Auto parts
During a crisis, people refuse to buy new cars, so the trade in spare parts rises to the highest level in difficult economic conditions. To expand the range, you can trade various technical fluids, oils and other consumables.
An auto parts store is a great option for those looking for... In the future, it is possible to cover several segments of the automotive market, for example, car repair or self-service car washes. At the same time, the most investment-intensive ideas should be excluded.
It should be noted that trading in auto parts is a profitable and reliable investment. Nowadays, cars have become a part of people's lives, so there is a great demand for spare parts in any economic conditions. The profitability of this business reaches 80-110%, which is quite a high figure for retail trade.
Ritual goods
People are born, die and get married, no matter what the state of the world economy is. This process cannot be slowed down or stopped, so various ritual goods are always in great demand.
Any person can open such a business, even if he has never encountered the provision of funeral services. This is the easiest way. Before you start work, you should decide on the direction of your activity. This could be a small funeral home or a wedding salon. Some ritual goods can be taken for sale in order to save on their purchase. If you offer high quality and excellent service to your customers, your business will prosper.
Childen's goods
The demand for quality children's products is constantly growing, as modern parents want to give their children the best. Some mothers and fathers, who are constantly busy at work, try to compensate for the lack of attention with expensive toys and fashionable clothes. This is a rather sad fact, but it is what raises the level of sales in children's goods stores. If you are thinking about what is best to sell during a crisis, pay attention to children's toys and essential goods - diapers, bottles, diapers, wipes, etc.
If we talk about children's clothing, focusing on it is quite risky. Of course, caring parents will not leave their child without the necessary things. But during a crisis, many are happy to accept used clothes as gifts, so they are in no hurry to go to the store for new things. You shouldn’t completely exclude children’s clothing from the assortment, but its share should be no more than 10-15% of the total volume of products presented in a children’s store. If you can determine what is profitable to sell during a crisis, your business will prosper.
Alcohol
Alcohol products are very popular at any time. During a crisis, the demand for alcohol begins to grow, as many people try to relieve stress and relax a little with the help of alcoholic drinks. Despite the fact that the state introduces various restrictions to protect citizens of our country from excessive alcohol consumption, the demand for these products is constantly increasing.
Trading alcohol products is considered a very profitable and profitable business, but before you engage in such a business, you need to obtain permits and officially register your enterprise. If you manage to organize your business correctly, it will generate decent income even during a crisis.
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Used items
Many entrepreneurs ask the question: how to sell expensive goods during a crisis, if people even start saving on food? Of course, too high prices scare consumers away, so in times of crisis they begin to pay more attention to second-hand items.
We have already mentioned second-hand stores above. You can also sell used video and photographic equipment, used phones and construction tools.
Training courses
During a crisis, many companies hire special crisis managers. There are few such specialists in our country, so managers have to send their employees to training courses. If you have knowledge in this area, you can organize such courses and get good money for it. Experience and knowledge are goods that are always in great demand. True professionals overcome any obstacles with dignity and always find a way out of any, even the most difficult situation.
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